{"ok":true,"data":{"brand":"Beauty of Joseon","slug":"beauty-of-joseon","price_tier":"drugstore","product_count":17,"creator_count":25,"top_subcategories":["SPF","moisturizer","face mask","toner","serum","eye cream","cleanser"],"signature_products":[{"product_slug":"beauty-of-joseon-relief-sun-rice-probiotics-spf50-pa","name":"Relief Sun: Rice + Probiotics SPF50+ PA++++","url":"/products/beauty-of-joseon-relief-sun-rice-probiotics-spf50-pa","creator_count":13},{"product_slug":"beauty-of-joseon-revive-eye-serum-ginseng-retinal","name":"Revive Eye Serum: Ginseng + Retinal","url":"/products/beauty-of-joseon-revive-eye-serum-ginseng-retinal","creator_count":10},{"product_slug":"beauty-of-joseon-relief-sun-aqua-fresh-rice-b5-spf50","name":"Relief Sun Aqua-Fresh: Rice + B5 SPF50+","url":"/products/beauty-of-joseon-relief-sun-aqua-fresh-rice-b5-spf50","creator_count":4},{"product_slug":"beauty-of-joseon-day-dew-sunscreen-lightweight-spf-50","name":"Day Dew Sunscreen Lightweight SPF 50","url":"/products/beauty-of-joseon-day-dew-sunscreen-lightweight-spf-50","creator_count":3},{"product_slug":"beauty-of-joseon-dynasty-cream","name":"Dynasty Cream","url":"/products/beauty-of-joseon-dynasty-cream","creator_count":3}],"retailer_list":["Amazon","Beauty Savers","Beauty of Joseon","Beauty of Joseon Official Store","Lookfantastic","MIYERA","Sephora","Stylevana","Superdrug","YesStyle","beautyofjoseon.com"],"creator_list":["aashiadani","amandaz","andreamatillano","avatarling","bykristinastudio","charissedaily","cyounginyou","doctor.nicolej","doctorly","draleksandrabrown","dralpanamohta","hyram","itsbabykelz","jameswelsh","kellygooch","labmuffinbeautyscience","lavish_krish","madaboutskin","mattrandon","oneeyebeauty","sarahsheumd","skybxyy","soobeauty_official","tinatanakaharris","val_foche"],"caveats":{"mixed_evidence":true,"note":"Some products have mixed or negative creator evidence — check individual product listings."},"summary":{"tagline":"Korean sunscreen that feels like a lightweight moisturizer.","verdict":"Beauty of Joseon is best known for its Relief Sun SPF line, which creators consistently describe as a standout for its lightweight, hydrating texture that wears well under makeup and doesn't feel like sunscreen. The original Relief Sun: Rice + Probiotics SPF50+ is the anchor product here — it's repeatedly called a go-to for dry and sensitive skin, with no white cast, no fragrance, and a dewy finish that's comfortable year-round.","generated_at":"2026-05-14T22:54:49.004Z","quote_count":289,"model":"deepseek-chat","prompt_version":6},"concern_profile":[{"concern":"oily_skin","mention_count":16,"creator_count":12,"top_creators":[{"handle":"doctorly","specialty":["board-certified dermatologist","skincare focus"],"subscriber_count":3540000,"years_active":5},{"handle":"sarahsheumd","specialty":["board-certified dermatologist","based in Seattle"],"subscriber_count":14300,"years_active":1},{"handle":"hyram","specialty":["skincare focus","beauty content creator"],"subscriber_count":4370000,"years_active":10}]},{"concern":"cakey_makeup","mention_count":21,"creator_count":12,"top_creators":[{"handle":"doctorly","specialty":["board-certified dermatologist","skincare focus"],"subscriber_count":3540000,"years_active":5},{"handle":"sarahsheumd","specialty":["board-certified dermatologist","based in Seattle"],"subscriber_count":14300,"years_active":1},{"handle":"hyram","specialty":["skincare focus","beauty content creator"],"subscriber_count":4370000,"years_active":10}]},{"concern":"texture","mention_count":19,"creator_count":10,"top_creators":[{"handle":"doctorly","specialty":["board-certified dermatologist","skincare focus"],"subscriber_count":3540000,"years_active":5},{"handle":"sarahsheumd","specialty":["board-certified dermatologist","based in Seattle"],"subscriber_count":14300,"years_active":1},{"handle":"mattrandon","specialty":["beauty content creator"],"subscriber_count":1590000,"years_active":7}]},{"concern":"dull_skin","mention_count":11,"creator_count":9,"top_creators":[{"handle":"doctorly","specialty":["board-certified dermatologist","skincare focus"],"subscriber_count":3540000,"years_active":5},{"handle":"mattrandon","specialty":["beauty content creator"],"subscriber_count":1590000,"years_active":7},{"handle":"labmuffinbeautyscience","specialty":["science educator","chemistry PhD","based in Sydney"],"subscriber_count":844000,"years_active":9}]},{"concern":"dehydrated_skin","mention_count":14,"creator_count":8,"top_creators":[{"handle":"doctorly","specialty":["board-certified dermatologist","skincare focus"],"subscriber_count":3540000,"years_active":5},{"handle":"mattrandon","specialty":["beauty content creator"],"subscriber_count":1590000,"years_active":7},{"handle":"madaboutskin","specialty":[],"subscriber_count":718000,"years_active":null}]}],"products":[{"product_slug":"beauty-of-joseon-relief-sun-rice-probiotics-spf50-pa","url":"/products/beauty-of-joseon-relief-sun-rice-probiotics-spf50-pa","name":"Relief Sun: Rice + Probiotics SPF50+ PA++++","shades":[],"subcategory":"SPF","formulation":"cream","price_tier":"drugstore","enriched_price":"$29.00","enriched_price_usd":29,"retailers":["Amazon","Stylevana","Beauty of Joseon Official Store","Beauty Savers","YesStyle"],"creator_count":13,"creators":["itsbabykelz","lavish_krish","doctorly","cyounginyou","soobeauty_official","avatarling","tinatanakaharris","kellygooch","aashiadani","sarahsheumd","jameswelsh","draleksandrabrown","labmuffinbeautyscience"],"has_strong_endorsement":true,"has_mixed_evidence":false,"consensus_summary":"Beauty of Joseon Relief Sun: Rice + Probiotics SPF50+ PA++++ has a creamy, lightweight texture that feels like a moisturizer, praised by multiple board-certified dermatologists including Doctorly and Dr. Sarah Sheu for its elegant finish and high UV protection. It hydrates well without greasiness, though a few note it may be too rich for oily skin, and some people may experience allergic reactions or prefer mineral filters.","top_quotes":["Apart from it being a little pricey I don't think there is anything wrong with it and it is a Korean product so it is going to be a little pricey for us over here but it's a fab sunscreen all the hype about it is completely valid and true.","this one's like a little bit more richer, a little bit more moisturizing compared to the other two, but still that beautiful creamy texture of a sunscreen that I once again would be happy to wear","it is not since the great Korean sunscreen Scandal has a moisturizer been this elegantly formulated or has this sunscreen felt just exactly like a moisturizer and that's why everybody loved it"]},{"product_slug":"beauty-of-joseon-revive-eye-serum-ginseng-retinal","url":"/products/beauty-of-joseon-revive-eye-serum-ginseng-retinal","name":"Revive Eye Serum: Ginseng + Retinal","shades":[],"subcategory":"eye cream","formulation":"serum","price_tier":"drugstore","enriched_price":"$17.00","enriched_price_usd":17,"retailers":["Amazon","Stylevana","Beauty of Joseon Official Store","Sephora","YesStyle"],"creator_count":10,"creators":["sarahsheumd","labmuffinbeautyscience","avatarling","val_foche","charissedaily","doctor.nicolej","hyram","madaboutskin","dralpanamohta","cyounginyou"],"has_strong_endorsement":true,"has_mixed_evidence":true,"consensus_summary":"Beauty of Joseon Revive Eye Serum combines 10% ginseng root extract and 2% retinal, a potent retinoid that several creators say targets fine lines, wrinkles, and dark circles. Board-certified dermatologist Dr. Sarah Sheu calls it her favorite budget retinoid, noting it's mild enough for sensitive skin and comes in an airless pump. Hyram (skincare focus) disagrees, saying it did nothing for his dark circles, but others like Charisse Daily report real improvement under the eyes.","top_quotes":["There aren't many eye creams on the market that utilize retinal in such a great way, which is why this is always one of my top picks for eye creams that are going to be punchy and really make a massive difference.","Retinal is a little bit stronger than retinol because it's more potent. It is really going to give you amazing results for your under eyes, especially if you're someone who suffers with dark under eye circles.","it contains retinel which is great in terms of boosting collagen and elastin taking away those crows feet but jinxen which calms soothes and is a potent antioxidant."]},{"product_slug":"beauty-of-joseon-relief-sun-aqua-fresh-rice-b5-spf50","url":"/products/beauty-of-joseon-relief-sun-aqua-fresh-rice-b5-spf50","name":"Relief Sun Aqua-Fresh: Rice + B5 SPF50+","shades":[],"subcategory":"SPF","formulation":"liquid","price_tier":"drugstore","enriched_price":"€24.00–€32.00","enriched_price_usd":null,"retailers":["Amazon","Beauty of Joseon Official Store","Stylevana","YesStyle"],"creator_count":4,"creators":["lavish_krish","sarahsheumd","labmuffinbeautyscience","soobeauty_official"],"has_strong_endorsement":true,"has_mixed_evidence":false,"consensus_summary":"Beauty of Joseon Relief Sun Aqua-Fresh is a lightweight, matte-finish SPF designed for normal to oily skin, with rice extracts and probiotics for brightening and barrier support. Chemistry PhD Lab Muffin Beauty Science notes it lacks MBBT and niacinamide, making it less likely to leave a white cast, but warns it may not hold up well with sweat or movement. Several creators praise its non-greasy, refreshing feel, and one says it doesn't break them out or peel under makeup.","top_quotes":["It might mean that it comes off more easily with things like sweat and movement. So this is definitely not something you want to wear while gardening or exercising.","this is one of the few sunscreens that doesn't break me out, doesn't give me a white cast, and I can wear it under the makeup without it peeling","if that white cast was a bit of a problem for you, this one doesn't have it - highly recommend trying it out."]},{"product_slug":"beauty-of-joseon-day-dew-sunscreen-lightweight-spf-50","url":"/products/beauty-of-joseon-day-dew-sunscreen-lightweight-spf-50","name":"Day Dew Sunscreen Lightweight SPF 50","shades":[],"subcategory":"SPF","formulation":null,"price_tier":"drugstore","enriched_price":"$18.00","enriched_price_usd":18,"retailers":["beautyofjoseon.com","Amazon","Stylevana","Sephora","YesStyle"],"creator_count":3,"creators":["doctorly","bykristinastudio","itsbabykelz"],"has_strong_endorsement":true,"has_mixed_evidence":false,"consensus_summary":"Beauty of Joseon's Day Dew Sunscreen Lightweight SPF 50 is a chemical sunscreen that blends seamlessly with a rich, creamy texture that feels lightweight and leaves a dewy, hydrated glow without greasiness or stickiness. Board-certified dermatologist Doctorly notes it layers well like a primer, doesn't pill, and hasn't irritated his eyes even with sweat, while beauty creator kelly calls it a fast-absorbing, no-white-cast formula she loves.","top_quotes":["it still blends really nicely because they're still applying that same philosophy around that experiential skin care that you get from any Korean brand","it's still a phenomenal sunscreen, maybe not as elegant or maybe maybe Dr. Maxwell doesn't love it as much, but still really nice","It's kind of like a cream moisturizer texture and it doesn't leave you with a greasy sunscreen film."]},{"product_slug":"beauty-of-joseon-dynasty-cream","url":"/products/beauty-of-joseon-dynasty-cream","name":"Dynasty Cream","shades":[],"subcategory":"moisturizer","formulation":"cream","price_tier":"drugstore","enriched_price":"$17.00–$24.00","enriched_price_usd":null,"retailers":["Amazon","Stylevana","Beauty of Joseon Official Store","Sephora","YesStyle"],"creator_count":3,"creators":["andreamatillano","cyounginyou","amandaz"],"has_strong_endorsement":true,"has_mixed_evidence":true,"consensus_summary":"Beauty of Joseon Dynasty Cream is a deeply hydrating, replenishing formula that balances skin lacking water, not oil. Professional makeup artist CYoung notes the jar packaging wastes product and prefers the tube version, while Amanda Z warns it peels under makeup and recommends it for nighttime or no-makeup days. Best for dry or dehydrated skin, especially at night, but skip it if you plan to layer makeup over it.","top_quotes":["I really have found that on days when I think my skin is dry, it's not necessarily lacking in oil. It is lacking in water and in hydration in my actual skin barrier. And this is what does a really good job of kind of balancing my skin.","This is such a gorgeous formula. If you're someone who likes a very thin moisturizer, like something that does not feel too thick or too heavy, too greasy, too oily, but you still want that dewy glowy look, this is perfect.","I saw at the Amazon beauty of Jose they they make this cream as a tube and this tube would be no problem because this cream is not not that heavy"]},{"product_slug":"beauty-of-joseon-matte-sun-stick-mugwort-camelia","url":"/products/beauty-of-joseon-matte-sun-stick-mugwort-camelia","name":"Matte Sun Stick : Mugwort+Camelia","shades":[],"subcategory":"SPF","formulation":"stick","price_tier":"drugstore","enriched_price":"$18.00","enriched_price_usd":18,"retailers":["Amazon","Stylevana","YesStyle"],"creator_count":2,"creators":["draleksandrabrown","hyram"],"has_strong_endorsement":true,"has_mixed_evidence":false,"consensus_summary":"Beauty of Joseon's Matte Sun Stick glides on easily and delivers a strong mattifying effect, reducing shininess and greasiness while allowing sunscreen reapplication. Hyram (skincare focus) calls it \"basically like a sunscreen powder and blotting paper in one\" and notes it's under $10. It's ideal for oily skin, but there are no quotes about performance on dry or normal skin.","top_quotes":["It is incredible at how well it reduces shininess and greasiness while still allowing you to touch up your sunscreen protection throughout the day","This stick will also help absorb some of that excess oil throughout the day while providing the broadspectrum protection.","This matte sunstick was really nice. It would be like two birds with one stone for me. Mattifying and SPF protection."]},{"product_slug":"beauty-of-joseon-revive-under-eye-patches-for-wrinkles","url":"/products/beauty-of-joseon-revive-under-eye-patches-for-wrinkles","name":"Revive Under Eye Patches for Wrinkles","shades":[],"subcategory":"face mask","formulation":"gel","price_tier":"drugstore","enriched_price":"$20.00","enriched_price_usd":20,"retailers":["Amazon","Beauty of Joseon","Sephora","Stylevana","YesStyle"],"creator_count":1,"creators":["madaboutskin"],"has_strong_endorsement":true,"has_mixed_evidence":false,"consensus_summary":null,"top_quotes":["by using collagen topically in these eye patches, you're just going to see a plumping of the under eye, which will temporarily fill in any hollowess that you have, smooth out the crows feet and fine lines and wrinkles and just work really, really well","if you're someone that has a lot of puffiness, a lot of discoloration and water retention under the eye, these patches will fix it like that","you've got retinel which is one of the very best retinoids to use under the eye"]},{"product_slug":"beauty-of-joseon-glow-replenishing-rice-milk-lightweight-hydration-toner","url":"/products/beauty-of-joseon-glow-replenishing-rice-milk-lightweight-hydration-toner","name":"Glow Replenishing Rice Milk Lightweight Hydration Toner","shades":[],"subcategory":"toner","formulation":"liquid","price_tier":"drugstore","enriched_price":"$18.00","enriched_price_usd":18,"retailers":["Amazon","Stylevana","Beauty of Joseon Official Store","Sephora","MIYERA","YesStyle"],"creator_count":1,"creators":["doctorly"],"has_strong_endorsement":false,"has_mixed_evidence":false,"consensus_summary":"Beauty of Joseon's Glow Replenishing Rice Milk Lightweight Hydration Toner is praised for its lightweight, hydrating feel that leaves skin soft without stickiness. One creator notes it absorbs quickly and provides a subtle glow, making it suitable for daily use. No criticisms or negative feedback were mentioned in the available quotes.","top_quotes":[]},{"product_slug":"beauty-of-joseon-radiance-cleansing-balm","url":"/products/beauty-of-joseon-radiance-cleansing-balm","name":"Radiance Cleansing Balm","shades":[],"subcategory":"cleanser","formulation":"balm","price_tier":"drugstore","enriched_price":"$19.00","enriched_price_usd":19,"retailers":["Beauty of Joseon","YesStyle","Stylevana","Amazon","Lookfantastic"],"creator_count":1,"creators":["val_foche"],"has_strong_endorsement":true,"has_mixed_evidence":false,"consensus_summary":null,"top_quotes":["I think that this is very underrated. I don't see people particularly speak about this one.","It's very convenient because it's not like liquid oil. It's easy to travel with.","It does remove makeup effectively. It doesn't clog my pores."]},{"product_slug":"beauty-of-joseon-red-bean-water-gel","url":"/products/beauty-of-joseon-red-bean-water-gel","name":"Red Bean Water Gel","shades":[],"subcategory":"moisturizer","formulation":"gel","price_tier":"drugstore","enriched_price":"$18.00","enriched_price_usd":18,"retailers":["Amazon","Stylevana","Beauty of Joseon Official Store","Sephora","YesStyle"],"creator_count":1,"creators":["mattrandon"],"has_strong_endorsement":true,"has_mixed_evidence":false,"consensus_summary":null,"top_quotes":["I just love how hydrating of a texture it is and how hydrating and glowy it makes my skin look","red bean is an amazing ingredient for strengthening your skin barrier","It's similar to basically the mixoon bean essence"]},{"product_slug":"beauty-of-joseon-glow-replenishing-rice-milk","url":"/products/beauty-of-joseon-glow-replenishing-rice-milk","name":"Glow Replenishing Rice Milk","shades":[],"subcategory":"toner","formulation":"liquid","price_tier":"drugstore","enriched_price":"$18.00","enriched_price_usd":18,"retailers":["Sephora","beautyofjoseon.com"],"creator_count":1,"creators":["skybxyy"],"has_strong_endorsement":false,"has_mixed_evidence":false,"consensus_summary":null,"top_quotes":[]},{"product_slug":"beauty-of-joseon-relief-sun-aqua-fresh-rice-b5","url":"/products/beauty-of-joseon-relief-sun-aqua-fresh-rice-b5","name":"Relief Sun Aqua-Fresh: Rice + B5","shades":[],"subcategory":"SPF","formulation":"fluid","price_tier":"drugstore","enriched_price":"€16.00","enriched_price_usd":null,"retailers":["Amazon","Beauty of Joseon Official Store","Stylevana","YesStyle"],"creator_count":1,"creators":["dralpanamohta"],"has_strong_endorsement":false,"has_mixed_evidence":false,"consensus_summary":null,"top_quotes":["It's just a distant relative of the original beauty of Jaw sunscreen with probiotics. But compared to the regular variant, the Aquafish variant is so much lighter and ideally designed for people who have super oily combination to acne prone skin.","It has no fragrance to it and due to its moisturizer like consistency, you can directly wash your face, apply a serum and then move on with the sunscreen skipping your moisturizer all together.","This is a fast absorbing sunscreen with zero white cast and works for all skin types, even for the darkest skin types without leaving any kind of white cast."]},{"product_slug":"beauty-of-joseon-daily-tinted-fluid-sunscreen","url":"/products/beauty-of-joseon-daily-tinted-fluid-sunscreen","name":"Daily Tinted Fluid Sunscreen","shades":[],"subcategory":"SPF","formulation":"fluid","price_tier":"drugstore","enriched_price":"€8,95–€18,00","enriched_price_usd":null,"retailers":["Amazon","Beauty of Joseon Official Store","Stylevana","Superdrug","YesStyle"],"creator_count":1,"creators":["oneeyebeauty"],"has_strong_endorsement":false,"has_mixed_evidence":false,"consensus_summary":"Beauty of Joseon Daily Tinted Fluid Sunscreen is a lightweight SPF 30 sunfluid that leaves a dewy, tinted finish similar to a BB cream. One Eye Beauty (certified well-aging skincare coach) notes it evens out skin tone without white cast, making it ideal for casual days with light makeup. It's best suited for winter use given the SPF 30 PA+++ rating.","top_quotes":["If you're heading out somewhere casual or going somewhere that you don't want to look too shabby, just want to look with a bit of a light makeup on, then this is perfect","This is a great basic sun fluid with SPF 30 PA3 pluses which is good enough for this time of the year winter","it doesn't leave any white cast, instead it leaves a nice natural even skin tone"]},{"product_slug":"beauty-of-joseon-light-on-serum-centella-vita-c","url":"/products/beauty-of-joseon-light-on-serum-centella-vita-c","name":"Light On Serum : Centella + Vita C","shades":[],"subcategory":"serum","formulation":"serum","price_tier":"drugstore","enriched_price":"$27.00","enriched_price_usd":27,"retailers":["Amazon","Stylevana","Beauty of Joseon Official Store","YesStyle"],"creator_count":1,"creators":["madaboutskin"],"has_strong_endorsement":true,"has_mixed_evidence":false,"consensus_summary":null,"top_quotes":["a study which was done around three years ago showed that if you use vitamin C alongside Santella Aiatica, actually quadruples the amount of additional collagen produced versus just using vitamin C on its own.","if you want to make things simple, I think this beauty of Josson one just takes the stress out of getting your anti-aging game four times stronger than it previously was.","the beauty of Josson Light on serum combines these two potent ingredients together in one serum, just meaning it's a one and done for anti-aging."]},{"product_slug":"beauty-of-joseon-glow-deep-serum-rice-alpha-arbutin","url":"/products/beauty-of-joseon-glow-deep-serum-rice-alpha-arbutin","name":"Glow Deep Serum : Rice + Alpha-Arbutin","shades":[],"subcategory":"serum","formulation":"serum","price_tier":"drugstore","enriched_price":"$17.00","enriched_price_usd":17,"retailers":["Amazon","Stylevana","Beauty of Joseon Official Store","Sephora","YesStyle"],"creator_count":1,"creators":["avatarling"],"has_strong_endorsement":false,"has_mixed_evidence":false,"consensus_summary":null,"top_quotes":["It smooths over the face easily, absorbs quickly, doesn't feel tacky, and it just nourishes and adds a nice glow.","The texture of it is more viscous than the Seika ampule. It's not going to run down your arm.","I can't speak about whether it does do much to fade dark spots."]},{"product_slug":"beauty-of-joseon-matte-sun-stick-mugwort-camelia-spf-50-pa","url":"/products/beauty-of-joseon-matte-sun-stick-mugwort-camelia-spf-50-pa","name":"Matte Sun Stick : Mugwort+Camelia (SPF 50+ PA++++)","shades":[],"subcategory":"SPF","formulation":"stick","price_tier":"drugstore","enriched_price":"$16.400","enriched_price_usd":16.4,"retailers":["Amazon","Stylevana","Beauty of Joseon Official Store","YesStyle"],"creator_count":1,"creators":["dralpanamohta"],"has_strong_endorsement":true,"has_mixed_evidence":false,"consensus_summary":null,"top_quotes":["It's completely mattifying. As soon as you apply it, your skin will start feeling matte. all of that oil that is there on your face, the gunk, everything would just magically disappear.","And I've tried it personally when I went on multiple vacations and I definitely love it."]},{"product_slug":"beauty-of-joseon-ground-rice-and-honey-glow-mask","url":"/products/beauty-of-joseon-ground-rice-and-honey-glow-mask","name":"Ground Rice and Honey Glow Mask","shades":[],"subcategory":"face mask","formulation":"cream","price_tier":"drugstore","enriched_price":"$18.00","enriched_price_usd":18,"retailers":["Amazon","Beauty of Joseon Official Store","Stylevana","Sephora","YesStyle"],"creator_count":1,"creators":["madaboutskin"],"has_strong_endorsement":true,"has_mixed_evidence":false,"consensus_summary":null,"top_quotes":["This is great if you've got acne, if you've got breakouts cuz honey is antimicrobial. Rice contains enzymes which will help gently lift any hyperpigmentation.","It's just a nice mask. It's a really nice mask and it's the one that I find myself reaching for all the time.","it's so gentle. If you left it on for an hour, it's not going to do any harm."]}]}}