{"ok":true,"data":{"brand":"Gisou","slug":"gisou","price_tier":"mid_range","product_count":7,"creator_count":5,"top_subcategories":["lip gloss","styling product","hair oil","shampoo","lip treatment","hair treatment","conditioner"],"signature_products":[{"product_slug":"gisou-honey-infused-hydrating-lip-oil","name":"Honey Infused Hydrating Lip Oil","url":"/products/gisou-honey-infused-hydrating-lip-oil","creator_count":3},{"product_slug":"gisou-honey-infused-hair-perfume","name":"Honey Infused Hair Perfume","url":"/products/gisou-honey-infused-hair-perfume","creator_count":1},{"product_slug":"gisou-honey-infused-hair-oil","name":"Honey Infused Hair Oil","url":"/products/gisou-honey-infused-hair-oil","creator_count":1},{"product_slug":"gisou-honey-gloss-ceramide-therapy-hydrating-shampoo","name":"Honey Gloss Ceramide Therapy Hydrating Shampoo","url":"/products/gisou-honey-gloss-ceramide-therapy-hydrating-shampoo","creator_count":1},{"product_slug":"gisou-honey-glaze-collagen-therapy-lip-mask","name":"Honey Glaze Collagen Therapy Lip Mask","url":"/products/gisou-honey-glaze-collagen-therapy-lip-mask","creator_count":1}],"retailer_list":["Amazon","Gisou","Gisou EU","Sephora","Ulta"],"creator_list":["aliandreea","annapothier","estherdaze","kayla.ryan1","prakritisingh"],"caveats":{"mixed_evidence":true,"note":"Some products have mixed or negative creator evidence — check individual product listings."},"summary":{"tagline":"Honey-infused hair and lip products with a signature sweet floral scent.","verdict":"Gisou is a honey-centric brand that leans heavily into a signature sweet floral scent across its hair and lip lines. The Honey Infused Lip Oil is a standout for its shiny, almost clear finish and long-lasting moisture without white cast. But the haircare side is inconsistent: while the hair oil and mask get positive notes for nourishment and shine, the shampoo and conditioner have drawn sharp criticism for causing dryness, frizz, and even flaking. If you're sensitive to fragrance or have dry hair, approach the haircare with caution.","generated_at":"2026-05-13T21:08:46.266Z","quote_count":24,"model":"deepseek-chat","prompt_version":6},"concern_profile":[{"concern":"texture","mention_count":3,"creator_count":3,"top_creators":[{"handle":"aliandreea","specialty":["celebrity makeup artist","based in Paris"],"subscriber_count":1380000,"years_active":10},{"handle":"estherdaze","specialty":["beauty content creator"],"subscriber_count":25500,"years_active":2},{"handle":"annapothier","specialty":["beauty content creator"],"subscriber_count":4370,"years_active":11}]},{"concern":"frizzy_hair","mention_count":3,"creator_count":3,"top_creators":[{"handle":"aliandreea","specialty":["celebrity makeup artist","based in Paris"],"subscriber_count":1380000,"years_active":10},{"handle":"estherdaze","specialty":["beauty content creator"],"subscriber_count":25500,"years_active":2},{"handle":"annapothier","specialty":["beauty content creator"],"subscriber_count":4370,"years_active":11}]},{"concern":"dehydrated_skin","mention_count":2,"creator_count":2,"top_creators":[{"handle":"prakritisingh","specialty":["beauty content creator"],"subscriber_count":457000,"years_active":7},{"handle":"estherdaze","specialty":["beauty content creator"],"subscriber_count":25500,"years_active":2}]},{"concern":"makeup_longevity","mention_count":2,"creator_count":2,"top_creators":[{"handle":"prakritisingh","specialty":["beauty content creator"],"subscriber_count":457000,"years_active":7},{"handle":"estherdaze","specialty":["beauty content creator"],"subscriber_count":25500,"years_active":2}]},{"concern":"cakey_makeup","mention_count":2,"creator_count":2,"top_creators":[{"handle":"estherdaze","specialty":["beauty content creator"],"subscriber_count":25500,"years_active":2},{"handle":"annapothier","specialty":["beauty content creator"],"subscriber_count":4370,"years_active":11}]}],"products":[{"product_slug":"gisou-honey-infused-hydrating-lip-oil","url":"/products/gisou-honey-infused-hydrating-lip-oil","name":"Honey Infused Hydrating Lip Oil","shades":["Vanilla Glaze","Glazed Plum"],"subcategory":"lip gloss","formulation":"oil","price_tier":null,"enriched_price":"$28.00","enriched_price_usd":28,"retailers":["Amazon","Gisou EU","Sephora","Ulta","Gisou"],"creator_count":3,"creators":["prakritisingh","aliandreea","kayla.ryan1"],"has_strong_endorsement":true,"has_mixed_evidence":false,"consensus_summary":"Gisou's Honey Infused Lip Oil creates a shiny, mirror-like finish that visibly smooths lip lines, with celebrity makeup artist Ali Andreea noting it makes lines disappear. It goes on with a yellow tint but fades nearly clear, and beauty content creator Prakriti Singh says it moisturizes for 4-5 hours without leaving a white cast. Several use it daily for lip prep, and the volumizing effect is praised, though no criticism was mentioned.","top_quotes":["this two doesn't leave that annoying white cast on your lips when it fades.","It's so beautiful, volumizing, like I said, creates this mirror effect.","It's a lip oil that I use almost every day before filming a video."]},{"product_slug":"gisou-honey-infused-hair-perfume","url":"/products/gisou-honey-infused-hair-perfume","name":"Honey Infused Hair Perfume","shades":[],"subcategory":"styling product","formulation":"spray","price_tier":"mid_range","enriched_price":"$44.00","enriched_price_usd":44,"retailers":["Amazon","Gisou EU","Sephora","Ulta"],"creator_count":1,"creators":["estherdaze"],"has_strong_endorsement":true,"has_mixed_evidence":false,"consensus_summary":"Gisou's Honey Infused Hair Perfume delivers a sweet floral scent that lasts well, with one creator noting her hair \"holds on to scent very very well.\" The fragrance is the same signature honey floral found in most Gisou products. Only one review is available, so feedback is limited to this single positive experience.","top_quotes":["this is gsu's signature honey floral sweet yet fresh scent that most of their products have this is fantastic","my hair like looks great when I put it on hair does hold on to scent very very well","I love it"]},{"product_slug":"gisou-honey-infused-hair-oil","url":"/products/gisou-honey-infused-hair-oil","name":"Honey Infused Hair Oil","shades":[],"subcategory":"hair oil","formulation":"oil","price_tier":"mid_range","enriched_price":"$46.00","enriched_price_usd":46,"retailers":["Amazon","Gisou EU","Sephora","Ulta"],"creator_count":1,"creators":["estherdaze"],"has_strong_endorsement":false,"has_mixed_evidence":true,"consensus_summary":"Gisou's Honey Infused Hair Oil makes hair shinier and less frizzy with just a little product, and smells divine. The only complaint is the packaging — even careful use leads to leaking around the bottle. A solid option if you can tolerate the messy bottle.","top_quotes":["one of my complaints is the packaging even when I'm so careful I seem to get leaking around the bottle after I use it","the oil seems to do a really good job at making the hair shinier and making it less frizzy and and dry and brittle","a little goes quite a long way"]},{"product_slug":"gisou-honey-gloss-ceramide-therapy-hydrating-shampoo","url":"/products/gisou-honey-gloss-ceramide-therapy-hydrating-shampoo","name":"Honey Gloss Ceramide Therapy Hydrating Shampoo","shades":[],"subcategory":"shampoo","formulation":null,"price_tier":"mid_range","enriched_price":"$27.00","enriched_price_usd":27,"retailers":["Amazon","Gisou","Ulta","Sephora"],"creator_count":1,"creators":["annapothier"],"has_strong_endorsement":false,"has_mixed_evidence":true,"consensus_summary":"Gisou's Honey Gloss Ceramide Therapy Hydrating Shampoo is flagged by beauty content creator Anna Pothier for causing significant scalp flaking, which she describes as \"my head is snowing\" after every wash. No other reviews are available to confirm or counter this reaction. Potential buyers with sensitive or dandruff-prone scalps should approach with caution.","top_quotes":["Every single wash with this shampoo, my scalp is flaking every like my hair my head is snowing","I'm pretty sure this gave me dandruff"]},{"product_slug":"gisou-honey-glaze-collagen-therapy-lip-mask","url":"/products/gisou-honey-glaze-collagen-therapy-lip-mask","name":"Honey Glaze Collagen Therapy Lip Mask","shades":[],"subcategory":"lip treatment","formulation":"balm","price_tier":"mid_range","enriched_price":"$26.00","enriched_price_usd":26,"retailers":["Amazon","Gisou EU","Sephora","Ulta"],"creator_count":1,"creators":["aliandreea"],"has_strong_endorsement":false,"has_mixed_evidence":false,"consensus_summary":"Gisou's Honey Glaze Collagen Therapy Lip Mask delivers a thick, glossy finish that stays put for hours. One creator notes it smooths lip lines effectively without feeling sticky. The formula is rich enough for overnight use, though only one review is available to confirm these claims.","top_quotes":[]},{"product_slug":"gisou-honey-infused-hair-mask","url":"/products/gisou-honey-infused-hair-mask","name":"Honey Infused Hair Mask","shades":[],"subcategory":"hair treatment","formulation":null,"price_tier":"mid_range","enriched_price":"£19.00","enriched_price_usd":null,"retailers":["Amazon","Ulta","Sephora","Gisou EU"],"creator_count":1,"creators":["estherdaze"],"has_strong_endorsement":false,"has_mixed_evidence":false,"consensus_summary":"Gisou's Honey Infused Hair Mask has a pleasant fragrance and delivers noticeable nourishment, according to one beauty content creator. It leaves hair feeling soft and hydrated after use. No criticisms or additional perspectives are available in the provided feedback.","top_quotes":["I recently started using this gesu one and I really like it","it smells really good and it's really nourishing"]},{"product_slug":"gisou-honey-gloss-ceramide-therapy-hydrating-conditioner","url":"/products/gisou-honey-gloss-ceramide-therapy-hydrating-conditioner","name":"Honey Gloss Ceramide Therapy Hydrating Conditioner","shades":[],"subcategory":"conditioner","formulation":null,"price_tier":"mid_range","enriched_price":"$27.00","enriched_price_usd":27,"retailers":["Amazon","Gisou","Ulta","Sephora"],"creator_count":1,"creators":["annapothier"],"has_strong_endorsement":false,"has_mixed_evidence":true,"consensus_summary":"Gisou's Honey Gloss Ceramide Therapy Hydrating Conditioner leaves hair feeling stripped and frizzy rather than conditioned. Anna Pothier (beauty content creator) reports it \"literally makes my hair feel like straw\" and does not spread nicely through hair. After use, hair dries into a \"straight, dry poof ball\" with no conditioning benefit.","top_quotes":["if I use this and I let my hair dry, it is just like a straight, dry poof ball","It doesn't spread nicely in the hair when you're putting it in","After I use this, my hair is frizzy and stripped"]}]}}