{"ok":true,"data":{"handle":"theannaedit","display_name":"Anna Newton","platform":"youtube","subscriber_count":476000,"channel_url":"https://www.youtube.com/@theannaedit","channel_description":"Writer of ‘The Wardrobe Edit’ on Substack. \nOG YouTube girlie. \nFinding ways to your everyday style and bringing you along for the vlogs.","specialty":[],"years_active":null,"profile_url":"/creators/theannaedit","category_breakdown":{"EYES":6,"FACE":11,"LIP":4,"TOOLS":3},"tags":{"claims":[],"attributes":[{"tag":"easy_to_use","label":"Easy to use","group":"attribute","polarity":"positive","mention_count":8,"product_count":8,"source_type":"llm_tagger","sample_quote":"This is like three products I'd be happy with. Put on a bit of lip balm and I'd be like good to go.","provenance":[{"creator_handle":"theannaedit","creator_name":"Anna Newton","channel_url":"https://www.youtube.com/@theannaedit","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","video_date":"2025-12-14"}]},{"tag":"long_wearing","label":"Long-wearing","group":"attribute","polarity":"positive","mention_count":7,"product_count":7,"source_type":"creator_quote","sample_quote":"I am trying a new thing where I put it on first. I think that is helping this to last longer before it gets gross.","provenance":[{"creator_handle":"theannaedit","creator_name":"Anna Newton","channel_url":"https://www.youtube.com/@theannaedit","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","video_date":"2025-12-14"}]},{"tag":"natural_finish","label":"Natural finish","group":"attribute","polarity":"positive","mention_count":4,"product_count":4,"source_type":"llm_tagger","sample_quote":"It's very much in that realm. It's perhaps just a little bit softer. There's a little bit less shimmer to it. It's a little bit more undetectable.","provenance":[{"creator_handle":"theannaedit","creator_name":"Anna Newton","channel_url":"https://www.youtube.com/@theannaedit","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","video_date":"2025-12-14"}]},{"tag":"sheer","label":"Sheer","group":"attribute","polarity":"positive","mention_count":3,"product_count":3,"source_type":"llm_tagger","sample_quote":"It's very much in that realm. It's perhaps just a little bit softer. There's a little bit less shimmer to it. It's a little bit more undetectable.","provenance":[{"creator_handle":"theannaedit","creator_name":"Anna Newton","channel_url":"https://www.youtube.com/@theannaedit","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","video_date":"2025-12-14"}]},{"tag":"blendable","label":"Blendable","group":"attribute","polarity":"positive","mention_count":2,"product_count":2,"source_type":"llm_tagger","sample_quote":"I really don't own many makeup brushes. This is the only makeup brush that I own for eyes because it's soft and I can get a really nice blend.","provenance":[{"creator_handle":"theannaedit","creator_name":"Anna Newton","channel_url":"https://www.youtube.com/@theannaedit","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","video_date":"2025-12-14"}]}],"good_for":[],"best_for":[{"tag":"summer","label":"Summer","group":"routine_context","polarity":"positive","mention_count":3,"product_count":3,"source_type":"llm_tagger","sample_quote":"This is more of like a summer product slash longevity product for me.","provenance":[{"creator_handle":"theannaedit","creator_name":"Anna Newton","channel_url":"https://www.youtube.com/@theannaedit","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","video_date":"2025-12-14"}]},{"tag":"under_makeup","label":"Under makeup","group":"routine_context","polarity":"positive","mention_count":2,"product_count":2,"source_type":"llm_tagger","sample_quote":"It's more like a liquid bronzer than it is a primer necessarily, but it just goes on as that kind of first step of the makeup routine.","provenance":[{"creator_handle":"theannaedit","creator_name":"Anna Newton","channel_url":"https://www.youtube.com/@theannaedit","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","video_date":"2025-12-14"}]}],"value":[{"tag":"value_for_money","label":"Value for money","group":"value","polarity":"positive","mention_count":2,"product_count":2,"source_type":"creator_quote","sample_quote":"Fox is a bit more brown. Redux is a bit more red, but it's a good enough dupe.","provenance":[{"creator_handle":"theannaedit","creator_name":"Anna Newton","channel_url":"https://www.youtube.com/@theannaedit","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","video_date":"2025-12-14"}]}],"warnings":[{"tag":"good_packaging","label":"Good packaging","group":"attribute","polarity":"negative","mention_count":1,"product_count":1,"source_type":"llm_tagger","sample_quote":"I really like this powder. I just don't like the packaging. This is the second time the packaging is broken for me.","warning_text":"packaging issues noted","provenance":[{"creator_handle":"theannaedit","creator_name":"Anna Newton","channel_url":"https://www.youtube.com/@theannaedit","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","video_date":"2025-12-14"}]},{"tag":"value_for_money","label":"Value for money","group":"value","polarity":"negative","mention_count":1,"product_count":1,"source_type":"llm_tagger","sample_quote":"It's very expensive but great.","warning_text":"feels overpriced to some","provenance":[{"creator_handle":"theannaedit","creator_name":"Anna Newton","channel_url":"https://www.youtube.com/@theannaedit","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","video_date":"2025-12-14"}]},{"tag":"long_wearing","label":"Long-wearing","group":"attribute","polarity":"negative","mention_count":1,"product_count":1,"source_type":"llm_tagger","sample_quote":"It hasn't got a lot of longevity. It's not the kind of product you put on in the morning and it's still there at night.","warning_text":"doesn't last / fades through the day","provenance":[{"creator_handle":"theannaedit","creator_name":"Anna Newton","channel_url":"https://www.youtube.com/@theannaedit","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","video_date":"2025-12-14"}]}]},"product_count":24,"products":[{"id":"3a7fb19c-9de7-4728-9795-63c15f062a71","brand":"Beauty Pie","name":"Wrap Star Tubing Mascara","shade":null,"subcategory":"mascara","product_type":"mascara","finish":"glossy","enriched_price":"$22","enriched_retailers":["beautypie.com"],"product_slug":"beauty-pie-wrap-star-tubing-mascara","product_url":"/products/beauty-pie-wrap-star-tubing-mascara","category":"EYES","mention_count":1,"endorsement_strength":"holy grail","rating":4.9,"is_sponsored":false,"quotes":[{"text":"This is my fave mascara and it is from Beauty Pie. It is their perfect waterproof mascara.","timestamp_start":1720.559,"timestamp_end":1727.2,"timestamp_start_formatted":"28:40","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1720s","sentiment":"positive","topics":["favorite","waterproof"],"mentions_variant":null},{"text":"I have to do waterproof mascaras because otherwise the curl doesn't hold. Waterproof formulas have more oil than water so they hold the curl.","timestamp_start":1727.2,"timestamp_end":1734.72,"timestamp_start_formatted":"28:47","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1727s","sentiment":"positive","topics":["waterproof","curl hold"],"mentions_variant":null},{"text":"I apply it and then go through with a spoolie or a Tweezerman lash comb to brush the excess out.","timestamp_start":1759.679,"timestamp_end":1764.24,"timestamp_start_formatted":"29:19","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1759s","sentiment":"positive","topics":["application","tools"],"mentions_variant":null},{"text":"I want them to look fluttery and natural, not clumped up.","timestamp_start":1762.559,"timestamp_end":1768.72,"timestamp_start_formatted":"29:22","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1762s","sentiment":"positive","topics":["natural finish"],"mentions_variant":null}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"9049d94b-62f1-42fa-abc9-eaff2b22a67b","brand":"Armani Beauty","name":"Eye Tint Long-Lasting Liquid Eyeshadow","shade":"22M Cashew","subcategory":"eyeshadow","product_type":"liquid eyeshadow","finish":"matte","enriched_price":"$39.00","enriched_retailers":["Amazon","Armani Beauty","Ulta","Sephora"],"product_slug":"armani-beauty-eye-tint-long-lasting-liquid-eyeshadow","product_url":"/products/armani-beauty-eye-tint-long-lasting-liquid-eyeshadow","category":"EYES","mention_count":1,"endorsement_strength":"loves it","rating":4.5,"is_sponsored":false,"quotes":[{"text":"The Armani eye tint in 22M Cashew is brilliant. It's wonderful. I've had it since 2019. They've reformulated it but I'm happy with the new color.","timestamp_start":1395.52,"timestamp_end":1400.24,"timestamp_start_formatted":"23:15","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1395s","sentiment":"positive","topics":["long term use","color"],"mentions_variant":"22M Cashew"},{"text":"Some people say they crease, but on me I don't find them particularly creasy.","timestamp_start":1414.559,"timestamp_end":1418.32,"timestamp_start_formatted":"23:34","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1414s","sentiment":"positive","topics":["crease resistance"],"mentions_variant":"22M Cashew"},{"text":"It's a product I pitched to Emily Wise many moons ago. It's like moody eyes and Armani just went with it.","timestamp_start":1431.44,"timestamp_end":1434.64,"timestamp_start_formatted":"23:51","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1431s","sentiment":"positive","topics":["product story"],"mentions_variant":"22M Cashew"},{"text":"I love how quick it is. I don't apply a lot and then I just go in with a Makeup by Mario EF2 brush and blend.","timestamp_start":1514.64,"timestamp_end":1521.919,"timestamp_start_formatted":"25:14","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1514s","sentiment":"positive","topics":["application","ease of use"],"mentions_variant":"22M Cashew"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[{"tag":"blendable","label":"Blendable","group":"attribute","count":3},{"tag":"easy_to_use","label":"Easy to use","group":"attribute","count":2}]},{"id":"8adfa040-530d-4ecd-8250-9a564125b0c0","brand":"Anastasia Beverly Hills","name":"Brow Freeze Gel","shade":null,"subcategory":"brow product","product_type":"brow gel","finish":null,"enriched_price":"$26.00","enriched_retailers":["Amazon","Ulta","Sephora","Anastasia Beverly Hills"],"product_slug":"anastasia-beverly-hills-brow-freeze-gel","product_url":"/products/anastasia-beverly-hills-brow-freeze-gel","category":"EYES","mention_count":1,"endorsement_strength":null,"rating":null,"is_sponsored":false,"quotes":[{"text":"The Anastasia Beverly Hills Brow Freeze is brilliant. It is so good. It gets gloopy, sure, it kind of gets yellow and gross and gloopy. I buy them in bulk. I'm probably changing them every like 3 4 months or so.","timestamp_start":1254.799,"timestamp_end":1260.88,"timestamp_start_formatted":"20:54","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1254s","sentiment":"mixed","topics":["brow gel","longevity","texture"],"mentions_variant":null},{"text":"I am trying a new thing where I put it on first. I think that is helping this to last longer before it gets gross.","timestamp_start":1271.52,"timestamp_end":1275.84,"timestamp_start_formatted":"21:11","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1271s","sentiment":"positive","topics":["application","longevity"],"mentions_variant":null}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[{"tag":"long_wearing","label":"Long-wearing","group":"attribute","count":2}]},{"id":"624414df-3b8f-4738-b88e-8ff851fddcbf","brand":"MAKEUP BY MARIO","name":"Master Mattes® Eyeshadow Palette: The Neutrals","shade":null,"subcategory":"eyeshadow","product_type":"eyeshadow palette","finish":"matte","enriched_price":"$56.00","enriched_retailers":["Amazon","Ulta","makeupbymario.com","Sephora"],"product_slug":"makeup-by-mario-master-mattes-eyeshadow-palette-the-neutrals","product_url":"/products/makeup-by-mario-master-mattes-eyeshadow-palette-the-neutrals","category":"EYES","mention_count":1,"endorsement_strength":"worth trying","rating":4,"is_sponsored":false,"quotes":[{"text":"The Makeup by Mario Master Mattes palette has lasted a good couple of years in my routine. It's a great palette but I don't use it often.","timestamp_start":1521.919,"timestamp_end":1526.72,"timestamp_start_formatted":"25:21","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1521s","sentiment":"mixed","topics":["long wear","long term use"],"mentions_variant":null}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[{"tag":"brown","label":"Brown skin tones","group":"skin_tone","count":1},{"tag":"blendable","label":"Blendable","group":"attribute","count":3},{"tag":"matte","label":"Matte finish","group":"attribute","count":3},{"tag":"easy_to_use","label":"Easy to use","group":"attribute","count":2}]},{"id":"e2758a7a-c6d7-4f60-91ea-0e1b629119e2","brand":"Merit","name":"Solo Shadow Cream Eyeshadow","shade":"Midcentury","subcategory":"eyeshadow","product_type":"cream eyeshadow","finish":"shimmer","enriched_price":"$26.00","enriched_retailers":["MERIT Beauty","Amazon","Ulta","Sephora","Credo"],"product_slug":"merit-solo-shadow-cream-eyeshadow","product_url":"/products/merit-solo-shadow-cream-eyeshadow","category":"EYES","mention_count":1,"endorsement_strength":"worth trying","rating":4,"is_sponsored":false,"quotes":[{"text":"The Merit solo shadow in mid-century is a relatively dry product. You need to make sure it clicks closed properly or it will dry out.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"mixed","topics":["texture","packaging"],"mentions_variant":"Midcentury"},{"text":"My product definitely has got drier but I still like it.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"positive","topics":["texture"],"mentions_variant":"Midcentury"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"5598a1ee-469e-4ee2-b9b5-55ae09f32b7e","brand":"L'Oreal Paris","name":"Telescopic Original Waterproof Lengthening Mascara","shade":"Waterproof Black","subcategory":"mascara","product_type":"mascara","finish":null,"enriched_price":"$11.99","enriched_retailers":["Target","Ulta","Walmart","CVS","Amazon"],"product_slug":"l-oreal-paris-telescopic-original-waterproof-lengthening-mascara","product_url":"/products/l-oreal-paris-telescopic-original-waterproof-lengthening-mascara","category":"EYES","mention_count":1,"endorsement_strength":"worth trying","rating":4,"is_sponsored":false,"quotes":[{"text":"Someone has told me the L'Oreal Telescopic Waterproof Mascara is back. That was my favorite for many years back in the day, 16 years ago.","timestamp_start":1629.6,"timestamp_end":1632.96,"timestamp_start_formatted":"27:09","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1629s","sentiment":"positive","topics":["holy grail","nostalgia"],"mentions_variant":null},{"text":"It was more of a luminous look than what I like now. I liked them a little bit spidery, a little bit more clumped together.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"mixed","topics":["finish","personal preference"],"mentions_variant":null},{"text":"It'll be interesting to see if I still like it because my lash taste has changed.","timestamp_start":1660,"timestamp_end":1665.52,"timestamp_start_formatted":"27:40","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1660s","sentiment":"mixed","topics":["personal preference"],"mentions_variant":null}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"d5dcf26f-bea7-425a-8184-af12a8b72073","brand":"Dior","name":"Forever Nude Jumbo Bronzer","shade":"20 Medium Matte","subcategory":"bronzer","product_type":"bronzer","finish":"matte","enriched_price":"$64.00","enriched_retailers":["Sephora","Nordstrom","Macy's","Dior"],"product_slug":"dior-forever-nude-jumbo-bronzer","product_url":"/products/dior-forever-nude-jumbo-bronzer","category":"FACE","mention_count":1,"endorsement_strength":"holy grail","rating":4.9,"is_sponsored":false,"quotes":[{"text":"One of the new things I tried this year was this from Dior, the Dior Forever Nude Bronze 20 Medium Matte Bronzer.","timestamp_start":771.519,"timestamp_end":776,"timestamp_start_formatted":"12:51","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=771s","sentiment":"positive","topics":["new favorite","bronzer"],"mentions_variant":"20 Medium Matte"},{"text":"I used this all summer long, and it looks like I've used nothing.","timestamp_start":779.839,"timestamp_end":784.16,"timestamp_start_formatted":"12:59","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=779s","sentiment":"positive","topics":["usage","natural finish"],"mentions_variant":"20 Medium Matte"},{"text":"In my eyes, it's called Dior forever because I'm going to use it forever. This ain't going anywhere anytime soon.","timestamp_start":784.16,"timestamp_end":787.6,"timestamp_start_formatted":"13:04","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=784s","sentiment":"positive","topics":["repurchase","long term use"],"mentions_variant":"20 Medium Matte"},{"text":"I purchased this and the Hourglass powder brush. I saw someone on TikTok and was like, 'Yep, buying that.' She made it look so good.","timestamp_start":801.36,"timestamp_end":806.16,"timestamp_start_formatted":"13:21","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=801s","sentiment":"positive","topics":["purchase decision","tools"],"mentions_variant":"20 Medium Matte"},{"text":"For this summer, I really enjoyed this because my skin was a bit juicy and this was nice to have over the summer because I could set and bronze in one go.","timestamp_start":808.24,"timestamp_end":812.959,"timestamp_start_formatted":"13:28","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=808s","sentiment":"positive","topics":["summer use","multi-use"],"mentions_variant":"20 Medium Matte"},{"text":"I still was dewy and glowy, but this just took it back a notch and knocked it back a little bit.","timestamp_start":848.8,"timestamp_end":857.36,"timestamp_start_formatted":"14:08","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=848s","sentiment":"positive","topics":["finish","effect"],"mentions_variant":"20 Medium Matte"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"0a7505a3-e2e3-4bd2-8838-9aa3003f0cdd","brand":"Westman Atelier","name":"Sun Tone Hydrating Matte Bronzing Drops","shade":"Soleil Parfait 2","subcategory":"bronzer","product_type":"liquid bronzer","finish":"matte","enriched_price":"$58.00","enriched_retailers":["Sephora","Credo","Nordstrom"],"product_slug":"westman-atelier-sun-tone-hydrating-matte-bronzing-drops","product_url":"/products/westman-atelier-sun-tone-hydrating-matte-bronzing-drops","category":"FACE","mention_count":1,"endorsement_strength":"loves it","rating":4.5,"is_sponsored":false,"quotes":[{"text":"You need a good shake. You need barely any. I'm talking like two drops maybe. Okay, maybe we'll do three.","timestamp_start":161.04,"timestamp_end":167.44,"timestamp_start_formatted":"2:41","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=161s","sentiment":"positive","topics":["application","usage"],"mentions_variant":"Soleil Parfait 2"},{"text":"We're warming it up in between our fingers and then applying it and thinking, 'Oh my goodness, what have we done?'","timestamp_start":174.72,"timestamp_end":179.28,"timestamp_start_formatted":"2:54","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=174s","sentiment":"mixed","topics":["application","initial impression"],"mentions_variant":"Soleil Parfait 2"},{"text":"I don't think I'm really using them as much now, like in the cooler months.","timestamp_start":182.239,"timestamp_end":187.28,"timestamp_start_formatted":"3:02","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=182s","sentiment":"mixed","topics":["seasonal use"],"mentions_variant":"Soleil Parfait 2"},{"text":"It's definitely more of a summer product to me, especially because last night I did also put fake tan on everywhere.","timestamp_start":189.04,"timestamp_end":193.28,"timestamp_start_formatted":"3:09","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=189s","sentiment":"positive","topics":["seasonal use","summer"],"mentions_variant":"Soleil Parfait 2"},{"text":"In the summer, this with just a bit of like Glossier Stretch as a concealer is a great base for me.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"positive","topics":["base makeup","summer"],"mentions_variant":"Soleil Parfait 2"},{"text":"It's more like a liquid bronzer than it is a primer necessarily, but it just goes on as that kind of first step of the makeup routine.","timestamp_start":150.239,"timestamp_end":157.519,"timestamp_start_formatted":"2:30","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=150s","sentiment":"positive","topics":["product type","application"],"mentions_variant":"Soleil Parfait 2"},{"text":"Really nice to put on over SPF or something like that.","timestamp_start":226.799,"timestamp_end":230.959,"timestamp_start_formatted":"3:46","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=226s","sentiment":"positive","topics":["application","over SPF"],"mentions_variant":"Soleil Parfait 2"},{"text":"Very much a like no makeup makeup kind of favorite.","timestamp_start":234.159,"timestamp_end":241.519,"timestamp_start_formatted":"3:54","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=234s","sentiment":"positive","topics":["look","makeup style"],"mentions_variant":"Soleil Parfait 2"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"4e3f99e0-d2b7-4143-9dbf-e5b158b44e27","brand":"Glossier","name":"Stretch Balm Concealer","shade":"Light 2","subcategory":"concealer","product_type":"concealer","finish":"dewy","enriched_price":"$22","enriched_retailers":["Sephora","Glossier.com"],"product_slug":"glossier-stretch-balm-concealer","product_url":"/products/glossier-stretch-balm-concealer","category":"FACE","mention_count":1,"endorsement_strength":"holy grail","rating":4.9,"is_sponsored":false,"quotes":[{"text":"It's a non mover. It is a nonmover. The Glossier Stretch Concealer has been in my life since 2016 and has been a standalone favorite for the last 2 years.","timestamp_start":209.84,"timestamp_end":213.92,"timestamp_start_formatted":"3:29","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=209s","sentiment":"positive","topics":["long term favorite","non-move","concealer"],"mentions_variant":"Light 2"},{"text":"They did reformulate, but they didn't change the formula. They just added new shades and switched the shades around a bit.","timestamp_start":459.759,"timestamp_end":466.08,"timestamp_start_formatted":"7:39","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=459s","sentiment":"positive","topics":["formula","shade range"],"mentions_variant":"Light 2"},{"text":"I wear the shade light two. It's a very much like love it or hate it concealer.","timestamp_start":466.08,"timestamp_end":476.4,"timestamp_start_formatted":"7:46","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=466s","sentiment":"mixed","topics":["shade","polarizing"],"mentions_variant":"Light 2"},{"text":"If you're used to going in with a doe foot with some kind of liquid consistency, you're just going to try this and be like, 'No, that's not for me.'","timestamp_start":474.4,"timestamp_end":483.599,"timestamp_start_formatted":"7:54","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=474s","sentiment":"cautionary","topics":["application","texture"],"mentions_variant":"Light 2"},{"text":"Maybe you don't wear concealer or you just don't like feeling concealer under your eyes or you feel like under your eyes are really dry and really crepy and product really sits in there.","timestamp_start":483.599,"timestamp_end":489.12,"timestamp_start_formatted":"8:03","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=483s","sentiment":"positive","topics":["suitable for dry under eyes"],"mentions_variant":"Light 2"},{"text":"I just feel like this doesn't really sit in my under eye lines because it is just so juicy.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"positive","topics":["texture","non-creasing"],"mentions_variant":"Light 2"},{"text":"It is almost like a tinted moisturizer for your under eyes.","timestamp_start":504.4,"timestamp_end":507.36,"timestamp_start_formatted":"8:24","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=504s","sentiment":"positive","topics":["texture","finish"],"mentions_variant":"Light 2"},{"text":"It hasn't got amazing coverage. You're not going to put this over spots and be like, 'Wow, I can't see that.'","timestamp_start":507.36,"timestamp_end":510.24,"timestamp_start_formatted":"8:27","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=507s","sentiment":"cautionary","topics":["coverage"],"mentions_variant":"Light 2"},{"text":"I view it more as a brightener. Like it just kind of brightens under the eye.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"positive","topics":["effect","brightening"],"mentions_variant":"Light 2"},{"text":"I'm all about that natural finish, which this just really has.","timestamp_start":528.56,"timestamp_end":536.48,"timestamp_start_formatted":"8:48","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=528s","sentiment":"positive","topics":["finish","natural look"],"mentions_variant":"Light 2"},{"text":"This is like three products I'd be happy with. Put on a bit of lip balm and I'd be like good to go.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"positive","topics":["minimal makeup","routine"],"mentions_variant":"Light 2"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"586ecd3f-a79e-4092-8b4a-6ebcb2bb6a7c","brand":"MAKEUP BY MARIO","name":"SoftSculpt Transforming Skin Enhancer","shade":"Light Medium","subcategory":"bronzer","product_type":"skin enhancer","finish":"natural","enriched_price":"$34.00","enriched_retailers":["MAKEUP BY MARIO","Amazon","Ulta","Sephora"],"product_slug":"makeup-by-mario-softsculpt-transforming-skin-enhancer","product_url":"/products/makeup-by-mario-softsculpt-transforming-skin-enhancer","category":"FACE","mention_count":1,"endorsement_strength":"holy grail","rating":4.9,"is_sponsored":false,"quotes":[{"text":"The Mario soft sculpt transforming skin enhancer in the shade light medium has been a favorite since 2022.","timestamp_start":855.199,"timestamp_end":860.48,"timestamp_start_formatted":"14:15","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=855s","sentiment":"positive","topics":["favorite","long-term use"],"mentions_variant":"Light Medium"},{"text":"I would include this in my five minute getting ready like running out the door kind of stash.","timestamp_start":867.6,"timestamp_end":873.36,"timestamp_start_formatted":"14:27","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=867s","sentiment":"positive","topics":["quick routine","ease of use"],"mentions_variant":"Light Medium"},{"text":"You don't need a lot. I'm just applying it on like the high points of my cheeks, maybe a little bit on the forehead and a little bit under the chin and like good to go.","timestamp_start":873.36,"timestamp_end":880.72,"timestamp_start_formatted":"14:33","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=873s","sentiment":"positive","topics":["application","usage"],"mentions_variant":"Light Medium"},{"text":"It's a great product. You see so many people talk about this and it is for good reason in my eyes. It's a brilliant product. It's like a no-brainer. You can't go too hard with it.","timestamp_start":884.079,"timestamp_end":890.8,"timestamp_start_formatted":"14:44","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=884s","sentiment":"positive","topics":["recommendation","versatile"],"mentions_variant":"Light Medium"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[{"tag":"dry","label":"Dry skin","group":"skin_type","count":2},{"tag":"natural_finish","label":"Natural finish","group":"attribute","count":4},{"tag":"easy_to_use","label":"Easy to use","group":"attribute","count":3},{"tag":"blendable","label":"Blendable","group":"attribute","count":2}]},{"id":"9fee80b6-658e-42ea-91b9-4f9cbeb1a5bb","brand":"CHANEL","name":"Baume Essentiel Multi-Use Glow Stick","shade":"SCULPTING","subcategory":"highlighter","product_type":"multi-use glow stick","finish":"dewy","enriched_price":"$48","enriched_retailers":["CHANEL","Ulta"],"product_slug":"chanel-baume-essentiel-multi-use-glow-stick","product_url":"/products/chanel-baume-essentiel-multi-use-glow-stick","category":"FACE","mention_count":1,"endorsement_strength":"loves it","rating":4.5,"is_sponsored":false,"quotes":[{"text":"If I was to actively want a highlighter, I would use this from Chanel. It's the Bomb Essential in sculpting. I love it. I've used well over half of it. It smells fine. It's good to have. I like to have it. I'm not using it every single day.","timestamp_start":1164.16,"timestamp_end":1169.919,"timestamp_start_formatted":"19:24","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1164s","sentiment":"positive","topics":["highlighter","long term use"],"mentions_variant":null}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"dca3984e-ae5f-4ff0-9697-97bd9aa60c6c","brand":"Merit","name":"Flush Balm Cream Blush","shade":"Beverly Hills","subcategory":"blush","product_type":"cream blush","finish":"radiant","enriched_price":"$30.00","enriched_retailers":["Sephora","Kohl's","Walmart","meritbeauty.com"],"product_slug":"merit-flush-balm-cream-blush","product_url":"/products/merit-flush-balm-cream-blush","category":"FACE","mention_count":3,"endorsement_strength":"loves it","rating":4.5,"is_sponsored":false,"quotes":[{"text":"Beverly Hills by Merit, the flush balm, is brilliant. It's such a good allrounder. If you like a peachy pink blush, this is a good year round favorite if you've got a similar skin tone to me.","timestamp_start":1002.8,"timestamp_end":1015.6,"timestamp_start_formatted":"16:42","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1002s","sentiment":"positive","topics":["blush","allrounder"],"mentions_variant":"Beverly Hills"},{"text":"Fox is a bit more brown. Redux is a bit more red, but it's a good enough dupe.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"positive","topics":["shade","dupe"],"mentions_variant":"Fox"},{"text":"There was a limited edition Merit Flush Balm trio that had a limited edition color called Redux. It's great. I love it. Compared to the other two, it's definitely more like brown, a brownie red.","timestamp_start":1078.559,"timestamp_end":1092,"timestamp_start_formatted":"17:58","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1078s","sentiment":"positive","topics":["limited edition","blush","shade"],"mentions_variant":"Redux"},{"text":"For me, this is more of a wintry color than it would be summer necessarily.","timestamp_start":1095.679,"timestamp_end":1104.4,"timestamp_start_formatted":"18:15","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1095s","sentiment":"positive","topics":["seasonal use","shade"],"mentions_variant":"Redux"},{"text":"If you miss out on it and you want a good dupe, I would just use Fox from their normal lineup.","timestamp_start":1101.28,"timestamp_end":1106.72,"timestamp_start_formatted":"18:21","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1101s","sentiment":"positive","topics":["dupe","shade"],"mentions_variant":"Redux"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"c00bcdc2-8d66-4a35-94bb-4179efa15ba2","brand":"Rhode","name":"Pocket Blush","shade":"Freckle","subcategory":"blush","product_type":"cream blush","finish":"satin","enriched_price":"$25.00","enriched_retailers":["Amazon","Sephora","rhodeskin.com"],"product_slug":"rhode-pocket-blush","product_url":"/products/rhode-pocket-blush","category":"FACE","mention_count":1,"endorsement_strength":null,"rating":null,"is_sponsored":false,"quotes":[{"text":"The Rhode pocket blush in Freckle is peachy pink. It feels very much to me like swatch it against the Merit. This one is Rhode and then this one is the Merit and Beverly Hills.","timestamp_start":1022.88,"timestamp_end":1033.199,"timestamp_start_formatted":"17:02","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1022s","sentiment":"positive","topics":["shade comparison","texture"],"mentions_variant":"Freckle"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"c5063c8a-9965-4b14-824a-4b4e9cd354c9","brand":"Lisa Eldridge","name":"Seamless Skin Enhancing Tint","shade":"T8","subcategory":"foundation","product_type":"skin tint","finish":"natural","enriched_price":"€45,00","enriched_retailers":["Lisa Eldridge Beauty"],"product_slug":"lisa-eldridge-seamless-skin-enhancing-tint","product_url":"/products/lisa-eldridge-seamless-skin-enhancing-tint","category":"FACE","mention_count":1,"endorsement_strength":"holy grail","rating":4.9,"is_sponsored":false,"quotes":[{"text":"Midway through the year, I got sent this from Lisa Eldridge. It's the Lisa Eldridge enhancing Skin Tint. I use the shade T8, which is very much like a tanny shade for me.","timestamp_start":307.68,"timestamp_end":314,"timestamp_start_formatted":"5:07","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=307s","sentiment":"positive","topics":["shade","usage"],"mentions_variant":"T8"},{"text":"If I was kind of in my true like winter pale shade, I think this would be a tad too like warm and kind of peach.","timestamp_start":326.96,"timestamp_end":330.56,"timestamp_start_formatted":"5:26","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=326s","sentiment":"cautionary","topics":["shade suitability","skin tone"],"mentions_variant":"T8"},{"text":"I really like this guy. So, they're tied. They're tied. They are both my faves of the year.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"positive","topics":["favorite","comparison"],"mentions_variant":"T8"},{"text":"I actually like it best with my fingers.","timestamp_start":351.68,"timestamp_end":356.3022222222222,"timestamp_start_formatted":"5:51","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=351s","sentiment":"positive","topics":["application"],"mentions_variant":"T8"},{"text":"That's about how much I would take. Again, warming it up in between the fingers.","timestamp_start":355.199,"timestamp_end":361.12,"timestamp_start_formatted":"5:55","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=355s","sentiment":"positive","topics":["application"],"mentions_variant":"T8"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"fe1290e9-16d3-4e6a-bc61-b8b437b6fb31","brand":"NARS","name":"Pure Radiant Tinted Moisturizer Broad Spectrum SPF 30","shade":"Alaska","subcategory":"foundation","product_type":"tinted moisturizer","finish":"natural","enriched_price":"$45.00","enriched_retailers":["Sephora","Ulta","Nordstrom","Macy's","Amazon","nars.com"],"product_slug":"nars-pure-radiant-tinted-moisturizer-broad-spectrum-spf-30","product_url":"/products/nars-pure-radiant-tinted-moisturizer-broad-spectrum-spf-30","category":"FACE","mention_count":1,"endorsement_strength":"loves it","rating":4.8,"is_sponsored":false,"quotes":[{"text":"Last year's favorite was the Nars Radiant Tinted Moisturizer. I used the shade Alaska. I still love this.","timestamp_start":269.44,"timestamp_end":279.6,"timestamp_start_formatted":"4:29","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=269s","sentiment":"positive","topics":["favorite","long term use"],"mentions_variant":"Alaska"},{"text":"It's great for like the first 6 months of this year. This is all I used.","timestamp_start":279.6,"timestamp_end":287.6,"timestamp_start_formatted":"4:39","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=279s","sentiment":"positive","topics":["usage","coverage"],"mentions_variant":"Alaska"},{"text":"It's very natural. It's kind of like a gel-like finish. It's not super liquidy. It's quite like creamy gel-like.","timestamp_start":287.6,"timestamp_end":291.6,"timestamp_start_formatted":"4:47","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=287s","sentiment":"positive","topics":["texture","finish"],"mentions_variant":"Alaska"},{"text":"Put it on with your fingers. Put it on with a brush.","timestamp_start":293.919,"timestamp_end":297.12,"timestamp_start_formatted":"4:53","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=293s","sentiment":"positive","topics":["application"],"mentions_variant":"Alaska"},{"text":"If I put it on with a brush, I use the Westminatellier blender brush. Please don't look at how dirty my one is.","timestamp_start":295.28,"timestamp_end":300.16,"timestamp_start_formatted":"4:55","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=295s","sentiment":"positive","topics":["application","tools"],"mentions_variant":"Alaska"},{"text":"Brilliant product, just very natural looking, but there's like a decent amount of longevity in there.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"positive","topics":["natural look","longevity"],"mentions_variant":"Alaska"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"f41c9da8-3bc0-4483-8b85-d547f545f5c9","brand":"Estée Lauder","name":"Double Wear Stay-in-Place Flawless Wear Concealer","shade":"2N","subcategory":"concealer","product_type":"concealer","finish":"natural","enriched_price":"$30.00","enriched_retailers":["Sephora","Ulta","Amazon","Target","Walmart","Nordstrom"],"product_slug":"est-e-lauder-double-wear-stay-in-place-flawless-wear-concealer","product_url":"/products/est-e-lauder-double-wear-stay-in-place-flawless-wear-concealer","category":"FACE","mention_count":1,"endorsement_strength":"worth trying","rating":4,"is_sponsored":false,"quotes":[{"text":"Estée Lauder Double Wear Stay in Place Concealer is on the complete opposite end of the concealer spectrum compared to Glossier Stretch.","timestamp_start":732.079,"timestamp_end":736.16,"timestamp_start_formatted":"12:12","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=732s","sentiment":"mixed","topics":["concealer","coverage"],"mentions_variant":"2N"},{"text":"This is a doer liquid concealer. It's so heavy coverage. It's so matte. It's so intense.","timestamp_start":743.12,"timestamp_end":748.72,"timestamp_start_formatted":"12:23","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=743s","sentiment":"positive","topics":["coverage","finish"],"mentions_variant":"2N"},{"text":"I do like having it. When I need to use it, I need to use it.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"positive","topics":["usage","spot concealing"],"mentions_variant":"2N"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"ea8ae997-f3fb-4e42-afc9-d251f2ec86c2","brand":"Kosas","name":"Cloud Set Setting Powder","shade":"Breezy","subcategory":"setting powder","product_type":"setting powder","finish":"natural","enriched_price":"$38.00","enriched_retailers":["Sephora","Ulta","Amazon","Kosas.com"],"product_slug":"kosas-cloud-set-setting-powder","product_url":"/products/kosas-cloud-set-setting-powder","category":"FACE","mention_count":1,"endorsement_strength":"loves it","rating":4.5,"is_sponsored":false,"quotes":[{"text":"I really like this powder. I just don't like the packaging. This is the second time the packaging is broken for me.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"mixed","topics":["powder","packaging issues"],"mentions_variant":"Breezy"},{"text":"I think this is a really great powder and it really reminds me of the MAC Mineralized Skin Finish Natural, which was my favorite sticking at the list for many years.","timestamp_start":600,"timestamp_end":603.279,"timestamp_start_formatted":"10:00","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=600s","sentiment":"positive","topics":["powder","comparison"],"mentions_variant":"Breezy"},{"text":"It's very much in that realm. It's perhaps just a little bit softer. There's a little bit less shimmer to it. It's a little bit more undetectable.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"positive","topics":["texture","finish"],"mentions_variant":"Breezy"},{"text":"I tend to like put it in my hand to get rid of any excess and then just dust over.","timestamp_start":628.8,"timestamp_end":633.44,"timestamp_start_formatted":"10:28","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=628s","sentiment":"positive","topics":["application"],"mentions_variant":"Breezy"},{"text":"This is more of like a summer product slash longevity product for me.","timestamp_start":630.8,"timestamp_end":635.839,"timestamp_start_formatted":"10:30","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=630s","sentiment":"positive","topics":["seasonal use","longevity"],"mentions_variant":"Breezy"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"95e331b0-b855-4adf-8944-bf5280f4e0a9","brand":"Merit","name":"Signature Lip Sheer Lip Liner","shade":"Beverly Hills","subcategory":"lip liner","product_type":"lip liner","finish":"satin","enriched_price":"$24.00","enriched_retailers":["Sephora","Walmart","meritbeauty.com"],"product_slug":"merit-signature-lip-sheer-lip-liner","product_url":"/products/merit-signature-lip-sheer-lip-liner","category":"LIP","mention_count":1,"endorsement_strength":"worth trying","rating":4,"is_sponsored":false,"quotes":[{"text":"The Merit Signature Lip Liner in Beverly Hills is great. It has so much slip you could apply it all over your lips as a lip color.","timestamp_start":2105.119,"timestamp_end":2112.8,"timestamp_start_formatted":"35:05","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=2105s","sentiment":"positive","topics":["lip liner","texture"],"mentions_variant":"Beverly Hills"},{"text":"It hasn't got a lot of longevity. It's not the kind of product you put on in the morning and it's still there at night.","timestamp_start":2119.359,"timestamp_end":2122.88,"timestamp_start_formatted":"35:19","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=2119s","sentiment":"mixed","topics":["longevity"],"mentions_variant":"Beverly Hills"},{"text":"At night time, it hasn't got drag on it. Sometimes lip liners can be draggy and waxy but this truly just feels like I could draw with it.","timestamp_start":2121.2,"timestamp_end":2129.359,"timestamp_start_formatted":"35:21","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=2121s","sentiment":"positive","topics":["texture","application"],"mentions_variant":"Beverly Hills"},{"text":"I like that I don't mind needing to pop to the bathroom to reapply these two. That doesn't bother me.","timestamp_start":2095.919,"timestamp_end":2098.96,"timestamp_start_formatted":"34:55","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=2095s","sentiment":"positive","topics":["application","personal preference"],"mentions_variant":"Beverly Hills"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[{"tag":"easy_to_use","label":"Easy to use","group":"attribute","count":2}]},{"id":"230b697d-643b-48c4-a7df-68763a5c762f","brand":"Summer Fridays","name":"Lip Butter Balm","shade":"Pink Sugar","subcategory":"lip balm","product_type":"lip balm","finish":"glossy","enriched_price":"$24","enriched_retailers":["Summer Fridays","Amazon","Ulta","Sephora"],"product_slug":"summer-fridays-lip-butter-balm","product_url":"/products/summer-fridays-lip-butter-balm","category":"LIP","mention_count":1,"endorsement_strength":"holy grail","rating":4.9,"is_sponsored":false,"quotes":[{"text":"My favorite lip balm this year is the Summer Fridays lip butter in pink sugar. I love the smell.","timestamp_start":1832.399,"timestamp_end":1840.799,"timestamp_start_formatted":"30:32","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1832s","sentiment":"positive","topics":["favorite","scent"],"mentions_variant":"Pink Sugar"},{"text":"It looks like there's a bit of pink in it but it doesn't look pink on your lips. This is just like the color of my lips.","timestamp_start":1843.039,"timestamp_end":1846.48,"timestamp_start_formatted":"30:43","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1843s","sentiment":"positive","topics":["color","natural finish"],"mentions_variant":"Pink Sugar"},{"text":"It's very expensive but great. Everyone I know has one in their bag.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"mixed","topics":["value","popularity"],"mentions_variant":"Pink Sugar"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[{"tag":"sheer","label":"Sheer","group":"attribute","count":3},{"tag":"lightweight","label":"Lightweight","group":"attribute","count":2},{"tag":"pleasant_scent","label":"Pleasant scent","group":"attribute","count":2}]},{"id":"b05f25c5-e041-40f7-be6d-b0c281a09b97","brand":"Merit","name":"Signature Lip Lightweight Lipstick","shade":"Ginger","subcategory":"lipstick","product_type":"lipstick","finish":"matte","enriched_price":"$28.00","enriched_retailers":["Sephora","Amazon","Kohl's","Walmart","meritbeauty.com"],"product_slug":"merit-signature-lip-lightweight-lipstick","product_url":"/products/merit-signature-lip-lightweight-lipstick","category":"LIP","mention_count":1,"endorsement_strength":"worth trying","rating":3.5,"is_sponsored":false,"quotes":[{"text":"I toyed with including the Merit Signature Lipstick in Ginger but I only used it about seven days over the last year.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"mixed","topics":["usage","lipstick"],"mentions_variant":"Ginger"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"a24033a3-d0e0-4c24-99ff-d8960e23f2d4","brand":"Fara Homidi","name":"Soft Glass Lip Plumping Oil","shade":"Pomme","subcategory":"lip treatment","product_type":"lip plumping oil","finish":"glossy","enriched_price":"$46","enriched_retailers":["Sephora","farahomidi.com"],"product_slug":"fara-homidi-soft-glass-lip-plumping-oil","product_url":"/products/fara-homidi-soft-glass-lip-plumping-oil","category":"LIP","mention_count":1,"endorsement_strength":"worth trying","rating":4,"is_sponsored":false,"quotes":[{"text":"The Fara Homidi Lip Oil in Pomme is a tentative favorite. I picked it up in October and it's relatively new to me.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"positive","topics":["lip oil","new favorite"],"mentions_variant":"Pomme"},{"text":"It's a nice product, really expensive and unnecessary but good for a ridiculous Christmas list item.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","sentiment":"mixed","topics":["price","gift idea"],"mentions_variant":"Pomme"}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"5f978e41-1e9e-4f32-b9bd-529e277f8094","brand":"Hourglass","name":"Veil Powder Brush","shade":null,"subcategory":"brush","product_type":"powder brush","finish":null,"enriched_price":"$68","enriched_retailers":["Sephora","Ulta","Amazon","Bluemercury"],"product_slug":"hourglass-veil-powder-brush","product_url":"/products/hourglass-veil-powder-brush","category":"TOOLS","mention_count":1,"endorsement_strength":"loves it","rating":4.5,"is_sponsored":false,"quotes":[{"text":"I purchased the Hourglass powder brush. I saw someone on TikTok and was like, 'Yep, buying that.' She made it look so good.","timestamp_start":792.32,"timestamp_end":797.04,"timestamp_start_formatted":"13:12","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=792s","sentiment":"positive","topics":["brush","tools"],"mentions_variant":null}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"72691690-d2c2-45bf-9773-ace29132ee4f","brand":"MAKEUP BY MARIO","name":"EF2 Blending Eye and Face Brush","shade":null,"subcategory":"brush","product_type":"brush","finish":null,"enriched_price":"$24.00","enriched_retailers":["Sephora","makeupbymario.com"],"product_slug":"makeup-by-mario-ef2-blending-eye-and-face-brush","product_url":"/products/makeup-by-mario-ef2-blending-eye-and-face-brush","category":"TOOLS","mention_count":1,"endorsement_strength":"worth trying","rating":4.2,"is_sponsored":false,"quotes":[{"text":"I really don't own many makeup brushes. This is the only makeup brush that I own for eyes because it's soft and I can get a really nice blend.","timestamp_start":1529.12,"timestamp_end":1536.159,"timestamp_start_formatted":"25:29","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1529s","sentiment":"positive","topics":["blendability","softness","ease of use"],"mentions_variant":null}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]},{"id":"dbf0383d-1318-41fa-b18b-fb0e157537d0","brand":"KJH.Brand","name":"Nano Set Brow Gel","shade":null,"subcategory":"brow product","product_type":"brow gel","finish":"natural","enriched_price":"$22.00","enriched_retailers":["kjhbrand.com"],"product_slug":"kjh-brand-nano-set-brow-gel","product_url":"/products/kjh-brand-nano-set-brow-gel","category":"TOOLS","mention_count":1,"endorsement_strength":"worth trying","rating":4,"is_sponsored":false,"quotes":[{"text":"The KJH.Brand nano set brow gel is really nice. The amount of product is tiny, but the brush is also tiny and it's been really really good at sandwiching brows down.","timestamp_start":1318.48,"timestamp_end":1328.4,"timestamp_start_formatted":"21:58","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1318s","sentiment":"positive","topics":["brow gel","application"],"mentions_variant":null},{"text":"I predict this could be a favorite for next year, but it's only come into my life in the last like 2 weeks, so I can't really say anything there.","timestamp_start":1333.6,"timestamp_end":1338.96,"timestamp_start_formatted":"22:13","video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo&t=1333s","sentiment":"positive","topics":["new product","potential favorite"],"mentions_variant":null}],"video_url":"https://www.youtube.com/watch?v=wznQWKS7gSo","video_title":"My 2025 Makeup Favourites","quote_date":"2025-12-14","skim_tags":[]}]}}