{"ok":true,"data":{"product":{"brand":"Anua","name":"Rice Enzyme Brightening Cleansing Powder","slug":"anua-rice-enzyme-brightening-cleansing-powder","product_url":"/products/anua-rice-enzyme-brightening-cleansing-powder","brand_url":"/brands/anua","subcategory":"cleanser","formulation":"powder","finish":null,"price_tier":"mid_range","enriched_price":"$18.00–$20.00","enriched_price_usd":18,"retailers":["Amazon","Ulta","YesStyle","Olive Young US","StyleKorean","Stylevana","iHerb"],"key_ingredients":["Rice Powder","Rice Extract","Alpha-Arbutin","Ceramide NP","Lactic Acid","Papain","Allantoin","Sodium Bicarbonate","Kaolin","Citric Acid"],"claims":["brightening","exfoliating","hydrating","multi-purpose","helps even out skin texture"],"consensus_summary":"Anua Rice Enzyme Brightening Cleansing Powder leaves skin super soft and can improve radiance over time, according to board-certified dermatologist Dr. Jenny Liu. She notes it has mild physical exfoliation from the powder texture but is not harsh and suits even sensitive skin. However, she advises avoiding it when the skin barrier is actively inflamed or damaged.","gtin":null,"shades":[]},"signal":{"total_mentions":2,"holy_grail_count":0,"loves_it_count":0,"worth_trying_count":2,"mentions_count":0,"mixed_count":0,"not_recommended_count":0,"unsponsored_count":2,"sponsored_count":0},"caveats":{"mixed_evidence":false,"single_creator":true,"no_price_data":false,"has_negative":false},"tags":{"claims":[],"attributes":[{"tag":"creamy","label":"Creamy","group":"attribute","polarity":"positive","mention_count":2,"product_count":1,"source_type":"creator_quote","sample_quote":"It makes your skin super soft and helps to kind of brighten your complexion.","provenance":[{"creator_handle":"dr.jennyliu","creator_name":"Dr. Jenny Liu","channel_url":"https://www.youtube.com/@dr.jennyliu","video_url":"https://www.youtube.com/watch?v=jD3600krDxY","video_title":"K-Beauty at Ulta: Dermatologist's Picks Worth Buying","video_date":"2025-10-16"},{"creator_handle":"dr.jennyliu","creator_name":"Dr. Jenny Liu","channel_url":"https://www.youtube.com/@dr.jennyliu","video_url":"https://www.youtube.com/watch?v=0AhHtgHT9Kc","video_title":"Dermatologist reviews viral Asian skincare products","video_date":"2025-02-13"}]},{"tag":"soothing","label":"Soothing","group":"attribute","polarity":"positive","mention_count":2,"product_count":1,"source_type":"creator_quote","sample_quote":"It's definitely not harsh by any means I think it's definitely suitable for those that have even a little bit more sensitive skin.","provenance":[{"creator_handle":"dr.jennyliu","creator_name":"Dr. Jenny Liu","channel_url":"https://www.youtube.com/@dr.jennyliu","video_url":"https://www.youtube.com/watch?v=jD3600krDxY","video_title":"K-Beauty at Ulta: Dermatologist's Picks Worth Buying","video_date":"2025-10-16"},{"creator_handle":"dr.jennyliu","creator_name":"Dr. Jenny Liu","channel_url":"https://www.youtube.com/@dr.jennyliu","video_url":"https://www.youtube.com/watch?v=0AhHtgHT9Kc","video_title":"Dermatologist reviews viral Asian skincare products","video_date":"2025-02-13"}]}],"good_for":[{"tag":"dullness","label":"Dullness","group":"concern","polarity":"positive","mention_count":2,"product_count":1,"source_type":"creator_quote","sample_quote":"It makes your skin super soft and helps to kind of brighten your complexion.","provenance":[{"creator_handle":"dr.jennyliu","creator_name":"Dr. Jenny Liu","channel_url":"https://www.youtube.com/@dr.jennyliu","video_url":"https://www.youtube.com/watch?v=jD3600krDxY","video_title":"K-Beauty at Ulta: Dermatologist's Picks Worth Buying","video_date":"2025-10-16"},{"creator_handle":"dr.jennyliu","creator_name":"Dr. Jenny Liu","channel_url":"https://www.youtube.com/@dr.jennyliu","video_url":"https://www.youtube.com/watch?v=0AhHtgHT9Kc","video_title":"Dermatologist reviews viral Asian skincare products","video_date":"2025-02-13"}]}],"best_for":[],"value":[],"warnings":[{"tag":"exfoliating","label":"Exfoliating","group":"attribute","polarity":"negative","mention_count":1,"product_count":1,"source_type":"creator_quote","sample_quote":"There is a little bit of a very mild physical abrasion if you will because it is a powder that you mix with water so it does kind of have a little bit of a physical exfoliating property.","warning_text":"creators flagged issues with exfoliating","provenance":[{"creator_handle":"dr.jennyliu","creator_name":"Dr. Jenny Liu","channel_url":"https://www.youtube.com/@dr.jennyliu","video_url":"https://www.youtube.com/watch?v=0AhHtgHT9Kc","video_title":"Dermatologist reviews viral Asian skincare products","video_date":"2025-02-13"}]},{"tag":"damaged_barrier","label":"Damaged skin barrier","group":"concern","polarity":"negative","mention_count":1,"product_count":1,"source_type":"creator_quote","sample_quote":"If your skin barrier is like say damaged and red and inflamed having anything rub over your skin can be irritating so I would say probably don't want to use it when your skin is actively inflamed.","warning_text":"didn't help with damaged skin barrier","provenance":[{"creator_handle":"dr.jennyliu","creator_name":"Dr. Jenny Liu","channel_url":"https://www.youtube.com/@dr.jennyliu","video_url":"https://www.youtube.com/watch?v=0AhHtgHT9Kc","video_title":"Dermatologist reviews viral Asian skincare products","video_date":"2025-02-13"}]}]},"creators":[{"handle":"dr.jennyliu","display_name":"Dr. Jenny Liu","profile_url":"/creators/dr.jennyliu","channel_url":"https://www.youtube.com/@dr.jennyliu","specialty":["board-certified dermatologist","skincare focus"],"years_active":6,"subscriber_count":316000,"endorsement_strength":"worth trying","is_sponsored":false,"video_titles":["Dermatologist reviews viral Asian skincare products","K-Beauty at Ulta: Dermatologist's Picks Worth Buying"],"quotes":[{"text":"It makes your skin super soft and helps to kind of brighten your complexion.","timestamp_start":675.72,"timestamp_end":679.399,"timestamp_start_formatted":"11:15","video_url":"https://www.youtube.com/watch?v=0AhHtgHT9Kc&t=675s","sentiment":"positive","topics":["softness","brightening"],"mentions_variant":null},{"text":"I really love the fact that it makes my skin feel super soft and you know over time I think it can improve the complexion and improve the radiance.","timestamp_start":695.839,"timestamp_end":700.92,"timestamp_start_formatted":"11:35","video_url":"https://www.youtube.com/watch?v=0AhHtgHT9Kc&t=695s","sentiment":"positive","topics":["softness","radiance","long-term improvement"],"mentions_variant":null},{"text":"It's definitely not harsh by any means I think it's definitely suitable for those that have even a little bit more sensitive skin.","timestamp_start":721.8,"timestamp_end":725.36,"timestamp_start_formatted":"12:01","video_url":"https://www.youtube.com/watch?v=0AhHtgHT9Kc&t=721s","sentiment":"positive","topics":["gentle","sensitive skin"],"mentions_variant":null},{"text":"There is a little bit of a very mild physical abrasion if you will because it is a powder that you mix with water so it does kind of have a little bit of a physical exfoliating property.","timestamp_start":731.56,"timestamp_end":736.72,"timestamp_start_formatted":"12:11","video_url":"https://www.youtube.com/watch?v=0AhHtgHT9Kc&t=731s","sentiment":"cautionary","topics":["physical exfoliation","caution"],"mentions_variant":null},{"text":"If your skin barrier is like say damaged and red and inflamed having anything rub over your skin can be irritating so I would say probably don't want to use it when your skin is actively inflamed.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=0AhHtgHT9Kc","sentiment":"cautionary","topics":["damaged skin barrier","irritation risk"],"mentions_variant":null},{"text":"This is one that I do enjoy using and incorporate into my routine probably like once or twice a week.","timestamp_start":763.68,"timestamp_end":770.04,"timestamp_start_formatted":"12:43","video_url":"https://www.youtube.com/watch?v=0AhHtgHT9Kc&t=763s","sentiment":"positive","topics":["weekly use","enjoyment"],"mentions_variant":null},{"text":"It has a little bit of a rice polish that works as a gentle chemical exfoliant.","timestamp_start":115.28,"timestamp_end":121.48,"timestamp_start_formatted":"1:55","video_url":"https://www.youtube.com/watch?v=jD3600krDxY&t=115s","sentiment":"positive","topics":["gentle exfoliation","chemical exfoliant"],"mentions_variant":null},{"text":"If you use a few times a week, your skin feels like buttery smooth and soft immediately after, as well as the hydration.","timestamp_start":128.2,"timestamp_end":132.76,"timestamp_start_formatted":"2:08","video_url":"https://www.youtube.com/watch?v=jD3600krDxY&t=128s","sentiment":"positive","topics":["smooth skin","soft skin","hydration"],"mentions_variant":null},{"text":"You can turn it into a mask, and it's one of those like those marshmallow sticky masks.","timestamp_start":137.64,"timestamp_end":144.28,"timestamp_start_formatted":"2:17","video_url":"https://www.youtube.com/watch?v=jD3600krDxY&t=137s","sentiment":"positive","topics":["mask option","fun to use"],"mentions_variant":null},{"text":"I personally just love using it as like a polish cleanser.","timestamp_start":155.32,"timestamp_end":159.72,"timestamp_start_formatted":"2:35","video_url":"https://www.youtube.com/watch?v=jD3600krDxY&t=155s","sentiment":"positive","topics":["personal favorite","polish cleanser"],"mentions_variant":null},{"text":"It's hydrating, really helps to soften your skin at the same time.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=jD3600krDxY","sentiment":"positive","topics":["hydration","softens skin"],"mentions_variant":null},{"text":"With continued use, may offer some brightening benefits.","timestamp_start":152.24,"timestamp_end":157,"timestamp_start_formatted":"2:32","video_url":"https://www.youtube.com/watch?v=jD3600krDxY&t=152s","sentiment":"positive","topics":["brightening","long-term benefits"],"mentions_variant":null}]}],"limitations":["Evidence-tag coverage is creator-dependent. Absence of a skin tone, white-cast, fragrance-free, fungal-acne-safe, or pregnancy-safe tag means not stated, not false.","Evidence is from YouTube creators only — not clinical trials or dermatologist studies."]}}