{"ok":true,"data":{"product":{"brand":"AZTK","name":"Jello Color Liquid Blush","slug":"aztk-jello-color-liquid-blush","product_url":"/products/aztk-jello-color-liquid-blush","brand_url":"/brands/aztk","subcategory":"blush","formulation":"liquid","finish":"matte","price_tier":"drugstore","enriched_price":"$14.00","enriched_price_usd":14,"retailers":["Amazon","notskinco.com","STYLEVANA","notSKIN","Jelly Make Up"],"key_ingredients":[],"claims":["long-lasting","buildable","soft-matte finish","lightweight"],"consensus_summary":"AZTK Jello Color Liquid Blush has a watery texture that blends easily and dries to a powdery, matte finish, making it beginner-friendly and forgiving for natural looks. Tina Yong notes it has low pigment and is more translucent, so it won't build to high intensity, while Soo Beauty cautions the thick formula can emphasize texture if too much is applied. Several creators praise its long-lasting wear and user-friendly applicator, recommending it for everyday no-makeup looks.","consensus_tagline":null,"shades":["04","06 Guava Cream","JC5","JC01"]},"concern_profile":[{"concern":"patchy_makeup","mention_count":4,"creator_count":3,"top_creators":[{"handle":"tina_yong","specialty":["beauty content creator","lifestyle creator"],"subscriber_count":3890000,"years_active":13},{"handle":"soobeauty_official","specialty":["beauty content creator","skincare focus"],"subscriber_count":419000,"years_active":13},{"handle":"val_foche","specialty":[],"subscriber_count":14300,"years_active":null}]},{"concern":"texture","mention_count":3,"creator_count":2,"top_creators":[{"handle":"tina_yong","specialty":["beauty content creator","lifestyle creator"],"subscriber_count":3890000,"years_active":13},{"handle":"soobeauty_official","specialty":["beauty content creator","skincare focus"],"subscriber_count":419000,"years_active":13}]},{"concern":"cakey_makeup","mention_count":3,"creator_count":2,"top_creators":[{"handle":"tina_yong","specialty":["beauty content creator","lifestyle creator"],"subscriber_count":3890000,"years_active":13},{"handle":"soobeauty_official","specialty":["beauty content creator","skincare focus"],"subscriber_count":419000,"years_active":13}]}],"signal":{"total_mentions":5,"holy_grail_count":0,"staple_count":1,"loves_it_count":0,"worth_trying_count":4,"mentions_count":0,"mixed_count":0,"not_recommended_count":0,"unsponsored_count":5,"sponsored_count":0},"caveats":{"mixed_evidence":false,"single_creator":false,"no_price_data":false,"has_negative":false},"creators":[{"handle":"val_foche","display_name":"Val Foché","profile_url":"/creators/val_foche","channel_url":"https://www.youtube.com/@val_foche","specialty":[],"years_active":null,"subscriber_count":14300,"endorsement_strength":"staple","is_sponsored":false,"video_titles":["Makeup products I finished and hit pan on as a small beauty influencer"],"quotes":[{"text":"It was the absolute star of my collection.","timestamp_start":610.2,"timestamp_end":614.4,"timestamp_start_formatted":"10:10","video_url":"https://www.youtube.com/watch?v=tUSArctGLdA&t=610s","sentiment":"positive","topics":["favorite","star of collection"],"mentions_variant":null},{"text":"I love this blush.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=tUSArctGLdA","sentiment":"positive","topics":["love"],"mentions_variant":null},{"text":"I find myself thinking that I want another color, that I want it again, that I want to use it again, because it's so good.","timestamp_start":627.52,"timestamp_end":633.04,"timestamp_start_formatted":"10:27","video_url":"https://www.youtube.com/watch?v=tUSArctGLdA&t=627s","sentiment":"positive","topics":["repurchase desire","love"],"mentions_variant":null},{"text":"It looks so beautiful, so blendable, pigmented enough on me. It was layerable as well. It's such a user-friendly liquid blush.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=tUSArctGLdA","sentiment":"positive","topics":["beautiful","blendable","pigmented","layerable"],"mentions_variant":null},{"text":"I really really do recommend it.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=tUSArctGLdA","sentiment":"positive","topics":["recommended"],"mentions_variant":null}]},{"handle":"tina_yong","display_name":"Tina Yong","profile_url":"/creators/tina_yong","channel_url":"https://www.youtube.com/@tina_yong","specialty":["beauty content creator","lifestyle creator"],"years_active":13,"subscriber_count":3890000,"endorsement_strength":"worth trying","is_sponsored":false,"video_titles":["Chinese beauty products viral test: worth it or overhyped?"],"quotes":[{"text":"These are a watery texture liquid blush.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs","sentiment":"positive","topics":["texture"],"mentions_variant":null},{"text":"It starts off as a liquid and it sets to like a powdery finish.","timestamp_start":353.12,"timestamp_end":356.88,"timestamp_start_formatted":"5:53","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=353s","sentiment":"positive","topics":["texture","finish"],"mentions_variant":null},{"text":"These have gone viral because people love the texture, how light it is, how blendable it is.","timestamp_start":355.12,"timestamp_end":361.6,"timestamp_start_formatted":"5:55","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=355s","sentiment":"positive","topics":["texture","lightweight","blendability"],"mentions_variant":null},{"text":"These are very watery. It has low pigment content, so that means it's more like translucent. Gives you that light opacity wash of color over the cheeks.","timestamp_start":371.52,"timestamp_end":379.199,"timestamp_start_formatted":"6:11","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=371s","sentiment":"positive","topics":["texture","sheer coverage","natural finish"],"mentions_variant":null},{"text":"This one is a little bit more forgiving and I would say beginner friendly.","timestamp_start":382,"timestamp_end":388.319,"timestamp_start_formatted":"6:22","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=382s","sentiment":"positive","topics":["ease of use"],"mentions_variant":null},{"text":"I think the best way to apply this is by using a brush instead of fingers.","timestamp_start":400.8,"timestamp_end":408.4,"timestamp_start_formatted":"6:40","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=400s","sentiment":"positive","topics":["ease of use"],"mentions_variant":null},{"text":"This does dry to a powdery finish, but personally, I like to use this as a blush base, so I will go in with more product on top.","timestamp_start":410.56,"timestamp_end":418.319,"timestamp_start_formatted":"6:50","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=410s","sentiment":"mixed","topics":["finish","layering"],"mentions_variant":null},{"text":"You can layer and build it up as well and just wear it as is.","timestamp_start":420.479,"timestamp_end":425.039,"timestamp_start_formatted":"7:00","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=420s","sentiment":"positive","topics":["buildable","ease of use"],"mentions_variant":null},{"text":"If I was doing a no makeup or like an everyday look that's very natural, this is enough.","timestamp_start":425.039,"timestamp_end":430.16,"timestamp_start_formatted":"7:05","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=425s","sentiment":"positive","topics":["natural finish","everyday"],"mentions_variant":null},{"text":"Look how beautiful it looks on the skin.","timestamp_start":430.16,"timestamp_end":434.96,"timestamp_start_formatted":"7:10","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=430s","sentiment":"positive","topics":["natural finish"],"mentions_variant":null},{"text":"They're very natural. I feel like if you want something for an everyday minimal, no makeup look, then this is it.","timestamp_start":445.52,"timestamp_end":450.319,"timestamp_start_formatted":"7:25","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=445s","sentiment":"positive","topics":["natural finish","everyday"],"mentions_variant":null},{"text":"I've tried layering layers and layers of this. The intensity does not build up.","timestamp_start":463.599,"timestamp_end":470.479,"timestamp_start_formatted":"7:43","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=463s","sentiment":"negative","topics":["buildable"],"mentions_variant":null},{"text":"It's kind of foolproof because you can't really overdo it with this.","timestamp_start":470.479,"timestamp_end":475.84,"timestamp_start_formatted":"7:50","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=470s","sentiment":"positive","topics":["ease of use"],"mentions_variant":null},{"text":"If you want to avoid blush blindness, reach for these.","timestamp_start":474.4,"timestamp_end":477.84,"timestamp_start_formatted":"7:54","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=474s","sentiment":"positive","topics":["ease of use"],"mentions_variant":null},{"text":"I think they work better as a base.","timestamp_start":477.84,"timestamp_end":482.03555555555556,"timestamp_start_formatted":"7:57","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=477s","sentiment":"mixed","topics":["layering"],"mentions_variant":null},{"text":"These are a watery texture liquid blush.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs","sentiment":"positive","topics":["texture"],"mentions_variant":null},{"text":"It starts off as a liquid and it sets to like a powdery finish.","timestamp_start":353.12,"timestamp_end":356.88,"timestamp_start_formatted":"5:53","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=353s","sentiment":"positive","topics":["texture","finish"],"mentions_variant":null},{"text":"These have gone viral because people love the texture, how light it is, how blendable it is.","timestamp_start":355.12,"timestamp_end":361.6,"timestamp_start_formatted":"5:55","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=355s","sentiment":"positive","topics":["texture","lightweight","blendability"],"mentions_variant":null},{"text":"These are very watery. It has low pigment content, so that means it's more like translucent. Gives you that light opacity wash of color over the cheeks.","timestamp_start":371.52,"timestamp_end":379.199,"timestamp_start_formatted":"6:11","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=371s","sentiment":"positive","topics":["texture","natural finish"],"mentions_variant":null},{"text":"This one is a little bit more forgiving and I would say beginner friendly.","timestamp_start":382,"timestamp_end":388.319,"timestamp_start_formatted":"6:22","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=382s","sentiment":"positive","topics":["ease of use"],"mentions_variant":null},{"text":"I think the best way to apply this is by using a brush instead of fingers.","timestamp_start":400.8,"timestamp_end":408.4,"timestamp_start_formatted":"6:40","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=400s","sentiment":"positive","topics":["ease of use"],"mentions_variant":null},{"text":"This does dry to a powdery finish, but personally, I like to use this as a blush base, so I will go in with more product on top.","timestamp_start":410.56,"timestamp_end":418.319,"timestamp_start_formatted":"6:50","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=410s","sentiment":"mixed","topics":["finish","ease of use"],"mentions_variant":null},{"text":"You can layer and build it up as well and just wear it as is.","timestamp_start":420.479,"timestamp_end":425.039,"timestamp_start_formatted":"7:00","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=420s","sentiment":"positive","topics":["ease of use"],"mentions_variant":null},{"text":"If I was doing a no makeup or like an everyday look that's very natural, this is enough.","timestamp_start":425.039,"timestamp_end":430.16,"timestamp_start_formatted":"7:05","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=425s","sentiment":"positive","topics":["natural finish","morning routine"],"mentions_variant":null},{"text":"Look how beautiful it looks on the skin.","timestamp_start":430.16,"timestamp_end":434.96,"timestamp_start_formatted":"7:10","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=430s","sentiment":"positive","topics":["natural finish"],"mentions_variant":null},{"text":"They're very natural. I feel like if you want something for an everyday minimal, no makeup look, then this is it.","timestamp_start":445.52,"timestamp_end":450.319,"timestamp_start_formatted":"7:25","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=445s","sentiment":"positive","topics":["natural finish","morning routine"],"mentions_variant":null},{"text":"I've tried layering layers and layers of this. The intensity does not build up.","timestamp_start":463.599,"timestamp_end":470.479,"timestamp_start_formatted":"7:43","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=463s","sentiment":"negative","topics":["coverage"],"mentions_variant":null},{"text":"It's kind of foolproof because you can't really overdo it with this.","timestamp_start":470.479,"timestamp_end":475.84,"timestamp_start_formatted":"7:50","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=470s","sentiment":"positive","topics":["ease of use"],"mentions_variant":null},{"text":"If you want to avoid blush blindness, reach for these.","timestamp_start":474.4,"timestamp_end":477.84,"timestamp_start_formatted":"7:54","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=474s","sentiment":"positive","topics":["ease of use"],"mentions_variant":null},{"text":"I think they work better as a base.","timestamp_start":477.84,"timestamp_end":482.03555555555556,"timestamp_start_formatted":"7:57","video_url":"https://www.youtube.com/watch?v=rMSoYnXQJqs&t=477s","sentiment":"mixed","topics":["ease of use"],"mentions_variant":null}]},{"handle":"soobeauty_official","display_name":"Soo Beauty 수뷰티","profile_url":"/creators/soobeauty_official","channel_url":"https://www.youtube.com/@soobeauty_official","specialty":["beauty content creator","skincare focus"],"years_active":13,"subscriber_count":419000,"endorsement_strength":"worth trying","is_sponsored":false,"video_titles":["Is C-Beauty better than K-Beauty? Testing viral C-beauty products"],"quotes":[{"text":"It starts out as a liquid blush, but once you blend it out, it has this amazing powdery, feathery finish.","timestamp_start":117.76,"timestamp_end":127.16,"timestamp_start_formatted":"1:57","video_url":"https://www.youtube.com/watch?v=F6-SC5-V3YU&t=117s","sentiment":"positive","topics":["blendability","finish"],"mentions_variant":null},{"text":"The tip is really easy to use as well.","timestamp_start":127.16,"timestamp_end":131.76,"timestamp_start_formatted":"2:07","video_url":"https://www.youtube.com/watch?v=F6-SC5-V3YU&t=127s","sentiment":"positive","topics":["ease of use"],"mentions_variant":null},{"text":"Not only is it really precise, but it also helps you cover a big layer of your face.","timestamp_start":133.76,"timestamp_end":138.8,"timestamp_start_formatted":"2:13","video_url":"https://www.youtube.com/watch?v=F6-SC5-V3YU&t=133s","sentiment":"positive","topics":["ease of use","coverage"],"mentions_variant":null},{"text":"It is pretty thick. So if you put too much, it is going to emphasize your texture, your pores.","timestamp_start":174.04,"timestamp_end":178.48,"timestamp_start_formatted":"2:54","video_url":"https://www.youtube.com/watch?v=F6-SC5-V3YU&t=174s","sentiment":"cautionary","topics":["texture"],"mentions_variant":null},{"text":"I do recommend just going in with a small amount and it will work.","timestamp_start":178.48,"timestamp_end":185.32,"timestamp_start_formatted":"2:58","video_url":"https://www.youtube.com/watch?v=F6-SC5-V3YU&t=178s","sentiment":"positive","topics":["ease of use"],"mentions_variant":null},{"text":"Which shade you get is going to be really important when using this product just because you are putting it over a quite large area surface of your face.","timestamp_start":197.12,"timestamp_end":200.6,"timestamp_start_formatted":"3:17","video_url":"https://www.youtube.com/watch?v=F6-SC5-V3YU&t=197s","sentiment":"cautionary","topics":["shade selection"],"mentions_variant":null},{"text":"Matching the shade to your complexion is going to be very important.","timestamp_start":205.88,"timestamp_end":212.12,"timestamp_start_formatted":"3:25","video_url":"https://www.youtube.com/watch?v=F6-SC5-V3YU&t=205s","sentiment":"cautionary","topics":["shade selection"],"mentions_variant":null},{"text":"If you want that dewy lip from within long-lasting blush, I do actually recommend this.","timestamp_start":216.2,"timestamp_end":224.16,"timestamp_start_formatted":"3:36","video_url":"https://www.youtube.com/watch?v=F6-SC5-V3YU&t=216s","sentiment":"positive","topics":["glow","long wear"],"mentions_variant":null},{"text":"The blusher, it lasts a long time.","timestamp_start":226.48,"timestamp_end":229.525,"timestamp_start_formatted":"3:46","video_url":"https://www.youtube.com/watch?v=F6-SC5-V3YU&t=226s","sentiment":"positive","topics":["long wear"],"mentions_variant":null},{"text":"It blends out really, really easy.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=F6-SC5-V3YU","sentiment":"positive","topics":["blendability"],"mentions_variant":null},{"text":"It starts out as a liquid, but you blend that in and it turns into this really, really feathery finish.","timestamp_start":257.68,"timestamp_end":261.84,"timestamp_start_formatted":"4:17","video_url":"https://www.youtube.com/watch?v=F6-SC5-V3YU&t=257s","sentiment":"positive","topics":["blendability","finish"],"mentions_variant":null},{"text":"It is matte.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=F6-SC5-V3YU","sentiment":"positive","topics":["finish","matte"],"mentions_variant":null},{"text":"I know they used the color 04, but I picked up 06.","timestamp_start":111.48,"timestamp_end":115.92,"timestamp_start_formatted":"1:51","video_url":"https://www.youtube.com/watch?v=F6-SC5-V3YU&t=111s","sentiment":"positive","topics":["shade selection"],"mentions_variant":null},{"text":"I will pick up 04, too, though, because I'm very curious about it myself.","timestamp_start":212.12,"timestamp_end":216.2,"timestamp_start_formatted":"3:32","video_url":"https://www.youtube.com/watch?v=F6-SC5-V3YU&t=212s","sentiment":"positive","topics":["shade selection"],"mentions_variant":null}]}],"limitations":["Skin tone and white-cast data are not available for this product.","Evidence is from YouTube creators only — not clinical trials or dermatologist studies."]}}