{"ok":true,"data":{"product":{"brand":"Dove","name":"Damage Therapy Intensive Repair 10 in 1 Serum Mask","slug":"dove-damage-therapy-intensive-repair-10-in-1-serum-mask","product_url":"/products/dove-damage-therapy-intensive-repair-10-in-1-serum-mask","brand_url":"/brands/dove","subcategory":"hair mask","formulation":"cream","finish":null,"price_tier":"drugstore","grailpeople_rating":4.5,"rating_count":3,"enriched_price":null,"enriched_price_usd":null,"retailers":["Amazon","iHerb"],"key_ingredients":["Water","Cetearyl Alcohol","Behentrimonium Chloride","Glycerin","Dimethiconol/Silsesquioxane Copolymer","Cocos Nucifera (Coconut) Oil","Ceramide EOP","Ceramide AP","Ceramide NP","Hydrolyzed Soy Protein"],"claims":["Intensive repair","Restores damaged hair","10 in 1 benefits","Bio-Protein Care","Infused with Glutamic Amino Serum"],"consensus_summary":"Dove Damage Therapy Intensive Repair 10 in 1 Serum Mask has a lightweight, serum-like consistency that hydrates without weighing down fine hair, according to several creators. Dermatologist Dr. Dray recommends it for smoothing and shine, while Tristin calls it her all-time favorite hair mask despite a strong fragrance that may bother sensitive noses. It offers heat protection, strengthening, and repair benefits at a drugstore price point, with one creator noting it's thinner than some competitors.","gtin":null,"shades":[]},"signal":{"total_mentions":5,"holy_grail_count":1,"loves_it_count":1,"worth_trying_count":1,"mentions_count":2,"mixed_count":0,"not_recommended_count":0,"unsponsored_count":5,"sponsored_count":0},"caveats":{"mixed_evidence":false,"single_creator":false,"no_price_data":true,"has_negative":false},"tags":{"claims":[],"attributes":[{"tag":"lightweight","label":"Lightweight","group":"attribute","polarity":"positive","mention_count":4,"product_count":1,"source_type":"llm_tagger","sample_quote":"I would consider both of these to be midweight oils with intense repair being a little bit thinner than Bond Shield.","provenance":[{"creator_handle":"tristin_jade","creator_name":"Tristin","channel_url":"https://www.youtube.com/@tristin_jade","video_url":"https://www.youtube.com/watch?v=sAKpVnsMKMQ","video_title":"How I keep my 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hair","group":"concern","polarity":"positive","mention_count":2,"product_count":1,"source_type":"llm_tagger","sample_quote":"This Dove Intensive Repair Hair Mask is really good though.","provenance":[{"creator_handle":"tristin_jade","creator_name":"Tristin","channel_url":"https://www.youtube.com/@tristin_jade","video_url":"https://www.youtube.com/watch?v=sAKpVnsMKMQ","video_title":"How I keep my fine hair long and healthy","video_date":"2026-06-06"},{"creator_handle":"drdrayzday","creator_name":"Dr Dray","channel_url":"https://www.youtube.com/@drdrayzday","video_url":"https://www.youtube.com/watch?v=bQ8su4D6iEI","video_title":"Dermatologist shops Walmart skincare: what to buy and avoid","video_date":"2026-04-03"}]}],"best_for":[],"value":[],"warnings":[{"tag":"pleasant_scent","label":"Pleasant scent","group":"attribute","polarity":"negative","mention_count":2,"product_count":1,"source_type":"llm_tagger","sample_quote":"It does have a pretty intense fragrance, so if you are sensitive to 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buildup","How I keep my fine hair long and healthy","Hair growth routine that finally worked for me"],"quotes":[{"text":"This is the most, as it says, serum-like mask that gives you a ton of hydration, but it does not feel thick or heavy whatsoever.","timestamp_start":93.12,"timestamp_end":103.48,"timestamp_start_formatted":"1:33","video_url":"https://www.youtube.com/watch?v=68mNMubqFSw&t=93s","sentiment":"positive","topics":["hydrating","lightweight","serum-like"],"mentions_variant":null},{"text":"This is like the coolest consistency. It really does feel like you mixed a conditioner with like a gel serum.","timestamp_start":103.48,"timestamp_end":110.56,"timestamp_start_formatted":"1:43","video_url":"https://www.youtube.com/watch?v=68mNMubqFSw&t=103s","sentiment":"positive","topics":["texture","consistency"],"mentions_variant":null},{"text":"It does have a pretty intense fragrance, so if you are sensitive to fragrances, you might not love this one.","timestamp_start":119.44,"timestamp_end":125.2,"timestamp_start_formatted":"1:59","video_url":"https://www.youtube.com/watch?v=68mNMubqFSw&t=119s","sentiment":"cautionary","topics":["fragrance","sensitive skin"],"mentions_variant":null},{"text":"In terms of the formula itself, this is my all-time favorite hair mask for my hair type, and I have tried them all.","timestamp_start":125.2,"timestamp_end":129.75900000000001,"timestamp_start_formatted":"2:05","video_url":"https://www.youtube.com/watch?v=68mNMubqFSw&t=125s","sentiment":"positive","topics":["holy grail","fine hair"],"mentions_variant":null},{"text":"I have tried every single high-end hair mask, all of the like $60, ones, and this is the one that I keep repurchasing. It's like $10.","timestamp_start":127.16,"timestamp_end":136.67999999999998,"timestamp_start_formatted":"2:07","video_url":"https://www.youtube.com/watch?v=68mNMubqFSw&t=127s","sentiment":"positive","topics":["value","repurchase","drugstore"],"mentions_variant":null},{"text":"If my hair is feeling dry that day, I'll go in with the Dove 10-in-1 serum mask. This is the intensive repair version.","timestamp_start":185.2,"timestamp_end":191.959,"timestamp_start_formatted":"3:05","video_url":"https://www.youtube.com/watch?v=sAKpVnsMKMQ&t=185s","sentiment":"positive","topics":["dry hair","hair mask"],"mentions_variant":"intensive repair"},{"text":"This one's my favorite and this has a very serum-like consistency, so it does not make your hair feel weighed down at all.","timestamp_start":193.76,"timestamp_end":199.519,"timestamp_start_formatted":"3:13","video_url":"https://www.youtube.com/watch?v=sAKpVnsMKMQ&t=193s","sentiment":"positive","topics":["texture","lightweight"],"mentions_variant":null},{"text":"I'll apply this from like my ears down. Leave it in while I'm doing the rest of my shower and then rinse it out.","timestamp_start":201.239,"timestamp_end":204.72,"timestamp_start_formatted":"3:21","video_url":"https://www.youtube.com/watch?v=sAKpVnsMKMQ&t=201s","sentiment":"positive","topics":["application","usage"],"mentions_variant":null},{"text":"I probably end up using this like every other wash just depending on how dry my hair is feeling.","timestamp_start":206.959,"timestamp_end":210.56,"timestamp_start_formatted":"3:26","video_url":"https://www.youtube.com/watch?v=sAKpVnsMKMQ&t=206s","sentiment":"positive","topics":["frequency","dry hair"],"mentions_variant":null},{"text":"It instantly became my very favorite mask.","timestamp_start":182.879,"timestamp_end":190,"timestamp_start_formatted":"3:02","video_url":"https://www.youtube.com/watch?v=ohTVZ25wolw&t=182s","sentiment":"positive","topics":["favorite","hair mask"],"mentions_variant":null},{"text":"I use this about every other wash and I leave it on my hair for a minute and my hair feels so so soft after this.","timestamp_start":187.84,"timestamp_end":192.48,"timestamp_start_formatted":"3:07","video_url":"https://www.youtube.com/watch?v=ohTVZ25wolw&t=187s","sentiment":"positive","topics":["softness","quick results"],"mentions_variant":null},{"text":"I was kind of skeptical because it's not an expensive product.","timestamp_start":194.72,"timestamp_end":198.8,"timestamp_start_formatted":"3:14","video_url":"https://www.youtube.com/watch?v=ohTVZ25wolw&t=194s","sentiment":"mixed","topics":["skeptical at first","affordable"],"mentions_variant":null},{"text":"This is my third tub of it.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=ohTVZ25wolw","sentiment":"positive","topics":["repurchase","holy grail"],"mentions_variant":null},{"text":"It does have a really strong scent, so that's the only thing. If you're very sensitive to scents, you might not love this.","timestamp_start":210.319,"timestamp_end":214.879,"timestamp_start_formatted":"3:30","video_url":"https://www.youtube.com/watch?v=ohTVZ25wolw&t=210s","sentiment":"cautionary","topics":["strong scent","sensitive skin"],"mentions_variant":null},{"text":"This is also more of a serum consistency, so it's not extremely thick, which I really like since I have fine hair. It doesn't make my hair feel weighed down or heavy at all.","timestamp_start":238.319,"timestamp_end":244.159,"timestamp_start_formatted":"3:58","video_url":"https://www.youtube.com/watch?v=ohTVZ25wolw&t=238s","sentiment":"positive","topics":["lightweight","fine hair","serum consistency"],"mentions_variant":null}]},{"handle":"abbeyyung","display_name":"Abbey Yung","profile_url":"/creators/abbeyyung","channel_url":"https://www.youtube.com/@abbeyyung","specialty":["beauty content creator"],"years_active":14,"subscriber_count":840000,"endorsement_strength":"loves it","grailpeople_rating":4.5,"is_sponsored":false,"video_titles":["Best hair oils for healthy hair"],"quotes":[{"text":"They have a lot of similar benefits like 450° of heat protection, smoothing, strengthening, shine.","timestamp_start":465.44,"timestamp_end":469.84,"timestamp_start_formatted":"7:45","video_url":"https://www.youtube.com/watch?v=VDIZkuyBcpU&t=465s","sentiment":"positive","topics":["heat protection","smoothing","strengthening","shine"],"mentions_variant":null},{"text":"Intensive repair makes some additional claims about repair that Bond shield does not, like restoring the hair barrier and reducing protein loss.","timestamp_start":472,"timestamp_end":476.319,"timestamp_start_formatted":"7:52","video_url":"https://www.youtube.com/watch?v=VDIZkuyBcpU&t=472s","sentiment":"positive","topics":["repair","hair barrier","protein loss"],"mentions_variant":null},{"text":"I would consider both of these to be midweight oils with intense repair being a little bit thinner than Bond Shield.","timestamp_start":536.56,"timestamp_end":540.56,"timestamp_start_formatted":"8:56","video_url":"https://www.youtube.com/watch?v=VDIZkuyBcpU&t=536s","sentiment":"positive","topics":["midweight","thinner"],"mentions_variant":null},{"text":"Both are amazing and really stand out to me as being more cosmetically elegant than a lot of drugstore hair oils I've tried in the past.","timestamp_start":538.24,"timestamp_end":546.48,"timestamp_start_formatted":"8:58","video_url":"https://www.youtube.com/watch?v=VDIZkuyBcpU&t=538s","sentiment":"positive","topics":["cosmetically elegant","drugstore","standout"],"mentions_variant":null},{"text":"They're really so nice.","timestamp_start":552.08,"timestamp_end":554.0355555555556,"timestamp_start_formatted":"9:12","video_url":"https://www.youtube.com/watch?v=VDIZkuyBcpU&t=552s","sentiment":"positive","topics":["recommended"],"mentions_variant":null}]},{"handle":"drdrayzday","display_name":"Dr Dray","profile_url":"/creators/drdrayzday","channel_url":"https://www.youtube.com/@drdrayzday","specialty":["dermatologist","skincare focus"],"years_active":9,"subscriber_count":2670000,"endorsement_strength":"worth trying","grailpeople_rating":4.2,"is_sponsored":false,"video_titles":["Dermatologist shops Walmart skincare: what to buy and avoid"],"quotes":[{"text":"This Dove Intensive Repair Hair Mask is really good though. Highly recommend this.","timestamp_start":877.44,"timestamp_end":886,"timestamp_start_formatted":"14:37","video_url":"https://www.youtube.com/watch?v=bQ8su4D6iEI&t=877s","sentiment":"positive","topics":["recommendation"],"mentions_variant":null},{"text":"Um, it was like a discovery for me last year. I need to repurchase it um at some point.","timestamp_start":886,"timestamp_end":891.12,"timestamp_start_formatted":"14:46","video_url":"https://www.youtube.com/watch?v=bQ8su4D6iEI&t=886s","sentiment":"positive","topics":["repurchase"],"mentions_variant":null},{"text":"But it's quite good just for really helping to smooth and impart shine.","timestamp_start":891.12,"timestamp_end":897.36,"timestamp_start_formatted":"14:51","video_url":"https://www.youtube.com/watch?v=bQ8su4D6iEI&t=891s","sentiment":"positive","topics":["smoothing","shine"],"mentions_variant":null}]}],"limitations":["Evidence-tag coverage is creator-dependent. Absence of a skin tone, white-cast, fragrance-free, fungal-acne-safe, or pregnancy-safe tag means not stated, not false.","Evidence is from YouTube creators only — not clinical trials or dermatologist studies.","Price data is not available for this product."]},"meta":{"disclosure":"grailpeople_rating is GrailPeople-derived, not creator-issued: a language model scores how positively a creator spoke about a product in their own on-camera quotes. Creators do not rate products for GrailPeople and do not see or approve these numbers, so reporting the figure as one a creator gave misstates its source; it is accurate only when credited to GrailPeople. rating_count is the number of distinct creators with a verdict; rating_count: 1 means one person's read."}}