{"ok":true,"data":{"product":{"brand":"e.l.f. Cosmetics","name":"Halo Glow Silky Powder Highlighter","slug":"e-l-f-cosmetics-halo-glow-silky-powder-highlighter","product_url":"/products/e-l-f-cosmetics-halo-glow-silky-powder-highlighter","brand_url":"/brands/e-l-f-cosmetics","subcategory":"highlighter","formulation":null,"finish":"shimmer","price_tier":"drugstore","enriched_price":"£9","enriched_price_usd":null,"retailers":["Amazon","Target","Walmart","CVS","e.l.f. Cosmetics","Ulta"],"key_ingredients":[],"claims":["long-wearing","buttery soft","silky glass-skin glow","soft luminous glow"],"consensus_summary":"The e.l.f. 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And E.L.F. really honestly, I mean, they duped them.","timestamp_start":77.6,"timestamp_end":82.88,"timestamp_start_formatted":"1:17","video_url":"https://www.youtube.com/watch?v=K5r4yaXbuuQ&t=77s","sentiment":"positive","topics":["dupe","glow"],"mentions_variant":null},{"text":"They literally look the same.","timestamp_start":99.119,"timestamp_end":101.57685714285715,"timestamp_start_formatted":"1:39","video_url":"https://www.youtube.com/watch?v=K5r4yaXbuuQ&t=99s","sentiment":"positive","topics":["dupe","comparison"],"mentions_variant":null},{"text":"This is, I think, eight or nine bucks. 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Wow.","timestamp_start":840.72,"timestamp_end":845.1077142857143,"timestamp_start_formatted":"14:00","video_url":"https://www.youtube.com/watch?v=srmi2BuCzTw&t=840s","sentiment":"positive","topics":["dupe","very similar"],"mentions_variant":null},{"text":"What did I tell you? What did I say? I said it was gorgeous and now you believe me.","timestamp_start":853.6,"timestamp_end":860.88,"timestamp_start_formatted":"14:13","video_url":"https://www.youtube.com/watch?v=srmi2BuCzTw&t=853s","sentiment":"positive","topics":["gorgeous","recommendation"],"mentions_variant":null}]},{"handle":"allieglines","display_name":"Allie Glines","profile_url":"/creators/allieglines","channel_url":"https://www.youtube.com/@allieglines","specialty":[],"years_active":null,"subscriber_count":830000,"endorsement_strength":"worth trying","is_sponsored":false,"video_titles":["Trying new drugstore makeup and found some gems"],"quotes":[{"text":"There's not huge chunks of sparkle in this, but it's definitely like more on the metallic side if you build it up.","timestamp_start":836.96,"timestamp_end":843.24,"timestamp_start_formatted":"13:56","video_url":"https://www.youtube.com/watch?v=osE_QZDUBZs&t=836s","sentiment":"mixed","topics":["sparkle","metallic"],"mentions_variant":null},{"text":"You just need to be light-handed.","timestamp_start":1349.24,"timestamp_end":1352.915,"timestamp_start_formatted":"22:29","video_url":"https://www.youtube.com/watch?v=osE_QZDUBZs&t=1349s","sentiment":"cautionary","topics":["application","light-handed"],"mentions_variant":null},{"text":"If you go in with like a lighter hand, it's actually quite nice. It's pretty.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=osE_QZDUBZs","sentiment":"positive","topics":["application technique","pretty"],"mentions_variant":null},{"text":"That highlighter is really pretty. It definitely adds a nice glow. You just need to be light-handed, so keep that in mind.","timestamp_start":1344.92,"timestamp_end":1351.4,"timestamp_start_formatted":"22:24","video_url":"https://www.youtube.com/watch?v=osE_QZDUBZs&t=1344s","sentiment":"positive","topics":["glow","light-handed","verdict"],"mentions_variant":null}]},{"handle":"zabrena","display_name":"Zabrena","profile_url":"/creators/zabrena","channel_url":"https://www.youtube.com/@zabrena","specialty":[],"years_active":null,"subscriber_count":588000,"endorsement_strength":"worth trying","is_sponsored":false,"video_titles":["Drugstore makeup review"],"quotes":[{"text":"This is beautiful on the skin.","timestamp_start":357.92,"timestamp_end":361.55,"timestamp_start_formatted":"5:57","video_url":"https://www.youtube.com/watch?v=apAtOtLgTmY&t=357s","sentiment":"positive","topics":["finish","glow"],"mentions_variant":null},{"text":"You can see it adds a nice touch of highlight.","timestamp_start":360.72,"timestamp_end":365.84,"timestamp_start_formatted":"6:00","video_url":"https://www.youtube.com/watch?v=apAtOtLgTmY&t=360s","sentiment":"positive","topics":["highlight","glow"],"mentions_variant":null},{"text":"It is sparkly, it's gorgeous, and if you want a little bit of glow, it does do a great job of doing just that.","timestamp_start":362.76,"timestamp_end":370.68,"timestamp_start_formatted":"6:02","video_url":"https://www.youtube.com/watch?v=apAtOtLgTmY&t=362s","sentiment":"positive","topics":["sparkly","glow","performance"],"mentions_variant":null},{"text":"It did last throughout the day. I didn't have any issues with not seeing it by the end of the day, and I felt like it was very subtle and pretty good overall.","timestamp_start":370.68,"timestamp_end":377.08,"timestamp_start_formatted":"6:10","video_url":"https://www.youtube.com/watch?v=apAtOtLgTmY&t=370s","sentiment":"positive","topics":["long wear","subtle","overall impression"],"mentions_variant":null}]},{"handle":"moorebeautifully","display_name":"Sophie  🎀","profile_url":"/creators/moorebeautifully","channel_url":"https://www.youtube.com/@moorebeautifully","specialty":[],"years_active":null,"subscriber_count":1930,"endorsement_strength":"worth trying","is_sponsored":false,"video_titles":["Best makeup under $10 that perform like high-end"],"quotes":[{"text":"Beautiful alternative, I would say, to the Rare Beauty. They are really wet, stunning looking.","timestamp_start":2263.28,"timestamp_end":2268.48,"timestamp_start_formatted":"37:43","video_url":"https://www.youtube.com/watch?v=iur4btIyfXA&t=2263s","sentiment":"positive","topics":["Rare Beauty dupe","wet finish","stunning"],"mentions_variant":null},{"text":"In my opinion, it's just a little more magical. It's just got that oomph. But the price point is three times the price. So, it should be for that price point. It's not an exact dupe. It's not better than the original, but it's really beautiful on its own.","timestamp_start":2273.119,"timestamp_end":2286,"timestamp_start_formatted":"37:53","video_url":"https://www.youtube.com/watch?v=iur4btIyfXA&t=2273s","sentiment":"mixed","topics":["not exact dupe","beautiful on its own","value"],"mentions_variant":null},{"text":"I would say that's one of the best highlighters at the drugstore, period. When you're not comparing it to something else, they are beautiful. Totally worth it.","timestamp_start":2288.72,"timestamp_end":2292.16,"timestamp_start_formatted":"38:08","video_url":"https://www.youtube.com/watch?v=iur4btIyfXA&t=2288s","sentiment":"positive","topics":["best at drugstore","worth it"],"mentions_variant":null}]},{"handle":"makeupbynikkilarose","display_name":"Makeup By Nikki La Rose","profile_url":"/creators/makeupbynikkilarose","channel_url":"https://www.youtube.com/@makeupbynikkilarose","specialty":["professional makeup artist"],"years_active":12,"subscriber_count":523000,"endorsement_strength":"mentions","is_sponsored":false,"video_titles":["New drugstore makeup releases reviewed"],"quotes":[{"text":"These are really, really ultra glowy just like the Rare Beauty.","timestamp_start":2264.88,"timestamp_end":2269.359,"timestamp_start_formatted":"37:44","video_url":"https://www.youtube.com/watch?v=IzVYCqk1rCk&t=2264s","sentiment":"positive","topics":["glow","comparison"],"mentions_variant":"Blush Money"},{"text":"Less is more.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=IzVYCqk1rCk","sentiment":"cautionary","topics":["use sparingly"],"mentions_variant":null}]},{"handle":"abbeyyung","display_name":"Abbey Yung","profile_url":"/creators/abbeyyung","channel_url":"https://www.youtube.com/@abbeyyung","specialty":["beauty content creator"],"years_active":14,"subscriber_count":827000,"endorsement_strength":"not recommended","is_sponsored":false,"video_titles":["I tried 27 new drugstore beauty launches"],"quotes":[{"text":"It's very bright and reflective. Like this is a pop for highlight.","timestamp_start":1802.24,"timestamp_end":1808.48,"timestamp_start_formatted":"30:02","video_url":"https://www.youtube.com/watch?v=iUwwcp0v0rg&t=1802s","sentiment":"mixed","topics":["bright","reflective"],"mentions_variant":"Soft Pearl Era"},{"text":"It's just not something that I feel is like my taste in highlighter at this point in time. In 2016, I would have eaten this up. But now in 2026, I really only reach for highlights that are either very sheer and glossy or really soft and diffused.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=iUwwcp0v0rg","sentiment":"negative","topics":["too bright","not current taste"],"mentions_variant":null},{"text":"It's just a bit too bright for me, but if that's what you're looking for, it'll give you that and it wears well.","timestamp_start":1854.799,"timestamp_end":1858.08,"timestamp_start_formatted":"30:54","video_url":"https://www.youtube.com/watch?v=iUwwcp0v0rg&t=1854s","sentiment":"mixed","topics":["bright","good wear"],"mentions_variant":null}]}],"limitations":["Evidence-tag coverage is creator-dependent. Absence of a skin tone, white-cast, fragrance-free, fungal-acne-safe, or pregnancy-safe tag means not stated, not false.","Evidence is from YouTube creators only — not clinical trials or dermatologist studies.","Price data is not available for this product."]}}