{"ok":true,"data":{"product":{"brand":"EADEM","name":"Le Chouchou Exfoliating + Softening Peptide Lip Balm","slug":"eadem-le-chouchou-exfoliating-softening-peptide-lip-balm","product_url":"/products/eadem-le-chouchou-exfoliating-softening-peptide-lip-balm","brand_url":"/brands/eadem","subcategory":"lip balm","formulation":null,"finish":"glossy","price_tier":"mid_range","enriched_price":"$24.00","enriched_price_usd":24,"retailers":["Amazon","Sephora"],"key_ingredients":["Hibiscus Sabdariffa Flower Extract","Butyrospermum Parkii (Shea) Butter","Euterpe Oleracea Fruit Oil","Schinziophyton Rautanenii Kernel Oil","Tocopherol","Moringa Oil/Hydrogenated Moringa Oil Esters","Lactic Acid","Palmitoyl Hexapeptide-12","Palmitoyl Tripeptide-1"],"claims":["vegan","cruelty-free","lead-free","melanin-compatible","high-performance"],"consensus_summary":null,"gtin":null,"shades":["Butter Mochi","Sakura Shaved Ice"]},"signal":{"total_mentions":17,"holy_grail_count":6,"loves_it_count":5,"worth_trying_count":0,"mentions_count":6,"mixed_count":0,"not_recommended_count":0,"unsponsored_count":17,"sponsored_count":0},"caveats":{"mixed_evidence":false,"single_creator":false,"no_price_data":false,"has_negative":false},"tags":{"claims":[{"tag":"vegan","label":"Vegan","group":"claim","polarity":"positive","mention_count":1,"product_count":1,"source_type":"llm_tagger","sample_quote":"They're so pretty. They're the most nourishing vegan lip balm I've ever used.","provenance":[{"creator_handle":"kackie","creator_name":"Kackie Reviews Beauty","channel_url":"https://www.youtube.com/@kackie","video_url":"https://www.youtube.com/watch?v=HmfMJICUWwg","video_title":"Sephora sale 2026: Do's, don'ts & what's in my cart","video_date":"2026-04-09"}]}],"attributes":[{"tag":"pleasant_scent","label":"Pleasant scent","group":"attribute","polarity":"positive","mention_count":5,"product_count":2,"source_type":"creator_quote","sample_quote":"Oh my god, it smells so stupid good.","provenance":[{"creator_handle":"rainiercramer","creator_name":"Rainier Cramer","channel_url":"https://www.youtube.com/@rainiercramer","video_url":"https://www.youtube.com/watch?v=kKc-nWHufjQ","video_title":"April beauty and skincare favorites plus food and games","video_date":"2026-05-11"},{"creator_handle":"abbeyyung","creator_name":"Abbey Yung","channel_url":"https://www.youtube.com/@abbeyyung","video_url":"https://www.youtube.com/watch?v=UKSZQe-F8T0","video_title":"The best new products I've tried in a long time","video_date":"2026-04-26"},{"creator_handle":"kackie","creator_name":"Kackie Reviews Beauty","channel_url":"https://www.youtube.com/@kackie","video_url":"https://www.youtube.com/watch?v=KSz9bWIb2YI","video_title":"New at Sephora: Urgent Reviews for the Sale","video_date":"2026-04-14"},{"creator_handle":"daceycash","creator_name":"Dacey Cash","channel_url":"https://www.youtube.com/@daceycash","video_url":"https://www.youtube.com/watch?v=Tiw3kgZPRAE","video_title":"Sephora 2026 Sale Top Recommendations","video_date":"2026-04-05"},{"creator_handle":"makeupbynikkilarose","creator_name":"Makeup By Nikki La Rose","channel_url":"https://www.youtube.com/@makeupbynikkilarose","video_url":"https://www.youtube.com/watch?v=1zpPPzvtWTk","video_title":"50 of the best sellers at Sephora: buy or skip?","video_date":"2026-04-04"}]},{"tag":"nourishing","label":"Nourishing","group":"attribute","polarity":"positive","mention_count":5,"product_count":2,"source_type":"creator_quote","sample_quote":"This is the most nourishing tinted lip balm that stays on your lips so long.","provenance":[{"creator_handle":"kackie","creator_name":"Kackie Reviews Beauty","channel_url":"https://www.youtube.com/@kackie","video_url":"https://www.youtube.com/watch?v=HmfMJICUWwg","video_title":"Sephora sale 2026: Do's, don'ts & what's in my cart","video_date":"2026-04-09"},{"creator_handle":"makeupbynikkilarose","creator_name":"Makeup By Nikki La Rose","channel_url":"https://www.youtube.com/@makeupbynikkilarose","video_url":"https://www.youtube.com/watch?v=1zpPPzvtWTk","video_title":"50 of the best sellers at Sephora: buy or skip?","video_date":"2026-04-04"},{"creator_handle":"thegarsowtwins","creator_name":"TheGarsowTwins","channel_url":"https://www.youtube.com/@thegarsowtwins","video_url":"https://www.youtube.com/watch?v=l4TaTlNyAVc","video_title":"Best of Beauty 2025: Favorite Makeup and Fragrance","video_date":"2026-01-04"},{"creator_handle":"amandaz","creator_name":"Amanda Z","channel_url":"https://www.youtube.com/@amandaz","video_url":"https://www.youtube.com/watch?v=qn8Zk0k8wkw","video_title":"Best of beauty 2025","video_date":"2025-12-30"},{"creator_handle":"makeupbynikkilarose","creator_name":"Makeup By Nikki La Rose","channel_url":"https://www.youtube.com/@makeupbynikkilarose","video_url":"https://www.youtube.com/watch?v=3eh1ZUxKinI","video_title":"Allure Best of Beauty according to me","video_date":"2025-10-11"}]},{"tag":"hydrating","label":"Hydrating","group":"attribute","polarity":"positive","mention_count":4,"product_count":2,"source_type":"creator_quote","sample_quote":"It's just so cushy and comfortable and moisturizing.","provenance":[{"creator_handle":"thecleanbeautycode","creator_name":"The Clean Beauty Code","channel_url":"https://www.youtube.com/@thecleanbeautycode","video_url":"https://www.youtube.com/watch?v=QQ7leTXf7H0","video_title":"My number one makeup product in every category","video_date":"2026-05-26"},{"creator_handle":"rainiercramer","creator_name":"Rainier Cramer","channel_url":"https://www.youtube.com/@rainiercramer","video_url":"https://www.youtube.com/watch?v=kKc-nWHufjQ","video_title":"April beauty and skincare favorites plus food and games","video_date":"2026-05-11"},{"creator_handle":"abbeyyung","creator_name":"Abbey Yung","channel_url":"https://www.youtube.com/@abbeyyung","video_url":"https://www.youtube.com/watch?v=qPZyWKA3Drc","video_title":"The drugstore can’t dupe these products from the Sephora Sale…","video_date":"2026-04-10"},{"creator_handle":"amandaz","creator_name":"Amanda Z","channel_url":"https://www.youtube.com/@amandaz","video_url":"https://www.youtube.com/watch?v=qn8Zk0k8wkw","video_title":"Best of beauty 2025","video_date":"2025-12-30"}]},{"tag":"good_packaging","label":"Good packaging","group":"attribute","polarity":"positive","mention_count":4,"product_count":2,"source_type":"creator_quote","sample_quote":"It is so cute.","provenance":[{"creator_handle":"rainiercramer","creator_name":"Rainier Cramer","channel_url":"https://www.youtube.com/@rainiercramer","video_url":"https://www.youtube.com/watch?v=kKc-nWHufjQ","video_title":"April beauty and skincare favorites plus food and games","video_date":"2026-05-11"},{"creator_handle":"amandaz","creator_name":"Amanda Z","channel_url":"https://www.youtube.com/@amandaz","video_url":"https://www.youtube.com/watch?v=D9dBT-3Ocow","video_title":"Lip balm ranking: top 7 picks from 30+ viral products","video_date":"2026-05-09"},{"creator_handle":"abbeyyung","creator_name":"Abbey Yung","channel_url":"https://www.youtube.com/@abbeyyung","video_url":"https://www.youtube.com/watch?v=UKSZQe-F8T0","video_title":"The best new products I've tried in a long time","video_date":"2026-04-26"},{"creator_handle":"daceycash","creator_name":"Dacey Cash","channel_url":"https://www.youtube.com/@daceycash","video_url":"https://www.youtube.com/watch?v=Tiw3kgZPRAE","video_title":"Sephora 2026 Sale Top Recommendations","video_date":"2026-04-05"}]},{"tag":"long_wearing","label":"Long-wearing","group":"attribute","polarity":"positive","mention_count":4,"product_count":2,"source_type":"creator_quote","sample_quote":"This is the most nourishing tinted lip balm that stays on your lips so long.","provenance":[{"creator_handle":"abbeyyung","creator_name":"Abbey Yung","channel_url":"https://www.youtube.com/@abbeyyung","video_url":"https://www.youtube.com/watch?v=qPZyWKA3Drc","video_title":"The drugstore can’t dupe these products from the Sephora Sale…","video_date":"2026-04-10"},{"creator_handle":"makeupbynikkilarose","creator_name":"Makeup By Nikki La Rose","channel_url":"https://www.youtube.com/@makeupbynikkilarose","video_url":"https://www.youtube.com/watch?v=1zpPPzvtWTk","video_title":"50 of the best sellers at Sephora: buy or skip?","video_date":"2026-04-04"},{"creator_handle":"thegarsowtwins","creator_name":"TheGarsowTwins","channel_url":"https://www.youtube.com/@thegarsowtwins","video_url":"https://www.youtube.com/watch?v=l4TaTlNyAVc","video_title":"Best of Beauty 2025: Favorite Makeup and Fragrance","video_date":"2026-01-04"},{"creator_handle":"makeupbynikkilarose","creator_name":"Makeup By Nikki La Rose","channel_url":"https://www.youtube.com/@makeupbynikkilarose","video_url":"https://www.youtube.com/watch?v=3eh1ZUxKinI","video_title":"Allure Best of Beauty according to me","video_date":"2025-10-11"}]},{"tag":"glossy","label":"Glossy","group":"attribute","polarity":"positive","mention_count":2,"product_count":2,"source_type":"llm_tagger","sample_quote":"It kind of lightens my lip look a little bit if I'm if I feel like I went a little too heavy-handed with like a deeper lip liner or a deeper lip stain, I'll put this on top and it'll lighten it a little bit, but also give me a really pretty gloss, and it smells so good.","provenance":[{"creator_handle":"rainiercramer","creator_name":"Rainier Cramer","channel_url":"https://www.youtube.com/@rainiercramer","video_url":"https://www.youtube.com/watch?v=kKc-nWHufjQ","video_title":"April beauty and skincare favorites plus food and games","video_date":"2026-05-11"},{"creator_handle":"amandaz","creator_name":"Amanda Z","channel_url":"https://www.youtube.com/@amandaz","video_url":"https://www.youtube.com/watch?v=D9dBT-3Ocow","video_title":"Lip balm ranking: top 7 picks from 30+ viral products","video_date":"2026-05-09"}]},{"tag":"soothing","label":"Soothing","group":"attribute","polarity":"positive","mention_count":2,"product_count":1,"source_type":"creator_quote","sample_quote":"It's just so cushy and comfortable and moisturizing.","provenance":[{"creator_handle":"abbeyyung","creator_name":"Abbey Yung","channel_url":"https://www.youtube.com/@abbeyyung","video_url":"https://www.youtube.com/watch?v=qPZyWKA3Drc","video_title":"The drugstore can’t dupe these products from the Sephora Sale…","video_date":"2026-04-10"},{"creator_handle":"amandaz","creator_name":"Amanda Z","channel_url":"https://www.youtube.com/@amandaz","video_url":"https://www.youtube.com/watch?v=qn8Zk0k8wkw","video_title":"Best of beauty 2025","video_date":"2025-12-30"}]}],"good_for":[],"best_for":[{"tag":"natural_everyday","label":"Natural / everyday","group":"look","polarity":"positive","mention_count":2,"product_count":2,"source_type":"llm_tagger","sample_quote":"It's a light soft blushy pink.","provenance":[{"creator_handle":"abbeyyung","creator_name":"Abbey Yung","channel_url":"https://www.youtube.com/@abbeyyung","video_url":"https://www.youtube.com/watch?v=UKSZQe-F8T0","video_title":"The best new products I've tried in a long time","video_date":"2026-04-26"},{"creator_handle":"amandaz","creator_name":"Amanda Z","channel_url":"https://www.youtube.com/@amandaz","video_url":"https://www.youtube.com/watch?v=qn8Zk0k8wkw","video_title":"Best of beauty 2025","video_date":"2025-12-30"}]}],"value":[],"warnings":[{"tag":"hydrating","label":"Hydrating","group":"attribute","polarity":"negative","mention_count":1,"product_count":1,"source_type":"llm_tagger","sample_quote":"If my lips are incredibly dry... there is another formula that I do prefer. Because this is so glossy, in my opinion, sometimes it feels like it's not sinking into the lips as much as I would like.","warning_text":"can feel drying","provenance":[{"creator_handle":"amandaz","creator_name":"Amanda Z","channel_url":"https://www.youtube.com/@amandaz","video_url":"https://www.youtube.com/watch?v=D9dBT-3Ocow","video_title":"Lip balm ranking: top 7 picks from 30+ viral products","video_date":"2026-05-09"}]}]},"creators":[{"handle":"andreamatillano","display_name":"Andréa Matillano","profile_url":"/creators/andreamatillano","channel_url":"https://www.youtube.com/@andreamatillano","specialty":["beauty content creator"],"years_active":15,"subscriber_count":362000,"endorsement_strength":"holy grail","is_sponsored":false,"video_titles":["My #1 favorite makeup product in every category"],"quotes":[{"text":"I'll probably just like bring my Sakura shaved ice lip balm with me and reapply that one throughout the day.","timestamp_start":1733.76,"timestamp_end":1740.08,"timestamp_start_formatted":"28:53","video_url":"https://www.youtube.com/watch?v=hmZD9NdTYjA&t=1733s","sentiment":"positive","topics":["reapply","daily use"],"mentions_variant":"Sakura Shaved Ice"}]},{"handle":"rainiercramer","display_name":"Rainier Cramer","profile_url":"/creators/rainiercramer","channel_url":"https://www.youtube.com/@rainiercramer","specialty":[],"years_active":null,"subscriber_count":18800,"endorsement_strength":"holy grail","is_sponsored":false,"video_titles":["April beauty and skincare favorites plus food and games"],"quotes":[{"text":"This smells so good, and the shade is just a really pretty kind of like milky light pink shade.","timestamp_start":390.48,"timestamp_end":397,"timestamp_start_formatted":"6:30","video_url":"https://www.youtube.com/watch?v=kKc-nWHufjQ&t=390s","sentiment":"positive","topics":["scent","pretty shade"],"mentions_variant":"Sakura Shaved Ice"},{"text":"It kind of lightens my lip look a little bit if I'm if I feel like I went a little too heavy-handed with like a deeper lip liner or a deeper lip stain, I'll put this on top and it'll lighten it a little bit, but also give me a really pretty gloss, and it smells so good.","timestamp_start":398.919,"timestamp_end":402.96,"timestamp_start_formatted":"6:38","video_url":"https://www.youtube.com/watch?v=kKc-nWHufjQ&t=398s","sentiment":"positive","topics":["versatile","lightening","glossy finish","scent"],"mentions_variant":"Sakura Shaved Ice"},{"text":"It moisturizes your lips.","timestamp_start":423.2,"timestamp_end":427.03999999999996,"timestamp_start_formatted":"7:03","video_url":"https://www.youtube.com/watch?v=kKc-nWHufjQ&t=423s","sentiment":"positive","topics":["moisturizing"],"mentions_variant":null},{"text":"The component is beautiful. I love the metal applicator.","timestamp_start":426.32,"timestamp_end":431,"timestamp_start_formatted":"7:06","video_url":"https://www.youtube.com/watch?v=kKc-nWHufjQ&t=426s","sentiment":"positive","topics":["packaging","applicator"],"mentions_variant":null},{"text":"I just love everything about this new lip balm, like name, shade, finish. Everything about it is so good.","timestamp_start":428.96,"timestamp_end":437.12,"timestamp_start_formatted":"7:08","video_url":"https://www.youtube.com/watch?v=kKc-nWHufjQ&t=428s","sentiment":"positive","topics":["love everything","name","shade","finish"],"mentions_variant":"Sakura Shaved Ice"}]},{"handle":"abbeyyung","display_name":"Abbey Yung","profile_url":"/creators/abbeyyung","channel_url":"https://www.youtube.com/@abbeyyung","specialty":["beauty content creator"],"years_active":13,"subscriber_count":827000,"endorsement_strength":"holy grail","is_sponsored":false,"video_titles":["The best new products I've tried in a long time","The drugstore can’t dupe these products from the Sephora Sale…"],"quotes":[{"text":"Oh my god, it smells so stupid good.","timestamp_start":1576.159,"timestamp_end":1581.039,"timestamp_start_formatted":"26:16","video_url":"https://www.youtube.com/watch?v=UKSZQe-F8T0&t=1576s","sentiment":"positive","topics":["scent"],"mentions_variant":null},{"text":"This is finally a shade that I feel is a good match for me.","timestamp_start":1587.679,"timestamp_end":1591.36,"timestamp_start_formatted":"26:27","video_url":"https://www.youtube.com/watch?v=UKSZQe-F8T0&t=1587s","sentiment":"positive","topics":["shade match"],"mentions_variant":null},{"text":"It's a light soft blushy pink.","timestamp_start":1591.36,"timestamp_end":1595.84,"timestamp_start_formatted":"26:31","video_url":"https://www.youtube.com/watch?v=UKSZQe-F8T0&t=1591s","sentiment":"positive","topics":["shade description"],"mentions_variant":null},{"text":"It is so cute.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=UKSZQe-F8T0","sentiment":"positive","topics":["packaging"],"mentions_variant":null},{"text":"It's naturally a favorite.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=UKSZQe-F8T0","sentiment":"positive","topics":["holy grail"],"mentions_variant":null},{"text":"As someone who has tested over 60 lip balms at this point, this is still my number one.","timestamp_start":54.4,"timestamp_end":59.24,"timestamp_start_formatted":"0:54","video_url":"https://www.youtube.com/watch?v=qPZyWKA3Drc&t=54s","sentiment":"positive","topics":["holy grail","long wear"],"mentions_variant":null},{"text":"It's just so cushy and comfortable and moisturizing.","timestamp_start":59.24,"timestamp_end":62.07000000000001,"timestamp_start_formatted":"0:59","video_url":"https://www.youtube.com/watch?v=qPZyWKA3Drc&t=59s","sentiment":"positive","topics":["texture","comfort","hydration"],"mentions_variant":null}]},{"handle":"thecleanbeautycode","display_name":"The Clean Beauty Code","profile_url":"/creators/thecleanbeautycode","channel_url":"https://www.youtube.com/@thecleanbeautycode","specialty":[],"years_active":null,"subscriber_count":14800,"endorsement_strength":"holy grail","is_sponsored":false,"video_titles":["May 2026 beauty favorites: complexion, eyes, lips, skincare & haircare","My number one makeup product in every category"],"quotes":[{"text":"I'm still grabbing the EADEM lip softening balms a thousand times. I love them.","timestamp_start":756.32,"timestamp_end":764.92,"timestamp_start_formatted":"12:36","video_url":"https://www.youtube.com/watch?v=CTOAAvLL6Gg&t=756s","sentiment":"positive","topics":["favorite","lip balm"],"mentions_variant":null},{"text":"The EADEM lip softening balms, I have this in a hundred shades and I have backups.","timestamp_start":1274.88,"timestamp_end":1281.36,"timestamp_start_formatted":"21:14","video_url":"https://www.youtube.com/watch?v=QQ7leTXf7H0&t=1274s","sentiment":"positive","topics":["repurchase","multiple shades"],"mentions_variant":null},{"text":"I love these.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=QQ7leTXf7H0","sentiment":"positive","topics":[],"mentions_variant":null},{"text":"I have one in my purse, in my car, in on my nightstand. It is just the best and so hydrating and my lips love them.","timestamp_start":2025.2,"timestamp_end":2031.44,"timestamp_start_formatted":"33:45","video_url":"https://www.youtube.com/watch?v=QQ7leTXf7H0&t=2025s","sentiment":"positive","topics":["hydrating","everyday essential"],"mentions_variant":null}]},{"handle":"skylerreneee","display_name":"Skyler Renee","profile_url":"/creators/skylerreneee","channel_url":"https://www.youtube.com/@skylerreneee","specialty":["beauty content creator"],"years_active":1,"subscriber_count":78000,"endorsement_strength":"holy grail","is_sponsored":false,"video_titles":["Purchase or pass on viral lip balms"],"quotes":[{"text":"This is one of my all-time favorite lip balm formulas.","timestamp_start":37.92,"timestamp_end":41.04,"timestamp_start_formatted":"0:37","video_url":"https://www.youtube.com/watch?v=iJK0CLEH2pI&t=37s","sentiment":"positive","topics":["holy grail"],"mentions_variant":null}]},{"handle":"thegarsowtwins","display_name":"TheGarsowTwins","profile_url":"/creators/thegarsowtwins","channel_url":"https://www.youtube.com/@thegarsowtwins","specialty":[],"years_active":null,"subscriber_count":15000,"endorsement_strength":"holy grail","is_sponsored":false,"video_titles":["Best of Beauty 2025: Favorite Makeup and Fragrance"],"quotes":[{"text":"This formula is phenomenal.","timestamp_start":1222.48,"timestamp_end":1225.588,"timestamp_start_formatted":"20:22","video_url":"https://www.youtube.com/watch?v=l4TaTlNyAVc&t=1222s","sentiment":"positive","topics":["formula"],"mentions_variant":null},{"text":"It's the best lip balm formula.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=l4TaTlNyAVc","sentiment":"positive","topics":["best","lip balm"],"mentions_variant":null},{"text":"The formula is so good. It has so much cushion and body to it and it really does like heal chapped lips.","timestamp_start":1262.08,"timestamp_end":1268.559,"timestamp_start_formatted":"21:02","video_url":"https://www.youtube.com/watch?v=l4TaTlNyAVc&t=1262s","sentiment":"positive","topics":["cushion","healing","chapped lips"],"mentions_variant":null},{"text":"It has a little bit of tackiness to it. So, it really like adheres to the lips and stays on. So, it has that like longevity factor that a lot of lip balms are lacking.","timestamp_start":1264.24,"timestamp_end":1274.24,"timestamp_start_formatted":"21:04","video_url":"https://www.youtube.com/watch?v=l4TaTlNyAVc&t=1264s","sentiment":"positive","topics":["longevity","adhesion","stays on"],"mentions_variant":null},{"text":"It's so good.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=l4TaTlNyAVc","sentiment":"positive","topics":["overall quality"],"mentions_variant":null}]},{"handle":"alxandra","display_name":"Alxandra","profile_url":"/creators/alxandra","channel_url":"https://www.youtube.com/@alxandra","specialty":["beauty content creator"],"years_active":15,"subscriber_count":224000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["My makeup routine"],"quotes":[{"text":"I do a layer of the EADEM lip softening balm and Sakura shaved ice.","timestamp_start":148.2,"timestamp_end":151.72,"timestamp_start_formatted":"2:28","video_url":"https://www.youtube.com/watch?v=xG8rZWZsdX0&t=148s","sentiment":"positive","topics":["texture","glow"],"mentions_variant":null},{"text":"Oh, it's so shiny.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=xG8rZWZsdX0","sentiment":"positive","topics":["finish","glow"],"mentions_variant":null}]},{"handle":"kackie","display_name":"Kackie Reviews Beauty","profile_url":"/creators/kackie","channel_url":"https://www.youtube.com/@kackie","specialty":[],"years_active":null,"subscriber_count":139000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["New at Sephora: Urgent Reviews for the Sale","Trying new makeup from Jones Road, Lisa Eldridge, ILIA, RMS & more","Sephora sale 2026: Do's, don'ts & what's in my cart"],"quotes":[{"text":"I do like the rose one more because it's sparkly. This one's really pretty. I like all of them. Like I love the formula, but like a straight down the middle pink, not always my thing. Not always my thing. But the smell is lovely.","timestamp_start":1522.44,"timestamp_end":1531.08,"timestamp_start_formatted":"25:22","video_url":"https://www.youtube.com/watch?v=KSz9bWIb2YI&t=1522s","sentiment":"mixed","topics":["formula","scent","color"],"mentions_variant":"Sakura Shaved Ice"},{"text":"I applied it on top of that eating balm. It made a really uncomplaining, really soft stain.","timestamp_start":1845.44,"timestamp_end":1850.76,"timestamp_start_formatted":"30:45","video_url":"https://www.youtube.com/watch?v=PGvhVDbveDU&t=1845s","sentiment":"positive","topics":["lip balm","base"],"mentions_variant":null},{"text":"They're so pretty. They're the most nourishing vegan lip balm I've ever used.","timestamp_start":2149.839,"timestamp_end":2154.24,"timestamp_start_formatted":"35:49","video_url":"https://www.youtube.com/watch?v=HmfMJICUWwg&t=2149s","sentiment":"positive","topics":["nourishing","vegan","pretty"],"mentions_variant":null}]},{"handle":"makeupbynikkilarose","display_name":"Makeup By Nikki La Rose","profile_url":"/creators/makeupbynikkilarose","channel_url":"https://www.youtube.com/@makeupbynikkilarose","specialty":["professional makeup artist"],"years_active":12,"subscriber_count":523000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["Allure Best of Beauty according to me","50 of the best sellers at Sephora: buy or skip?"],"quotes":[{"text":"This is the most nourishing tinted lip balm that stays on your lips so long.","timestamp_start":2447.2,"timestamp_end":2453.04,"timestamp_start_formatted":"40:47","video_url":"https://www.youtube.com/watch?v=3eh1ZUxKinI&t=2447s","sentiment":"positive","topics":["nourishing","long wear","tinted"],"mentions_variant":null},{"text":"If you're tired of reapplying your lip balm over and over again, you want something that's long lasting while giving you a tint and nourishment, this is the one to get.","timestamp_start":2449.599,"timestamp_end":2455.76,"timestamp_start_formatted":"40:49","video_url":"https://www.youtube.com/watch?v=3eh1ZUxKinI&t=2449s","sentiment":"positive","topics":["long wear","nourishing","tinted"],"mentions_variant":null},{"text":"They are so worth it.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=1zpPPzvtWTk","sentiment":"positive","topics":["value"],"mentions_variant":null},{"text":"They're lip balm, they're lip conditioning, they do all the things.","timestamp_start":32.48,"timestamp_end":37.48,"timestamp_start_formatted":"0:32","video_url":"https://www.youtube.com/watch?v=1zpPPzvtWTk&t=32s","sentiment":"positive","topics":["hydration","multi-purpose"],"mentions_variant":null},{"text":"They have really pretty tints.","timestamp_start":35.8,"timestamp_end":38.766666666666666,"timestamp_start_formatted":"0:35","video_url":"https://www.youtube.com/watch?v=1zpPPzvtWTk&t=35s","sentiment":"positive","topics":["shades","natural finish"],"mentions_variant":null},{"text":"It actually sticks to your lips and lasts a really long time on your lips.","timestamp_start":39.36,"timestamp_end":44.88,"timestamp_start_formatted":"0:39","video_url":"https://www.youtube.com/watch?v=1zpPPzvtWTk&t=39s","sentiment":"positive","topics":["long wear","staying power"],"mentions_variant":null}]},{"handle":"amandaz","display_name":"Amanda Z","profile_url":"/creators/amandaz","channel_url":"https://www.youtube.com/@amandaz","specialty":["beauty content creator"],"years_active":14,"subscriber_count":128000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["Lip balm ranking: top 7 picks from 30+ viral products","Best of beauty 2025"],"quotes":[{"text":"It has the wonderful metal tip applicator, which, again, just feels really nice going on the lips.","timestamp_start":1102.12,"timestamp_end":1107.92,"timestamp_start_formatted":"18:22","video_url":"https://www.youtube.com/watch?v=D9dBT-3Ocow&t=1102s","sentiment":"positive","topics":["applicator","metal tip"],"mentions_variant":null},{"text":"These really pack the pigment.","timestamp_start":1139.12,"timestamp_end":1143.0628571428572,"timestamp_start_formatted":"18:59","video_url":"https://www.youtube.com/watch?v=D9dBT-3Ocow&t=1139s","sentiment":"positive","topics":["pigment","color payoff"],"mentions_variant":null},{"text":"These really pigmented shades, in my opinion, don't necessarily make sense for someone like me who when I have very dry lips, pigment really clings to them. So, for that reason, I don't think they're perfect for severely dry lips.","timestamp_start":1159.48,"timestamp_end":1168.04,"timestamp_start_formatted":"19:19","video_url":"https://www.youtube.com/watch?v=D9dBT-3Ocow&t=1159s","sentiment":"cautionary","topics":["pigment","dry lips","not for severely dry"],"mentions_variant":null},{"text":"I have really enjoyed the clear as that everyday clear, glossy, throw it in your purse kind of product.","timestamp_start":1180.64,"timestamp_end":1187.68,"timestamp_start_formatted":"19:40","video_url":"https://www.youtube.com/watch?v=D9dBT-3Ocow&t=1180s","sentiment":"positive","topics":["clear","everyday","glossy"],"mentions_variant":"clear"},{"text":"EADEM has a pretty impressive ingredients list. One of the most expensive formulas.","timestamp_start":1191.2,"timestamp_end":1198.6,"timestamp_start_formatted":"19:51","video_url":"https://www.youtube.com/watch?v=D9dBT-3Ocow&t=1191s","sentiment":"positive","topics":["ingredients","expensive formula"],"mentions_variant":null},{"text":"This probably has some of the most peptides in its formula. These are like real skin care peptides.","timestamp_start":1219.24,"timestamp_end":1226.56,"timestamp_start_formatted":"20:19","video_url":"https://www.youtube.com/watch?v=D9dBT-3Ocow&t=1219s","sentiment":"positive","topics":["peptides","skincare"],"mentions_variant":null},{"text":"If my lips are incredibly dry... there is another formula that I do prefer. Because this is so glossy, in my opinion, sometimes it feels like it's not sinking into the lips as much as I would like.","timestamp_start":1252.52,"timestamp_end":1260.76,"timestamp_start_formatted":"20:52","video_url":"https://www.youtube.com/watch?v=D9dBT-3Ocow&t=1252s","sentiment":"mixed","topics":["dry lips","sinking in","glossy"],"mentions_variant":null},{"text":"To me, they're the best of both worlds because they hydrate the lips, they moisturize the lips, and they exfoliate the lips.","timestamp_start":2534.48,"timestamp_end":2541.04,"timestamp_start_formatted":"42:14","video_url":"https://www.youtube.com/watch?v=qn8Zk0k8wkw&t=2534s","sentiment":"positive","topics":["hydration","exfoliation"],"mentions_variant":null},{"text":"They really absolutely killed it.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=qn8Zk0k8wkw","sentiment":"positive","topics":["quality"],"mentions_variant":null},{"text":"I do really love the metal applicator because it just feels really soothing.","timestamp_start":2562.079,"timestamp_end":2568.48,"timestamp_start_formatted":"42:42","video_url":"https://www.youtube.com/watch?v=qn8Zk0k8wkw&t=2562s","sentiment":"positive","topics":["applicator","comfort"],"mentions_variant":null},{"text":"This is definitely a top recommendation for someone that wants an everyday lip balm product that looks really nice kind of just for an everyday look lip look, but also like will give you a really lovely softening effect.","timestamp_start":2566.48,"timestamp_end":2572.72,"timestamp_start_formatted":"42:46","video_url":"https://www.youtube.com/watch?v=qn8Zk0k8wkw&t=2566s","sentiment":"positive","topics":["recommendation","softening"],"mentions_variant":null},{"text":"It really will soften the lips and keep them hydrated but also smooth.","timestamp_start":2577.119,"timestamp_end":2587.599,"timestamp_start_formatted":"42:57","video_url":"https://www.youtube.com/watch?v=qn8Zk0k8wkw&t=2577s","sentiment":"positive","topics":["hydration","softening"],"mentions_variant":null}]},{"handle":"daceycash","display_name":"Dacey Cash","profile_url":"/creators/daceycash","channel_url":"https://www.youtube.com/@daceycash","specialty":["beauty content creator"],"years_active":13,"subscriber_count":517000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["Sephora 2026 Sale Top Recommendations"],"quotes":[{"text":"Eadem is gonna come in second tier for me.","timestamp_start":2551.2,"timestamp_end":2557.839,"timestamp_start_formatted":"42:31","video_url":"https://www.youtube.com/watch?v=Tiw3kgZPRAE&t=2551s","sentiment":"mixed","topics":["second tier"],"mentions_variant":null},{"text":"Eadem is gonna come in second for me because it's the second best in formula.","timestamp_start":2557.839,"timestamp_end":2568.48,"timestamp_start_formatted":"42:37","video_url":"https://www.youtube.com/watch?v=Tiw3kgZPRAE&t=2557s","sentiment":"mixed","topics":["second best formula"],"mentions_variant":null},{"text":"The tints on Eadem are also really amazing. I love Shak Sakura Shave Ice and the new one, the rose, but these are so nice.","timestamp_start":2568.48,"timestamp_end":2572.72,"timestamp_start_formatted":"42:48","video_url":"https://www.youtube.com/watch?v=Tiw3kgZPRAE&t=2568s","sentiment":"positive","topics":["amazing tints"],"mentions_variant":null},{"text":"They have a metal applicator. I'm just like sighing a sigh of relief because these are beautiful lip balms.","timestamp_start":2579.839,"timestamp_end":2586.64,"timestamp_start_formatted":"42:59","video_url":"https://www.youtube.com/watch?v=Tiw3kgZPRAE&t=2579s","sentiment":"positive","topics":["metal applicator","beautiful"],"mentions_variant":null},{"text":"The applicator is phenomenal.","timestamp_start":2579.839,"timestamp_end":2584.319,"timestamp_start_formatted":"42:59","video_url":"https://www.youtube.com/watch?v=Tiw3kgZPRAE&t=2579s","sentiment":"positive","topics":["phenomenal applicator"],"mentions_variant":null},{"text":"I like the colors of Eadem more than the Ole Henriksen in terms of the tinted versions, but this is also a really nice, really great option if you tend to wear lip balm every single day.","timestamp_start":2589.04,"timestamp_end":2598.16,"timestamp_start_formatted":"43:09","video_url":"https://www.youtube.com/watch?v=Tiw3kgZPRAE&t=2589s","sentiment":"positive","topics":["better tints than Ole Henriksen","daily use"],"mentions_variant":null},{"text":"I would go with Eadem if you're going strictly over formula and tint.","timestamp_start":2599.599,"timestamp_end":2607.359,"timestamp_start_formatted":"43:19","video_url":"https://www.youtube.com/watch?v=Tiw3kgZPRAE&t=2599s","sentiment":"positive","topics":["formula and tint"],"mentions_variant":null}]}],"limitations":["Evidence-tag coverage is creator-dependent. Absence of a skin tone, white-cast, fragrance-free, fungal-acne-safe, or pregnancy-safe tag means not stated, not false.","Evidence is from YouTube creators only — not clinical trials or dermatologist studies."]}}