{"ok":true,"data":{"product":{"brand":"Essence","name":"Wow What a Brow Pen Waterproof","slug":"essence-wow-what-a-brow-pen-waterproof","product_url":"/products/essence-wow-what-a-brow-pen-waterproof","brand_url":"/brands/essence","subcategory":"brow product","formulation":"pencil","finish":"natural","price_tier":"drugstore","enriched_price":"$4.99","enriched_price_usd":4.99,"retailers":["essencemakeup.com","Ulta","Amazon","Target","Walmart"],"key_ingredients":["Octyldodecanol","Hydrogenated Vegetable Oil","Oryza Sativa (Rice) Bran Wax","Mica","Synthetic Wax","Copernicia Cerifera (Carnauba) Wax","Ethylcellulose","Tocopherol","Ascorbyl Palmitate","Iron Oxides"],"claims":["waterproof","long-lasting","vegan"],"consensus_summary":null,"consensus_tagline":null,"shades":["Medium"]},"concern_profile":[{"concern":"texture","mention_count":2,"creator_count":2,"top_creators":[{"handle":"tati","specialty":[],"subscriber_count":7890000,"years_active":null},{"handle":"elm0zwrldyt","specialty":[],"subscriber_count":570000,"years_active":null}]},{"concern":"cakey_makeup","mention_count":2,"creator_count":2,"top_creators":[{"handle":"tati","specialty":[],"subscriber_count":7890000,"years_active":null},{"handle":"elm0zwrldyt","specialty":[],"subscriber_count":570000,"years_active":null}]}],"signal":{"total_mentions":2,"holy_grail_count":0,"staple_count":0,"loves_it_count":0,"worth_trying_count":1,"mentions_count":0,"mixed_count":0,"not_recommended_count":1,"unsponsored_count":2,"sponsored_count":0},"caveats":{"mixed_evidence":false,"single_creator":false,"no_price_data":false,"has_negative":true,"negative_note":"1 creator did not recommend this product."},"creators":[{"handle":"tati","display_name":"Tati","profile_url":"/creators/tati","channel_url":"https://www.youtube.com/@tati","specialty":[],"years_active":null,"subscriber_count":7890000,"endorsement_strength":"worth trying","is_sponsored":false,"video_titles":["$30 Makeup Challenge: Full Face of Dollar Tree Makeup"],"quotes":[{"text":"The texture of it is very powdery and I like that in a brow pencil.","timestamp_start":826.56,"timestamp_end":831.64,"timestamp_start_formatted":"13:46","video_url":"https://www.youtube.com/watch?v=2Ic-YWgbNoE&t=826s","sentiment":"positive","topics":["powdery texture"],"mentions_variant":"medium"},{"text":"It is a little red. This is the shade medium. This is just a little too auburn.","timestamp_start":831.64,"timestamp_end":835.76,"timestamp_start_formatted":"13:51","video_url":"https://www.youtube.com/watch?v=2Ic-YWgbNoE&t=831s","sentiment":"mixed","topics":["shade match","too auburn"],"mentions_variant":"medium"},{"text":"It's really not bad though. I'm pleasantly surprised. Like that's actually it's doing its job.","timestamp_start":843.28,"timestamp_end":847.52,"timestamp_start_formatted":"14:03","video_url":"https://www.youtube.com/watch?v=2Ic-YWgbNoE&t=843s","sentiment":"positive","topics":["pleasantly surprised","does its job"],"mentions_variant":"medium"}]},{"handle":"elm0zwrldyt","display_name":"em ma","profile_url":"/creators/elm0zwrldyt","channel_url":"https://www.youtube.com/@elm0zwrldyt","specialty":[],"years_active":null,"subscriber_count":570000,"endorsement_strength":"not recommended","is_sponsored":false,"video_titles":["Full face of Essence Cosmetics"],"quotes":[{"text":"She is fat. I have beef with fat eyebrow pencils because why is it so fat? And it makes a mess.","timestamp_start":183.04,"timestamp_end":189.92,"timestamp_start_formatted":"3:03","video_url":"https://www.youtube.com/watch?v=KbeyaumzJeY&t=183s","sentiment":"negative","topics":["applicator","tip size"],"mentions_variant":null},{"text":"I can feel the wax in this one, too.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=KbeyaumzJeY","sentiment":"negative","topics":["waxy texture"],"mentions_variant":null},{"text":"This feels exactly like the E.L.F. one, the really fat E.L.F. one.","timestamp_start":206.319,"timestamp_end":211.68,"timestamp_start_formatted":"3:26","video_url":"https://www.youtube.com/watch?v=KbeyaumzJeY&t=206s","sentiment":"mixed","topics":["comparison","texture"],"mentions_variant":null},{"text":"It's like I'm rubbing a wax stick on my eyebrows. You can like see the waxy finish too when you zoom in.","timestamp_start":213.36,"timestamp_end":217.28,"timestamp_start_formatted":"3:33","video_url":"https://www.youtube.com/watch?v=KbeyaumzJeY&t=213s","sentiment":"negative","topics":["waxy finish","texture"],"mentions_variant":null}]}],"limitations":["Skin tone and white-cast data are not available for this product.","Evidence is from YouTube creators only — not clinical trials or dermatologist studies."]}}