{"ok":true,"data":{"product":{"brand":"MAKEUP BY MARIO","name":"Master Mattes® Eyeshadow Palette: The Original","slug":"makeup-by-mario-master-mattes-eyeshadow-palette-the-original","product_url":"/products/makeup-by-mario-master-mattes-eyeshadow-palette-the-original","brand_url":"/brands/makeup-by-mario","subcategory":"eyeshadow","formulation":"powder","finish":"matte","price_tier":"mid_range","enriched_price":"$55.00","enriched_price_usd":55,"retailers":["Amazon","Sephora"],"key_ingredients":["Talc","Zinc Stearate","HDI/Trimethylol Hexyllactone Crosspolymer","Dimethicone","Caprylic/Capric Triglyceride","Silica","Kaolin","Tocopherol","Iron Oxides","Titanium Dioxide"],"claims":["featherlight creamy feel","easily buildable","ultra-blendable coverage","superior grip with minimal fallout","carbon black pigment 5x more intense"],"consensus_summary":"MAKEUP BY MARIO's Master Mattes Eyeshadow Palette: The Original features super pigmented, soft mattes that don't emphasize lid texture, according to a creator with textured lids who has used it for six years. Another beauty content creator calls it \"the most functional eyeshadow palette ever,\" praising its buttery, emollient shadows and everyday usability. The palette is all matte with no shimmer, but both creators agree it's a versatile staple worth the investment.","gtin":null,"shades":["Neutral","Original"]},"signal":{"total_mentions":7,"holy_grail_count":3,"loves_it_count":1,"worth_trying_count":0,"mentions_count":3,"mixed_count":0,"not_recommended_count":0,"unsponsored_count":7,"sponsored_count":0},"caveats":{"mixed_evidence":false,"single_creator":false,"no_price_data":false,"has_negative":false},"tags":{"claims":[],"attributes":[{"tag":"blendable","label":"Blendable","group":"attribute","polarity":"positive","mention_count":4,"product_count":2,"source_type":"creator_quote","sample_quote":"The shadows are buttery and emollient and the pigmentation is exceptional.","provenance":[{"creator_handle":"magdalinejanet","creator_name":"Magdaline Janet","channel_url":"https://www.youtube.com/@magdalinejanet","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc","video_title":"10 High-End Sephora Makeup Products You Actually Need (2026)","video_date":"2026-06-02"},{"creator_handle":"makeupbymario","creator_name":"MAKEUP BY MARIO","channel_url":"https://www.youtube.com/@makeupbymario","video_url":"https://www.youtube.com/watch?v=bi92eUgWPyE","video_title":"Makeup by Mario masterclass: Mario's signature makeup","video_date":"2025-10-28"},{"creator_handle":"daceycash","creator_name":"Dacey Cash","channel_url":"https://www.youtube.com/@daceycash","video_url":"https://www.youtube.com/watch?v=F5EEpQAaHvM","video_title":"Sephora Sale Must-Haves: Top Beauty Recommendations & In-Depth Reviews for 2025","video_date":"2025-10-27"}]},{"tag":"easy_to_use","label":"Easy to use","group":"attribute","polarity":"positive","mention_count":2,"product_count":1,"source_type":"creator_quote","sample_quote":"I think it is the most functional eyeshadow palette ever.","provenance":[{"creator_handle":"magdalinejanet","creator_name":"Magdaline Janet","channel_url":"https://www.youtube.com/@magdalinejanet","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc","video_title":"10 High-End Sephora Makeup Products You Actually Need (2026)","video_date":"2026-06-02"},{"creator_handle":"daceycash","creator_name":"Dacey Cash","channel_url":"https://www.youtube.com/@daceycash","video_url":"https://www.youtube.com/watch?v=F5EEpQAaHvM","video_title":"Sephora Sale Must-Haves: Top Beauty Recommendations & In-Depth Reviews for 2025","video_date":"2025-10-27"}]},{"tag":"pigmented","label":"Pigmented","group":"attribute","polarity":"positive","mention_count":2,"product_count":2,"source_type":"llm_tagger","sample_quote":"The mattes are super pigmented. 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best.","timestamp_start":1305.7479,"timestamp_end":1312.668,"timestamp_start_formatted":"21:45","video_url":"https://www.youtube.com/watch?v=F5EEpQAaHvM&t=1305s","sentiment":"positive","topics":["finish","matte"],"mentions_variant":null},{"text":"If I'm going to recommend something for the sale and you're going to invest in something that you want to actually use every single day. It's going to be a matte eyeshadow palette with shades that can actually be utilized for day-to-day life.","timestamp_start":1312.668,"timestamp_end":1319.9679,"timestamp_start_formatted":"21:52","video_url":"https://www.youtube.com/watch?v=F5EEpQAaHvM&t=1312s","sentiment":"positive","topics":["finish","matte","daily use"],"mentions_variant":null}]},{"handle":"makeupbymario","display_name":"MAKEUP BY MARIO","profile_url":"/creators/makeupbymario","channel_url":"https://www.youtube.com/@makeupbymario","specialty":["professional makeup artist","beauty content creator"],"years_active":5,"subscriber_count":137000,"endorsement_strength":"holy grail","is_sponsored":false,"video_titles":["Makeup by Mario masterclass: Mario's signature makeup"],"quotes":[{"text":"I'm definitely going to start with this one, the original one.","timestamp_start":201.519,"timestamp_end":204.159,"timestamp_start_formatted":"3:21","video_url":"https://www.youtube.com/watch?v=bi92eUgWPyE&t=201s","sentiment":"positive","topics":["eyeshadow palette"],"mentions_variant":null},{"text":"I'm going to take the E3. It's one of my favorites.","timestamp_start":214.879,"timestamp_end":218,"timestamp_start_formatted":"3:34","video_url":"https://www.youtube.com/watch?v=bi92eUgWPyE&t=214s","sentiment":"positive","topics":["brush","application"],"mentions_variant":null},{"text":"I'm just going to sweep it onto the lid.","timestamp_start":209.44,"timestamp_end":213.44,"timestamp_start_formatted":"3:29","video_url":"https://www.youtube.com/watch?v=bi92eUgWPyE&t=209s","sentiment":"positive","topics":["eyeshadow application"],"mentions_variant":null},{"text":"Because now I've defined her eye with liner, she really doesn't need that much eyeshadow.","timestamp_start":211.68,"timestamp_end":214.879,"timestamp_start_formatted":"3:31","video_url":"https://www.youtube.com/watch?v=bi92eUgWPyE&t=211s","sentiment":"positive","topics":["eyeshadow","natural look"],"mentions_variant":null},{"text":"I'm going to go just with a softly sculpted lid.","timestamp_start":221.2,"timestamp_end":225.68,"timestamp_start_formatted":"3:41","video_url":"https://www.youtube.com/watch?v=bi92eUgWPyE&t=221s","sentiment":"positive","topics":["eyeshadow","soft look"],"mentions_variant":null},{"text":"Definitely focusing on pulling up and out. As I'm going out, I want to soften it. Make sure it's not as dark towards the outers.","timestamp_start":223.599,"timestamp_end":227.44,"timestamp_start_formatted":"3:43","video_url":"https://www.youtube.com/watch?v=bi92eUgWPyE&t=223s","sentiment":"positive","topics":["eyeshadow","soft blending"],"mentions_variant":null},{"text":"My whole thing is I definitely like to work in light, thin layers for all of the face, including the eyes, because it's just much easier that way.","timestamp_start":232.879,"timestamp_end":236.319,"timestamp_start_formatted":"3:52","video_url":"https://www.youtube.com/watch?v=bi92eUgWPyE&t=232s","sentiment":"positive","topics":["application technique","layering"],"mentions_variant":null}]},{"handle":"magdalinejanet","display_name":"Magdaline Janet","profile_url":"/creators/magdalinejanet","channel_url":"https://www.youtube.com/@magdalinejanet","specialty":[],"years_active":null,"subscriber_count":106000,"endorsement_strength":"holy grail","is_sponsored":false,"video_titles":["10 High-End Sephora Makeup Products You Actually Need (2026)"],"quotes":[{"text":"I've been using this for six years straight.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc","sentiment":"positive","topics":["long-term use","repurchase"],"mentions_variant":null},{"text":"The mattes are super pigmented. They're super soft. They're not too powdery. They don't make your lid look super textury.","timestamp_start":120.719,"timestamp_end":125.28,"timestamp_start_formatted":"2:00","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc&t=120s","sentiment":"positive","topics":["pigmented","soft","texture-friendly"],"mentions_variant":null},{"text":"I have a bit of a textured lid. And I use this palette today and literally all the time.","timestamp_start":127.36,"timestamp_end":134.16,"timestamp_start_formatted":"2:07","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc&t=127s","sentiment":"positive","topics":["texture-friendly","everyday use"],"mentions_variant":null},{"text":"You can see how beat up it is because something about a matte look is so timeless.","timestamp_start":138.879,"timestamp_end":145.84,"timestamp_start_formatted":"2:18","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc&t=138s","sentiment":"positive","topics":["timeless","well-loved"],"mentions_variant":null},{"text":"These palettes just have been my go-to since it released back in 2020 when Mario actually released his makeup line.","timestamp_start":161.68,"timestamp_end":170,"timestamp_start_formatted":"2:41","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc&t=161s","sentiment":"positive","topics":["go-to","long-term use"],"mentions_variant":null},{"text":"I think these are great. They are worth your dollar dollar bills.","timestamp_start":172,"timestamp_end":176.08,"timestamp_start_formatted":"2:52","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc&t=172s","sentiment":"positive","topics":["worth the money"],"mentions_variant":null},{"text":"I'm telling you, you will be using this palette until you're finished with all the shades. It's just that great.","timestamp_start":178.64,"timestamp_end":182.879,"timestamp_start_formatted":"2:58","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc&t=178s","sentiment":"positive","topics":["long-lasting","great quality"],"mentions_variant":null},{"text":"I'm so loyal to these palettes. They're so good. They're so pigmented.","timestamp_start":186.8,"timestamp_end":191.76000000000002,"timestamp_start_formatted":"3:06","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc&t=186s","sentiment":"positive","topics":["loyalty","pigmented"],"mentions_variant":null},{"text":"Always always comes through for me, especially for big events, even everyday looks.","timestamp_start":204.08,"timestamp_end":209.28,"timestamp_start_formatted":"3:24","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc&t=204s","sentiment":"positive","topics":["events","everyday use","reliable"],"mentions_variant":null},{"text":"I cannot rave enough about these palettes. Please get them.","timestamp_start":209.28,"timestamp_end":215.84,"timestamp_start_formatted":"3:29","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc&t=209s","sentiment":"positive","topics":["recommendation","holy grail"],"mentions_variant":null},{"text":"It is a tried-and-true makeup product and a staple, so to speak.","timestamp_start":215.84,"timestamp_end":222.31900000000002,"timestamp_start_formatted":"3:35","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc&t=215s","sentiment":"positive","topics":["staple","tried-and-true"],"mentions_variant":null},{"text":"I also love this so much.","timestamp_start":136.879,"timestamp_end":140.02566666666667,"timestamp_start_formatted":"2:16","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc&t=136s","sentiment":"positive","topics":["love"],"mentions_variant":"Neutral"},{"text":"It also has a neutrals, which is more of a cool tone.","timestamp_start":134.16,"timestamp_end":138.879,"timestamp_start_formatted":"2:14","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc&t=134s","sentiment":"positive","topics":["cool tone"],"mentions_variant":"Neutral"},{"text":"I've been using this for six years straight.","timestamp_start":113.36,"timestamp_end":120.719,"timestamp_start_formatted":"1:53","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc&t=113s","sentiment":"positive","topics":["long-term use","repurchase"],"mentions_variant":"Original"},{"text":"The mattes are super pigmented. They're super soft. They're not too powdery. They don't make your lid look super textury.","timestamp_start":120.719,"timestamp_end":125.28,"timestamp_start_formatted":"2:00","video_url":"https://www.youtube.com/watch?v=-8UWFWzpKBc&t=120s","sentiment":"positive","topics":["pigmented","soft","texture-friendly"],"mentions_variant":"Original"}]},{"handle":"makeupbycheryl","display_name":"MakeupByCheryl","profile_url":"/creators/makeupbycheryl","channel_url":"https://www.youtube.com/@makeupbycheryl","specialty":[],"years_active":null,"subscriber_count":190000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["Top 3 faves in every makeup category 2026"],"quotes":[{"text":"I do reach for my Kylie Cosmetics matte palette and my Makeup by Mario. And you can see that they're very, very similar. So these are everyday palettes for me.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=rD2OfPJNrcE","sentiment":"positive","topics":["everyday","matte"],"mentions_variant":null}]},{"handle":"haleykimaking","display_name":"Haley Kim","profile_url":"/creators/haleykimaking","channel_url":"https://www.youtube.com/@haleykimaking","specialty":["beauty content creator"],"years_active":null,"subscriber_count":1360000,"endorsement_strength":"mentions","is_sponsored":false,"video_titles":["Clean girl makeup for acne skin (no foundation)"],"quotes":[{"text":"You can see it looks like a brown warm brown shade.","timestamp_start":668.959,"timestamp_end":674.24,"timestamp_start_formatted":"11:08","video_url":"https://www.youtube.com/watch?v=DC_sR1vrBcA&t=668s","sentiment":"positive","topics":["warm tones","shade range"],"mentions_variant":null}]}],"limitations":["Evidence-tag coverage is creator-dependent. Absence of a skin tone, white-cast, fragrance-free, fungal-acne-safe, or pregnancy-safe tag means not stated, not false.","Evidence is from YouTube creators only — not clinical trials or dermatologist studies."]}}