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It's a go-to.","timestamp_start":1453.2,"timestamp_end":1457.6,"timestamp_start_formatted":"24:13","video_url":"https://www.youtube.com/watch?v=SyrydTY_Xe0&t=1453s","sentiment":"positive","topics":["one-and-done","flattering","go-to"],"mentions_variant":"Chestnut"}]},{"handle":"lisajmakeup","display_name":"Lisa J","profile_url":"/creators/lisajmakeup","channel_url":"https://www.youtube.com/@lisajmakeup","specialty":["professional makeup artist","former MAC Cosmetics trainer"],"years_active":12,"subscriber_count":369000,"endorsement_strength":"holy grail","is_sponsored":false,"video_titles":["2025 Beauty Awards: My Top Makeup + Skincare Favorites (Over 40 Friendly!)","Sephora Sale Restocks: My Holy Grail Products I Always Repurchase","What to Buy from the Sephora Sale (My Top Picks!)"],"quotes":[{"text":"If you want a good light pale shade to cancel out any discoloration on the eyelids and work as a good primer.","timestamp_start":892.399,"timestamp_end":897.199,"timestamp_start_formatted":"14:52","video_url":"https://www.youtube.com/watch?v=YQHcyBqqniU&t=892s","sentiment":"positive","topics":["primer","color corrector","shade description"],"mentions_variant":"Bisque"},{"text":"I wear this all the time.","timestamp_start":321.28,"timestamp_end":323.41266666666667,"timestamp_start_formatted":"5:21","video_url":"https://www.youtube.com/watch?v=msalPeQ5PUA&t=321s","sentiment":"positive","topics":["everyday","frequent use"],"mentions_variant":"Mauve"},{"text":"Of any eye shadow that I wear, this I wear more than anything else.","timestamp_start":325.84,"timestamp_end":331.28,"timestamp_start_formatted":"5:25","video_url":"https://www.youtube.com/watch?v=msalPeQ5PUA&t=325s","sentiment":"positive","topics":["most used","favorite"],"mentions_variant":"Mauve"},{"text":"I love this formula.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=msalPeQ5PUA","sentiment":"positive","topics":["formula"],"mentions_variant":null},{"text":"I do not recommend this if you have dry skin because it is very drying and I like that because I live in Texas and it's humid and it's hot and it lasts all day and I don't have to worry about it creasing.","timestamp_start":340.639,"timestamp_end":347.44,"timestamp_start_formatted":"5:40","video_url":"https://www.youtube.com/watch?v=msalPeQ5PUA&t=340s","sentiment":"mixed","topics":["drying","humid climate","long wear","no creasing"],"mentions_variant":null},{"text":"If you are in a drier climate or you have dry skin, I've heard a lot of complaints that people say it's too drying.","timestamp_start":352.32,"timestamp_end":355.6,"timestamp_start_formatted":"5:52","video_url":"https://www.youtube.com/watch?v=msalPeQ5PUA&t=352s","sentiment":"cautionary","topics":["dry skin","dry climate","caution"],"mentions_variant":null},{"text":"With this product, less is more.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=msalPeQ5PUA","sentiment":"positive","topics":["application tip","less is more"],"mentions_variant":null},{"text":"I love it in the shade mauve.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=msalPeQ5PUA","sentiment":"positive","topics":["favorite shade"],"mentions_variant":"Mauve"},{"text":"I love this color. It's called mauve, but it actually is pretty neutral. It's like a neutral mauve. It's not too plum or too purple. It's really beautiful.","timestamp_start":696.44,"timestamp_end":701.92,"timestamp_start_formatted":"11:36","video_url":"https://www.youtube.com/watch?v=zzzb_gkpMhg&t=696s","sentiment":"positive","topics":["beautiful shade","neutral"],"mentions_variant":"Mauve"},{"text":"I love the shade Mauve as you probably know.","timestamp_start":885.68,"timestamp_end":890.32,"timestamp_start_formatted":"14:45","video_url":"https://www.youtube.com/watch?v=YQHcyBqqniU&t=885s","sentiment":"positive","topics":["favorite shade"],"mentions_variant":"Mauve"},{"text":"These are so longwearing.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=YQHcyBqqniU","sentiment":"positive","topics":["long wear"],"mentions_variant":null},{"text":"If you have oily eyelids, these are fantastic.","timestamp_start":899.76,"timestamp_end":905.839,"timestamp_start_formatted":"14:59","video_url":"https://www.youtube.com/watch?v=YQHcyBqqniU&t=899s","sentiment":"positive","topics":["oily eyelids","skin type"],"mentions_variant":null},{"text":"You do want to be mindful about how much you apply because they are so matte.","timestamp_start":904.48,"timestamp_end":907.92,"timestamp_start_formatted":"15:04","video_url":"https://www.youtube.com/watch?v=YQHcyBqqniU&t=904s","sentiment":"cautionary","topics":["application technique","matte"],"mentions_variant":null},{"text":"I have heard some feedback from some people that are say they're just too drying on my eyelids.","timestamp_start":905.839,"timestamp_end":910.88,"timestamp_start_formatted":"15:05","video_url":"https://www.youtube.com/watch?v=YQHcyBqqniU&t=905s","sentiment":"cautionary","topics":["drying","dry eyelids"],"mentions_variant":null},{"text":"If you have really dry skin or like any flakiness on the lid, I would avoid these.","timestamp_start":914.079,"timestamp_end":919.6,"timestamp_start_formatted":"15:14","video_url":"https://www.youtube.com/watch?v=YQHcyBqqniU&t=914s","sentiment":"cautionary","topics":["dry skin","flakiness","skin type warning"],"mentions_variant":null},{"text":"If you layer this too heavy or too thick, because it's so matte, when it dries, it will crack.","timestamp_start":935.279,"timestamp_end":941.68,"timestamp_start_formatted":"15:35","video_url":"https://www.youtube.com/watch?v=YQHcyBqqniU&t=935s","sentiment":"cautionary","topics":["application technique","cracking"],"mentions_variant":null},{"text":"I love it because I put it on and I don't have to worry about my eye makeup creasing or fading throughout the day.","timestamp_start":943.199,"timestamp_end":945.92,"timestamp_start_formatted":"15:43","video_url":"https://www.youtube.com/watch?v=YQHcyBqqniU&t=943s","sentiment":"positive","topics":["long wear","no creasing","no fading"],"mentions_variant":null}]},{"handle":"andreamatillano","display_name":"Andréa Matillano","profile_url":"/creators/andreamatillano","channel_url":"https://www.youtube.com/@andreamatillano","specialty":["beauty content creator"],"years_active":15,"subscriber_count":362000,"endorsement_strength":"holy grail","is_sponsored":false,"video_titles":["Worst makeup of 2026","New drugstore makeup releases for 2026","My #1 favorite makeup product in every category"],"quotes":[{"text":"I have gotten my money's worth with these Makeup by Mario shadows.","timestamp_start":1004.72,"timestamp_end":1011.519,"timestamp_start_formatted":"16:44","video_url":"https://www.youtube.com/watch?v=hmZD9NdTYjA&t=1004s","sentiment":"positive","topics":["value"],"mentions_variant":null},{"text":"I have worn them so much.","timestamp_start":1008.639,"timestamp_end":1012.2397500000001,"timestamp_start_formatted":"16:48","video_url":"https://www.youtube.com/watch?v=hmZD9NdTYjA&t=1008s","sentiment":"positive","topics":["frequent use"],"mentions_variant":null},{"text":"I haven't run out of it. It hasn't dried out. It still works perfectly well.","timestamp_start":1015.519,"timestamp_end":1020.16,"timestamp_start_formatted":"16:55","video_url":"https://www.youtube.com/watch?v=hmZD9NdTYjA&t=1015s","sentiment":"positive","topics":["longevity","durable"],"mentions_variant":null}]},{"handle":"juicyjas","display_name":"juicyjas","profile_url":"/creators/juicyjas","channel_url":"https://www.youtube.com/@juicyjas","specialty":["beauty content creator","lifestyle creator"],"years_active":13,"subscriber_count":1100000,"endorsement_strength":"holy grail","is_sponsored":false,"video_titles":["Sephora sale recommendations 2025: what's actually worth it"],"quotes":[{"text":"I also love the way these layer.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=lfwSZvDK8Ck","sentiment":"positive","topics":["layering"],"mentions_variant":null},{"text":"I love this shade all over the lid.","timestamp_start":165.04,"timestamp_end":173.92,"timestamp_start_formatted":"2:45","video_url":"https://www.youtube.com/watch?v=lfwSZvDK8Ck&t=165s","sentiment":"positive","topics":["shade","lid"],"mentions_variant":null},{"text":"Even with whatever product is left over on the brush previously, I use it to diffuse out any lines and make everything look nice and blended. And it works beautifully.","timestamp_start":173.92,"timestamp_end":178.4,"timestamp_start_formatted":"2:53","video_url":"https://www.youtube.com/watch?v=lfwSZvDK8Ck&t=173s","sentiment":"positive","topics":["blending","diffusing","ease of use"],"mentions_variant":null},{"text":"I'm also going to add some of the shade espresso for a little bit more dimension.","timestamp_start":152.959,"timestamp_end":156.239,"timestamp_start_formatted":"2:32","video_url":"https://www.youtube.com/watch?v=lfwSZvDK8Ck&t=152s","sentiment":"positive","topics":["dimension","layering"],"mentions_variant":null},{"text":"I love these because you don't even need to use any eye primer.","timestamp_start":59.199,"timestamp_end":65.84,"timestamp_start_formatted":"0:59","video_url":"https://www.youtube.com/watch?v=lfwSZvDK8Ck&t=59s","sentiment":"positive","topics":["convenience","no primer needed"],"mentions_variant":null},{"text":"They don't dry super quickly. You do have a couple seconds in there to blend.","timestamp_start":72.08,"timestamp_end":78.64,"timestamp_start_formatted":"1:12","video_url":"https://www.youtube.com/watch?v=lfwSZvDK8Ck&t=72s","sentiment":"positive","topics":["workable","blend time"],"mentions_variant":null},{"text":"I do feel like the quicker you blend, the more seamless it looks, but these blend so beautifully.","timestamp_start":80.08,"timestamp_end":84.32,"timestamp_start_formatted":"1:20","video_url":"https://www.youtube.com/watch?v=lfwSZvDK8Ck&t=80s","sentiment":"positive","topics":["blendability","seamless finish"],"mentions_variant":null},{"text":"You also don't need any additional powder eyeshadows when working with this formula, which is nice.","timestamp_start":90.799,"timestamp_end":94.64,"timestamp_start_formatted":"1:30","video_url":"https://www.youtube.com/watch?v=lfwSZvDK8Ck&t=90s","sentiment":"positive","topics":["convenience","all-in-one"],"mentions_variant":null},{"text":"They last all day and they have a nice matte dry down, but it doesn't feel dry on the eyes or look flaky.","timestamp_start":94.64,"timestamp_end":104.079,"timestamp_start_formatted":"1:34","video_url":"https://www.youtube.com/watch?v=lfwSZvDK8Ck&t=94s","sentiment":"positive","topics":["long wear","matte finish","comfortable"],"mentions_variant":null},{"text":"I feel like it actually looks really smooth and airbrushed.","timestamp_start":104.079,"timestamp_end":111.04,"timestamp_start_formatted":"1:44","video_url":"https://www.youtube.com/watch?v=lfwSZvDK8Ck&t=104s","sentiment":"positive","topics":["smooth finish","airbrushed look"],"mentions_variant":null},{"text":"The formula of these almost feels a little bit moussey, but it's so easy to work with truly.","timestamp_start":136.8,"timestamp_end":141.599,"timestamp_start_formatted":"2:16","video_url":"https://www.youtube.com/watch?v=lfwSZvDK8Ck&t=136s","sentiment":"positive","topics":["texture","easy to use"],"mentions_variant":null},{"text":"I also love that these do last throughout the day.","timestamp_start":161.12,"timestamp_end":165.04,"timestamp_start_formatted":"2:41","video_url":"https://www.youtube.com/watch?v=lfwSZvDK8Ck&t=161s","sentiment":"positive","topics":["long wear"],"mentions_variant":null},{"text":"I seriously love these. So much. And I'm usually just a powder eyeshadow kind of girl. I'm not really typically into products like this, but I just love how easy they are.","timestamp_start":186.72,"timestamp_end":191.04,"timestamp_start_formatted":"3:06","video_url":"https://www.youtube.com/watch?v=lfwSZvDK8Ck&t=186s","sentiment":"positive","topics":["convenience","converted user"],"mentions_variant":null},{"text":"If I can layer my products and they blend and still look so smooth and seamless, it's a winner for me.","timestamp_start":199.44,"timestamp_end":204.4,"timestamp_start_formatted":"3:19","video_url":"https://www.youtube.com/watch?v=lfwSZvDK8Ck&t=199s","sentiment":"positive","topics":["layering","seamless finish"],"mentions_variant":null}]},{"handle":"risadoesmakeup","display_name":"Risa Does Makeup","profile_url":"/creators/risadoesmakeup","channel_url":"https://www.youtube.com/@risadoesmakeup","specialty":["professional makeup artist","specializing in mature skin","beauty content creator"],"years_active":14,"subscriber_count":479000,"endorsement_strength":"holy grail","is_sponsored":false,"video_titles":["Get ready with me using my favorite makeup products of 2025"],"quotes":[{"text":"I love this product because it gives instant definition to my eyes.","timestamp_start":12.96,"timestamp_end":20.16,"timestamp_start_formatted":"0:12","video_url":"https://www.youtube.com/watch?v=6x8QTtZnxjg&t=12s","sentiment":"positive","topics":["instant definition","versatile"],"mentions_variant":null},{"text":"I can wear it alone on my no makeup makeup days or I can use it as an eye shadow base to layer powder shadows.","timestamp_start":17.6,"timestamp_end":24.8,"timestamp_start_formatted":"0:17","video_url":"https://www.youtube.com/watch?v=6x8QTtZnxjg&t=17s","sentiment":"positive","topics":["versatile","multi-use"],"mentions_variant":null}]},{"handle":"bekah_sun","display_name":"Bekah Sun","profile_url":"/creators/bekah_sun","channel_url":"https://www.youtube.com/@bekah_sun","specialty":["beauty content creator"],"years_active":null,"subscriber_count":22400,"endorsement_strength":"holy grail","is_sponsored":false,"video_titles":["Best of beauty 2025 into 2026: makeup favorites, new essentials, longtime holy grails"],"quotes":[{"text":"This is the Makeup by Mario Master Mattes Longwear Cream Eyeshadow.","timestamp_start":1604.4,"timestamp_end":1614.6682352941175,"timestamp_start_formatted":"26:44","video_url":"https://www.youtube.com/watch?v=3mpryI7CLNw&t=1604s","sentiment":null,"topics":[],"mentions_variant":"Mauve"},{"text":"This is all matte and they are almost like an eye primer.","timestamp_start":1617.04,"timestamp_end":1621.36,"timestamp_start_formatted":"26:57","video_url":"https://www.youtube.com/watch?v=3mpryI7CLNw&t=1617s","sentiment":"positive","topics":["formula","finish"],"mentions_variant":"Mauve"},{"text":"They're sort of whipped and fluffy almost like the Dior whipped blush actually in eyeshadow form, but they blend out so beautifully.","timestamp_start":1624.24,"timestamp_end":1630.4,"timestamp_start_formatted":"27:04","video_url":"https://www.youtube.com/watch?v=3mpryI7CLNw&t=1624s","sentiment":"positive","topics":["texture","application"],"mentions_variant":"Mauve"},{"text":"This is very hard to do well because it's a siliconey formula.","timestamp_start":1630.4,"timestamp_end":1633.8666666666668,"timestamp_start_formatted":"27:10","video_url":"https://www.youtube.com/watch?v=3mpryI7CLNw&t=1630s","sentiment":"positive","topics":["formula"],"mentions_variant":"Mauve"},{"text":"I have very oily eyelids. It lasts all day long on me.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=3mpryI7CLNw","sentiment":"positive","topics":["wear","skin type"],"mentions_variant":"Mauve"},{"text":"It's very easy to blend out.","timestamp_start":1636,"timestamp_end":1637.8327272727272,"timestamp_start_formatted":"27:16","video_url":"https://www.youtube.com/watch?v=3mpryI7CLNw&t=1636s","sentiment":"positive","topics":["application"],"mentions_variant":"Mauve"},{"text":"It gives you that diffused look.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=3mpryI7CLNw","sentiment":"positive","topics":["finish"],"mentions_variant":"Mauve"},{"text":"I actually use the shade mauve as a base for my eyeshadow today.","timestamp_start":1641.76,"timestamp_end":1645.14,"timestamp_start_formatted":"27:21","video_url":"https://www.youtube.com/watch?v=3mpryI7CLNw&t=1641s","sentiment":"positive","topics":["application"],"mentions_variant":"Mauve"},{"text":"They blend into each other. They give you time to blend and work them out, but once they set down, they do not budge.","timestamp_start":1658.4,"timestamp_end":1669.84,"timestamp_start_formatted":"27:38","video_url":"https://www.youtube.com/watch?v=3mpryI7CLNw&t=1658s","sentiment":"positive","topics":["wear","application"],"mentions_variant":"Mauve"}]},{"handle":"allieglines","display_name":"Allie Glines","profile_url":"/creators/allieglines","channel_url":"https://www.youtube.com/@allieglines","specialty":[],"years_active":null,"subscriber_count":830000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["Best makeup of 2025"],"quotes":[{"text":"The Armani and Mario were definitely my most used liquid shadows.","timestamp_start":986.8,"timestamp_end":990.079,"timestamp_start_formatted":"16:26","video_url":"https://www.youtube.com/watch?v=P9MRMQxVUWE&t=986s","sentiment":"positive","topics":["most used","liquid shadow"],"mentions_variant":null}]},{"handle":"morganturnermakeup","display_name":"Morgan Turner","profile_url":"/creators/morganturnermakeup","channel_url":"https://www.youtube.com/@morganturnermakeup","specialty":["professional makeup reviewer","former professional wedding makeup artist"],"years_active":8,"subscriber_count":372000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["Best makeup of 2025 (tried 400 products)"],"quotes":[{"text":"If you are scared of liquid/cream shadow being difficult to work with, trust me, these will blend out just as easily as your favorite powder formulation with no fallout.","timestamp_start":1644.08,"timestamp_end":1650,"timestamp_start_formatted":"27:24","video_url":"https://www.youtube.com/watch?v=hQ4zTJbP5NA&t=1644s","sentiment":"positive","topics":["easy to use","no fallout","beginner-friendly"],"mentions_variant":null},{"text":"They blend out to look quite airbrushed.","timestamp_start":1664.64,"timestamp_end":1670.48,"timestamp_start_formatted":"27:44","video_url":"https://www.youtube.com/watch?v=hQ4zTJbP5NA&t=1664s","sentiment":"positive","topics":["airbrushed","blending"],"mentions_variant":null},{"text":"If you are not a master blender, it doesn't matter, these will look like a well blended powder eyeshadow despite them being a liquid.","timestamp_start":1667.52,"timestamp_end":1673.039,"timestamp_start_formatted":"27:47","video_url":"https://www.youtube.com/watch?v=hQ4zTJbP5NA&t=1667s","sentiment":"positive","topics":["easy to blend","beginner-friendly"],"mentions_variant":null},{"text":"These last a long time, they don't feel thick, so they don't crease either.","timestamp_start":1695.6,"timestamp_end":1702.32,"timestamp_start_formatted":"28:15","video_url":"https://www.youtube.com/watch?v=hQ4zTJbP5NA&t=1695s","sentiment":"positive","topics":["long wear","no creasing"],"mentions_variant":null},{"text":"They just like dry down like a powder, in fact, they might even last longer and set down better than a powder eyeshadow could or ever would.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=hQ4zTJbP5NA","sentiment":"positive","topics":["long wear","sets well","better than powder"],"mentions_variant":null},{"text":"Very very surprisingly easy to work with.","timestamp_start":1723.84,"timestamp_end":1727.44,"timestamp_start_formatted":"28:43","video_url":"https://www.youtube.com/watch?v=hQ4zTJbP5NA&t=1723s","sentiment":"positive","topics":["easy to use","surprising"],"mentions_variant":null}]},{"handle":"kackie","display_name":"Kackie Reviews Beauty","profile_url":"/creators/kackie","channel_url":"https://www.youtube.com/@kackie","specialty":[],"years_active":null,"subscriber_count":139000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["Best of the best makeup of 2025"],"quotes":[{"text":"They're actually easy to apply.","timestamp_start":824.72,"timestamp_end":829.98,"timestamp_start_formatted":"13:44","video_url":"https://www.youtube.com/watch?v=sydhiWAA8GY&t=824s","sentiment":"positive","topics":["ease of use"],"mentions_variant":null},{"text":"They're up there with Hindash's color fluids. They're up there with the about face liquid eyeshadows in terms of ease of use and also excellent wear time.","timestamp_start":828.639,"timestamp_end":833.519,"timestamp_start_formatted":"13:48","video_url":"https://www.youtube.com/watch?v=sydhiWAA8GY&t=828s","sentiment":"positive","topics":["comparison","wear time","ease of use"],"mentions_variant":null},{"text":"I heard from a lot of folks in my comments saying like absolutely everything creases on me. These did not.","timestamp_start":836.56,"timestamp_end":844.399,"timestamp_start_formatted":"13:56","video_url":"https://www.youtube.com/watch?v=sydhiWAA8GY&t=836s","sentiment":"positive","topics":["crease-proof","long wear","community feedback"],"mentions_variant":null},{"text":"It's a lovely product and was a great release this year.","timestamp_start":854.16,"timestamp_end":860.72,"timestamp_start_formatted":"14:14","video_url":"https://www.youtube.com/watch?v=sydhiWAA8GY&t=854s","sentiment":"positive","topics":["overall verdict","release of the year contender"],"mentions_variant":null}]},{"handle":"juliaadamsmua","display_name":"Julia Adams MUA","profile_url":"/creators/juliaadamsmua","channel_url":"https://www.youtube.com/@juliaadamsmua","specialty":["professional makeup artist"],"years_active":9,"subscriber_count":286000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["Soft Matte, Poreless Skin Base | Monochromatic Toasty Browns Look"],"quotes":[{"text":"I'm just starting to fall in love with this formula.","timestamp_start":367,"timestamp_end":373.92,"timestamp_start_formatted":"6:07","video_url":"https://www.youtube.com/watch?v=iBtC5B882lo&t=367s","sentiment":"positive","topics":["formula","falling in love"],"mentions_variant":null},{"text":"This shade is also very nice and easy to use.","timestamp_start":371.16,"timestamp_end":375.8,"timestamp_start_formatted":"6:11","video_url":"https://www.youtube.com/watch?v=iBtC5B882lo&t=371s","sentiment":"positive","topics":["ease of use","nice shade"],"mentions_variant":null},{"text":"I really like this cream shadow cuz it doesn't have a glow or like a dew to it at all. It feels very dry and powdery, and it honestly applies very similarly to like a normal powder shadow.","timestamp_start":420.72,"timestamp_end":425.16,"timestamp_start_formatted":"7:00","video_url":"https://www.youtube.com/watch?v=iBtC5B882lo&t=420s","sentiment":"positive","topics":["matte","texture","blendability"],"mentions_variant":null},{"text":"And I do have very oily eyelids, but they don't eat this product up, which is a relief.","timestamp_start":436.44,"timestamp_end":441.04,"timestamp_start_formatted":"7:16","video_url":"https://www.youtube.com/watch?v=iBtC5B882lo&t=436s","sentiment":"positive","topics":["oily skin","long wear"],"mentions_variant":null},{"text":"Just so easy to apply. I really like that.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=iBtC5B882lo","sentiment":"positive","topics":["ease of use"],"mentions_variant":null}]},{"handle":"makeupbynikkilarose","display_name":"Makeup By Nikki La Rose","profile_url":"/creators/makeupbynikkilarose","channel_url":"https://www.youtube.com/@makeupbynikkilarose","specialty":["professional makeup artist"],"years_active":12,"subscriber_count":523000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["Allure Best of Beauty according to me"],"quotes":[{"text":"These are beautiful.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=3eh1ZUxKinI","sentiment":"positive","topics":[],"mentions_variant":null},{"text":"The shades are chestnut, taupe, bisque, mauve, sandstone.","timestamp_start":3475.76,"timestamp_end":3482.4,"timestamp_start_formatted":"57:55","video_url":"https://www.youtube.com/watch?v=3eh1ZUxKinI&t=3475s","sentiment":null,"topics":[],"mentions_variant":null},{"text":"They're all beautiful.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=3eh1ZUxKinI","sentiment":"positive","topics":[],"mentions_variant":null},{"text":"The formula is just amazing and just doesn't get enough love.","timestamp_start":3493.28,"timestamp_end":3496.24,"timestamp_start_formatted":"58:13","video_url":"https://www.youtube.com/watch?v=3eh1ZUxKinI&t=3493s","sentiment":"positive","topics":[],"mentions_variant":null},{"text":"They're so longwearing and really easy to work with.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=3eh1ZUxKinI","sentiment":"positive","topics":["long wear","ease of use"],"mentions_variant":null},{"text":"You could blend them out, you could build them up.","timestamp_start":3504.559,"timestamp_end":3509.839,"timestamp_start_formatted":"58:24","video_url":"https://www.youtube.com/watch?v=3eh1ZUxKinI&t=3504s","sentiment":"positive","topics":["blendability"],"mentions_variant":null}]},{"handle":"aliandreea","display_name":"Ali Andreea","profile_url":"/creators/aliandreea","channel_url":"https://www.youtube.com/@aliandreea","specialty":["celebrity makeup artist","based in Paris"],"years_active":11,"subscriber_count":1380000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["Best makeup in 2025"],"quotes":[{"text":"It lasts forever. It's not super drying. It's very thin in texture.","timestamp_start":1955.76,"timestamp_end":1966.559,"timestamp_start_formatted":"32:35","video_url":"https://www.youtube.com/watch?v=_qid59FlTRQ&t=1955s","sentiment":"positive","topics":["long wear","non-drying","thin texture"],"mentions_variant":null},{"text":"This is exceptional if you have light, very light skin and you want the super soft eyes shadow. I think you're gonna love it.","timestamp_start":1975.44,"timestamp_end":1985.44,"timestamp_start_formatted":"32:55","video_url":"https://www.youtube.com/watch?v=_qid59FlTRQ&t=1975s","sentiment":"positive","topics":["light skin","soft"],"mentions_variant":null},{"text":"Be careful on how you apply these because if you're going to apply them in a thicker layer and you don't blend them immediately to thin out the layer, they're going to end up looking a little bit drying and crack throughout the day.","timestamp_start":1987.679,"timestamp_end":1995.84,"timestamp_start_formatted":"33:07","video_url":"https://www.youtube.com/watch?v=_qid59FlTRQ&t=1987s","sentiment":"cautionary","topics":["application tip","drying if thick"],"mentions_variant":null},{"text":"Blend it really, really fast to thin it out and you're going to have beautiful thin color all day long without moving.","timestamp_start":2023.519,"timestamp_end":2033.12,"timestamp_start_formatted":"33:43","video_url":"https://www.youtube.com/watch?v=_qid59FlTRQ&t=2023s","sentiment":"positive","topics":["long wear","application tip"],"mentions_variant":null}]},{"handle":"kellygooch","display_name":"Kelly G","profile_url":"/creators/kellygooch","channel_url":"https://www.youtube.com/@kellygooch","specialty":["beauty content creator"],"years_active":14,"subscriber_count":202000,"endorsement_strength":"worth trying","is_sponsored":false,"video_titles":["Best of beauty 2025"],"quotes":[{"text":"I don't necessarily like this product to do a full eye look with.","timestamp_start":750.399,"timestamp_end":754.8,"timestamp_start_formatted":"12:30","video_url":"https://www.youtube.com/watch?v=jWF6qgCfreM&t=750s","sentiment":"negative","topics":["ease of use"],"mentions_variant":null},{"text":"I find it a little bit challenging to do like a full eye look with a liquid shadow like this.","timestamp_start":756.8,"timestamp_end":764.959,"timestamp_start_formatted":"12:36","video_url":"https://www.youtube.com/watch?v=jWF6qgCfreM&t=756s","sentiment":"negative","topics":["ease of use"],"mentions_variant":null},{"text":"If you are like me and you like a matte one and done brown eyeshadow, this is perfect for that.","timestamp_start":766.48,"timestamp_end":774.24,"timestamp_start_formatted":"12:46","video_url":"https://www.youtube.com/watch?v=jWF6qgCfreM&t=766s","sentiment":"positive","topics":["finish","matte","ease of use"],"mentions_variant":null},{"text":"The shade sandstone I find gives me like the perfect look.","timestamp_start":780.079,"timestamp_end":784.959,"timestamp_start_formatted":"13:00","video_url":"https://www.youtube.com/watch?v=jWF6qgCfreM&t=780s","sentiment":"positive","topics":["finish"],"mentions_variant":null},{"text":"I just do a few swipes, tap it in, and then I'll either use my face powder or my bronzer to like set it down, and then I'm done.","timestamp_start":782.959,"timestamp_end":789.92,"timestamp_start_formatted":"13:02","video_url":"https://www.youtube.com/watch?v=jWF6qgCfreM&t=782s","sentiment":"positive","topics":["ease of use"],"mentions_variant":null}]},{"handle":"ilincaw","display_name":"ilinca w","profile_url":"/creators/ilincaw","channel_url":"https://www.youtube.com/@ilincaw","specialty":[],"years_active":null,"subscriber_count":4490,"endorsement_strength":"worth trying","is_sponsored":false,"video_titles":["Testing my current makeup favorites + new vanity makeup"],"quotes":[{"text":"I have mixed thoughts on this product. I don't know what I think about this product yet.","timestamp_start":664.4,"timestamp_end":676.472,"timestamp_start_formatted":"11:04","video_url":"https://www.youtube.com/watch?v=D0XMNbueMLs&t=664s","sentiment":"mixed","topics":["uncertain"],"mentions_variant":null},{"text":"Is this normal to look kind of I don't know so drying?","timestamp_start":696.4,"timestamp_end":706.8685714285714,"timestamp_start_formatted":"11:36","video_url":"https://www.youtube.com/watch?v=D0XMNbueMLs&t=696s","sentiment":"mixed","topics":["drying","formula concern"],"mentions_variant":null},{"text":"When you apply it, it feels a little bit drying.","timestamp_start":724.4,"timestamp_end":727.0285714285714,"timestamp_start_formatted":"12:04","video_url":"https://www.youtube.com/watch?v=D0XMNbueMLs&t=724s","sentiment":"negative","topics":["drying","application feel"],"mentions_variant":null},{"text":"It looks beautiful for those no makeup makeup days.","timestamp_start":737.36,"timestamp_end":741.428,"timestamp_start_formatted":"12:17","video_url":"https://www.youtube.com/watch?v=D0XMNbueMLs&t=737s","sentiment":"positive","topics":["no makeup makeup","natural look"],"mentions_variant":null},{"text":"I don't have a problem with how it looks.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=D0XMNbueMLs","sentiment":"positive","topics":["look","finish"],"mentions_variant":null},{"text":"It's a beautiful shade for a no makeup makeup look.","timestamp_start":799.12,"timestamp_end":801.98,"timestamp_start_formatted":"13:19","video_url":"https://www.youtube.com/watch?v=D0XMNbueMLs&t=799s","sentiment":"positive","topics":["shade","no makeup makeup"],"mentions_variant":null},{"text":"When I first apply it, I don't enjoy that part because it looks drying, but when I blend it, it looks pretty on the eye.","timestamp_start":834,"timestamp_end":845.28,"timestamp_start_formatted":"13:54","video_url":"https://www.youtube.com/watch?v=D0XMNbueMLs&t=834s","sentiment":"mixed","topics":["drying","blendability","finish"],"mentions_variant":null},{"text":"Definitely recommending this one now.","timestamp_start":1152.56,"timestamp_end":1154.5364705882353,"timestamp_start_formatted":"19:12","video_url":"https://www.youtube.com/watch?v=D0XMNbueMLs&t=1152s","sentiment":"positive","topics":["recommendation","final verdict"],"mentions_variant":null}]},{"handle":"matildaonvideo","display_name":"Matilda on Video","profile_url":"/creators/matildaonvideo","channel_url":"https://www.youtube.com/@matildaonvideo","specialty":[],"years_active":null,"subscriber_count":340000,"endorsement_strength":"worth trying","is_sponsored":false,"video_titles":["Sephora sale picks for a fresh spring makeup bag"],"quotes":[{"text":"Medium to high coverage, but if you just swipe on a thin line, it blends out with a mousse-like texture for a softer wash of color.","timestamp_start":319.4,"timestamp_end":325.76,"timestamp_start_formatted":"5:19","video_url":"https://www.youtube.com/watch?v=IEkGOOgYg0M&t=319s","sentiment":"positive","topics":["buildable","mousse texture","versatile"],"mentions_variant":null},{"text":"Blush is meant to be a rosy pink, but it also reads quite peachy on me, so it fits the spring bill either way.","timestamp_start":328.12,"timestamp_end":335.04,"timestamp_start_formatted":"5:28","video_url":"https://www.youtube.com/watch?v=IEkGOOgYg0M&t=328s","sentiment":"positive","topics":["shade","spring"],"mentions_variant":"Blush"}]}],"limitations":["Evidence-tag coverage is creator-dependent. Absence of a skin tone, white-cast, fragrance-free, fungal-acne-safe, or pregnancy-safe tag means not stated, not false.","Evidence is from YouTube creators only — not clinical trials or dermatologist studies."]}}