{"ok":true,"data":{"product":{"brand":"MAKEUP BY MARIO","name":"Ultra Suede Lipstick","slug":"makeup-by-mario-ultra-suede-lipstick","product_url":"/products/makeup-by-mario-ultra-suede-lipstick","brand_url":"/brands/makeup-by-mario","subcategory":"lipstick","formulation":"stick","finish":"matte","price_tier":"mid_range","enriched_price":"$28.00","enriched_price_usd":28,"retailers":["Amazon","Sephora"],"key_ingredients":["Duo Seed Oil","Hydrogenated Polyisobutene","Dimethicone","Cetearyl Ethylhexanoate","Microcrystalline Wax","Caprylic/Capric Triglyceride","Polyethylene","Silica","Kaolin","Tocopherol"],"claims":["long-lasting","non-drying","blur filter technology","soft-focus finish","cruelty-free"],"consensus_summary":"MAKEUP BY MARIO Ultra Suede Lipstick in shade Sam is a pinkish nude with a powdery, smoothing finish that one creator calls \"very like powdery, very smoothing, not drying.\" Tati praises the color as \"spot-on\" and gorgeous, while Haley Kim simply describes the shade. No criticism is mentioned across the three quotes.","gtin":null,"shades":["Sierra","Bronx Baby","Sam"]},"signal":{"total_mentions":3,"holy_grail_count":0,"loves_it_count":0,"worth_trying_count":1,"mentions_count":1,"mixed_count":0,"not_recommended_count":0,"unsponsored_count":3,"sponsored_count":0},"caveats":{"mixed_evidence":false,"single_creator":false,"no_price_data":false,"has_negative":false},"tags":{"claims":[],"attributes":[],"good_for":[{"tag":"brown","label":"Brown skin tones","group":"skin_tone","polarity":"neutral","mention_count":1,"product_count":1,"source_type":"video_title","sample_quote":"Clean Girl Makeup for Brown Skin  • how to cover under eye dark circles & no foundation","provenance":[{"creator_handle":"haleykimaking","creator_name":"Haley Kim","channel_url":"https://www.youtube.com/@haleykimaking","video_url":"https://www.youtube.com/watch?v=jC3_KvVEJbo","video_title":"Clean girl makeup for brown skin: cover under eye dark circles without foundation","video_date":"2026-01-31"}]}],"best_for":[],"value":[],"warnings":[]},"creators":[{"handle":"tati","display_name":"Tati","profile_url":"/creators/tati","channel_url":"https://www.youtube.com/@tati","specialty":["beauty content creator"],"years_active":15,"subscriber_count":7880000,"endorsement_strength":"worth trying","is_sponsored":false,"video_titles":["10 Drugstore Makeup Dupes"],"quotes":[{"text":"This is insane. This is actually so spot-on.","timestamp_start":847.839,"timestamp_end":856.639,"timestamp_start_formatted":"14:07","video_url":"https://www.youtube.com/watch?v=0L40ailHfvI&t=847s","sentiment":"positive","topics":["dupe","spot-on"],"mentions_variant":null},{"text":"How gorgeous is that color?","timestamp_start":859.279,"timestamp_end":862.529625,"timestamp_start_formatted":"14:19","video_url":"https://www.youtube.com/watch?v=0L40ailHfvI&t=859s","sentiment":"positive","topics":["color","gorgeous"],"mentions_variant":null},{"text":"Very powdery, very smoothing, not drying.","timestamp_start":861.6,"timestamp_end":870.72,"timestamp_start_formatted":"14:21","video_url":"https://www.youtube.com/watch?v=0L40ailHfvI&t=861s","sentiment":"positive","topics":["smoothing","not drying","texture"],"mentions_variant":null}]},{"handle":"andreamatillano","display_name":"Andréa Matillano","profile_url":"/creators/andreamatillano","channel_url":"https://www.youtube.com/@andreamatillano","specialty":["beauty content creator"],"years_active":15,"subscriber_count":362000,"endorsement_strength":null,"is_sponsored":false,"video_titles":["Drugstore makeup dupes that are better than high end"],"quotes":[]},{"handle":"haleykimaking","display_name":"Haley Kim","profile_url":"/creators/haleykimaking","channel_url":"https://www.youtube.com/@haleykimaking","specialty":["beauty content creator"],"years_active":null,"subscriber_count":1360000,"endorsement_strength":"mentions","is_sponsored":false,"video_titles":["Clean girl makeup for brown skin: cover under eye dark circles without foundation"],"quotes":[{"text":"This is Makeup by Mario lipstick in the shade Sam. A little bit of pinkish nude color.","timestamp_start":1191.76,"timestamp_end":1201.28,"timestamp_start_formatted":"19:51","video_url":"https://www.youtube.com/watch?v=jC3_KvVEJbo&t=1191s","sentiment":"positive","topics":["shade description","nude"],"mentions_variant":"Sam"}]}],"limitations":["Evidence-tag coverage is creator-dependent. Absence of a skin tone, white-cast, fragrance-free, fungal-acne-safe, or pregnancy-safe tag means not stated, not false.","Evidence is from YouTube creators only — not clinical trials or dermatologist studies."]}}