{"ok":true,"data":{"product":{"brand":"Milk Makeup","name":"Hydro Grip 12HR Hydrating Gel Stick Concealer","slug":"milk-makeup-hydro-grip-12hr-hydrating-gel-stick-concealer","product_url":"/products/milk-makeup-hydro-grip-12hr-hydrating-gel-stick-concealer","brand_url":"/brands/milk-makeup","subcategory":"concealer","formulation":"stick","finish":"dewy","price_tier":"mid_range","enriched_price":"$29.00","enriched_price_usd":29,"retailers":["Amazon","Ulta","Sephora"],"key_ingredients":["Hyaluronic Acid","Blue Agave Extract","Youth Peptide","Squalane","Aloe Butter","Optical Brighteners"],"claims":["12-hour hydration","buildable coverage","non-comedogenic","clinically proven to minimize dark circles, hyperpigmentation, redness, blemishes"],"consensus_summary":"Milk Makeup's Hydro Grip Concealer offers impressive shade range and hydrating, smooth coverage for some, with Monica Ravi-Conway (beauty content creator) rating the shade range 5/5 and noting it doesn't settle into fine lines. However, Julia Adams MUA reports it separates, creases immediately, and makes skin look worse due to being \"beyond too hydrating and thick.\" Best for those who want rich hydration and don't mind a thick formula; drier skin types may struggle.","gtin":null,"shades":["8"]},"signal":{"total_mentions":3,"holy_grail_count":0,"loves_it_count":0,"worth_trying_count":2,"mentions_count":0,"mixed_count":0,"not_recommended_count":1,"unsponsored_count":3,"sponsored_count":0},"caveats":{"mixed_evidence":false,"single_creator":false,"no_price_data":false,"has_negative":true,"negative_note":"1 creator did not recommend this product."},"tags":{"claims":[],"attributes":[],"good_for":[],"best_for":[],"value":[],"warnings":[{"tag":"hydrating","label":"Hydrating","group":"attribute","polarity":"negative","mention_count":1,"product_count":1,"source_type":"llm_tagger","sample_quote":"It's just beyond too hydrating and thick that it just creases immediately and falls into fine lines like crazy.","warning_text":"can feel drying","provenance":[{"creator_handle":"juliaadamsmua","creator_name":"Julia Adams MUA","channel_url":"https://www.youtube.com/@juliaadamsmua","video_url":"https://www.youtube.com/watch?v=bZJTsdQy1mM","video_title":"Best and worst of latest makeup launches","video_date":"2026-02-25"}]},{"tag":"non_greasy","label":"Non-greasy","group":"attribute","polarity":"negative","mention_count":1,"product_count":1,"source_type":"llm_tagger","sample_quote":"Every time I try to put this on my face it tries to escape from me. It just gathers up, it separates, it looks really thick and it just moves around.","warning_text":"can feel greasy","provenance":[{"creator_handle":"juliaadamsmua","creator_name":"Julia Adams MUA","channel_url":"https://www.youtube.com/@juliaadamsmua","video_url":"https://www.youtube.com/watch?v=bZJTsdQy1mM","video_title":"Best and worst of latest makeup launches","video_date":"2026-02-25"}]}]},"creators":[{"handle":"monica.raviii","display_name":"Monica Ravi-Conway","profile_url":"/creators/monica.raviii","channel_url":"https://www.youtube.com/@monica.raviii","specialty":["beauty content creator","specializing in brown and olive skin tones"],"years_active":4,"subscriber_count":1250000,"endorsement_strength":"worth trying","is_sponsored":false,"video_titles":["Full face of new overhyped viral makeup review"],"quotes":[{"text":"That's such a good shade. I'm so excited.","timestamp_start":444.8,"timestamp_end":450.8,"timestamp_start_formatted":"7:24","video_url":"https://www.youtube.com/watch?v=X9IBaCDsb9c&t=444s","sentiment":"positive","topics":["shade match"],"mentions_variant":"9"},{"text":"It blends out really nicely and gives me really freaking good coverage","timestamp_start":475.759,"timestamp_end":479.68,"timestamp_start_formatted":"7:55","video_url":"https://www.youtube.com/watch?v=X9IBaCDsb9c&t=475s","sentiment":"positive","topics":["blendability","coverage"],"mentions_variant":null},{"text":"I actually really like this","timestamp_start":490.72,"timestamp_end":492.8907142857143,"timestamp_start_formatted":"8:10","video_url":"https://www.youtube.com/watch?v=X9IBaCDsb9c&t=490s","sentiment":"positive","topics":["overall impression"],"mentions_variant":null},{"text":"I think shade range it gets a five out of five. I'm really impressed","timestamp_start":497.84,"timestamp_end":504.16,"timestamp_start_formatted":"8:17","video_url":"https://www.youtube.com/watch?v=X9IBaCDsb9c&t=497s","sentiment":"positive","topics":["shade range","rating"],"mentions_variant":null},{"text":"I love that it's super hydrating. It's not settling into my fine lines. It actually looks really smooth","timestamp_start":520.959,"timestamp_end":525.36,"timestamp_start_formatted":"8:40","video_url":"https://www.youtube.com/watch?v=X9IBaCDsb9c&t=520s","sentiment":"positive","topics":["hydrating","smooth","fine lines"],"mentions_variant":null},{"text":"I give the formulation so far a four out of five","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=X9IBaCDsb9c","sentiment":"positive","topics":["formulation","rating"],"mentions_variant":null},{"text":"We're going to toast toast to the new Milk Makeup Concealer","timestamp_start":539.36,"timestamp_end":545.92,"timestamp_start_formatted":"8:59","video_url":"https://www.youtube.com/watch?v=X9IBaCDsb9c&t=539s","sentiment":"positive","topics":["verdict","toast"],"mentions_variant":null},{"text":"I was surprised about these three guys","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=X9IBaCDsb9c","sentiment":"positive","topics":["wear test","surprising"],"mentions_variant":null}]},{"handle":"ninaubhibeautyandfashion","display_name":"Nina Ubhi Beauty & Fashion","profile_url":"/creators/ninaubhibeautyandfashion","channel_url":"https://www.youtube.com/@ninaubhibeautyandfashion","specialty":[],"years_active":null,"subscriber_count":20800,"endorsement_strength":"worth trying","is_sponsored":false,"video_titles":["10 minute I woke up like this makeup routine"],"quotes":[{"text":"I was using this while I was on my staycation, and I have to say I was really impressed.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=kQuFwaTf51Q","sentiment":"positive","topics":["impressed"],"mentions_variant":null},{"text":"That kind of really covers up the darkness.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=kQuFwaTf51Q","sentiment":"positive","topics":["coverage","undereye"],"mentions_variant":null},{"text":"I do like this because this is also very grippy.","timestamp_start":180.84,"timestamp_end":183.68,"timestamp_start_formatted":"3:00","video_url":"https://www.youtube.com/watch?v=kQuFwaTf51Q&t=180s","sentiment":"positive","topics":["grippy"],"mentions_variant":null}]},{"handle":"juliaadamsmua","display_name":"Julia Adams MUA","profile_url":"/creators/juliaadamsmua","channel_url":"https://www.youtube.com/@juliaadamsmua","specialty":["professional makeup artist"],"years_active":9,"subscriber_count":286000,"endorsement_strength":"not recommended","is_sponsored":false,"video_titles":["Best and worst of latest makeup launches"],"quotes":[{"text":"Every time I try to put this on my face it tries to escape from me. It just gathers up, it separates, it looks really thick and it just moves around.","timestamp_start":55.6,"timestamp_end":62.28,"timestamp_start_formatted":"0:55","video_url":"https://www.youtube.com/watch?v=bZJTsdQy1mM&t=55s","sentiment":"negative","topics":["separation","thick texture","creases"],"mentions_variant":null},{"text":"Even if I set it with a ton of powder, it's just beyond hydrating that it just eats up that powder and creates kind of a paste and it just creates extra skin texture that I just don't have naturally.","timestamp_start":64.04,"timestamp_end":70.24,"timestamp_start_formatted":"1:04","video_url":"https://www.youtube.com/watch?v=bZJTsdQy1mM&t=64s","sentiment":"negative","topics":["creates texture","too hydrating"],"mentions_variant":null},{"text":"When I wear this my skin looks worse, unfortunately.","timestamp_start":74.28,"timestamp_end":80.68,"timestamp_start_formatted":"1:14","video_url":"https://www.youtube.com/watch?v=bZJTsdQy1mM&t=74s","sentiment":"negative","topics":["verdict"],"mentions_variant":null},{"text":"It's just beyond too hydrating and thick that it just creases immediately and falls into fine lines like crazy.","timestamp_start":104.32,"timestamp_end":111.32,"timestamp_start_formatted":"1:44","video_url":"https://www.youtube.com/watch?v=bZJTsdQy1mM&t=104s","sentiment":"negative","topics":["creases","fine lines","too hydrating"],"mentions_variant":null}]}],"limitations":["Evidence-tag coverage is creator-dependent. Absence of a skin tone, white-cast, fragrance-free, fungal-acne-safe, or pregnancy-safe tag means not stated, not false.","Evidence is from YouTube creators only — not clinical trials or dermatologist studies."]}}