{"ok":true,"data":{"product":{"brand":"NYX","name":"Fat Matte Smooth Color Lipstick","slug":"nyx-fat-matte-smooth-color-lipstick","product_url":"/products/nyx-fat-matte-smooth-color-lipstick","brand_url":"/brands/nyx","subcategory":"lipstick","formulation":"stick","finish":"matte","price_tier":"drugstore","enriched_price":"$12.00","enriched_price_usd":12,"retailers":["Amazon","Target","Walmart","CVS"],"key_ingredients":["Dimethicone","Raspberry Seed Oil","Tapioca Starch","Tocopheryl Acetate","Sunflower Seed Oil"],"claims":["moisturizing","smooth color"],"consensus_summary":"NYX Fat Matte Smooth Color Lipstick has a lightweight feel that isn't drying, and it leaves a light stain after eating or drinking. However, one creator notes it looks somewhat dry and lacks a blurred finish, while another praises its blurring effect. The formula is comfortable for some but not as airy as matte lip balms.","gtin":null,"shades":["Toasty Taupe","Rose Robe","Rose Robe 04, Cashmere Cutie 02, Cocoa Cuddles"]},"signal":{"total_mentions":5,"holy_grail_count":0,"loves_it_count":1,"worth_trying_count":0,"mentions_count":3,"mixed_count":1,"not_recommended_count":0,"unsponsored_count":5,"sponsored_count":0},"caveats":{"mixed_evidence":true,"single_creator":false,"no_price_data":false,"has_negative":false,"mixed_note":"1 creator had mixed experience — check evidence below."},"tags":{"claims":[],"attributes":[{"tag":"blurring","label":"Blurring","group":"attribute","polarity":"positive","mention_count":2,"product_count":2,"source_type":"llm_tagger","sample_quote":"It definitely gives you that soft blurred look if that's what you're looking for.","provenance":[{"creator_handle":"taniabwells","creator_name":"Tania B. Wells","channel_url":"https://www.youtube.com/@taniabwells","video_url":"https://www.youtube.com/watch?v=hBuULzXulWI","video_title":"May Favorites: Fashion, Beauty, Fragrance & More","video_date":"2026-06-06"},{"creator_handle":"bykristinastudio","creator_name":"By Kristina Studio","channel_url":"https://www.youtube.com/@bykristinastudio","video_url":"https://www.youtube.com/watch?v=mbMRm755qcg","video_title":"New lip product releases first impressions and demos","video_date":"2026-04-20"}]}],"good_for":[],"best_for":[],"value":[],"warnings":[]},"creators":[{"handle":"taniabwells","display_name":"Tania B. Wells","profile_url":"/creators/taniabwells","channel_url":"https://www.youtube.com/@taniabwells","specialty":[],"years_active":null,"subscriber_count":63800,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["May Favorites: Fashion, Beauty, Fragrance & More"],"quotes":[{"text":"This is a very blurring matte lipstick. It's really, really good. It makes my lips very blurred.","timestamp_start":2624.48,"timestamp_end":2636.64,"timestamp_start_formatted":"43:44","video_url":"https://www.youtube.com/watch?v=hBuULzXulWI&t=2624s","sentiment":"positive","topics":["blurring","matte"],"mentions_variant":null},{"text":"The formula is so good. It doesn't skip. They're not drying. They're surprisingly good.","timestamp_start":2678.64,"timestamp_end":2689.119,"timestamp_start_formatted":"44:38","video_url":"https://www.youtube.com/watch?v=hBuULzXulWI&t=2678s","sentiment":"positive","topics":["formula","not drying","surprisingly good"],"mentions_variant":null},{"text":"I know I talked about liking bougie things. And this is mainly a luxury channel, but I will always share what I like. So if I love an NYX lipstick, I don't care if it's $10 or $100. I'm going to share with you what I like.","timestamp_start":2693.359,"timestamp_end":2701.2,"timestamp_start_formatted":"44:53","video_url":"https://www.youtube.com/watch?v=hBuULzXulWI&t=2693s","sentiment":"positive","topics":["affordable","drugstore","recommendation"],"mentions_variant":null}]},{"handle":"bykristinastudio","display_name":"By Kristina Studio","profile_url":"/creators/bykristinastudio","channel_url":"https://www.youtube.com/@bykristinastudio","specialty":["beauty content creator"],"years_active":null,"subscriber_count":65600,"endorsement_strength":"mentions","is_sponsored":false,"video_titles":["New lip product releases first impressions and demos"],"quotes":[{"text":"It feels super thin, thinner than the NYX Smushy Balms.","timestamp_start":1659.36,"timestamp_end":1662.3424489795918,"timestamp_start_formatted":"27:39","video_url":"https://www.youtube.com/watch?v=mbMRm755qcg&t=1659s","sentiment":"positive","topics":["thin texture","lightweight"],"mentions_variant":null},{"text":"It really feels like nothing on the lips.","timestamp_start":1664,"timestamp_end":1665.72,"timestamp_start_formatted":"27:44","video_url":"https://www.youtube.com/watch?v=mbMRm755qcg&t=1664s","sentiment":"positive","topics":["lightweight","comfortable"],"mentions_variant":null},{"text":"It's very reminiscent to me to a lip blush look.","timestamp_start":1665.72,"timestamp_end":1668.5843396226414,"timestamp_start_formatted":"27:45","video_url":"https://www.youtube.com/watch?v=mbMRm755qcg&t=1665s","sentiment":"positive","topics":["lip blush","natural look"],"mentions_variant":null},{"text":"It's evenly pigmented with one swipe.","timestamp_start":1670.51,"timestamp_end":1670.8041176470588,"timestamp_start_formatted":"27:50","video_url":"https://www.youtube.com/watch?v=mbMRm755qcg&t=1670s","sentiment":"positive","topics":["even pigmentation","one swipe"],"mentions_variant":null},{"text":"It definitely gives you that soft blurred look if that's what you're looking for.","timestamp_start":1695.24,"timestamp_end":1697.56,"timestamp_start_formatted":"28:15","video_url":"https://www.youtube.com/watch?v=mbMRm755qcg&t=1695s","sentiment":"positive","topics":["blurred look","soft finish"],"mentions_variant":null}]},{"handle":"magdalinejanet","display_name":"Magdaline Janet","profile_url":"/creators/magdalinejanet","channel_url":"https://www.youtube.com/@magdalinejanet","specialty":[],"years_active":null,"subscriber_count":106000,"endorsement_strength":"mentions","is_sponsored":false,"video_titles":["8 new makeup products 2-day wear test","Top 10 Best Drugstore Products of 2026"],"quotes":[{"text":"My lip combo is this one. Morphe Brulee and then Rose Robe from Dick.","timestamp_start":401.8,"timestamp_end":405.16,"timestamp_start_formatted":"6:41","video_url":"https://www.youtube.com/watch?v=vvcEGmO1RT0&t=401s","sentiment":"positive","topics":["lip combo"],"mentions_variant":"Rose Robe"},{"text":"And then I filled in the center with Toasty Taupe NYX.","timestamp_start":1237.2,"timestamp_end":1245.24,"timestamp_start_formatted":"20:37","video_url":"https://www.youtube.com/watch?v=b6NvdkdpFVM&t=1237s","sentiment":"positive","topics":["current look","lip color"],"mentions_variant":"Toasty Taupe"}]},{"handle":"andreamatillano","display_name":"Andréa Matillano","profile_url":"/creators/andreamatillano","channel_url":"https://www.youtube.com/@andreamatillano","specialty":["beauty content creator"],"years_active":15,"subscriber_count":362000,"endorsement_strength":"mixed","is_sponsored":false,"video_titles":["New drugstore makeup releases for 2026"],"quotes":[{"text":"This one feels very weightless on the lips. It's not dry.","timestamp_start":1817.6,"timestamp_end":1822.159,"timestamp_start_formatted":"30:17","video_url":"https://www.youtube.com/watch?v=JXPOaPMlimU&t=1817s","sentiment":"positive","topics":["weightless","not drying"],"mentions_variant":null},{"text":"I love the red one","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=JXPOaPMlimU","sentiment":"positive","topics":["shade","red"],"mentions_variant":null},{"text":"You can eat, you can drink with it, and while your lipstick will wear off, there's almost like a light stain kind of left behind.","timestamp_start":1882.88,"timestamp_end":1888.64,"timestamp_start_formatted":"31:22","video_url":"https://www.youtube.com/watch?v=JXPOaPMlimU&t=1882s","sentiment":"positive","topics":["stain","longevity","wear"],"mentions_variant":null},{"text":"It looks somewhat dry on the lips.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=JXPOaPMlimU","sentiment":"mixed","topics":["dry look","finish"],"mentions_variant":null},{"text":"I don't find that this looks incredibly smooth. Like it doesn't give a blurred finish to the lips.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=JXPOaPMlimU","sentiment":"mixed","topics":["smoothness","blurred finish"],"mentions_variant":null},{"text":"These are not as comfortable or as lightweight or airy as the smooshy matte lip balms.","timestamp_start":1896.64,"timestamp_end":1901.2,"timestamp_start_formatted":"31:36","video_url":"https://www.youtube.com/watch?v=JXPOaPMlimU&t=1896s","sentiment":"mixed","topics":["comfort","comparison"],"mentions_variant":null}]}],"limitations":["Evidence-tag coverage is creator-dependent. Absence of a skin tone, white-cast, fragrance-free, fungal-acne-safe, or pregnancy-safe tag means not stated, not false.","Evidence is from YouTube creators only — not clinical trials or dermatologist studies."]}}