{"ok":true,"data":{"product":{"brand":"Plum","name":"Hawaiian Rumba Deodorant Roll-On","slug":"plum-hawaiian-rumba-deodorant-roll-on","product_url":"/products/plum-hawaiian-rumba-deodorant-roll-on","brand_url":"/brands/plum","subcategory":"body","formulation":"roll-on","finish":null,"price_tier":"mid_range","enriched_price":"₹299","enriched_price_usd":null,"retailers":["Pillbox Pharmacy","Truemeds","Purplle"],"key_ingredients":["Lactic Acid","Glycolic Acid","Green Tea Extract","Octenidine HCl","PEG-40 Hydrogenated Castor Oil","Propylene Glycol","Ethylhexylglycerin","Xanthan Gum","Disodium EDTA","Sodium Hydroxide"],"claims":["48 hour odor protection","Controls odor & fades underarm darkness","Aluminium-free","100% vegan","Quick-drying formula"],"consensus_summary":"Plum BodyLovin' Hawaiian Rumba Deodorant Roll-On has a tropical, beachy summer scent and contains 4% lactic acid and 1% glycolic acid. Prakriti Singh (beauty content creator) says it \"controls odor to an extent\" and is going into her gym bag for fresh-smelling summers. She loves the fragrance, but the odor control is only partial, so it may not suit heavy sweating.","consensus_tagline":null,"shades":[]},"concern_profile":[],"signal":{"total_mentions":1,"holy_grail_count":0,"staple_count":0,"loves_it_count":1,"worth_trying_count":0,"mentions_count":0,"mixed_count":0,"not_recommended_count":0,"unsponsored_count":1,"sponsored_count":0},"caveats":{"mixed_evidence":false,"single_creator":true,"no_price_data":true,"has_negative":false},"creators":[{"handle":"prakritisingh","display_name":"Prakriti Singh","profile_url":"/creators/prakritisingh","channel_url":"https://www.youtube.com/@prakritisingh","specialty":["beauty content creator"],"years_active":7,"subscriber_count":457000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["Nykaa Pink Love Sale 2026 haul"],"quotes":[{"text":"This one is actually going into my gym bag.","timestamp_start":422.88,"timestamp_end":426.16,"timestamp_start_formatted":"7:02","video_url":"https://www.youtube.com/watch?v=Mw_yY3jSsnU&t=422s","sentiment":"positive","topics":["long wear","ease of use"],"mentions_variant":null},{"text":"Summers are almost here and I always like smelling fresh.","timestamp_start":424.4,"timestamp_end":427.759,"timestamp_start_formatted":"7:04","video_url":"https://www.youtube.com/watch?v=Mw_yY3jSsnU&t=424s","sentiment":"positive","topics":["freshness"],"mentions_variant":null},{"text":"This is a very summer fragrance.","timestamp_start":427.759,"timestamp_end":431.6675714285714,"timestamp_start_formatted":"7:07","video_url":"https://www.youtube.com/watch?v=Mw_yY3jSsnU&t=427s","sentiment":"positive","topics":["fragrance"],"mentions_variant":null},{"text":"Very tropical, very beachy.","timestamp_start":429.599,"timestamp_end":432.6167142857143,"timestamp_start_formatted":"7:09","video_url":"https://www.youtube.com/watch?v=Mw_yY3jSsnU&t=429s","sentiment":"positive","topics":["fragrance"],"mentions_variant":null},{"text":"Also has got 4% lactic acid and 1% glycolic acid.","timestamp_start":432.319,"timestamp_end":437.44,"timestamp_start_formatted":"7:12","video_url":"https://www.youtube.com/watch?v=Mw_yY3jSsnU&t=432s","sentiment":"positive","topics":["ingredients"],"mentions_variant":null},{"text":"Controls odor to an extent.","timestamp_start":434.88,"timestamp_end":438.13714285714286,"timestamp_start_formatted":"7:14","video_url":"https://www.youtube.com/watch?v=Mw_yY3jSsnU&t=434s","sentiment":"mixed","topics":["long wear"],"mentions_variant":null},{"text":"Just love it.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=Mw_yY3jSsnU","sentiment":"positive","topics":[],"mentions_variant":null},{"text":"It smells so fresh.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=Mw_yY3jSsnU","sentiment":"positive","topics":["fragrance"],"mentions_variant":null}]}],"limitations":["Skin tone and white-cast data are not available for this product.","Evidence is from YouTube creators only — not clinical trials or dermatologist studies.","Price data is not available for this product."]}}