{"ok":true,"data":{"product":{"brand":"Rimmel","name":"Multi-Tasker Better than Filters Face Primer","slug":"rimmel-multi-tasker-better-than-filters-face-primer","product_url":"/products/rimmel-multi-tasker-better-than-filters-face-primer","brand_url":"/brands/rimmel","subcategory":"primer","formulation":"liquid","finish":"natural","price_tier":"drugstore","enriched_price":"$9.97","enriched_price_usd":9.97,"retailers":["Amazon"],"key_ingredients":["natural biopeptides","Vitamin C","Vitamin E","glycerin","panthenol","tocopheryl acetate","boron nitride","cranberry fruit extract","3-O-ethyl ascorbic acid","tocopherol"],"claims":["anti-aging","antioxidant","light-reflecting pigments","vegan","cruelty-free"],"consensus_summary":"Rimmel Multi-Tasker Better than Filters Face Primer is a glowy skin enhancer, not a coverage product, delivering a natural, non-glittery sheen. Several creators praise its easy blendability, long wear, and how it warms up with skin for a \"natural looking glow.\" One notes it outperforms the Charlotte Tilbury Flawless Filter, and all agree it's a standout at its price point.","gtin":null,"shades":["003 Light","Light","Light Medium","Medium"]},"signal":{"total_mentions":7,"holy_grail_count":1,"loves_it_count":2,"worth_trying_count":0,"mentions_count":4,"mixed_count":0,"not_recommended_count":0,"unsponsored_count":7,"sponsored_count":0},"caveats":{"mixed_evidence":false,"single_creator":false,"no_price_data":false,"has_negative":false},"tags":{"claims":[],"attributes":[{"tag":"dewy","label":"Dewy finish","group":"attribute","polarity":"positive","mention_count":5,"product_count":4,"source_type":"creator_quote","sample_quote":"This is kind of like a glowy primer.","provenance":[{"creator_handle":"emilynoel83","creator_name":"Emily Noel","channel_url":"https://www.youtube.com/@emilynoel83","video_url":"https://www.youtube.com/watch?v=bdcOsHC7rQk","video_title":"Hot makeup categories and my faves in each one","video_date":"2026-07-18"},{"creator_handle":"juicyjas","creator_name":"juicyjas","channel_url":"https://www.youtube.com/@juicyjas","video_url":"https://www.youtube.com/watch?v=9AhIssBoUSw","video_title":"Full face of nothing new makeup I already own and love","video_date":"2026-05-23"},{"creator_handle":"magdalinejanet","creator_name":"Magdaline Janet","channel_url":"https://www.youtube.com/@magdalinejanet","video_url":"https://www.youtube.com/watch?v=rhmh3LN-vsA","video_title":"Top 10 Affordable Drugstore Makeup You Need in 2026","video_date":"2026-04-30"},{"creator_handle":"emilynoel83","creator_name":"Emily Noel","channel_url":"https://www.youtube.com/@emilynoel83","video_url":"https://www.youtube.com/watch?v=f9UQNOm55Bc","video_title":"Glowy not sticky coverage faves and how I apply them","video_date":"2026-04-14"},{"creator_handle":"juicyjas","creator_name":"juicyjas","channel_url":"https://www.youtube.com/@juicyjas","video_url":"https://www.youtube.com/watch?v=5nFfQjRCTSU","video_title":"New drugstore makeup tested: which products are worth your money","video_date":"2025-09-13"}]},{"tag":"natural_finish","label":"Natural finish","group":"attribute","polarity":"positive","mention_count":3,"product_count":2,"source_type":"llm_tagger","sample_quote":"If you don't like a lot of glowy products, I recommend use this one as your primer, the first step of your makeup and then add your makeup with no additional either baked products or highlight. I promise you, you're going to have this natural looking glow","provenance":[{"creator_handle":"magdalinejanet","creator_name":"Magdaline Janet","channel_url":"https://www.youtube.com/@magdalinejanet","video_url":"https://www.youtube.com/watch?v=rhmh3LN-vsA","video_title":"Top 10 Affordable Drugstore Makeup You Need in 2026","video_date":"2026-04-30"},{"creator_handle":"juicyjas","creator_name":"juicyjas","channel_url":"https://www.youtube.com/@juicyjas","video_url":"https://www.youtube.com/watch?v=SJKIl_fstsk","video_title":"Best makeup of 2025 drugstore and high-end favorites","video_date":"2026-01-09"},{"creator_handle":"juicyjas","creator_name":"juicyjas","channel_url":"https://www.youtube.com/@juicyjas","video_url":"https://www.youtube.com/watch?v=5nFfQjRCTSU","video_title":"New drugstore makeup tested: which products are worth your money","video_date":"2025-09-13"}]},{"tag":"blendable","label":"Blendable","group":"attribute","polarity":"positive","mention_count":2,"product_count":2,"source_type":"creator_quote","sample_quote":"It is truly quite glowy, but it blends into my skin with ease.","provenance":[{"creator_handle":"magdalinejanet","creator_name":"Magdaline Janet","channel_url":"https://www.youtube.com/@magdalinejanet","video_url":"https://www.youtube.com/watch?v=rhmh3LN-vsA","video_title":"Top 10 Affordable Drugstore Makeup You Need in 2026","video_date":"2026-04-30"},{"creator_handle":"emilynoel83","creator_name":"Emily Noel","channel_url":"https://www.youtube.com/@emilynoel83","video_url":"https://www.youtube.com/watch?v=f9UQNOm55Bc","video_title":"Glowy not sticky coverage faves and how I apply them","video_date":"2026-04-14"}]},{"tag":"sheer","label":"Sheer","group":"attribute","polarity":"positive","mention_count":2,"product_count":1,"source_type":"llm_tagger","sample_quote":"Kind of just enhanced my skin. It doesn't really have coverage.","provenance":[{"creator_handle":"juicyjas","creator_name":"juicyjas","channel_url":"https://www.youtube.com/@juicyjas","video_url":"https://www.youtube.com/watch?v=SJKIl_fstsk","video_title":"Best makeup of 2025 drugstore and high-end favorites","video_date":"2026-01-09"},{"creator_handle":"juicyjas","creator_name":"juicyjas","channel_url":"https://www.youtube.com/@juicyjas","video_url":"https://www.youtube.com/watch?v=5nFfQjRCTSU","video_title":"New drugstore makeup tested: which products are worth your money","video_date":"2025-09-13"}]}],"good_for":[],"best_for":[],"value":[],"warnings":[]},"creators":[{"handle":"juicyjas","display_name":"juicyjas","profile_url":"/creators/juicyjas","channel_url":"https://www.youtube.com/@juicyjas","specialty":["beauty content creator","lifestyle creator"],"years_active":13,"subscriber_count":1100000,"endorsement_strength":"holy grail","is_sponsored":false,"video_titles":["Full face of nothing new makeup I already own and love","New drugstore makeup tested: which products are worth your money","Best makeup of 2025 drugstore and high-end favorites"],"quotes":[{"text":"Doesn't really give coverage. It's just more of a skin enhancer. But that's why I love it because it makes your skin look so pretty and glowy, but almost like this illuminating glow where it's not glittery. It's just such a pretty glowy sheen.","timestamp_start":369.199,"timestamp_end":380.24,"timestamp_start_formatted":"6:09","video_url":"https://www.youtube.com/watch?v=9AhIssBoUSw&t=369s","sentiment":"positive","topics":["glow","skin enhancer","illuminating","not glittery"],"mentions_variant":null},{"text":"Oh, wow. I think that color is actually perfect.","timestamp_start":352.88,"timestamp_end":356.88,"timestamp_start_formatted":"5:52","video_url":"https://www.youtube.com/watch?v=5nFfQjRCTSU&t=352s","sentiment":"positive","topics":["shade match"],"mentions_variant":"Light Medium"},{"text":"It definitely gives that Charlotte Tilbury Flawless Filter Glow. Definitely super glowy, but it looks pretty.","timestamp_start":368.96,"timestamp_end":376.84,"timestamp_start_formatted":"6:08","video_url":"https://www.youtube.com/watch?v=5nFfQjRCTSU&t=368s","sentiment":"positive","topics":["glowy","dupe","pretty"],"mentions_variant":null},{"text":"Kind of just enhanced my skin. It doesn't really have coverage.","timestamp_start":380.08,"timestamp_end":384.72,"timestamp_start_formatted":"6:20","video_url":"https://www.youtube.com/watch?v=5nFfQjRCTSU&t=380s","sentiment":"positive","topics":["enhances skin","sheer coverage"],"mentions_variant":null},{"text":"I like this color, too, because I feel like it's very neutral. It's not pulling orange at all.","timestamp_start":384.72,"timestamp_end":389.199,"timestamp_start_formatted":"6:24","video_url":"https://www.youtube.com/watch?v=5nFfQjRCTSU&t=384s","sentiment":"positive","topics":["neutral undertone","not orange"],"mentions_variant":null},{"text":"I like how healthy it makes the skin look.","timestamp_start":393.6,"timestamp_end":396.479,"timestamp_start_formatted":"6:33","video_url":"https://www.youtube.com/watch?v=5nFfQjRCTSU&t=393s","sentiment":"positive","topics":["healthy glow"],"mentions_variant":null},{"text":"This Rimmel multitasker is honestly very impressive.","timestamp_start":1094.88,"timestamp_end":1101.12,"timestamp_start_formatted":"18:14","video_url":"https://www.youtube.com/watch?v=5nFfQjRCTSU&t=1094s","sentiment":"positive","topics":["impressive"],"mentions_variant":null},{"text":"I love the undertone to this. I think the glow is perfect. It's not like a tin foil kind of glow or glittery. It's really seamless.","timestamp_start":1104.72,"timestamp_end":1108.799,"timestamp_start_formatted":"18:24","video_url":"https://www.youtube.com/watch?v=5nFfQjRCTSU&t=1104s","sentiment":"positive","topics":["undertone","seamless glow","not glittery"],"mentions_variant":null},{"text":"This is going to be, I can already tell, a new favorite.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=5nFfQjRCTSU","sentiment":"positive","topics":["new favorite"],"mentions_variant":null},{"text":"I think one of my favorite complexion products is this new Rimmel multitasker.","timestamp_start":1286.559,"timestamp_end":1290.559,"timestamp_start_formatted":"21:26","video_url":"https://www.youtube.com/watch?v=5nFfQjRCTSU&t=1286s","sentiment":"positive","topics":["favorite complexion product"],"mentions_variant":null},{"text":"It gives such a pretty healthy glow. Doesn't have a lot of coverage. That's why I do like it with a concealer.","timestamp_start":1294.88,"timestamp_end":1300.24,"timestamp_start_formatted":"21:34","video_url":"https://www.youtube.com/watch?v=5nFfQjRCTSU&t=1294s","sentiment":"positive","topics":["healthy glow","sheer coverage","good with concealer"],"mentions_variant":null},{"text":"This is a beautiful product.","timestamp_start":911.079,"timestamp_end":914.1798333333332,"timestamp_start_formatted":"15:11","video_url":"https://www.youtube.com/watch?v=SJKIl_fstsk&t=911s","sentiment":"positive","topics":["beautiful"],"mentions_variant":null},{"text":"It gives such a nice glow. It enhances your skin, but it doesn't give coverage.","timestamp_start":914.8,"timestamp_end":920.12,"timestamp_start_formatted":"15:14","video_url":"https://www.youtube.com/watch?v=SJKIl_fstsk&t=914s","sentiment":"positive","topics":["glow","enhances skin","sheer"],"mentions_variant":null},{"text":"I love the neutral undertone. This one is in light medium, which just gives the prettiest glow.","timestamp_start":920.12,"timestamp_end":925.92,"timestamp_start_formatted":"15:20","video_url":"https://www.youtube.com/watch?v=SJKIl_fstsk&t=920s","sentiment":"positive","topics":["neutral undertone","glow"],"mentions_variant":"Light Medium"},{"text":"I honestly like it more than the Charlotte Tilbury Flawless Filter. I just love what it does to the skin. It's not overly glowy, but it definitely gives the skin a nice touch of radiance.","timestamp_start":936.48,"timestamp_end":939.8,"timestamp_start_formatted":"15:36","video_url":"https://www.youtube.com/watch?v=SJKIl_fstsk&t=936s","sentiment":"positive","topics":["better than high-end","radiance","natural glow"],"mentions_variant":null}]},{"handle":"emilynoel83","display_name":"Emily Noel","profile_url":"/creators/emilynoel83","channel_url":"https://www.youtube.com/@emilynoel83","specialty":["beauty content creator"],"years_active":19,"subscriber_count":980000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["Hot makeup categories and my faves in each one","Glowy not sticky coverage faves and how I apply them"],"quotes":[{"text":"This is kind of like a glowy primer.","timestamp_start":34.399,"timestamp_end":41.760000000000005,"timestamp_start_formatted":"0:34","video_url":"https://www.youtube.com/watch?v=bdcOsHC7rQk&t=34s","sentiment":"positive","topics":["glow","primer"],"mentions_variant":"003 light"},{"text":"I do love this one. I've pretty much always loved this one.","timestamp_start":41.68,"timestamp_end":46.079,"timestamp_start_formatted":"0:41","video_url":"https://www.youtube.com/watch?v=f9UQNOm55Bc&t=41s","sentiment":"positive","topics":["holy grail"],"mentions_variant":null},{"text":"It's going to come out with one of those big buckfoot applicators and give you sort of a mix of like a skin tone liquid that also has a glow mixed in.","timestamp_start":46.079,"timestamp_end":52.8,"timestamp_start_formatted":"0:46","video_url":"https://www.youtube.com/watch?v=f9UQNOm55Bc&t=46s","sentiment":"positive","topics":["glow"],"mentions_variant":null},{"text":"It is truly quite glowy, but it blends into my skin with ease.","timestamp_start":56.239,"timestamp_end":62.64,"timestamp_start_formatted":"0:56","video_url":"https://www.youtube.com/watch?v=f9UQNOm55Bc&t=56s","sentiment":"positive","topics":["glow","blendability"],"mentions_variant":null},{"text":"It actually lasts really well.","timestamp_start":60.879,"timestamp_end":63.679,"timestamp_start_formatted":"1:00","video_url":"https://www.youtube.com/watch?v=f9UQNOm55Bc&t=60s","sentiment":"positive","topics":["long wear"],"mentions_variant":null},{"text":"And then I can pinpoint my coverage on top of that.","timestamp_start":62.64,"timestamp_end":67.439,"timestamp_start_formatted":"1:02","video_url":"https://www.youtube.com/watch?v=f9UQNOm55Bc&t=62s","sentiment":"positive","topics":["coverage"],"mentions_variant":null}]},{"handle":"magdalinejanet","display_name":"Magdaline Janet","profile_url":"/creators/magdalinejanet","channel_url":"https://www.youtube.com/@magdalinejanet","specialty":[],"years_active":null,"subscriber_count":106000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["Top 10 Affordable Drugstore Makeup You Need in 2026"],"quotes":[{"text":"I love that this gets better with time. With skin warmth, this just gives you that natural glow from within.","timestamp_start":456.84,"timestamp_end":465.28,"timestamp_start_formatted":"7:36","video_url":"https://www.youtube.com/watch?v=rhmh3LN-vsA&t=456s","sentiment":"positive","topics":["glow","improves with wear"],"mentions_variant":null},{"text":"I'm wearing it today and girl, it's amazing.","timestamp_start":465.28,"timestamp_end":473.56,"timestamp_start_formatted":"7:45","video_url":"https://www.youtube.com/watch?v=rhmh3LN-vsA&t=465s","sentiment":"positive","topics":["current use"],"mentions_variant":null},{"text":"If you don't like a lot of glowy products, I recommend use this one as your primer, the first step of your makeup and then add your makeup with no additional either baked products or highlight. I promise you, you're going to have this natural looking glow","timestamp_start":470.6,"timestamp_end":475.84,"timestamp_start_formatted":"7:50","video_url":"https://www.youtube.com/watch?v=rhmh3LN-vsA&t=470s","sentiment":"positive","topics":["multi-use","primer","natural glow"],"mentions_variant":null},{"text":"this truly shines from within. Even if you're a matte girl, even if foundation, blush, bronzer girl, this truly warms up and meshes into the skin very well.","timestamp_start":484.88,"timestamp_end":492.28,"timestamp_start_formatted":"8:04","video_url":"https://www.youtube.com/watch?v=rhmh3LN-vsA&t=484s","sentiment":"positive","topics":["versatile","skin-like finish"],"mentions_variant":null},{"text":"I'm very surprised how good it is for it to be $10 or $8.","timestamp_start":499.12,"timestamp_end":504.24,"timestamp_start_formatted":"8:19","video_url":"https://www.youtube.com/watch?v=rhmh3LN-vsA&t=499s","sentiment":"positive","topics":["affordable","value"],"mentions_variant":null}]}],"limitations":["Evidence-tag coverage is creator-dependent. Absence of a skin tone, white-cast, fragrance-free, fungal-acne-safe, or pregnancy-safe tag means not stated, not false.","Evidence is from YouTube creators only — not clinical trials or dermatologist studies."]}}