{"ok":true,"data":{"product":{"brand":"VIOLETTE_FR","name":"Plume Eyeshadow","slug":"violette-fr-plume-eyeshadow","product_url":"/products/violette-fr-plume-eyeshadow","brand_url":"/brands/violette-fr","subcategory":"eyeshadow","formulation":"cream-to-powder","finish":"matte","price_tier":"luxury","enriched_price":"$32.00","enriched_price_usd":32,"retailers":["Amazon","Sephora"],"key_ingredients":["Mica","Dimethicone","Trimethylsiloxysilicate","Zea Mays (Corn) Starch","Dimethicone/Vinyl Dimethicone Crosspolymer","Phenoxyethanol","Iron Oxides","Titanium Dioxide","Manganese Violet"],"claims":["long-wearing","cream-to-powder","sheer","buildable"],"consensus_summary":"VIOLETTE_FR Plume Eyeshadow has a creamy powder texture that glides on easily and blends seamlessly, with a blurring effect on the eyelid. Celebrity makeup artist Ali Andreea notes zero fallout and describes the shades as sophisticated and neutral, while Tania B. Wells finds them not super pigmented initially but buildable. The packaging is praised as cute and chic, making it a daily staple for several creators.","gtin":null,"shades":["Feather Matte Veil","Le Au Cafe","Bois Brûlé","Set","Lait au Café","Charbon Fumé"]},"signal":{"total_mentions":8,"holy_grail_count":1,"loves_it_count":2,"worth_trying_count":0,"mentions_count":5,"mixed_count":0,"not_recommended_count":0,"unsponsored_count":8,"sponsored_count":0},"caveats":{"mixed_evidence":false,"single_creator":false,"no_price_data":false,"has_negative":false},"tags":{"claims":[],"attributes":[{"tag":"lightweight","label":"Lightweight","group":"attribute","polarity":"positive","mention_count":2,"product_count":2,"source_type":"llm_tagger","sample_quote":"It's so soft, so soft, so light. Great color. The color is perfection.","provenance":[{"creator_handle":"allanaramaa","creator_name":"Allana Davison","channel_url":"https://www.youtube.com/@allanaramaa","video_url":"https://www.youtube.com/watch?v=WxiYyNXAEkI","video_title":"Top beauty faves from the month: skin, makeup, empties","video_date":"2026-05-28"},{"creator_handle":"allanaramaa","creator_name":"Allana Davison","channel_url":"https://www.youtube.com/@allanaramaa","video_url":"https://www.youtube.com/watch?v=cilwBtlhSWA","video_title":"New summer beauty products I had to try","video_date":"2026-05-20"}]},{"tag":"good_packaging","label":"Good packaging","group":"attribute","polarity":"positive","mention_count":2,"product_count":2,"source_type":"llm_tagger","sample_quote":"Packaging, A plus plus.","provenance":[{"creator_handle":"allanaramaa","creator_name":"Allana Davison","channel_url":"https://www.youtube.com/@allanaramaa","video_url":"https://www.youtube.com/watch?v=WxiYyNXAEkI","video_title":"Top beauty faves from the month: skin, makeup, empties","video_date":"2026-05-28"},{"creator_handle":"allanaramaa","creator_name":"Allana Davison","channel_url":"https://www.youtube.com/@allanaramaa","video_url":"https://www.youtube.com/watch?v=cilwBtlhSWA","video_title":"New summer beauty products I had to try","video_date":"2026-05-20"}]},{"tag":"easy_to_use","label":"Easy to use","group":"attribute","polarity":"positive","mention_count":2,"product_count":1,"source_type":"llm_tagger","sample_quote":"Really beautiful formula. 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Like blurs your eyelid and I think that's what I like.","timestamp_start":1479.6,"timestamp_end":1485.04,"timestamp_start_formatted":"24:39","video_url":"https://www.youtube.com/watch?v=Fj3dwyYit_E&t=1479s","sentiment":"positive","topics":["blurring","texture"],"mentions_variant":"Bois Brûlé"},{"text":"They're not super pigmented.","timestamp_start":1485.04,"timestamp_end":1488.3257142857144,"timestamp_start_formatted":"24:45","video_url":"https://www.youtube.com/watch?v=Fj3dwyYit_E&t=1485s","sentiment":"mixed","topics":["pigmentation"],"mentions_variant":null},{"text":"It blends really, really nicely. It's very, very easy to work with.","timestamp_start":1501.44,"timestamp_end":1508,"timestamp_start_formatted":"25:01","video_url":"https://www.youtube.com/watch?v=Fj3dwyYit_E&t=1501s","sentiment":"positive","topics":["blendability","ease of use"],"mentions_variant":null},{"text":"It's definitely my kind of makeup everyday.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=Fj3dwyYit_E","sentiment":"positive","topics":["everyday","holy grail"],"mentions_variant":null},{"text":"It's so easy, fast, and it kind of gives you this blur to your eyes.","timestamp_start":1542.72,"timestamp_end":1548.08,"timestamp_start_formatted":"25:42","video_url":"https://www.youtube.com/watch?v=Fj3dwyYit_E&t=1542s","sentiment":"positive","topics":["ease of use","blurring"],"mentions_variant":null},{"text":"Truly, I've reached for these every single day. Every single day I do my makeup. This is what I go for.","timestamp_start":2203.44,"timestamp_end":2211.119,"timestamp_start_formatted":"36:43","video_url":"https://www.youtube.com/watch?v=hBuULzXulWI&t=2203s","sentiment":"positive","topics":["daily use","go-to"],"mentions_variant":null},{"text":"This is the lighter brown. And then I put the color B brulee to darken it up. And I use my fingers for all of these, by the way. And then if I feel feisty, I'll go with the darker one, carbon fume, almost as a liner to smudge things out. Literally, this is what I reach for every single day.","timestamp_start":2208.4,"timestamp_end":2219.28,"timestamp_start_formatted":"36:48","video_url":"https://www.youtube.com/watch?v=hBuULzXulWI&t=2208s","sentiment":"positive","topics":["versatile","finger application","everyday"],"mentions_variant":null},{"text":"This is quite dark, so I'm just going to smudge it.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=Fj3dwyYit_E","sentiment":"positive","topics":["shade depth"],"mentions_variant":"Le Au Cafe"},{"text":"These are not super pigmented initially, but you can build them up.","timestamp_start":1688.32,"timestamp_end":1694.04,"timestamp_start_formatted":"28:08","video_url":"https://www.youtube.com/watch?v=Fj3dwyYit_E&t=1688s","sentiment":"mixed","topics":["pigmentation","buildability"],"mentions_variant":null},{"text":"That's definitely gives more depth.","timestamp_start":1694.04,"timestamp_end":1696.7142857142858,"timestamp_start_formatted":"28:14","video_url":"https://www.youtube.com/watch?v=Fj3dwyYit_E&t=1694s","sentiment":"positive","topics":["depth","dimension"],"mentions_variant":"Le Au Cafe"}]},{"handle":"allanaramaa","display_name":"Allana Davison","profile_url":"/creators/allanaramaa","channel_url":"https://www.youtube.com/@allanaramaa","specialty":[],"years_active":13,"subscriber_count":1010000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["New summer beauty products I had to try","Top beauty faves from the month: skin, makeup, empties"],"quotes":[{"text":"That just felt very creamy. It is a powder, but it's like a creamy powder, you know?","timestamp_start":615.48,"timestamp_end":627.76,"timestamp_start_formatted":"10:15","video_url":"https://www.youtube.com/watch?v=cilwBtlhSWA&t=615s","sentiment":"positive","topics":["creamy texture","powder"],"mentions_variant":null},{"text":"It's so soft, so soft, so light. Great color. The color is perfection.","timestamp_start":651.64,"timestamp_end":658.04,"timestamp_start_formatted":"10:51","video_url":"https://www.youtube.com/watch?v=cilwBtlhSWA&t=651s","sentiment":"positive","topics":["soft","color"],"mentions_variant":null},{"text":"It's almost a little bit purpley.","timestamp_start":658.04,"timestamp_end":660.875,"timestamp_start_formatted":"10:58","video_url":"https://www.youtube.com/watch?v=cilwBtlhSWA&t=658s","sentiment":"positive","topics":["color","cool-toned"],"mentions_variant":null},{"text":"I think it's so pretty. Gorgeous.","timestamp_start":678.04,"timestamp_end":683.185,"timestamp_start_formatted":"11:18","video_url":"https://www.youtube.com/watch?v=cilwBtlhSWA&t=678s","sentiment":"positive","topics":["overall impression"],"mentions_variant":null},{"text":"Packaging, A plus plus.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=cilwBtlhSWA","sentiment":"positive","topics":["packaging"],"mentions_variant":null},{"text":"Really beautiful formula. It glides on like a dream. It is so easy to apply. It is so much lighter and softer than I thought it was going to be by looking at it in the pan.","timestamp_start":677.64,"timestamp_end":683.28,"timestamp_start_formatted":"11:17","video_url":"https://www.youtube.com/watch?v=WxiYyNXAEkI&t=677s","sentiment":"positive","topics":["easy application","formula","lightweight","texture"],"mentions_variant":null},{"text":"I think the packaging is so cute and this color in particular, it's the only color I bought, but so pretty and just like perfect for every day and just a little bit more cool-toned than the usual offerings","timestamp_start":686.72,"timestamp_end":689.56,"timestamp_start_formatted":"11:26","video_url":"https://www.youtube.com/watch?v=WxiYyNXAEkI&t=686s","sentiment":"positive","topics":["packaging","everyday","cool toned"],"mentions_variant":null},{"text":"It feels very very chic, very French indeed.","timestamp_start":716.4,"timestamp_end":720.6,"timestamp_start_formatted":"11:56","video_url":"https://www.youtube.com/watch?v=WxiYyNXAEkI&t=716s","sentiment":"positive","topics":["chic","aesthetic"],"mentions_variant":null}]},{"handle":"aliandreea","display_name":"Ali Andreea","profile_url":"/creators/aliandreea","channel_url":"https://www.youtube.com/@aliandreea","specialty":["celebrity makeup artist","based in Paris"],"years_active":11,"subscriber_count":1380000,"endorsement_strength":"loves it","is_sponsored":false,"video_titles":["Inside my Paris makeup bag: products I truly swear by"],"quotes":[{"text":"When Violet came out with Plume eyeshadows, this is the definition of French eye makeup.","timestamp_start":895.04,"timestamp_end":909.199,"timestamp_start_formatted":"14:55","video_url":"https://www.youtube.com/watch?v=GTkUECfA-hc&t=895s","sentiment":"positive","topics":["French eye makeup","definition"],"mentions_variant":null},{"text":"These eyeshadows have beautiful shades, very different, very sophisticated, very refined, more on the neutral side.","timestamp_start":903.76,"timestamp_end":916,"timestamp_start_formatted":"15:03","video_url":"https://www.youtube.com/watch?v=GTkUECfA-hc&t=903s","sentiment":"positive","topics":["sophisticated","refined","neutral"],"mentions_variant":null},{"text":"Flume literally means feather. So, it's that feathery effect eyeshadow.","timestamp_start":929.92,"timestamp_end":936.16,"timestamp_start_formatted":"15:29","video_url":"https://www.youtube.com/watch?v=GTkUECfA-hc&t=929s","sentiment":"positive","topics":["feathery effect","sheer"],"mentions_variant":null},{"text":"I would say the one that you're going to love the most is going to be Leafe, which is like your typical beautiful, not too warm, not too cool neutral shade.","timestamp_start":936.16,"timestamp_end":942.399,"timestamp_start_formatted":"15:36","video_url":"https://www.youtube.com/watch?v=GTkUECfA-hc&t=936s","sentiment":"positive","topics":["neutral","universal"],"mentions_variant":"Lait au Café"},{"text":"What's really great about these eyeshadows is that they will not have any fallouts. Zero.","timestamp_start":1006.32,"timestamp_end":1012.8,"timestamp_start_formatted":"16:46","video_url":"https://www.youtube.com/watch?v=GTkUECfA-hc&t=1006s","sentiment":"positive","topics":["no fallout","clean application"],"mentions_variant":null},{"text":"They feel almost like a gel texture when you touch them with your finger.","timestamp_start":1012.8,"timestamp_end":1019.36,"timestamp_start_formatted":"16:52","video_url":"https://www.youtube.com/watch?v=GTkUECfA-hc&t=1012s","sentiment":"positive","topics":["gel texture","unique feel"],"mentions_variant":null},{"text":"I'm going to take Charbon Fumé which is this brown gray eyeshadow that is so so beautiful.","timestamp_start":955.279,"timestamp_end":964,"timestamp_start_formatted":"15:55","video_url":"https://www.youtube.com/watch?v=GTkUECfA-hc&t=955s","sentiment":"positive","topics":["beautiful","brown gray"],"mentions_variant":"Charbon Fumé"},{"text":"It's not too intense.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=GTkUECfA-hc","sentiment":"positive","topics":["subtle","buildable"],"mentions_variant":null},{"text":"Do you see how discreet the difference is when I apply this shadow on the lower lash line?","timestamp_start":1019.36,"timestamp_end":1024.88,"timestamp_start_formatted":"16:59","video_url":"https://www.youtube.com/watch?v=GTkUECfA-hc&t=1019s","sentiment":"positive","topics":["discreet","lower lash line"],"mentions_variant":null},{"text":"It just hugs the eye so beautifully.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=GTkUECfA-hc","sentiment":"positive","topics":["hugs the eye","beautiful finish"],"mentions_variant":null}]},{"handle":"kackie","display_name":"Kackie Reviews Beauty","profile_url":"/creators/kackie","channel_url":"https://www.youtube.com/@kackie","specialty":[],"years_active":null,"subscriber_count":139000,"endorsement_strength":"mentions","is_sponsored":false,"video_titles":["Tepid takes on new beauty releases"],"quotes":[{"text":"I did add two to cart, the pale brown and like the matte and then the shimmer brown.","timestamp_start":151.72,"timestamp_end":157.32,"timestamp_start_formatted":"2:31","video_url":"https://www.youtube.com/watch?v=yfU87ZM0Utc&t=151s","sentiment":"positive","topics":["plan to buy","interested"],"mentions_variant":"pale brown matte and shimmer brown"},{"text":"I think that this is definitely worth seeing because this is her first little powder eyeshadow thing, powder cream eyeshadow thing that isn't a liquid eyeshadow.","timestamp_start":228,"timestamp_end":232.36,"timestamp_start_formatted":"3:48","video_url":"https://www.youtube.com/watch?v=yfU87ZM0Utc&t=228s","sentiment":"positive","topics":["curious","new formula"],"mentions_variant":null},{"text":"I plan on buying them.","timestamp_start":null,"timestamp_end":null,"timestamp_start_formatted":null,"video_url":"https://www.youtube.com/watch?v=yfU87ZM0Utc","sentiment":"positive","topics":["plan to buy"],"mentions_variant":null}]}],"limitations":["Evidence-tag coverage is creator-dependent. Absence of a skin tone, white-cast, fragrance-free, fungal-acne-safe, or pregnancy-safe tag means not stated, not false.","Evidence is from YouTube creators only — not clinical trials or dermatologist studies."]}}