Product profile

ILIA

Soft Focus Blurring Blush

1Mentions
1Creators
$36.00Price
Typepowder blush
Finishnatural
RetailersSephora, ILIA Beauty, SEPHORA UK
Key ingredientsMica, Tapioca Starch, Synthetic Fluorphlogopite, Silica, Squalane, Leontopodium Alpinum Callus Culture Extract, Alaria Esculenta Extract, Tocopherol

Creator evidence

tried and true · mid-range · everyday, sephora, spring savings
They're one of the most blurring powder blushes I've ever tried in my 18 years of doing makeup.▶ 12:29–12:40
Not only are they actually blurring, it's not just marketing, they actually do blur your skin.▶ 12:40–12:45
Great if you want a powder blush that blurs texture, fine lines, larger pores, anything like that.▶ 12:45–12:51
These are also great for all skin types.▶ 12:51–12:53
I love that they launched some what I would call quote-unquote more boring shades. So like really soft mauves, really soft pale blush tones, really wearable everyday colors that are not too dramatic, not too overly pigmented, not too overly out there.▶ 12:55–13:05
If you ever want something that's just a really soft safe color to wear with any of your eyeshadow looks, any of your lip colors, then ILIA powder blushes has some really great safe shades to choose from.▶ 13:05–13:16
These retail for 36 dollars, they're new, they're noteworthy, and they absolutely earn a spot in this video because they're that good.▶ 13:16–13:25
Source: Best blushes sold at Sephora · Apr 2026
ILIA Soft Focus Blurring Blush | GrailPeople