No Makeup Makeup

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4.9Variant: Light MediumThe Original No Makeup Makeup Foundation
  • “The formula of this foundation blew me away. I haven't been this excited for a foundation release since the Benefit”6:28–6:38
  • “I love a cream compact like this. I haven't really found one since MAC, and this gives really good coverage, but it looks natural on the skin”6:42–6:48
  • “I don't need primer with this. I don't need powder with this. I don't need to set my face. It is really that no makeup makeup sort of look with coverage”6:58–7:02
  • “Been using this everyday, my everyday makeup just because it looks so seamless on the skin”7:14–7:20
  • “It actually looks better on my skin as the day wears because my natural oils peek through. It stays so fresh and youthful”7:28–7:32
  • “This is a standout product of the year and I hope this brand gets more hype”7:09–7:15
  • Source: Best of beauty 2025: top makeup, skin care and hair care - Dec 7, 2025
Brand note

No Makeup Makeup is a brand built around the idea of barely-there color that actually performs. Their Cream Blush & Lip Color is the standout — a thin, glowy formula that blends easily, sets well with powder, and doubles on lips without feeling sticky or heavy. The foundation also gets strong praise for looking seamless and natural, with coverage that builds without needing primer or powder. This is a brand for people who want a fresh, skin-like finish and are willing to trade high-impact pigment for a more subtle, wearable effect.