- “For consistency and texture, since this comes in this jar packaging, I kind of expected that to be very thick, heavy, like balmy texture, and that's what exactly it is”0:38–0:44
- “You can feel like a richness as soon as you apply it”0:49–0:55
- “It's really like thick, heavy, like a lip sleeping mask from Laneige, but I would say this AOU balm is richer and thicker”0:52–1:00
- “So, it gives you that extra, extra glossy look”1:00–1:07
- “So, once you apply it, your lips instantly get that extra glowy look”1:05–1:10
- “The name itself is tint balm, but it doesn't have any like stain tint in it”1:07–1:15
- “It's just a gloss that has a really sheer color in it, so you can wear it on its own or apply it on top of your lipstick”1:12–1:20
- “Overall, if you're looking for a gloss that gives you that extra shine on your lips without too much like pigments or color in it, this is really great to try”1:36–1:48
- Source: Best Korean lip gloss and lip tint review - Dec 6, 2025
See reviews of these products
Glowy Tint Balm"For consistency and texture, since this comes in this jar packaging, I kind of expected that to be very thick, heavy, like balmy texture, and that's what exactly it is."$18.50
Soft Cream Blush"These are the creamy cream blush."-
Floofy Matte Balm"I tried AOU cold balm."$16.99
Glowy Cream Blush"As the name suggests, it's a cream blush that gives you a creamy glowy finish."$16.99Browse more
- “When they launched the product, this is cherry balm”1:21–1:31
- “It's like a bright cherry pink color that gives you that vibrant look”1:28–1:33
- Source: Best Korean lip gloss and lip tint review - Dec 6, 2025
- “My favorite one is this berry balm”1:33–1:38
- “This one has like a rosy, dusty pink color that gives you that my lips but better look without looking too bright”1:36–1:42
- Source: Best Korean lip gloss and lip tint review - Dec 6, 2025
- “The AOU lip balms, this is their glowy tint bomb, is going viral”22:06–22:12
- “The founder or the CEO of AOU is a very famous makeup artist in Korea”22:15–22:20
- “A lot of the K-pop idols put up photos using this”22:20–22:24
- “This AOU lip balm also became very much viral”22:22–22:27
- Source: Best of K-beauty makeup: What's really sold out in Korea - Sep 29, 2025
- “It gives you a glossy look, but it also has ingredients to mildly plump up your lips”15:40–15:42
- “When I do apply this, I can feel a slight tingle”15:46–15:47
- “I like this as a lip prep before I do my makeup because I feel like it does hydrate my lip”16:04–16:07
- “It gives it like a little bit of a plump”16:10–16:12
- “You can also use it as a sleeping mask as well and wake up with like nice juicy lips”16:13–16:14
- “It has color, I feel like I move around a lot. It would transfer”16:19–16:20
- “I do like that it does help to smooth out your lip lines”16:27–16:29
- Source: Viral K-Beauty: Amazing or Trash? - Jul 18, 2025
- “It is a really hydrating tinted lip balm”
- “The tint isn't very strong. Like the pigment is not that opaque”20:42–20:47
- “Overall, it's very comfortable. It's not a sticky formula”21:13–21:18
- “If you need something very light on the lips, nothing that has such strong pigment, then you would definitely like this one”21:24–21:27
- Source: Trying popular K-beauty products - Apr 17, 2025
- “These are the creamy cream blush”17:43–17:50
- “These are very popular in Korea as well”17:48–17:53
- “These are cream blushers that you just go in directly or you can use a puff”17:51–17:56
- “This is once again very subtle but very creamy, very hydrating”18:03–18:11
- “These are amazing to build your blush color on”18:08–18:17
- Source: Best of K-beauty makeup: What's really sold out in Korea - Sep 29, 2025
- “This cream blush recently so become viral again because the makeup artist used this to the Karina. It become so popular, so pretty”10:33–10:41
- “Just do it the way I showed you. Pick it up with a sponge and tap it on softly. Don't drag. Tap tap tap. So your base makeup doesn't move”10:50–10:54
- Source: Testing viral K-beauty in real time with fails - Mar 17, 2026
- “I tried AOU cold balm”9:09–9:13
- “Light tones suit me better and matte blush kills my glow”10:26–10:30
- “But if you're oily or combo skin, you will like this”10:30–10:36
- Source: Testing viral K-beauty in real time with fails - Mar 17, 2026
- “As the name suggests, it's a cream blush that gives you a creamy glowy finish”15:31–15:36
- “The color is super pretty, too. But the pigment is insane as well”15:36–15:41
- “It's just going to melt onto your skin so beautifully, giving you that glowy finish”15:41–15:47
- “It sits on top of the foundation so beautifully, too”15:48–15:53
- “It's super pigmented. You might apply a little too much. So, just be careful”15:50–15:58
- “Kind of gives you a brightening effect on my skin”15:55–16:03
- Source: Full makeup using only my favorite products - Jul 14, 2025
Brand note
AOU is a Korean brand that's been popping up in K-pop makeup bags, thanks to a founder who's a working makeup artist. Their cream blushes are the main draw — creamy, buildable, and subtle enough to layer without messing up your base. The Glowy Tint Balm adds a glossy, slightly plumping finish but transfers easily, so it's better as a hydrating prep or overnight mask than a wear-all-day lip.
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