Ciele

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Prime & PROTECT SPF 30+ Smoothing Primer"It is so beautiful. It's so smoothing. It does have this radiance to it. I love the color of this one and it works so well under foundation."$38.00

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Prime & PROTECT SPF 30+ Smoothing Primer

4.9Variant: Nakuru

“It is so beautiful. It's so smoothing. It does have this radiance to it. I love the color of this one and it works so well under foundation”17:48–17:54
“Honestly, it looks beautiful by itself”17:56–18:02
“I've used it by itself with just a little bit of concealer and that gave me the most beautiful base. So yeah, this has impressed me so much”18:02–18:06
Source: April Favorites 2026: Fashion, Beauty, Skincare & More - May 7, 2026

Tania B. Wells64K subscribers

mentionsVariant: Mother

“I've got the Ciele Prime and Protect SPF 30 in the shade Mother”14:23–14:29
Source: Ultimate guide to choosing the perfect makeup brush - May 17, 2026

Michele Wang267K subscribers

“This is a tinted lotion that hides any white cast, but doesn't tint the skin. It's easy to rub in. There are no problems around the hair or the eyebrows. It blends easily, and it feels like skin care”21:46–21:52
“It feels slightly tacky, and it has a luminous finish”21:57–22:05
“With makeup, it is just lovely. It really does live up to its name, which is that it is a primer. And I felt like it made my skin looked so smooth and it made the makeup look so smooth”
“At the 8-hour check-in, the makeup was pretty worn off everywhere, and my skin looked really dry, especially under my eyes, making it look crepey under there. I felt like this felt drying throughout the day”
“I'm giving this a three out of five as a standalone sunscreen and a three out of five under makeup”22:58–23:02
Source: I tried $750 of mineral sunscreens so you don't have to - May 31, 2025

HotandFlashy1.2M subscribers

Brand note

Ciele makes complexion products with SPF built in — foundation, concealer, blush, bronzer, the whole face has coverage. The Tint & Protect Serum Foundation is the anchor: it's hydrating, high-coverage, and leaves a wet, glassy finish that dry skin types tend to love, but oily skin will struggle with unless they powder heavily. The brand's concealer and blush also get positive notes for pigment and wear, though the concealer is thick enough that it's better for spots than under-eyes.

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