Variant: Golden Hour
- “My Josie Maran body butter and golden hour is my favorite body moisturizer”28:13–28:19
- Source: Best of beauty 2025: top makeup, skin care and hair care - Dec 7, 2025
Josie Maran
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Variant: Vanilla Vibezzz
- “I especially love this one in the vanilla vibes”19:54–19:57
- “This smells almost like a vanilla cream yogurt kind of smell”20:06–20:13
- “I love the formula. It's nice and lightweight, but still moisturizing enough”20:27–20:29
- “The scent is really nice and soft so you can layer it with so many things”20:31–20:35
- “This is just my go-to little travel body lotion”20:35–20:38
- Source: 17 beauty products I cannot be without: Sephora edition - Apr 14, 2026
- “This has been my favorite body butter formula for years”
- “I used it when the brand used to exist in Sephora like years ago and then it went away and then it came back. Girl, I've been here. I stayed there”8:29–8:33
- Source: My Current Beauty Favorites - Sep 18, 2025
Variant: Topless Tangerine
- “This is my number two”
- “The formula is so good”
- “It's not just a pricey body butter. It's actually a good formula”4:50–5:00
- “Hydrating, longwearing, the scent unmatched”5:00–5:04
- “You can get so many different scents”5:03–5:06
- “Just one of the best body butters that I've ever used”5:12–5:17
- “It's pricey, but it's just worth the price point”5:17–5:21
- “Highly recommend Josie Maran”5:46–5:48
- Source: Top 10 body butters, creams & lotions 2025 - Jun 25, 2025
Variant: Vanilla Bean
- “I devoured another Josie Maran refillable patch, the vanilla bean. That's the only one that I like”4:44–4:48
- “The only thing is this is like an online only scent, and I don't get why, because this is the best vanilla scent that they have”4:46–4:57
- “I will forever repurchase this body lotion. It's just the best”5:01–5:04
- Source: May 2026 Beauty Empties: Hair, Body, Skincare & Makeup - Jun 9, 2026
Variant: Golden Hour
- “Golden Hour is my absolute favorite scent with this brand”5:25–5:33
- “Very rich. It keeps your skin so moisturized, and it's not greasy or sticky, but your skin just feels amazing”5:43–5:52
- “So, if you have a lot of dryness, especially your legs and your arms, you're going to love it”5:54–5:58
- “But also, you're going to smell fabulous also”5:56–6:03
- “And I did pick up another one”
- Source: 21 Beauty Products I've Used Up - Jul 12, 2026
Variant: Vanilla Vibezzz
- “Obsessed with it. I love the packaging”23:13–23:15
- “The vanilla vibes scent I'm so obsessed with it. Ah, it's so good. It's just vanilla. Like it's just vanilla, but it's so nice and it's so moisturizing”23:25–23:27
- “You don't need to use a lot because there is that argan oil”23:35–23:35
- “It's such a so like comforting. It's like exactly the scent that I want, especially in the wintertime”23:41–23:42
- “I'm telling you it's just so good”23:47–23:47
- “I'm a huge fan actually. So I was a hater because I never used it and then I used it and I was like oh I really like this stuff”24:05–24:07
- Source: Empties review: skincare and haircare products - Jan 20, 2026
Variant: Vanilla Vibezzz
- “I really, really love this”
- “I love this so so much”
- “It made the body butter glide onto the skin just like a regular lotion, but it had that thickness once it was like spread onto the skin that made your skin feel super super hydrated”19:36–19:50
- “The scent is just it would linger and I would smell it like throughout the night and the next day too”20:01–20:08
- “This jar lasted a really long time”
- “I loved this so much that I bought the body mist and I would layer them together”20:43–20:47
- Source: Beauty empties 2026: skincare, makeup, haircare & bodycare - Jan 29, 2026
Variant: Golden Hour
- “I switched over to the Josie Maran whipped argan oil body butter and my arms are soft again”11:13–11:18
- “I'm very happy that my skin feels so supple, so soft, so hydrated”11:16–11:25
- “Bitter part is that this is a little pricey”11:23–11:27
- “I specifically love the golden hour scent”11:39–11:42
- “I thought the vanilla and the unscented ones kind of smell like yogurt to me. So, I go with the golden hour scent”11:41–11:44
- “I've committed. This is like my everyday lotion now. You're worth it. I'm worth it”12:09–12:14
- Source: Current Beauty Favorites: Makeup, Fragrance & Hair - Aug 5, 2026
- “This is definitely more lux than the ones from Tree Hut. You're going to get more hydration”5:45–5:51
- “This is a really good one if you want to splurge. I highly recommend”5:41–5:45
- “I think this is a very good vanilla icing kind of scent, but in the best way”5:53–5:59
- “If you want something a little bit more lux, I think you would really enjoy this. And also, it's not a very intoxicating vanilla scent. I would say it smells like a vanilla that you would find at a very high-end expensive bakery”5:57–6:04
- Source: Fall body care favorites - Oct 16, 2024
- “I love body butters from Josie Maran. They are probably my favorite body butters of all time”6:27–6:36
- “This was a little bit of a lighter texture than their OG body butter, so I really enjoyed using this one in my morning routine”6:22–6:27
- “It was just so lightweight and it would sink in almost instantly into my skin and it never felt greasy or heavy”6:43–6:50
- Source: Empty Products: My Honest Reviews - Apr 28, 2026
Brand note
Josie Maran is a brand that's built its reputation on argan oil, and that ingredient does the heavy lifting across the line — rich, hydrating body butters and a straightforward face oil that creators with dry skin tend to reach for. The Whipped Argan Oil Body Butter is the clearest anchor here: it's thick enough to feel substantial but spreads easily, and the vanilla scent gets genuine enthusiasm. There isn't much criticism in the data, but the brand's appeal is fairly narrow — if you don't love argan oil or want lightweight textures, this probably isn't your lane.