- “Once you're going to apply this stain, it's not going to move”45:16–45:22
- “109, guys, you're going to love. It's a truly beautiful neutral shade”
- “It's from Kiko Milano, so it's not that expensive. Definitely cheaper than all the brands that I was talking in terms of lip liner. And it lasts the longest”45:35–45:40
- Source: Best makeup in 2025 - Jan 11, 2026
KIKO MILANO
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Brand note
Kiko Milano is the affordable Italian brand that keeps showing up in pro makeup kits for a reason: the formulas punch well above the price point, especially in complexion and lip products. The Unlimited Blush is the clear anchor — a silky, velvety powder with real blurring power that creators keep reaching for over pricier options. The trade-off is that the line is a mixed bag; some products (like the loose powder and setting spray) get genuine enthusiasm, while others are just fine, so it pays to pick selectively rather than blind-buying the whole range.
