The 7 Virtues

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5Strawberry Jam
  • “This replaced my Kayali Yum Booboo Marshmallow. This is my favorite for my body”3:48–3:55
  • “A little of this goes a very long way”4:09–4:13
  • “It wears longer than Kayali for me and it has that same DNA, which I really gravitate towards, that marshmallow sweet strawberry fragrance that is just so me”4:11–4:15
  • “This is me in a bottle”
  • “It is truly hard for me to pick anything else in my collection to wear because I am so hyper-fixated on this fragrance”4:25–4:33
  • “It is everything I've wanted for strawberry fragrance and this my number one perfume recommendation to anyone”4:33–4:41
  • “Anyone who knows me in real life associates me with a strawberry note fragrance. This is what I wear”4:41–4:48
  • Source: Products that genuinely made my life better: ultimate holy grails list - Apr 12, 2026
4.8Strawberry Jam Eau de Parfum
  • “This for me has that opening that I love in the Kali Bougie Marshmallow, but that opening with the strawberry note actually lasts longer”23:36–23:42
  • “Everything that I love about that perfume is more prominent in this and also flows into the middle and the base so that I get that note consistently throughout the day”23:47–23:52
  • “It wears better for me. It has everything I loved about Kali bougie marshmallow just done a little bit better”23:56–24:01
  • “It's sweet but not juvenile”
  • “My husband never makes comments about fragrance. It's sweet strawberry creaminess”24:26–24:31
  • “They did an incredible job at a strawberry fragrance”24:44–24:47
  • Source: My current go-to makeup look - Feb 19, 2026
5Vanilla Woods Eau de Parfum
  • “It's vanilla, but it has this like woodsy undertone to it. Hence the name vanilla woods, which I'm not usually into like cedar and pine and like that kind of a scent, but this just has this like smokiness and like depth to it where it just is a vanilla but a little bit different and like elevated”22:58–23:05
  • “It's different than any other vanilla I have. And I think because of that smokiness, it just smells more classy. It's not like a super super sweet vanilla”
  • “And it stays on so well”
  • “I think out of all the perfumes I tried this year, this one I am like most obsessed with”23:43–23:46
  • Source: 2025 favorites: best makeup, hair, beauty and perfumes of the year - Dec 17, 2025
Brand note

The 7 Virtues is a fragrance brand that creators reach for when they want sweet, gourmand scents with a twist. The Strawberry Jam perfume is the clear anchor — described as a juicy, marshmallow-like strawberry that wears long and draws compliments. Vanilla Woods offers a smoky, less sweet vanilla that stands out from typical vanillas. Both are noted for good longevity, but the brand's appeal is narrow: if you don't love sweet or smoky notes, these won't work for you.