Thick It. Stick It! Brow Gel
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NYX Site →Amazon →Target →Walmart →CVS →SUMMARY OF REVIEWS
NYX Professional Makeup Thick It. Stick It! Brow Gel is a go-to for sparse brows, with Andréa Matillano calling it her favorite after using "a million of these." Kelly G notes it thickens brows by applying backwards then combing forward, but says it's not for everyone — only those with naturally thin or light brows. It adds pigment and fullness, helping map out brow shape, but may not suit those with already full brows.
FULL REVIEWS
POSITIVE
Variant: Espresso
- “It takes 2 seconds, but it makes such a difference”19:59–20:04
- “You've heard me rave about this in like every other one of my videos because I just don't really switch it up very much when it comes to brow gel”20:02–20:08
- Source: New drugstore makeup launches for spring 2026 - Apr 19, 2026
- “I've gone through a million of these. I don't think I'll find anything that compares. Love this”17:35–17:38
- “I need to repurchase my go-to brow gel”17:50–17:54
- Source: 50 products I actually used up (beauty empties I loved + hated) - Apr 22, 2026
- “It makes such a difference in my brows”
- “You can really build it up because it does dry down and layer extremely well”53:45–53:50
- “You can actually get really full, very thick looking brows with this product”53:50–53:55
- “It makes it look like my natural brows are very full and very very thick because it just has like that textured finish to it that a lot of products don't have”54:03–54:17
- “A lot of brow gels are very crunchy, very hard, very shiny, so they don't really look natural in the brows, whereas this one really does”54:19–54:26
- “Or you can skip all of those layers and go in with one and it holds them into place really well while still adding that texture and those fibers”54:28–54:32
- “I love this product”53:53–53:55
- Source: Best drugstore makeup products in every category - Apr 22, 2025
Variant: 08 Black
- “This one is actually empty now. I did finish it this year, but it lasted a crazy amount of time, which is wonderful considering it is an affordable drugstore product”
- “This just works really well to lightly fill in my brows. There's a medium hold to it. It's got the perfect level of pigmentation. It doesn't deposit too much color on the brows and just fills them in really naturally whilst also thickening them”15:49–15:53
- “Just a solid foolproof brow mascara”16:01–16:06
- Source: Best makeup of 2025 - Dec 24, 2025
Variant: Taupe
- “I don't think this is going to be for everyone, but if anyone out there has eyebrows like mine, you will understand the struggle”11:00–11:06
- “I naturally have very light eyebrow hairs and very few eyebrow hairs. They're very sparse”11:08–11:13
- “The reason I like this, it thickens up the eyebrows”11:28–11:31
- “I would really only recommend this if you have sparse eyebrows”11:32–11:35
- “I like to take this, run it through them backwards. Seems wrong. Go the wrong way and then comb them the right way. It adds fullness back to the brows. Makes such a big difference”11:33–11:40
- “I feel like this helps me kind of like map it out. See where I actually have eyebrow hairs, thicken them up, add a little pigment”11:48–11:51
- Source: Best of beauty 2025 - Dec 6, 2025
MIXED / NEGATIVE
No negative reviews yet — creators have only had good things to say.
WHAT CREATORS SAY
- Consensus
- 4.8 / 5 from 5 creator reviewsGrailPeople ratings based on creator reviews.
- Features
- Easy to use (2) · Natural / everyday (2)
- ⚠ may not suit all skin types (1)
Product details
Details
- Type
- brow gel
- Finish
- natural
- Shade
- —
- Key ingredients
- Aqua / Water / Eau, Acrylates/Ethylhexyl Acrylate Copolymer, Synthetic Beeswax, Vp/Hexadecene Copolymer, Acrylates/Octylacrylamide Copolymer, Palmitic Acid, Glyceryl Stearate, Butylene Glycol, Cellulose, Candelilla Cera / Candelilla Wax / Cire De Candelilla
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