- “This was love at first use”10:25–10:28
- “This one was so unbelievably plush, but still had like some thickness and substance to it”10:38–10:44
- “It did such a great job removing my makeup”
- “I will go out of my way to repurchase this one”
- “Highly highly recommend. I would repurchase every single time”11:39–11:44
- Source: 50+ beauty empties: body care, skincare, haircare, fragrance, and makeup - Jun 27, 2026
&honey
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- “Her favorite is the blue one”
- Source: Every beauty product I bought in Japan - Feb 14, 2026
Brand note
&honey is a Japanese hair care brand that leans into sweet, candy-like scents and honey-based formulas. The Melty Moist Repair Shampoo gets consistent love for its fragrance and lather, making it a solid pick if you enjoy a pleasant scent experience in the shower. The Matomake Stick is a standout styling product that actually holds hair without making it stiff, though the wand is a bit large for precision work.
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