Variant: Almond
- “The best I have no words for this. This is smoothing under the eyes, blurring, very finely milled, just 10 on 10”
- Source: Best of Indian makeup brands - Apr 25, 2025
Kay Beauty
See reviews of these products
Matte HD Setting Loose Powder"The best I have no words for this. This is smoothing under the eyes, blurring, very finely milled, just 10 on 10."-
Full Coverage Cloud Cushion Foundation"I feel like the coverage can be built up."-Matteinee Matte Lip Crayon Lipstick"From Kay Beauty I love their matte lip crayons."-KohlStar 24 Hour Kajal"It is smudging."-Multi Texture Eyeshadow Palette"So many different shades to choose from and these are really pigmented, smooth, blendable eyeshadow palettes that will be good for everyday use for special occasions, weddings, and all of that."-
Full Coverage Cloud Cushion Foundation"I feel like the coverage can be built up."-Matteinee Matte Lip Crayon Lipstick"From Kay Beauty I love their matte lip crayons."-KohlStar 24 Hour Kajal"It is smudging."-Multi Texture Eyeshadow Palette"So many different shades to choose from and these are really pigmented, smooth, blendable eyeshadow palettes that will be good for everyday use for special occasions, weddings, and all of that."-Browse more
Variant: 130 Y Medium
- “I feel like the coverage can be built up”1:56–2:03
- “I personally prefer a very sheer finish sort of a foundation and this is kind of delivering that like your skin but better vibe”2:01–2:06
- “Oh my god. And looks so good on the skin like very skin like. Amazing”2:11–2:16
- “The sponge is also surprisingly really really good”2:16–2:22
- “I'm really really liking the finish”
- “Wow. I do see why this is a best seller”
- “I would definitely give this a good nine on 10”2:45–2:51
- Source: Trying bestsellers from Indian beauty brands - Nov 1, 2025
Variant: Papp-ed
- “From Kay Beauty I love their matte lip crayons”
- Source: Best of Indian makeup brands - Apr 25, 2025
Variant: Spade Black
- “It is smudging”
- “It's not the most perfect wing liner job but it doesn't matter”
- “The eye liner is light but it's still intact”
- Source: I slept with long lasting makeup and this is what happened - Nov 15, 2025
Variant: Sunkissed
- “So many different shades to choose from and these are really pigmented, smooth, blendable eyeshadow palettes that will be good for everyday use for special occasions, weddings, and all of that”
- Source: Best of Indian makeup brands - Apr 25, 2025
Brand note
Kay Beauty is an Indian brand that leans into everyday wearability — think pigmented eyeshadows that blend easily, matte lip crayons that feel comfortable, and foundations that give a sheer, skin-like finish. The Full Coverage Cloud Cushion Foundation stands out for its buildable coverage and natural-looking result, though the KohlStar 24 Hour Kajal can smudge and isn't the sharpest for precise liner work.
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