- “I feel like the coverage can be built up”1:56–2:03
- “I personally prefer a very sheer finish sort of a foundation and this is kind of delivering that like your skin but better vibe”2:01–2:06
- “Oh my god. And looks so good on the skin like very skin like. Amazing”2:11–2:16
- “The sponge is also surprisingly really really good”2:16–2:22
- “I'm really really liking the finish”
- “Wow. I do see why this is a best seller”
- “I would definitely give this a good nine on 10”2:45–2:51
- Source: Trying bestsellers from Indian beauty brands - Nov 1, 2025
Kay Beauty
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Brand note
Kay Beauty is an Indian brand that leans into everyday wearability — think pigmented eyeshadows that blend easily, matte lip crayons that feel comfortable, and foundations that give a sheer, skin-like finish. The Full Coverage Cloud Cushion Foundation stands out for its buildable coverage and natural-looking result, though the KohlStar 24 Hour Kajal can smudge and isn't the sharpest for precise liner work.
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