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4.7Phyto-Glow Lip Balm
  • “They are absolutely fantastic”25:04–25:06
  • “It has this beautiful plushness and it really keeps the lips nourished and hydrated without it being a really oily formula, without it being a very sticky formula”25:23–25:29
  • “It's really doing a good job of adding that glossy kind of filled in line look while also actually working”25:34–25:45
  • “It is just as beautiful as a skincare product as it is an aesthetic kind of item”25:45–25:55
  • “All of the shades are gorgeous”
  • “As far as affordable lip balms go, they are definitely some of the best”26:13–26:19
  • “I did a whole roundup of like a ton of luxury lip balms and these came out basically on top”26:19–26:24
  • Source: Best drugstore makeup, ever - Feb 9, 2025
MENTIONSPhyto-Glow Lip Balm
  • “The Naturium phyto glow lip balms are some of the absolute best on the market”43:38–43:48
  • “If you're just looking for a good lip balm that is going to help repair your lips, this is why I've used this one up so much”43:51–43:56
  • “It is incredibly cushiony on the lips, so it just feels quite comforting when it goes on”44:31–44:37
  • “From a texture standpoint, it is just as good, if not better, than all of the more pricey products that we talked about”44:37–44:43
  • “Some of the newer tubes are a little thick, and they are harder to squeeze out. That is a packaging problem that they need to fix”45:11–45:18
  • “If you deal with arthritis in your hands or anything like that, I would not recommend these”45:46–45:52
  • “As far as one of the most cushiony, glossy formulas out there that you can get at an affordable price, definitely Naturium is where it's at”45:52–45:59
  • Source: Lip balm ranking: top 7 picks from 30+ viral products - May 9, 2026
MENTIONSVariant: SPF 45Phyto-Glow Lip Balm
  • “Because these have SPF added, I was worried that that was really going to alter the lip balm formula that I love so much, but it really didn't”25:51–25:55
  • “They still have that amazing thick, cushy feel and shiny wet finish”25:58–26:03
  • “At first, these do have a pretty strong but sweet mint scent. However, the chemical sunscreen taste does start to come through pretty quickly”26:03–26:07
  • “I feel like this is going to really just be up to personal preference depending on your level of tolerance for that chemical sunscreen taste”26:18–26:22
  • “If you are okay with it, as long as it's not something that's like overly intense and you really love the Naturium lip balm formula, then this may be right up your alley”26:29–26:33
  • Source: I tried 22 overhyped new drugstore beauty launches... save your money - Aug 17, 2025
4.5Dew-Glow Moisturizer SPF 50
  • “They created an indentation in the cap here that is the perfect measurement for a quarter teaspoon. That is the amount that you are supposed to be wearing on your face each and every time that you do wear sunscreen”7:17–7:24
  • “It sinks right in and it provides a beautiful glow to your skin and it doesn't feel sticky afterwards”
  • “This also contains niacinamide in the formula for enhanced moisture in the skin and it plays extremely well underneath makeup”7:00–7:04
  • Source: Budget friendly beauty finds for summer - Jun 3, 2026
4.9The Glow Getter Bundle
4.5Retinaldehyde Cream Serum 0.10%
  • “I was spending $225 on Augustus batter retinol and other, you know, Shanny Darden, different retinols that were really, really up there in price. And I switched over to Naturium”10:53–10:58
  • “This uses encapsulated retinaldehyde which typically is better tolerated for most skin. So if you're a little more sensitive, this is one to check out”11:14–11:20
  • “I also read that retinaldehyde, even though it is a little more gentle and better tolerated for most, works more efficiently and faster”11:29–11:32
  • “I love how my skin looks when I use this”11:36–11:41
  • Source: Best Drugstore Makeup of 2025 - Dec 26, 2025
4.2The Calmer Ceramide Body Wash
4.2The Smoother Glycolic Acid Exfoliating Body Wash
  • “Oh my goodness, your skin is so smooth after you do it”3:26–3:35
  • “I feel like if you're looking for something that will eliminate the dead skin get skin cells before you're doing sunless tanner, this would be a great one for that”3:37–3:43
  • “Look at how much you get. There is 16.9 oz in here. So, let's round up and say 17, right? The bottle costs $17. So, you're paying approximately a dollar an ounce”3:48–3:56
  • “A little bit goes a long way. You don't need much each time you use it”4:02–4:06
  • “If you try it, you would not be disappointed in it”
  • Source: Budget friendly beauty finds for summer - Jun 3, 2026
4.5Niacinamide Cleansing Gelée 3%
  • “It always made sure that my skin was properly cleansed while not getting too oily without being stripped and dehydrated”12:40–12:47
  • “The thing that I love about this one is that it always makes sure that my skin is not excessively oily without drying it out, even if I am cleansing my skin three times a day”
  • “It has gentle surfactants, 3% niacinamide, glycerin”
  • “A great simple cleanser for oily skin that won't overly strip or dehydrate your skin over time”12:14–12:18
  • Source: Best cleansers of 2025 for oily, dry, and combination skin - Nov 22, 2025
Brand note

Affordable skincare and body care with a focus on effective, no-fuss formulas.

Naturium is a brand that shows up in creator routines for its straightforward, effective skincare and body care at a price point that doesn't hurt. The Phyto-Glow Lip Balm is the clearest anchor — creators consistently call it cushiony, glossy, and genuinely hydrating, with a texture that holds up against pricier options, though some note the tubes can be hard to squeeze and the SPF version has a chemical sunscreen taste. The body wash line also gets attention, particularly for smoothing KP-prone skin, but individual formulas vary in lather and hydration.

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