GrailPeople
Abbey Yung

Abbey Yung's product reviews

@abbeyyung

Abbey's Favorites

L'Oreal Paris$15.99
Paradise Big Deal Mascara
4.9Paradise Big Deal Mascara

“I have emptied three of the L'Oreal Paradise Big Deal mascaras. I didn't even realize that I had gone through this many, but goes to show how much I love this…”

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Browse All Their Reviews

Blush
CoverGirl
TruBlend Skin Enhancer Blush Balm
4.9Variant: Nude FlushTruBlend Skin Enhancer Blush Balm
  • “On my skin, I don't feel like I get that same result. I can make it work. It's just not my absolute favorite shade in the way that I assumed it would be”18:39–18:43
  • “The texture of this is slightly creamy. It's balmy, but compared to something like Rhode, which was obviously their inspiration. It's not as rich and creamy and slippy”19:21–19:26
  • “The formula is super easy to work with. It's very buildable and blendable”20:20–20:26
  • “The wear is great. It holds up well. The pigment stays smooth. It doesn't break down or go patchy”21:03–21:07
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
1 / 2
CoverGirl$9.99
TruBlend Skin Enhancer Blush Balm
4.9Variant: Sleepy MauveTruBlend Skin Enhancer Blush Balm
  • “Sleepy mauve is a really cute shade. It's like the perfect blend between mauve and pink”21:22–21:28
  • “I actually think it's beautiful”
  • “I love Sleepy Mauve and will be keeping this”
  • “This is officially a new favorite of mine and for sure something that I would consider to be a top tier drugstore cream blush”
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
1 / 2
Versed$15.99
Shade Swipe Blush Stick
4.2Shade Swipe Blush Stick
  • “The texture of this is extremely similar to the bronzer, if not identical”7:27–7:32
  • “I feel like I get that same easy to use, easy blend experience with the blush as well”7:55–8:02
  • “This, I would say, has more of like a dewy, juicy skin finish on me”8:02–8:06
  • “I did want to see like, can I build this back up on top of powder after I've set it? Does that mess up my makeup underneath? And no, it doesn't. It works really well that way, too”8:24–8:30
  • “Definitely brings some life back to the finish that the powder just naturally kind of not takes away but like mattifies a little bit more”8:33–8:37
  • “This one actually seemed to hold up really nicely on me without going patchy”8:40–8:44
  • “I think this is a formula that just works better built up a bit more”8:44–8:48
  • Source: I tried 22 overhyped new drugstore beauty launches... save your money - Aug 17, 2025
e.l.f. Cosmetics$6.00
Sheer For It Blush Tint
3.5Sheer For It Blush Tint
  • “These do not smell or taste like anything”11:13–11:23
  • “I would describe the texture as a very thin, watery serum that has a bit of a learning curve if you are using it as a blush”11:20–11:25
  • “When I first tried this out, I used the application technique that they showed on their website where they do like one dot at a time spaced out and then blending that out with a brush. But doing that on top of foundation was a patchy mess for me”11:26–11:29
  • “I tried this again by adding more product in one central area and blending that out first before adding product to the rest of my cheek where I want to add even more color. And that worked way better”11:45–11:49
  • “If I blend a little bit too much, it starts to go patchy and break down the foundation that I have underneath it”
  • “I would consider this to be sheer with a natural finish”12:13–12:18
  • “I do feel like the color held up well on my cheeks”12:21–12:25
  • “As a lip stain, unlike Benitin, I don't have issues applying this and making the pigment look even”12:45–12:49
  • “Once it sets, it does feel completely dry. Like there's zero moisturizing properties to this at all”12:57–13:01
  • “I think it looks gorgeous. At least the color left on red that is definitely my personal favorite”13:08–13:12
  • “I don't think that this stains as intensely as others that I've tried”13:22–13:27
  • “If the main thing you're looking for in a lip stain is just budge proof pigment, then this will probably not be for you. But if you don't have an issue reapplying, let's say like once every 6 hours or so, then I think that this is so so beautiful”13:40–13:44
  • Source: I tried 22 overhyped new drugstore beauty launches... save your money - Aug 17, 2025
Bronzer
Lunar Beauty$25.00
Outer Dimension Bronzing & Sculpting Stick
4.9Outer Dimension Bronzing & Sculpting Stick
  • “I was not expecting to become such a fast favorite of mine”6:13–6:17
  • “I think that this officially beats Nudestix for me”6:24–6:27
  • “I really haven't reached for Nudestix since I tested this out, except for to directly compare them”6:25–6:33
  • “This is definitely more slippy and more creamy, which I find just makes it more even and seamless to blend”6:33–6:37
  • “The glide on my face with this is unlike anything I've tried truly”6:43–6:47
  • “It has the perfect amount of pigment”6:53–6:57
  • “It lasts all day long”6:56–6:59
  • “I do feel like I get slightly better wear with this than I did Nudestix”6:56–7:01
  • “I am saying that as someone with oily skin who often struggles to find cream complexion products that work with their oily skin”7:09–7:12
  • “The fact that this performs that well for me across the board is truly impressive”7:32–7:39
  • Source: 10 Best Makeup Products of 2025 (My Honest Favorites) - Dec 7, 2025
Fenty Beauty$39.00
Sun Stalk'r Souffle Pressed Mousse Blurring Cream Bronzer
3Variant: Suga CookieSun Stalk'r Souffle Pressed Mousse Blurring Cream Bronzer
  • “This has a velvety putty-like texture that definitely reminds me of something like the MAC Glow Play blush or the A'pieu blush”33:09–33:14
  • “It applies really smoothly and has more of a natural skin-like look to it because it's so light and thin”33:24–33:31
  • “The pigment is buildable up to like medium-ish, so if you're looking for a really pigmented bronzer, this one wouldn't be for you”33:09–33:13
  • “What I think this does amazingly well is give you more of that skin-like look that you can get with a cream bronzer, but without any of that wet, rich, creaminess that cream bronzers often have”33:53–33:59
  • “It definitely is not something that I would describe as being super long-wear. It doesn't completely fade and it doesn't look super patchy, but there is definitely noticeable fade by the end of the day”
  • “I feel like I look at it and I'm like there's just something not right about this against my skin tone”32:54–33:02
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
Givenchy$76.00
Prisme Libre 4-Color Blurring & Sculpting Bronzer Powder
3Variant: 001 and 002Prisme Libre 4-Color Blurring & Sculpting Bronzer Powder
  • “When I swirl all four of the shades in that compact together, I feel like it just looks a little muddy on my skin”30:15–30:19
  • “I feel like this would just be too dark for you if you have fair skin”30:32–30:38
  • “The powder itself is definitely nice. They have a dense, soft, velvety texture that apply and blend smoothly”31:04–31:09
  • “They have buildable pigment and a satin matte finish with a bit of a pearlescent sheen throughout”31:19–31:25
  • “It is pretty, I must admit, like it does look really nice, and it wears well, but even if the shades worked for me, it's just not something that I would ever buy myself because again, it's I found out $62. $62 for a bronzer? No”31:34–31:39
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
Versed
Warm Dimension Bronzer Stick
2Variant: AugustWarm Dimension Bronzer Stick
Concealer
Charlotte Tilbury$36.00
Airbrush Flawless Blur Concealer
4.9Variant: 3.5 FairAirbrush Flawless Blur Concealer
  • “This is also something I would describe as full coverage and flawless and budge proof. This wears so well on my skin”4:23–4:28
  • “For a full coverage concealer, surprisingly very light and skin-like. Like I look at this and I'm like, this doesn't look like a heavy cakey full coverage concealer at all”5:16–5:23
  • “This packaging is driving me nuts, though. It's definitely getting worse the longer that I use it”5:26–5:29
  • “But that's how much I love it. I'm willing to put up with that because it's so good”5:50–5:53
  • Source: Everyday drugstore makeup routine - Jun 14, 2026
Charlotte Tilbury$36.00
Airbrush Flawless Blur Concealer
4.9Airbrush Flawless Blur Concealer
1 / 2
Ciele$36.00
Conceal & Protect SPF 50+ Spot Concealer for Dark Spots
4.5Conceal & Protect SPF 50+ Spot Concealer for Dark Spots
  • “Has not replaced Tarte Creaseless Creamy for my favorite under eye concealer, but has become my favorite spot concealer”4:52–4:58
  • “When I'm trying to cover up a spot, a post acne mark, an active breakout, I want as much coverage as I can get, and this Ciele concealer is amazing for that”5:04–5:09
  • “I love that I'm able to use just a little bit of this while still getting a lot of coverage because that's ideally what you want in spot concealing”5:11–5:16
  • “This is definitely on the thicker, creamier side”5:23–5:29
  • “It holds up great”
  • “It's just again a bit too full coverage for my preference for under eyes, but not for spots. Perfect for spots”6:00–6:06
  • Source: 10 Best Makeup Products of 2025 (My Honest Favorites) - Dec 7, 2025
Patrick Ta$34.00
Major Skin Soft Blur Brightening Concealer
2.5Variant: Light Neutral 1Major Skin Soft Blur Brightening Concealer
  • “It has light to light/medium coverage, but it's not really buildable like they say it's supposed to be. Whenever I try to add more of this to get more coverage, I feel like it just breaks down and gets patchy and looks dry and clingy”26:55–26:59
  • “When I don't, I do think that it has a nice healthy-looking second-skin kind of finish. So, that is really pretty”27:09–27:16
  • “Where this starts to become an issue for me is when I try to set it with powder or start to apply the rest of my makeup because it can really, really break down”27:22–27:29
  • “Wear is not great. I feel like it looks a little dry and settles into lines more than my favorite, so this one's a pass for me”
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
L'Oreal Paris$18.99
Infallible Skin Ink 2-in-1 Foundation Concealer
2Infallible Skin Ink 2-in-1 Foundation Concealer
  • “This has a very strange texture for a concealer, kind of similar to what I was saying about Milani. I don't know that I've ever tried another concealer that feels exactly like this because it's thin but very slippy to the point of feeling greasy”3:53–3:57
  • “It claims to be self-setting and I agree that it sets really quickly, but that definitely creates some issues with the blending process for me”4:03–4:09
  • “It immediately starts to cling and settle and go patchy in some areas regardless of what I'm using to apply it”4:11–4:15
  • “This definitely doesn't completely cover dark circles for me. So, I would say it's more medium coverage with a true matte finish that I don't think looks skin-like at all”4:32–4:37
  • “I do think that it looks a little bit dry on me”4:39–4:45
  • “Somehow the Amico Skin Melt Powder saved how this looked. So, this strangely looks better after setting it with powder for me”5:04–5:11
  • “By the end of the day, it pretty much looks the exact same as when I initially applied it”5:15–5:19
  • “Because I just don't enjoy using it at all, it's unfortunately a no for me, too”5:19–5:23
  • Source: I tried 22 overhyped new drugstore beauty launches... save your money - Aug 17, 2025
Foundation
NYX$12.99
Make 'Em Wonder 24H Soft Matte Foundation
5Variant: 08 VanillaMake 'Em Wonder 24H Soft Matte Foundation
  • “I just love how this looks, but I love how it wears even better within a couple hours. I feel like it just looks really fresh, but still flawless”3:27–3:33
  • “And then at the end of the day, it still looks amazing. It does not budge”3:35–3:42
  • “I could not believe how amazing it looked after. It almost looked even better after because the humidity just like brought a glow to it”4:03–4:08
  • “It's seriously such an impressive foundation”4:11–4:14
  • Source: Everyday drugstore makeup routine - Jun 14, 2026
Dior$77.00
Forever Skin Glow Foundation
4.9Variant: 0.5 NeutralForever Skin Glow Foundation
  • “When I start to blend this out, it does get a little bit tacky. Not a crazy amount, but it was just something that I noticed... But it didn't at all. It blends really nicely”16:01–16:06
  • “This one has such a pretty glowy, skin-like finish. I just think it looks really light and fresh on the skin”16:29–16:35
  • “This one wears really well on me. It doesn't look like my skin super greasy or shiny at the end of the day. It doesn't break down”
  • “This is actually hands down one of the best high-end foundations I've tried in a long time”16:51–16:56
  • “This is one of the few that doesn't make me feel bummed that I just spent all that money on it, because I will definitely reach for it again now that I have it”17:12–17:16
  • “If this is something you're interested in and you're wanting to splurge on a nice foundation, this is 100% worth it in my opinion”17:28–17:31
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
Benefit Cosmetics$47.00
The POREfessional Foundation: Smoothing Blur Foundation
4.9The POREfessional Foundation: Smoothing Blur Foundation
  • “This is one of those rare foundations that has a skin perfecting quality to it where it just kind of like blurs and just really makes your skin look nice without looking heavy or too intensely full coverage”3:55–4:01
  • “It is buildable up to, I would say, medium/full coverage, but it's not full full”4:05–4:11
  • “You can also shear it out to just be more medium in coverage with a natural matte finish”4:11–4:15
  • “I just think it looks absolutely beautiful”4:15–4:18
  • “It wears so well”4:17–4:21
  • “It is one of those rare foundations that doesn't look too greasy on me”4:19–4:22
  • “I definitely look glowier by the end of the day, but I don't have to use a mattifying primer or setting spray in order for this to work”4:22–4:26
  • “The glow at the end of the day actually looks really nice”4:29–4:33
  • “Ever since then it's definitely the complexion product I've reached for the most”4:34–4:40
  • “I feel like I'm gonna empty this any day now, which is going to be like the fastest I've emptied a complexion product in a really long time”4:38–4:44
  • “It really is just that good. I highly recommend it”4:45–4:50
  • Source: 10 Best Makeup Products of 2025 (My Honest Favorites) - Dec 7, 2025
L'Oreal Paris$20.99
True Match Nude Hyaluronic Tinted Serum
4.9True Match Nude Hyaluronic Tinted Serum
1 / 2
MAKE UP FOR EVER$66.50
HD Skin Balancing and Perfecting Natural Finish Longwear Foundation
3Variant: 106C CeramicHD Skin Balancing and Perfecting Natural Finish Longwear Foundation
Rare Beauty$38
True to Myself Natural Matte Longwear Foundation
2.5Variant: 6 Fair NeutralTrue to Myself Natural Matte Longwear Foundation
  • “I don't agree that this feels airy. I feel like that makes it seem like it's a really light-feeling foundation, but it's pretty thick and creamy”11:58–12:05
  • “This one, thankfully, blends with zero issues, no streaking, no patching, nothing that I was running into with NARS”12:17–12:21
  • “For a thicker, creamy, matte foundation, this does make my complexion look pretty perfected. It doesn't cling to my skin. It's not, you know, heavily settling into lines”12:39–12:46
  • “I do feel like it just looks a little too makeup-y for me, and there's like a heaviness to that that doesn't come from weight”12:59–13:09
  • “Some days it looks like it holds up really well, but others it's not the best. Like, in this footage that I have here, it's broken down in some areas, for sure. Looks dry and kind of clinging to my skin in other areas”13:33–13:39
  • “I personally feel like the NYX foundation just has a much more wearable look to it than Rare”13:54–13:59
  • “This Rare Beauty one just doesn't feel like it's worth the splurge for me”14:03–14:08
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
L'Oreal Paris$18.99
Infallible Skin Ink 2-in-1 Foundation Concealer
2Infallible Skin Ink 2-in-1 Foundation Concealer
  • “This has a very strange texture for a concealer, kind of similar to what I was saying about Milani. I don't know that I've ever tried another concealer that feels exactly like this because it's thin but very slippy to the point of feeling greasy”3:53–3:57
  • “It claims to be self-setting and I agree that it sets really quickly, but that definitely creates some issues with the blending process for me”4:03–4:09
  • “It immediately starts to cling and settle and go patchy in some areas regardless of what I'm using to apply it”4:11–4:15
  • “This definitely doesn't completely cover dark circles for me. So, I would say it's more medium coverage with a true matte finish that I don't think looks skin-like at all”4:32–4:37
  • “I do think that it looks a little bit dry on me”4:39–4:45
  • “Somehow the Amico Skin Melt Powder saved how this looked. So, this strangely looks better after setting it with powder for me”5:04–5:11
  • “By the end of the day, it pretty much looks the exact same as when I initially applied it”5:15–5:19
  • “Because I just don't enjoy using it at all, it's unfortunately a no for me, too”5:19–5:23
  • Source: I tried 22 overhyped new drugstore beauty launches... save your money - Aug 17, 2025
Estée Lauder$52.00
Double Wear Stay-in-Place Longwear Matte Foundation
2Variant: 1N1 Ivory NudeDouble Wear Stay-in-Place Longwear Matte Foundation
NARS$55.00
Natural Radiant Longwear Foundation
2Variant: L2 Mont BlancNatural Radiant Longwear Foundation
  • “Once it starts to dry down and settle onto my skin, I notice these little streaky, patchy spots almost as if it wasn't a foundation that blended nicely”9:16–9:22
  • “If I try to go in and fix that and blend it out or apply a little bit more, it just immediately breaks down the formula and gets even patchier”9:34–9:38
  • “Just from a regular distance, it can look really pretty. Like it actually looks smooth and it has a natural matte finish with medium to full coverage”
  • “How this performs with wear is inconsistent for me, but I would say mostly not great”10:47–10:52
  • “It also weirdly will give me kind of like an orange foundation mustache where it clearly has like oxidized there”10:58–11:02
  • “There are way too many to justify the high price point, and there are too many amazing options at the drugstore for significantly less that don't give me any of these issues”11:05–11:10
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
m.ph by Mary Phillips$49.00
Le Skin Weightless Serum Foundation
1.5Variant: Fair 20CLe Skin Weightless Serum Foundation
  • “This is one of those foundations that feels like a dream to apply. It just melts into your skin as you're blending it. It builds up nicely. It doesn't get patchy or streaky”18:53–18:59
  • “Given how juicy and dewy the finish is, I was actually surprised by how much coverage this can have”19:07–19:10
  • “This one just does not wear well on me. It definitely looked patchy around my nose and mouth and even on my forehead”20:29–20:33
  • “Worst of all is that this made me break out so so badly. I am not kidding. I think I got almost 10 zits on my nose from testing this out for several days”20:05–20:14
  • “I think if you're someone that's not acne prone and lives in like a cooler drier climate year round, or maybe wants to like use this as a winter foundation, then maybe that would be something that would be worthwhile for you”20:35–20:41
  • “Even if this didn't make me break out, I wouldn't feel like it's worth the price because the wear is not amazing”20:48–20:53
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
Highlighter
L'Oreal Paris$12.99
Lumi Le Glass Highlighter Stick
4.8Variant: Glassy PearlLumi Le Glass Highlighter Stick
  • “I absolutely love a sheer glossy highlight”7:46–7:50
  • “I really can't stand a super powdery looking highlight. I especially can't stand a glittery highlight”7:50–7:56
  • “If you make sure to get the L'Oréal Glass Stick and not the L'Oréal Glow Stick, cuz they are two different things”7:58–8:05
  • “The base is completely sheer, so you get that like sheer tint of color”8:03–8:07
  • “My personal favorite shade is glassy pearl. It just works really well with my skin tone, and it just looks super juicy and glassy on the skin”8:07–8:11
  • “It doesn't disrupt my makeup if I just tap it on with my finger and it lasts all day long”8:14–8:20
  • “This really does for me exactly what the RMS luminizers do”8:20–8:24
  • “I love that this gives us that exact same kind of effect in a much more affordable format”8:28–8:31
  • Source: 10 Best Makeup Products of 2025 (My Honest Favorites) - Dec 7, 2025
Milani
Baked Highlighter
3.5Variant: Dolce PearBaked Highlighter
  • “This is a soft pinky champagne shade that I do think is a little bit too pink on my skin, but if you had a cooler undertone than me, then I think you'd really like that”31:20–31:28
  • “It's soft, it's not too dry, and it has a buildable glow”31:38–31:42
  • “It does remind me a little bit of Essence Pure Nude at first where it gives you a bit of a softer, more diffused look, but this one you can build up quite a bit”31:40–31:44
  • “I still prefer Essence and L'Oreal Lumi Le Glass to this”32:11–32:15
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
e.l.f. Cosmetics
Halo Glow Silky Powder Highlighter
2.5Variant: Soft Pearl EraHalo Glow Silky Powder Highlighter
  • “It's very bright and reflective. Like this is a pop for highlight”30:02–30:08
  • “It's just not something that I feel is like my taste in highlighter at this point in time. In 2016, I would have eaten this up. But now in 2026, I really only reach for highlights that are either very sheer and glossy or really soft and diffused”
  • “It's just a bit too bright for me, but if that's what you're looking for, it'll give you that and it wears well”30:54–30:58
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
Versed$14.99
High Points Illuminating Stick
2Variant: BaroqueHigh Points Illuminating Stick
Essence$5.99
Soft Touch Bouncy Glow
2Variant: 10 Soft GlazeSoft Touch Bouncy Glow
Primer
e.l.f. Cosmetics$11
Power Grip Primer
4.5Power Grip Primer
  • “With this primer, that does not happen”1:31–1:36
  • “This is definitely not the most cosmetically elegant primer I've ever tried”1:33–1:40
  • “It's thick. It's stiff. It's tacky”1:46–1:50
  • “It's really similar to the original Power Grip Primer that does not have a mattifying effect”1:48–1:54
  • “Not only is this something that plays really nicely with makeup I layer on top of it without causing streaking or peeling, it's also something that really helps with all day makeup wear and preventing my skin from looking oily”2:01–2:07
  • “If there's a foundation that I really love the look of and love everything about except for how oily my skin looks wearing it at the end of the day, then I can just layer this underneath it before I apply that foundation and it will prevent that from happening”2:09–2:18
  • “If you deal with similar issues and are looking for a drugstore solution, I highly recommend this one”2:26–2:32
  • Source: 10 Best Makeup Products of 2025 (My Honest Favorites) - Dec 7, 2025
Milani$17.50
Conceal + Perfect Blur Out Smoothing Primer
2.5Conceal + Perfect Blur Out Smoothing Primer
  • “The texture of this is so unique that I honestly have a hard time describing it”1:20–1:24
  • “I was surprised by how soft and silky this felt when I first touched and applied it”1:34–1:38
  • “It's like the whipped silkier more velvety version of a classic OG silicone primer”1:44–1:49
  • “It actually has great glide across my skin as I'm blending it in”2:05–2:09
  • “Makeup applies on top of it really nicely without issue, too”2:07–2:12
  • “When I first apply this, it does feel refreshing and have that cooling sensation that they described, but it does cause irritation for me, so it ends up just stinging and burning a bit that does eventually fade”2:10–2:14
  • “I have noticed that on days when I wear this, when I remove makeup and start applying my nighttime skin care, those skin care products really sting and burn for me, which is not something that I normally experience when I am not wearing this primer”2:22–2:29
  • “I just didn't feel like I was seeing much of a difference in terms of smoothing or blurring”2:46–2:50
  • “I do like how my makeup wears with this. I think by end of day, it still looks really good”3:02–3:06
  • “That combined with the fact that I don't really see any of the smoothing or blurring like it claims makes this an unfortunate pass for me”2:47–2:51
  • Source: I tried 22 overhyped new drugstore beauty launches... save your money - Aug 17, 2025
Setting Powder
One/Size$40
Boucle Silk Airbrushed Talc-Free Finishing Powder
4.8Boucle Silk Airbrushed Talc-Free Finishing Powder
  • “For a baked powder this does not feel dry at all. It's very soft and silky”8:36–8:43
  • “What I love most about it is that it softly blurs my skin for a bit of an airbrushed finish”8:40–8:47
  • “I just feel like there's something skin perfecting about this”8:50–8:54
  • “I love the way it lays on top of makeup”8:54–8:57
  • “It wears great all day long”
  • “It's not the kind of powder that gives me all day like intense mattifying oil control. But in saying that, I don't look greasy with this”8:57–9:01
  • “It really is just a beautiful powder that I think would work well for a lot of different skin types”9:03–9:08
  • “I've been wearing it with that Benefit Porefessional Foundation non-stop”9:08–9:12
  • “Their lightest shade, fair, which is this one right here, is not light enough at all”9:13–9:18
  • “I'm really hoping they come out with a shade expansion in the future because this is one of the most beautiful setting powders I've tried in a really long time”9:18–9:21
  • Source: 10 Best Makeup Products of 2025 (My Honest Favorites) - Dec 7, 2025
Huda Beauty$40.00
Easy Bake and Snatch Pressed Brightening and Setting Powder
2.5Variant: PoundEasy Bake and Snatch Pressed Brightening and Setting Powder
  • “The texture feels really nice in the pan. It's lightweight, it's kind of like velvety and suede-like, and it definitely does blur the look of my skin a little bit”28:21–28:27
  • “This does make my under eyes look pretty dry. So, if you have really dry skin or a lot of fine lines under your eyes, then I don't think you'd love this”28:43–28:47
  • “If you have super oily skin and you really need a powder that gives you that true all-day shine control where that shine is not going to start to come through, then this one is not going to be for you”28:55–29:00
  • “I just don't feel like there's anything special about this that I can't get from another powder for less. So, it's not new for me”29:08–29:11
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
Setting Spray
Lip Balm & Treatment
Vitamasques$2.99
Overnight Lip Mask
4.9Overnight Lip Mask
  • “I can confirm that this no longer tastes like plastic”46:58–47:03
  • “Oh my gosh, I feel like now that I've been able to do wear tests with this, I can appreciate it even more”47:09–47:12
  • “It's thick. It's creamy. It's plush. It's very smooth with a little tack. It lasts well. It's very moisturizing for me”47:20–47:27
  • “It's my new favorite drugstore lip mask”
  • “These have really, really nice shine. They make your lips just look plump and juicy”
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
Naturium$10
Phyto-Glow Lip Balm
4.5Variant: SPF 45Phyto-Glow Lip Balm
  • “Because these have SPF added, I was worried that that was really going to alter the lip balm formula that I love so much, but it really didn't”25:51–25:55
  • “They still have that amazing thick, cushy feel and shiny wet finish”25:58–26:03
  • “At first, these do have a pretty strong but sweet mint scent. However, the chemical sunscreen taste does start to come through pretty quickly”26:03–26:07
  • “I feel like this is going to really just be up to personal preference depending on your level of tolerance for that chemical sunscreen taste”26:18–26:22
  • “If you are okay with it, as long as it's not something that's like overly intense and you really love the Naturium lip balm formula, then this may be right up your alley”26:29–26:33
  • Source: I tried 22 overhyped new drugstore beauty launches... save your money - Aug 17, 2025
Kulfi
Lip Snack Moisturizing Glossing Balm
4.5Variant: Coconut Chum ChumLip Snack Moisturizing Glossing Balm
  • “It tastes and smells really nice. Like, really, really nice. I smell coconut and caramel, and while it is definitely really sweet, it's not too sweet for me”45:21–45:27
  • “This is my kind of lip balm flavor. Huge fan. Yum”45:33–45:38
  • “I really love the texture of it. It's thick, it's smooth, it's like a gel balm hybrid with a little bit of tack”45:42–45:46
  • “This has sheer to light pigment and a glassy high-shine finish that looks really smooth”46:29–46:34
  • “It has good lasting power for a lip balm and despite that tingle, it doesn't make my lips feel dry. It just feels comfortable until it fades”46:34–46:40
  • “I think that this is actually really, really good”46:43–46:46
  • “If you can find a shade in this that you really love, it's definitely a lip balm I'd recommend”46:55–46:58
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
ColourPop$10.00
Fresh Kiss Lip Mask
4.2Fresh Kiss Lip Mask
  • “The texture of these, they're thick, they're melty, they're creamy, they're balmy all at the same time”28:46–28:51
  • “I actually feel like they're pretty comparable. Laneige is maybe just a little bit thicker and creamier and has a bit of a glossier finish, but overall the experience is pretty similar”28:54–29:00
  • “These ones do have a little hint of whatever color the mask is, but they're very, very sheer”29:04–29:09
  • “In addition to these feeling really nice and smelling amazing, these last well on me and end up leaving my lips feeling very nourished”29:14–29:18
  • “These are a win for me and really surprised me”
  • Source: I tried 22 overhyped new drugstore beauty launches... save your money - Aug 17, 2025
ColourPop$9.99
Fresh Kiss Exfoliating Lip Scrub
4Fresh Kiss Exfoliating Lip Scrub
Experiment
Softwear Smoothing Lip Treatment Balm
4Variant: Null, Bite, VoidSoftwear Smoothing Lip Treatment Balm
  • “The shade null is a soft gray nude and oh my gosh, I feel like I'm lucky out lip products lately that are the your lips but better kind of products for me because that's exactly how I would describe this. Like it just ever so slightly enhances my natural lip color”47:50–47:58
  • “Bite is a neutral cherry brown that I felt was going to be too dark and vampy for me when I swatched it out, but it's actually so flattering”48:06–48:13
  • “Void is a smoky black brown that I was curious to just at least try again... and it is indeed too dark. Feel like it kind of just makes me look cold or like my lips are stained with blackberry juice, but my gosh, if you have deeper skin, this would be so stunning”48:22–48:27
  • “I really appreciate what they did with these. I feel like they're so unique. They would be so flattering on so many different skin tones”48:46–48:53
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
Vitamasques$4.99
Lip Butter Balms
4Variant: Pink VanillaLip Butter Balms
  • “Pink vanilla is a very sheer light neutral pink. The color doesn't really show up a ton on my lips, which is fine. It's just like the slightest hint of pink”48:22–48:32
  • “This is another great option for just an untinted lip balm from the drugstore, especially if you want something that is lighter than the lip mask because these lip butter balms are definitely more lightweight”48:50–48:54
  • “They're still really soft and smooth and comfortable and have just a great texture”
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
Clinique$23.00
Moisture Surge Lip Hydro-Plump Treatment
3.7Moisture Surge Lip Hydro-Plump Treatment
Versed
Soft Gloss Tinted Lip Serum
3.5Soft Gloss Tinted Lip Serum
  • “I really enjoy how these feel when I first apply them. They're rich, they're creamy, they're buttery, they're not too thin, not too thick”19:03–19:06
  • “These do start to have that minty cooling sensation on me”19:08–19:14
  • “I think they look really pretty, though. They can go from to perfectly glossy depending on how much you want to layer these up”19:36–19:40
  • “They wear well”19:41–19:43
  • “Overall, I would say that these continued to look nice with wear. They continued to feel comfy with wear”20:06–20:09
  • “I don't think I'm going to keep either of these. I feel like this is one of those products that I'm like, it's pretty for sure, but when I think about the collection of lip products that I have, is there anything that I would want to replace with these? And the answer to that is no”20:08–20:16
  • Source: I tried 22 overhyped new drugstore beauty launches... save your money - Aug 17, 2025
Indeed Labs$14.99
Hydraluron + Tinted Lip Treatment
3.5Hydraluron + Tinted Lip Treatment
Wet n Wild$5.99
Lip Oil
3Variant: Rose QuartzLip Oil
  • “It's definitely not to the level of any of the lip stains that we just reviewed, but something that I noticed for sure, like every time I had this on a few hours later, I was like, 'Why are my lips still bright pink?' Oh, she stains”21:08–21:14
  • “It smells yummy. It's like a subtly sweet scent that I feel like is like a little bit vanilla, a little bit mint”21:21–21:28
  • “It does burn on my lips a little bit, but this is not one that lasts the entire time that I wear it”21:30–21:34
  • “The texture of this is like a little bit jelly like and a little bit gel-like”21:36–21:40
  • “It's lightweight. It's soft. It's smooth. It's a little bit tacky, and it's something that can be built up to feel moderately thick and cushy”21:48–21:52
  • “This has that wet diamondy shine that fills in the look of lines”21:32–21:36
  • “It does kind of start to get gummy with wear”
  • “I would say that it lasts for an average amount of time and is probably average to below average for how moisturizing it is. My lips do feel kind of dry after I have this on”
  • “It's one of those that I would categorize as being very cute for a gloss, but not something that's like the most amazing for a lip treatment”21:50–21:54
  • Source: I tried 22 overhyped new drugstore beauty launches... save your money - Aug 17, 2025
Gisou$26.00
Honey Glaze Collagen Therapy Lip Mask
3Honey Glaze Collagen Therapy Lip Mask
Charlotte Tilbury$32.00
Pillow Talk Long Lasting Blush Balm Sheer Lip Tint
2.5Variant: Pillow TalkPillow Talk Long Lasting Blush Balm Sheer Lip Tint
LAKA$18.00
Fruity Lip Glotioner
2.5Variant: 706 StealerFruity Lip Glotioner
MAED$32.00
Revive Lip Balm for Barrier Repair Day + Night
2.5Variant: CovetRevive Lip Balm for Barrier Repair Day + Night
  • “The texture is rich, creamy, balmy, and in between thin and thick. Overall, it feels really nice. It's not oily, it's not sticky. It just feels moisturizing and comfortable”43:36–43:43
  • “While it's not super long wear, I feel like it lasts for a good amount of time for a product like this”43:47–43:51
  • “It smells and tastes like watery coffee beans to me with like a hint of spice, which I'm assuming is the cardamom. I do not like it at all”43:28–43:34
  • “It just ends up looking too bold, which is not what I'm personally going for in a tinted lip balm, but if you have deeper skin, this would be gorgeous on you”44:02–44:08
  • “If they had a shade that worked for me, I feel like I would be excited to use it, except for the smell and taste. Like, that is a deal breaker for me with this one, unfortunately”44:17–44:21
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
Neutrogena$17.99
Collagen Bank Lip Plumping Treatment
2Collagen Bank Lip Plumping Treatment
  • “This has a vanilla smell and taste that is subtle but also like a tiny bit plasticky”41:52–41:59
  • “This looks like a fluid gel, but once it settles on my lips, at least at first, it feels thick and tacky”42:05–42:11
  • “Within the first 30 minutes or so of wearing it, it definitely does start to get sticky”42:18–42:22
  • “I don't really feel like this fills in lines as much as some other lip products I've tried”42:56–43:02
  • “I don't think that it plumps over time either”43:15–43:18
  • “It's certainly not a bad product or anything. I just don't feel like this does anything for me really across the board”43:35–43:40
  • “I'm not going to repurchase”
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
DAISE$6.99
Peptide Lip Butter Balm
1.5Variant: Cake PopPeptide Lip Butter Balm
  • “This is not cake. This is bubblegum. Oh my gosh. Why does that gross me out?”44:39–44:46
  • “Upon initial application, I would describe this as a gel cream that feels very slippy and a little bit melty. And it has really amazing shine at first”44:56–45:02
  • “Very quickly after applying this, that initial cush starts to kind of melt away and it feels more thin and oily. So, it doesn't end up nourishing my lips very much”45:06–45:15
  • “The taste is so much for me that even if it was amazing, I wouldn't use it. But, it's not, so we're good”45:25–45:31
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
Lip Gloss
Physicians Formula$9.49
Mineral Wear Diamond Lip Oil Stain
3Variant: Light PinkMineral Wear Diamond Lip Oil Stain
  • “I don't agree that this feels like a lip serum at all. I would say it's one that I would also describe as feeling both kind of a little bit like a jelly and also like a gel”22:47–22:52
  • “Compared to Wet N Wild, I would say that this one feels lighter and less tacky on the lips while also just feeling more slick”22:56–23:00
  • “I can also build this up to feel moderately thick and cushy”23:01–23:07
  • “I do think I prefer the way that Wet N Wild feels, just like that slightly thicker texture is something I definitely gravitate towards”23:05–23:11
  • “This has that super plump, juicy looking shine with some line smoothing action”23:13–23:17
  • “I think it lasts a little bit longer than Wet N Wild for me”23:17–23:20
  • “My lips also feel kind of dry after using it”23:20–23:25
  • “Another that I think makes for a really cute gloss, but not necessarily a lip treatment”23:22–23:28
  • Source: I tried 22 overhyped new drugstore beauty launches... save your money - Aug 17, 2025
LAKA$18.00
Fruity Lip Glotioner
2.5Variant: 706 StealerFruity Lip Glotioner
Tower 28 Beauty$20.00
ShineOn Plumping Lip Jelly
2Variant: Only ChoiceShineOn Plumping Lip Jelly
  • “This has that slick reflective look that I love”35:34–35:42
  • “I wouldn't describe this as a jelly. I feel like to me jellies are more airy and whipped, while this is something that is a smooth, slightly tacky gel that is in between thin and thick”35:48–35:53
  • “I was so distracted by this. I couldn't think about anything else while I had it on. I was just like, 'Oh my god, my lips are buzzing. This is so weird.'”36:33–36:38
  • “I do see a little difference in terms of how plump my lips are, but I honestly feel like most of that is just from the amazing shine that this has”
  • “My lips did start to feel tight and dry while I continued to wear this”37:06–37:13
  • “It is a product that I would say is really bizarre”
  • “It's not something I will be reaching for again”37:36–37:40
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
Maybelline$12.99
Lifter Gloss
mentionsLifter Gloss
Lip Liner
Revlon$12.99
PhotoReady Instant Blur Liner
4.5Variant: LazyPhotoReady Instant Blur Liner
  • “I feel like this is exactly a your lips but better color for me”37:00–37:03
  • “This also has kind of a crayon-like texture, but similar to L'Oreal, I would say that it's less creamy and a lot lighter”
  • “They still have enough color payoff to add definition for me, but I obviously have very fair skin”37:05–37:10
  • “They actually look more flattering on me than a really pigmented lip liner”
  • “I was kind of surprised by how much I enjoyed the look of this”
  • “If you feel like you often struggle to find a lip liner that doesn't look too harsh against your skin and you want something that is more muted and wearable, then you might love these as much as I've been loving these”37:10–37:14
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
1 / 2
Morphe$7.00
Signature Lip Pencil
4.5Variant: Bubble BathSignature Lip Pencil
  • “Bubble Bath, which is the most perfect light neutral pink of all time. Like, this is going to be in the running for a wedding lip liner for me someday”38:31–38:36
  • “Compared to Revlon and L'Oreal, these are definitely less creamy, but for a traditional lip pencil formula, they're definitely not too dry or too pencily”38:57–39:01
  • “These are definitely significantly more pigmented than Revlon and even more pigmented than L'Oreal built up. and they are definitely longer wear than L'Oreal and Revlon as well”39:21–39:24
  • “I would consider these to be true longwear lip liners”39:30–39:33
  • “Bubble Bath will be staying with me”
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
L'Oreal Paris$9.99
Paradise Blurfiller Blurring Lip Contour
4.2Variant: Worth It MediumParadise Blurfiller Blurring Lip Contour
  • “These kind of have that like crayon-like texture but they don't feel waxy, they're smooth, they're creamy, they're not wet and they have buildable pigment with a soft blurred matte finish”33:01–33:09
  • “In terms of application, this is a pretty effortless lip liner. I really love that you can just throw this on and have it look nice without needing to smudge it or blur it out in order to make it look blended”33:12–33:18
  • “These definitely last much longer for me than the Rhode Lip Contours”33:46–33:50
  • “Worth It Medium is the closest to being a good color match for me, but I do feel like it's just a bit too dark for me to wear on a daily basis”
  • “It's definitely a lip liner that I recommend”34:27–34:31
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
Lip Stain
Physicians Formula$9.49
Mineral Wear Diamond Lip Oil Stain
4.9Variant: Radiant RoseMineral Wear Diamond Lip Oil Stain
  • “This has that wet feel that most lip stains have, but it's not as thin and watery as something like Benetint. It still feels lightweight, but it has more viscosity and cush than Benetint and is more like a gel cream”40:06–40:12
  • “It has light to medium pigment and a really gorgeous glossy glazed finish”40:19–40:24
  • “In a shocking surprise to no one, I love how this looks”40:24–40:28
  • “This is just giving me life”40:35–40:37
  • “If you are looking for something that is softer and more wearable that you can just pick up at the drugstore, I would definitely recommend checking this out”
  • “It's my favorite kind of look”41:26–41:30
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
1 / 2
CoverGirl$10.99
Clean Fresh Jelly Water Tint
3.5Clean Fresh Jelly Water Tint
  • “I still can run into the issue of this going patchy if I accidentally over blend”15:01–15:05
  • “Overall, I feel like these give a similar effect on the cheeks to E.L.F. because I can still see my skin through them. They also have a natural finish, but they have a bit more color payoff”15:14–15:19
  • “I'd say I get the same performance in terms of wear as E.L.F. where it holds up well, but doesn't stain so hard that I can't get it off my cheeks”15:26–15:31
  • “In terms of texture, this feels really comfy and hydrating when you first apply it”15:56–16:00
  • “Once it does dry down, it transforms into more of a true matte feel and finish. So that comfiness and glossiness don't last for me”16:06–16:12
  • “The staining power seems to be more intense on my lips as well. So it lasts super long, which I was really impressed by”16:17–16:21
  • “CoverGirl is probably going to be best for you if you're looking for a brighter, bolder stain that lasts all day”16:22–16:28
  • Source: I tried 22 overhyped new drugstore beauty launches... save your money - Aug 17, 2025
ColourPop$9.00
HydraPop Glossy Lip Stain
2.5HydraPop Glossy Lip Stain
  • “This has a wet, creamy, whipped texture that is more comparable to CoverGirl than E.L.F., but it's a little bit thicker and less watery, which I think makes it even comfier”17:17–17:21
  • “I'm not in love with the Doe Foot. I feel like it's just like too skinny and stiff”17:26–17:31
  • “When I just apply this without blotting it, it's very pigmented and has a moderately glossy finish”17:35–17:42
  • “After blotting, it transforms into having light to medium levels of pigment with a slight glow to the finish, which I think is pretty”17:42–17:45
  • “It's definitely not after it. I mean, it's just kind of that classic thinner, drier lip stain feel, but maybe with a tiny bit of tack”17:52–17:56
  • “This one doesn't last as long as CoverGirl, and I feel like it fades a little bit patchier than E.L.F”18:09–18:13
  • “I feel like these are kind of just a pass for me because they don't do anything special for me that my other favorite lip stains and tints do”18:21–18:27
  • Source: I tried 22 overhyped new drugstore beauty launches... save your money - Aug 17, 2025
Charlotte Tilbury$32.00
Pillow Talk Long Lasting Blush Balm Sheer Lip Tint
2.5Variant: Pillow TalkPillow Talk Long Lasting Blush Balm Sheer Lip Tint
VIOLETTE_FR$29.00
Lip Nectar Hydrating Lip Stain
2Variant: Bois De CentaureLip Nectar Hydrating Lip Stain
  • “This has a soft moosie cream texture that is super comfy for a lip stain”38:23–38:28
  • “This is one that I feel like you could get away with wearing without a lip balm on top of it, even blotted out”38:32–38:35
  • “Freshly applied, this has full coverage pigment with high shine. So, it gives that lip lacquery kind of look”38:42–38:47
  • “I was really hoping that this would sheer out a bit more. When I first applied it, I was like, 'Okay, this is, you know, way too bright and vibrant for me”38:56–38:59
  • “This one just doesn't really seem to like truly set and stain when it's blotted down like other lip stains do. So, it just doesn't last super long for me”39:09–39:15
  • “Because it's too intense for me to wear in that way, this one is not for me”39:25–39:29
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
Brow Product
NYX$12.00
Blade & Shade Nano Brow Mechanical Pencil
4.9Variant: Ash BlondeBlade & Shade Nano Brow Mechanical Pencil
1 / 2
NYX$12.00
The Brow Glue Crazy Lift Brow Lamination Gel
2.5The Brow Glue Crazy Lift Brow Lamination Gel
  • “I am not a fan of this applicator. I feel like it just pushes up too much product and then makes it difficult to control the amount of product that I'm applying to my brows”35:12–35:17
  • “That combined with just these like short, stiff, plasticky bristles makes it easy for it to get flaky, too”35:21–35:28
  • “I can get it to work better if I wipe a lot of the excess product off with my finger, but then I feel like that kind of defeats the purpose of this”35:30–35:34
  • “It does really create that laminated look and keeps my brows lifted more than a lot of other gels I've tried, especially from the drugstore”35:35–35:41
  • “It performs for sure, but the issue with the applicator just doesn't make it worth it for me to keep”35:43–35:49
  • Source: I tried 22 overhyped new drugstore beauty launches... save your money - Aug 17, 2025
Eyeshadow
Mascara
L'Oreal Paris$15.99
Paradise Big Deal Mascara
4.9Paradise Big Deal Mascara
1 / 3
L'Oreal Paris$12.99
Paradise Big Deal Mascara
4.9Variant: WaterproofParadise Big Deal Mascara
1 / 2
Too Faced$29.00
Ribbon Wrapped Lash Extreme Length Tubing Mascara
4.5Ribbon Wrapped Lash Extreme Length Tubing Mascara
Beaubble
Chocolate Dripped Tubing Mascara
4.5Variant: Chocolate BrownChocolate Dripped Tubing Mascara
Heimish$16.49
Dailism Smudge Stop Mascara
4.5Dailism Smudge Stop Mascara
Hourglass$34
Unlocked Instant Extensions Mascara
4.2Unlocked Instant Extensions Mascara
e.l.f. Cosmetics$8
Lash XTNDR Tubing Mascara
4.2Lash XTNDR Tubing Mascara
Thrive Causemetics$15.98
Liquid Lash Extensions Mascara
4.2Liquid Lash Extensions Mascara
L'Oreal Paris$12.99
Double Extend Beauty Tubes Lengthening Mascara
3.5Double Extend Beauty Tubes Lengthening Mascara
Caliray$25.00
Come Hell or High Water Volumizing & Lengthening Tubing Mascara
3.5Come Hell or High Water Volumizing & Lengthening Tubing Mascara
Merit$26.00
Clean Lash Lengthening Tubing Mascara
3Clean Lash Lengthening Tubing Mascara
  • “The formula is one that is not too dry and not too wet but very thin so I did have to layer this up significantly more than the others”12:11–12:16
  • “Length is average to good again depending on the lash”12:18–12:23
  • “Volume I think is good it's definitely one that is like fluffier and has more of that false lash effect”12:20–12:27
  • “Separation I would say is average to good some areas are too clumped but that left eye looks amazing”12:27–12:34
  • “Wear I would say is okay it definitely does fade but it's not as bad as some of the others”12:38–12:44
  • “Removal is an issue though not only does it not tube off and ends up smudging but it stings my eyes as well”12:44–12:51
  • Source: Best tubing mascara showdown: top 20 tested - Jul 24, 2024
Milk Makeup$29.00
KUSH High Roll Defining & Volumizing Tubing Mascara
2.5KUSH High Roll Defining & Volumizing Tubing Mascara
Clinique$28.00
Lash Power Mascara Long-Wearing Formula
2.5Lash Power Mascara Long-Wearing Formula
Essence$4.97
Bye Bye Panda Eyes! Tubing Mascara
2.5Bye Bye Panda Eyes! Tubing Mascara
tarte$28.00
Tartelette Tubing Mascara
2.5Tartelette Tubing Mascara
  • “This is a thicker formula that is not too dry and not too wet and it layers so so well”21:58–22:06
  • “Lengths amazing, volume's amazing, and separation is amazing”22:06–22:11
  • “The wear could definitely be better of course, I mean wear for all of these could be better, but I think comparatively it holds up really well”22:08–22:14
  • “Removal for this one might be a deal breaker for some of you because it like partially tubes mostly smears off, but it still comes off super easily”22:16–22:22
  • “This is without a doubt the best tubing mascara I have ever tried”22:37–22:44
  • Source: Best tubing mascara showdown: top 20 tested - Jul 24, 2024
tarte$28.00
Tartelette Tubing Mascara
2.5Variant: XLTartelette Tubing Mascara
  • “The formula leans both wet and thick so it's definitely one that starts to feel a bit heavy when layered”4:36–4:41
  • “The length is good and yes there's a ton of volume but the separation is not good”4:52–4:57
  • “I think this just looks kind of short and clumpy”4:57–5:01
  • “I think it actually stays in place pretty well but it's just that I don't like the way it looks”5:22–5:29
  • “I would definitely pass on the Tartelette XL especially because I think that the original Tartelette mascara is significantly better”5:34–5:37
  • Source: Best tubing mascara showdown: top 20 tested - Jul 24, 2024
Judydoll$12.00
3D Curling Eyelash Iron Mascara
2.53D Curling Eyelash Iron Mascara
Ulta Beauty Collection$12.00
New Heights Lifting Mascara
2.5New Heights Lifting Mascara
  • “The formula leans dry but it's not too dry and it's also not too thin and not too thick so it's definitely one of the better formulas out of everything I've talked about so far”10:07–10:10
  • “Initially I think that the length is great the volume is great and the separation is great too so pretty”10:12–10:16
  • “The wear is not good at all it makes my lashes look so short by the end of the day”10:21–10:28
  • “When I try to remove this it does not come off in tubes at all it just smudges everywhere”10:28–10:35
  • “This had a lot of potential it looked so nice at first it's just not one that stands the test of time”10:37–10:41
  • Source: Best tubing mascara showdown: top 20 tested - Jul 24, 2024
CoverGirl
Lash Blast Bond Mascara
2.5Lash Blast Bond Mascara
Versed$15.99
Day Lash Lifting and Defining Mascara
2.5Variant: BrownDay Lash Lifting and Defining Mascara
e.l.f. Cosmetics$11
Incredi-Curl Volumizing and Curling Mascara
2.5Incredi-Curl Volumizing and Curling Mascara
Blinc$26.00
Original Tubing Mascara
1.5Original Tubing Mascara
  • “This has a pretty standard tapered wand with bristles that essentially disappear the further away you get from the handle”0:16–0:20
  • “The wand itself is really really flexible”0:27–0:31
  • “I honestly think that this wand is just way too flimsy to give good results”0:33–0:37
  • “The formula is thin and very dry which I find makes it very difficult to build”0:43–0:50
  • “The length is so so bad”
  • “It just makes my lashes look way too short”1:10–1:17
  • “It literally disappeared from my lashes by the end of the day”
  • “That is the biggest reason why I felt like I had no choice but to give this last place”1:51–1:54
  • Source: Best tubing mascara showdown: top 20 tested - Jul 24, 2024
Milani
Highly Rated Lash Extensions Tubing Mascara
1.5Highly Rated Lash Extensions Tubing Mascara
  • “The formula is such an issue. It's very wet. It's the kind of formula that immediately starts to transfer if you blink while you're applying it”3:31–3:36
  • “It's thick but it doesn't layer well”3:38–3:41
  • “Length is average. Some of my lashes look nice and long but it's super inconsistent”3:49–3:56
  • “Separation is not good. There are a lot of areas where my lashes are just clumped together”4:00–4:03
  • “I just think this overall look is bad”4:10–4:14
  • “It does fully tube off while removing it, but that is pretty much the only redeeming quality this mascara has”4:20–4:26
  • Source: Best tubing mascara showdown: top 20 tested - Jul 24, 2024
KVD Beauty$25.00
Full Sleeve Long + Defined Tubing Mascara
1.5Full Sleeve Long + Defined Tubing Mascara
Velour
Pretty Big Deal Tubing Mascara & Peptide Lash Serum
1Pretty Big Deal Tubing Mascara & Peptide Lash Serum
  • “The wand is slightly curved with really soft nylon bristles but it's a huge problem because of how much product gets stuck to it”2:09–2:21
  • “It's a drier formula that is so thick and sticky and that makes both coating and building my lashes with this mascara really difficult”2:24–2:29
  • “The length is not only not good but also super inconsistent”2:44–2:49
  • “The clumping is so so bad”
  • “I honestly could not care less how this removes because I hate the way it looks from the second I apply it to the end of the day”3:07–3:11
  • “Awful can't recommend it any less”3:12–3:17
  • Source: Best tubing mascara showdown: top 20 tested - Jul 24, 2024
L.A. Girl$8.00
Volumatic Volumizing Tubing Mascara
1Volumatic Volumizing Tubing Mascara
Cleanser
Geek & Gorgeous
Mighty Melt Cleansing Balm
5Mighty Melt Cleansing Balm
1 / 3
Remedy Skin$18.00
Derm Dissolve Cleansing Balm
4.6Derm Dissolve Cleansing Balm
  • “The texture of this is very soft, smooth, and balmy. It's thick, but not so thick that it feels heavy. It's not greasy. It's not waxy. It's really, really nice”3:13–3:20
  • “In my opinion, much more cosmetically elegant than NYX”3:25–3:29
  • “It also does a great job removing makeup. It doesn't leave any sort of filmy residue”3:54–3:57
  • “All in all, I think that this is a great product”
  • “My only complaint is that there's not much product in here”3:59–4:07
  • “I did also already repurchase it because I really enjoy it”4:26–4:30
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
1 / 2
Remedy Skin$18
Gel-to-Foam Gentle Exfoliating Cleanser with Salicylic Acid
4.2Gel-to-Foam Gentle Exfoliating Cleanser with Salicylic Acid
  • “This has a true gel texture that to me feels lighter and more airy than something like the Cerave foaming facial cleanser”4:55–5:02
  • “It's just really easy to swipe and rinse away, and it gives me a great clean”5:33–5:39
  • “If you are looking for a gel cleanser from the drugstore that is more elevated than Cerave, but stronger cleaning than Prequel, then I would definitely recommend checking this out. I'm really liking it”5:45–5:49
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
1 / 2
Prequel$18
Redness Reform Sulfur Cleanser
4.2Redness Reform Sulfur Cleanser
  • “This has a pretty thick cream texture that honestly is not like the nicest or most luxe of all time. It kind of reminds me of putty a little bit”7:23–7:31
  • “Once I do, it glides and slides really nicely. It's smooth. It's soft. It's not something that feels like it's heavy or sticky or suffocating my skin”7:45–7:51
  • “I have absolutely noticed a difference in my skin when it is feeling dry and reactive in using this”7:54–7:58
  • “When I felt like my skin was extra reactive and just the thought of a gel or foaming cleanser made my skin burn, I would reach for this and I absolutely felt a difference”8:06–8:13
  • “I have continued to reach for this when I feel like, oh, my skin's starting to feel a little bit more tight than normal or if I feel a breakout coming on or have an active breakout, of course”8:20–8:27
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
COSRX$15.00
Low pH Niacinamide Micellar Cleansing Water
4Low pH Niacinamide Micellar Cleansing Water
ETUDE$14.99
SoonJung pH 6.5 Whip Cleanser
3.5SoonJung pH 6.5 Whip Cleanser
NYX$10
The Face Unglue Makeup Remover Cleansing Balm
3The Face Unglue Makeup Remover Cleansing Balm
  • “I definitely don't agree that this feels like a buttery balm. It kind of just has that coconut oil like texture and that it's a little bit hard at first and then when you kind of like press into it, it starts to melt down and transform into an oil”2:06–2:11
  • “That oil meltdown does feel a little bit too greasy for my personal preference”2:20–2:24
  • “It does remove my makeup well, so no complaints there”2:36–2:39
  • “I'll definitely finish this up because I don't absolutely hate it. I just don't love it enough to repurchase it”2:37–2:43
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
1 / 2
Eye Cream
BYOMA$13.99
Barrier Repair Eye Cream
4.8Barrier Repair Eye Cream
1 / 4
INNBEAUTY PROJECT$52
Extreme Cream Eye
3.5Extreme Cream Eye
e.l.f. Cosmetics$13
Bright + Brew-tiful Eye Cream
2.5Bright + Brew-tiful Eye Cream
  • “This has a really really nice texture. It feels almost kind of whipped. It's rich but not something that feels overly heavy”
  • “The brightening effect is definitely pretty. It's like a soft pearlescence, a soft luminance. It's not something that looks glittery or shimmery or anything like that”14:31–14:38
  • “This is not something I would ever wear under makeup”14:45–14:48
  • “I just don't personally see myself repurchasing something like this”
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
Face Exfoliator
Geek & Gorgeous
Cheer Up Liquid Exfoliant
4.8Cheer Up Liquid Exfoliant
Face Mask
Therabody$379.99
TheraFace Mask Glo
4.9Variant: Body GlowTheraFace Mask Glo
  • “It's something that I really wish I purchased sooner. It seriously helps me so much whenever I see a breakout coming”10:18–10:22
  • “It just it either helps to prevent it from coming to the surface at all and kind of like zapping it before it becomes a huge problem”10:22–10:27
  • “If I do have an active breakout... this really helps to speed up that healing process and just make them go away more quickly for me”10:35–10:40
  • “I absolutely love this. It's a really important part of my skincare routine”10:47–10:53
  • Source: Best Amazon Prime Day 2026 Beauty Deals - Jun 23, 2026
Therabody$379.99
TheraFace Mask Glo
4.9TheraFace Mask Glo
  • “Therabody does allow you to isolate blue light”4:59–5:06
  • “Compared to a lot of other brands, there seems to be more light coverage around the mouth”5:07–5:11
  • “It's more lightweight”
  • “It doesn't have those metal plates under the eyes that just felt really heavy”5:32–5:37
  • “I do feel like it really helps me if I have a breakout”
  • “I noticed that it just helps it to heal much more quickly”
  • “I feel like I end up using this like three to four times a week”
  • “I'm really glad I purchased it”
  • “I honestly wish I started doing blue light sooner”4:42–4:45
  • Source: The best new products I've tried in a long time - Apr 26, 2026
Face Sunscreen
House of HUR
Weightless Sun Fluid
4.9Weightless Sun Fluid
TOCOBO$16.00
Bio Watery Sun Cream SPF50 PA++++
4.8Bio Watery Sun Cream SPF50 PA++++
1 / 2
make p:rem$16.00
UV Defense Me. Daily Sun Essence
4.6UV Defense Me. Daily Sun Essence
d'Alba$28.00
UV Essence Waterfull+ Sunscreen
4.5UV Essence Waterfull+ Sunscreen
Ciele$36.00
Conceal & Protect SPF 50+ Spot Concealer for Dark Spots
4.5Conceal & Protect SPF 50+ Spot Concealer for Dark Spots
  • “Has not replaced Tarte Creaseless Creamy for my favorite under eye concealer, but has become my favorite spot concealer”4:52–4:58
  • “When I'm trying to cover up a spot, a post acne mark, an active breakout, I want as much coverage as I can get, and this Ciele concealer is amazing for that”5:04–5:09
  • “I love that I'm able to use just a little bit of this while still getting a lot of coverage because that's ideally what you want in spot concealing”5:11–5:16
  • “This is definitely on the thicker, creamier side”5:23–5:29
  • “It holds up great”
  • “It's just again a bit too full coverage for my preference for under eyes, but not for spots. Perfect for spots”6:00–6:06
  • Source: 10 Best Makeup Products of 2025 (My Honest Favorites) - Dec 7, 2025
ETUDE$15.76
Soon Jung X Director's Moisture Sun Cream
4.2Soon Jung X Director's Moisture Sun Cream
ILIA$40
Sun Serum Mineral Sunscreen SPF 50 with 8-Hour Oil Control
3.5Variant: Light to MediumSun Serum Mineral Sunscreen SPF 50 with 8-Hour Oil Control
  • “As you're rubbing it into the skin, it feels surprisingly light. Like as I was applying it, I was like, 'Okay, I actually really like how this feels. It's not greasy. It's not pasty. It's not heavy. It glides across my skin really nicely”5:43–5:47
  • “This has a sheer tint that is definitely a little bit too dark and orange for my skin”
  • “Every time I was wearing it and I walked past a mirror, I was like, 'My skin just looks dirty.'”6:29–6:34
  • “If your skin is even more fair than mine, this is definitely not going to be something that works for you”6:34–6:38
  • “I actually think that it looks really pretty on the skin. It wears nicely. It's nice to reapply”
  • “I honestly think that it's a really beautiful formula”
  • “If they had a shade that worked for me, I would continue to wear it, but until then, I just I don't feel like this is something I will ever reach for”7:39–7:44
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
Summer Fridays$38
ShadeDrops Broad Spectrum SPF 50 Mineral Milk Sunscreen
2ShadeDrops Broad Spectrum SPF 50 Mineral Milk Sunscreen
  • “I don't agree that this feels like a serum, but it does definitely feel lighter than a lot of other mineral sunscreens I've tried”2:03–2:08
  • “Blendability with this is not terrible, but in saying that, it's definitely not the most seamless sunscreen that I've ever worked with”2:21–2:27
  • “For a mineral sunscreen with zinc oxide, this doesn't have the worst white cast I've ever tried”2:47–2:53
  • “If you had deeper skin than me, I would imagine that this would just look white and definitely be a pass for that reason”3:11–3:15
  • “The dry down feels like a lightweight moisturizer and has a naturally glowy finish”3:18–3:22
  • “I don't feel that the pros outweigh the cons in this situation, especially for the price”3:40–3:46
  • “This is just not something I'm ever going to want to reach for again after reviewing this. So, for that reason, she's a no for me”3:46–3:51
  • Source: I Tried 20 New Viral Beauty Products... Don't Waste Your Money - Jul 26, 2026
Moisturizer
numbuzin
No.1 Pantothenic B5 Active Soothing Cream
4.9No.1 Pantothenic B5 Active Soothing Cream
1 / 4
CeraVe$19.99
Ultra-Light Moisturizing Gel
3.8Ultra-Light Moisturizing Gel
Torriden$15.35
DIVE-IN Low Molecular Hyaluronic Acid Soothing Cream
3.5DIVE-IN Low Molecular Hyaluronic Acid Soothing Cream
Prequel$23.39
AM/PM Modern Moisturizer
3.5AM/PM Modern Moisturizer
  • “It feels plush. It's creamy. It's soft. It's smooth. But it's definitely not something that's light enough for me to reach for it in the daytime”13:14–13:17
  • “It's definitely on the thicker side”
  • “I don't think that I'll repurchase it after I use it up, at least for the time being”13:09–13:14
  • “It's definitely something that I would recommend if you are looking for a moisturizer that kind of has that level of thickness because it's super nice”13:15–13:19
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
Serum
L'Oreal Paris$20.99
True Match Nude Hyaluronic Tinted Serum
4.9True Match Nude Hyaluronic Tinted Serum
1 / 2
Remedy Science by Dr. Muneeb Shah$28
15% Vitamin C Complex Brightening Serum
4.615% Vitamin C Complex Brightening Serum
  • “The texture is honestly really amazing. It doesn't feel greasy. It doesn't have that like vitamin C slip that some vitamin C serums can have”10:12–10:16
  • “Once it does fully dry down, it definitely gives you a nice glow boost”10:20–10:24
  • “I actually have a new favorite vitamin C serum to add to my lineup of favorite vitamin C serums”10:50–10:54
  • “I've been wearing this every single day and it really is something that I think a lot of different skin types would enjoy”10:55–10:59
  • “I do get excited to reach for this, which is not something that I can say about every vitamin C I've ever tried”11:15–11:18
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
Theramid
AZID 15% Azelaic Acid Treatment
4.5AZID 15% Azelaic Acid Treatment
Saltair$23
HA Body Hydrator Hyaluronic Acid Face & Body Serum
2.5HA Body Hydrator Hyaluronic Acid Face & Body Serum
  • “This has a little bit of a jelly-like texture that is light and spreads and applies really nicely. Like I very much enjoy how it feels when I'm rubbing it on”49:57–50:07
  • “The immediate dry down is definitely pretty sticky, and that's something that I just really do not like in body care products”50:13–50:17
  • “The stickiness does fade eventually, but then I feel like my skin's just kind of dry and tight”50:19–50:28
  • “This is definitely not moisturizing enough for me to use in place of a lotion”50:36–50:40
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
Spot Treatment
Toner
Body Cleanser
eos
Shea Better Cashmere Body Wash
4.6Shea Better Cashmere Body Wash
Athena Club$16.00
Glow Restore Shower Oil
4.6Variant: Salted SunsetGlow Restore Shower Oil
Body Mist
Body Moisturizer
Athena Club$12.00
Skin Perfecting Body Lotion
4.9Variant: Golden VanillaSkin Perfecting Body Lotion
DedCool$32.00
Xtra Milk Body Lotion
4.9Xtra Milk Body Lotion
Vaseline$9.99
Pro VitaB3 Serum Burst Lotion
4.5Variant: Supple & SoftPro VitaB3 Serum Burst Lotion
Saltair$20.99
Multi-Lipid Replenishing Body Butter
4.5Multi-Lipid Replenishing Body Butter
Sol de Janeiro
Delicia Drench Body Butter
4.5Delicia Drench Body Butter
eos$9.99
Shea Better 24H Moisture Body Lotion
3.5Shea Better 24H Moisture Body Lotion
1 / 2
eos$9.99
Shea Better 24H Moisture Body Lotion
3.5Variant: Fresh & CozyShea Better 24H Moisture Body Lotion
eos$10.99
Shea Better 24H Moisture Body Lotion
3.5Variant: Strawberry DreamShea Better 24H Moisture Body Lotion
1 / 2
Body Sunscreen
Deodorant
Shaving & Hair Removal
Conditioner
Dove$8.99
Bond Strength Conditioner
5Bond Strength Conditioner
1 / 3
amika$28.00
The Kure Strength Repair Conditioner
4.8The Kure Strength Repair Conditioner
  • “The conditioner definitely has a very thick balmy texture. I would say that this is the only conditioner in this video that I would describe in that way. There's really nothing like creamy about this. It's super unique but I really enjoy it”18:54–18:58
  • “I love the effect that it has on my hair”19:06–19:09
  • “I would think that something that is that balmy just would not really give me fluffy voluminous hair but this set really does. My hair just feels like fresh and amazing after it”19:14–19:20
  • “It's a set that I think you will especially love if you have really thick coarse hair”19:24–19:28
  • Source: Best shampoo and conditioner sets for healthy hair - Feb 2, 2025
Garnier$9.99
Fructis Hair Filler Strength Repair Conditioner
4.8Fructis Hair Filler Strength Repair Conditioner
  • “The conditioner is something that is a little bit thicker and creamier than Dove intensive repair but when you pair it with a shampoo and just the fact that it's not something that's overly heavy or going to weigh down your hair it just makes for such a nice combination”6:49–6:53
  • “This is a system that makes my hair feel perfectly cleansed, light, bouncy”6:58–7:06
  • “This just seems to be a solid one that works for so many people without any like major glaring complaint”7:13–7:20
  • Source: Best shampoo and conditioner sets for healthy hair - Feb 2, 2025
1 / 2
Redken$31.00
One United Leave-In Conditioner
4.8One United Leave-In Conditioner
  • “Provides lightweight conditioning, softens, strengthens, detangles, primes for styling, protects from heat damage up to 450°, adds silky smoothness and shine, frizz control, anti-static, the list goes on”10:10–10:16
  • “This smells so freaking good. Like this is another one to me that just smells like you just left the salon”10:38–10:42
  • “Out of the three, Redken has always felt the lightest in my hair, but it definitely delivers more conditioning and smoothing than everything else we've talked about so far”11:20–11:25
  • “My hair's just silkier and sleeker with this. It really is just an incredible all-in-one that makes my hair feel so soft and nice every single time that I use it”11:28–11:32
  • “If you have tried Pureology and L'Oreal and you want something that's extremely similar but just a little bit lighter, then Redken might be exactly what you're looking for”11:36–11:42
  • Source: Best leave-in conditioners and heat protectants for healthy hair - Sep 14, 2025
1 / 3
Pureology$32.00
Strength Cure Conditioner
4.5Strength Cure Conditioner
  • “The conditioner is definitely a little thicker than the conditioners we've talked about so far but again is not one that is like overly thick and creamy and heavy. When I think about all the options in this video, it's a little bit more in the middle of the road”
  • “It's like a super soft silky lightweight cream that feels incredible”
  • Source: Best shampoo and conditioner sets for healthy hair - Feb 2, 2025
1 / 2
L'Oreal Paris$9.99
EverPure Moisture 21-in-1 Leave In Conditioner Spray
4.5EverPure Moisture 21-in-1 Leave In Conditioner Spray
  • “Some of those include 450° of heat protection, moisturizing, priming, detangling, nourishing, controlling frizz, and adding shine”13:17–13:22
  • “This one has fragrance notes of almond blossom and creamy musk. I love the way that all of these smell, and I actually think that this is my favorite scent out of all of the drugstore options”13:34–13:41
  • “This is my recommendation for a drugstore alternative to both Redken and Pureology”13:47–13:51
  • “I actually think that this one has a little bit more of a slippery feel in my hair than Pureology and feels a little bit heavier than Redken, but you can't deny the similarities”13:41–13:43
  • “Essentially, everything that I said about how nice my hair feels with both Redken and Pureology holds true for this as well”14:02–14:05
  • “If you don't want to splurge on those, but you want all of those benefits and a very similar experience, then L'Oreal Moisture 21-in-1 is for you”14:08–14:12
  • Source: Best leave-in conditioners and heat protectants for healthy hair - Sep 14, 2025
1 / 2
Pantene$12.84
Miracle Rescue 10-in-1 Multitasking Spray
4.5Miracle Rescue 10-in-1 Multitasking Spray
  • “Key benefits include repairing damage, moisturizing, providing 450 degrees of heat protection, detangling, strengthening, protecting color, providing UV protection, softening, smoothing frizz, and improving shine”0:52–0:57
  • “This has an amazing summery tropical fragrance that to me like has notes of coconut and sunshine”1:55–2:03
  • “This is an ultra fine mist, so it really does leave my hair feeling weightless while still providing softness and detangling to the level that I need”2:12–2:16
  • “I feel like it ends up having the lightest feel in my hair”2:31–2:34
  • “Oh, this is an amazing option for those that have fine/thin hair and are prone to their hair feeling weighed down”
  • “If you are someone with fine/thin hair or somebody that just really hates the feeling of heavy leave-ins that make it feel like you have a lot of product in your hair, this is going to be your best friend”3:17–3:21
  • Source: Best leave-in conditioners and heat protectants for healthy hair - Sep 14, 2025
1 / 2
CeraVe$11.99
Anti-Dandruff Hydrating Shampoo and Conditioner
4Anti-Dandruff Hydrating Shampoo and Conditioner
OGX$9.99
Plump Emulsion + Collagen Conditioning Hair Mist
3.5Plump Emulsion + Collagen Conditioning Hair Mist
  • “I feel like these are a little bit too heavy for my hair and I would rather use a lighter spray like the Bond Protein Repair Spray”41:36–41:40
  • “My sister... her hair is significantly more bleached than mine... and she loves this which makes total sense to me”
  • “If you felt like the Bond Protein Repair Spray was just too light for your hair and you need heavier smoothing, you need something that's even more conditioning, I feel like you would actually love these”41:12–41:15
  • Source: I tested 30 viral hair products so you don't have to - Jun 28, 2026
UNOVE$22.00
Deep Damage Repair Conditioner
3.5Deep Damage Repair Conditioner
Dove$9.99
Derma Scalp Dandruff Relief Conditioner
2.8Derma Scalp Dandruff Relief Conditioner
  • “This doesn't smell like the shampoo to me. It has like a I mean a little bit but also like a strange vinegar scent added”14:10–14:15
  • “Aside from the smell, I had no issues with this in the shower. It had nice spreadability”14:39–14:45
  • “In terms of results, it just doesn't give me that insanely silky smooth feel that intensive repair and bond strength do”14:19–14:22
  • “My hair was still soft and nicely detangled, so it's not like I didn't like how my hair felt. It's just that with Dove, I feel like I'm so used to that next level amazingness”14:51–14:55
  • “Something that I would say is not bad, but not for me”
  • Source: I tested 30 viral hair products so you don't have to - Jun 28, 2026
Moroccanoil$26.00
Hydrating Conditioner
2Hydrating Conditioner
e.l.f. Cosmetics$9
Never Thirsty Moisturizing Conditioner
1.5Never Thirsty Moisturizing Conditioner
  • “The Elf Conditioner is thicker and creamier than Moroccan Oil, but for a cream, it's one that is definitely on the lightweight side”31:26–31:32
  • “This does give me better slip while in the shower, but after I don't feel like I love my results much more”31:33–31:40
  • “This just does not condition as well as those”31:45–31:49
  • “I have to use a thicker, creamier leave-in spray with this. Otherwise, if I do something lightweight and liquidy like Pantene Miracle Rescue, TRESemme Keratin Smooth, TRESemme Heat Tamer, I do not like how my hair feels afterwards”31:49–31:53
  • “I just I never love how my hair feels with this”31:59–32:03
  • “I DID NOT LIKE THE CONDITIONER EITHER. It made my ears really, really tangled”35:23–35:29
  • Source: E.L.F. Haircare Dupes vs High-End: Ingredient Comparison - Jul 5, 2026
Not Your Mother's$11.99
Tough Love Bonding Leave-In Protector
mentionsTough Love Bonding Leave-In Protector
  • “Benefits include 450° of heat protection, repairing, strengthening, intensely conditioning, detangling, taming frizz, and enhancing shine”
  • “This is also a floral fragrance, but it's softer than the OGX option”9:04–9:09
  • “I feel like this is one of the most subtle fragrance options if you're someone that's really sensitive to strong fragrances”9:11–9:16
  • “I also think it's the lightest of the thicker options that we have left”9:33–9:40
  • “my hair definitely feels lighter and fluffier with this than the last four options”9:42–9:45
  • “this is one of those that I think would end up working for a lot of different hair types because while it is more viscous, it still is not heavy”9:45–9:50
  • Source: Best leave-in conditioners and heat protectants for healthy hair - Sep 14, 2025
Dry Shampoo
Dove$7.99
Volume & Fullness Dry Shampoo
4.9Volume & Fullness Dry Shampoo
Not Your Mother's
Clean Freak Advanced Dry Shampoo
4.8Clean Freak Advanced Dry Shampoo
K18$48.00
AirWash Dry Shampoo
4.8AirWash Dry Shampoo
HALOVIDA$35.99
Instantly Fresh Volumizing Dry Shampoo
3.5Instantly Fresh Volumizing Dry Shampoo
Hair Mask
Olaplex$34
No.3PLUS Complete Bond Repair Pre-Shampoo Hair Treatment
4.8No.3PLUS Complete Bond Repair Pre-Shampoo Hair Treatment
  • “The level of inner repair that this new treatment provides is the same. It's just that it's now also conditioning”34:59–35:05
  • “I actually really like how this makes my hair feel. I've already gone through a full one of these and then this one I'm like halfway through. It makes my hair feel really nice. It's not too thick and heavy for me personally, so it doesn't weigh my hair down”35:58–36:03
  • “I really like that you only have to leave this in your hair for 3 minutes”36:10–36:15
  • “I feel like this is a nice upgrade for those that do want to repair and condition their hair all at once”36:41–36:47
  • Source: I tested 30 viral hair products so you don't have to - Jun 28, 2026
1 / 2
OGX$12.00
Bond Protein Repair 1-Minute Treatment Mask
4.5Bond Protein Repair 1-Minute Treatment Mask
1 / 3
Dove
Damage Therapy Intensive Repair 10 in 1 Serum Mask
4.5Damage Therapy Intensive Repair 10 in 1 Serum Mask
  • “They have a lot of similar benefits like 450° of heat protection, smoothing, strengthening, shine”7:45–7:49
  • “Intensive repair makes some additional claims about repair that Bond shield does not, like restoring the hair barrier and reducing protein loss”7:52–7:56
  • “I would consider both of these to be midweight oils with intense repair being a little bit thinner than Bond Shield”8:56–9:00
  • “Both are amazing and really stand out to me as being more cosmetically elegant than a lot of drugstore hair oils I've tried in the past”8:58–9:06
  • “They're really so nice”9:12–9:14
  • Source: Best hair oils for healthy hair - Sep 21, 2025
Shiseido
Tsubaki Premium EX Repair Hair Mask
3Tsubaki Premium EX Repair Hair Mask
Olaplex$30.00
Weightless Nourishing Mask
1.5Weightless Nourishing Mask
  • “I was very surprised by how thick this is for a hair mask that is specifically formulated for fine to medium hair and specifically called a weightless mask”32:17–32:25
  • “I would describe this as thick, creamy, and actually on the stiffer side. It just doesn't have that nice glide in my hair when I spread it”32:28–32:33
  • “I would say that my hair was more tangled than normal, more dry and staticky, not as smooth and sleek, and a little crunchy”32:45–32:50
  • “My hair really didn't feel very lightweight”32:57–33:01
  • “Not only is this a fail for me, but I feel like it's also a fail on their part because like it's not delivering what it's supposed to”32:59–33:03
  • “This is not a weightless mask, and I would personally never recommend this for fine, thin hair types”
  • Source: I tested 30 viral hair products so you don't have to - Jun 28, 2026
Hair Oil
Bumble and bumble$28.00
Hairdresser's Invisible Oil
4.9Hairdresser's Invisible Oil
  • “This provides both heat and UV protection”9:47–9:51
  • “This is a little bit thicker and more viscous than both options from Dove while still not being thick or heavy”10:23–10:29
  • “I have used this for years at this point”10:29–10:35
  • “It's one of my OG recommendations that really stands the test of time because of all of the benefits, the ingredients, and how well it works in my hair without making it greasy, stringy, or weighed down”10:34–10:37
  • Source: Best hair oils for healthy hair - Sep 21, 2025
1 / 2
Redken$46.00
Acidic Bonding Concentrate 24/7 Night & Day Serum
4.8Acidic Bonding Concentrate 24/7 Night & Day Serum
Living Proof$36
No Frizz Vanishing Oil
4.5No Frizz Vanishing Oil
  • “This is also silicone free”
  • “This is very thin, very slippy, oily obviously, but not in a greasy way”5:59–6:06
  • “It doesn't add to that feeling of buildup in my hair when I already have a lot of product in it”6:09–6:12
  • “It just seems to sink in really nicely and give me that additional softness without making my hair feel gunky in any way”6:12–6:18
  • “If you don't love the idea of an oil mist, but you kind of relate to what I was saying earlier where you feel that a lot of oils you try just create that feeling of unwanted buildup, then this is a really great option to try”
  • Source: Best hair oils for healthy hair - Sep 21, 2025
e.l.f. Cosmetics$10
Gloss Mode Treatment Oil
4.2Gloss Mode Treatment Oil
  • “The Elf oil looks like it's a bit thicker when you dispense it, but it's something that has more of that chew just like silicone-like slip feel to it. It's very slickery and slippery. But it doesn't feel greasy to me like an actual oil”20:10–20:14
  • “It takes less of that Olaplex oil to make my hair look greasy and stringy and weigh it down than it does that Elf oil”
  • “Elf just feels lighter in my hair but still gives me all those benefits that I'm looking for”
  • “I think visually, I don't really see a difference in terms of smoothing or adding shine. They both do a really nice job”
  • “Elf comes out on top for me and is something that I definitely prefer”20:12–20:16
  • “If you are looking for something that is cheaper than high-end options, then Elf is definitely a really nice $10 hair oil that smells incredible”22:42–22:46
  • Source: E.L.F. Haircare Dupes vs High-End: Ingredient Comparison - Jul 5, 2026
amika$32.00
Superfruit Star Lightweight Hair Styling Oil
4.2Superfruit Star Lightweight Hair Styling Oil
  • “This provides 450° of heat protection”6:34–6:38
  • “The texture of this kind of reminds me of like an oil serum hybrid because there's almost something slightly gel-like about it”6:56–7:00
  • “It's definitely thicker than Living Proof, but it still is one of the lightest in this video”7:01–7:05
  • “It just gives me that extra smoothness and shine without it feeling like I just coated my hair in oil”7:08–7:12
  • “If you want a lightweight option that has a bit of a serumy quality to it, both in the way that it feels and the way that it sinks into your hair, then I think that you will really love this”7:12–7:18
  • Source: Best hair oils for healthy hair - Sep 21, 2025
UNOVE$22.00
Frizz-Calming Glass Hair Oil
3Frizz-Calming Glass Hair Oil
Olaplex$30
No. 7 Bonding Oil
2.5No. 7 Bonding Oil
  • “The Olaplex oil is thinner and more fluid, but not necessarily more lightweight. I actually find that it feels a little bit greasy”21:17–21:20
  • “It takes less of that Olaplex oil to make my hair look greasy and stringy and weigh it down than it does that Elf oil”21:30–21:34
  • “I think visually, I don't really see a difference in terms of smoothing or adding shine. They both do a really nice job”22:02–22:07
  • “It doesn't have the repair ingredient and if that is the main reason why you buy this Olaplex oil, Elf is not going to be an alternative for you”22:25–22:31
  • Source: E.L.F. Haircare Dupes vs High-End: Ingredient Comparison - Jul 5, 2026
UNOVE$20.99
Silk Oil Essence
2Silk Oil Essence
  • “I don't agree that this is feather light. It's definitely not the heaviest hair oil I've tried by any means, but I was expecting this to be even lighter than the silk hair oil because of how it's described, but it's definitely not”48:08–48:14
  • “It's not only thicker, but it's just less cosmetically elegant to me, it actually feels kind of sticky”48:21–48:25
  • “At first, it kind of makes my hair feel a little stiff”48:34–48:38
  • “I definitely feel that the frizz calming oil is much nicer. So, if you were torn between the two, I would go with frizz calming”48:42–48:49
  • Source: I tested 30 viral hair products so you don't have to - Jun 28, 2026
Hair Treatment
Redken$31.00
One United Leave-In Conditioner
4.8One United Leave-In Conditioner
  • “Provides lightweight conditioning, softens, strengthens, detangles, primes for styling, protects from heat damage up to 450°, adds silky smoothness and shine, frizz control, anti-static, the list goes on”10:10–10:16
  • “This smells so freaking good. Like this is another one to me that just smells like you just left the salon”10:38–10:42
  • “Out of the three, Redken has always felt the lightest in my hair, but it definitely delivers more conditioning and smoothing than everything else we've talked about so far”11:20–11:25
  • “My hair's just silkier and sleeker with this. It really is just an incredible all-in-one that makes my hair feel so soft and nice every single time that I use it”11:28–11:32
  • “If you have tried Pureology and L'Oreal and you want something that's extremely similar but just a little bit lighter, then Redken might be exactly what you're looking for”11:36–11:42
  • Source: Best leave-in conditioners and heat protectants for healthy hair - Sep 14, 2025
1 / 3
Pantene$22.30
Pro-V Daily Repair Mist Weightless Leave-On Treatment
4.8Pro-V Daily Repair Mist Weightless Leave-On Treatment
1 / 3
L'Oreal Paris$9.99
EverPure Sulfate-Free Bond Repair Pre-Shampoo Concentrate
4.5EverPure Sulfate-Free Bond Repair Pre-Shampoo Concentrate
1 / 3
Pureology$28.00
Color Fanatic Multi-Tasking Leave-In Conditioner Spray
4.5Color Fanatic Multi-Tasking Leave-In Conditioner Spray
  • “Preserves color vibrancy, instantly detangles, smooths the hair fiber, prevents split ends, strengthens, protects against heat damage up to 450°, seals hair cuticle, creates silkiness”11:52–12:04
  • “Rose, floral, ginger, and cedar wood are the fragrance notes, which I think makes it just like a little bit more spicy from the ginger and a little bit more woodsy than Redken”12:25–12:30
  • “This is one of the thickest and creamiest, so it can definitely feel a bit too heavy for some people”12:35–12:38
  • “What has always stood out to me about this is its detangling and smoothing power. It is just so so good at easing the detangling process and preventing my brush from catching in my hair and causing too much breakage”12:38–12:44
  • “It makes my hair incredibly soft, sleek, and silky”12:51–12:55
  • “If you want a leave-in that's going to provide enhanced conditioning, smoothing, softening, and detangling, Pureology Color Fanatic is superb”12:58–13:02
  • Source: Best leave-in conditioners and heat protectants for healthy hair - Sep 14, 2025
1 / 2
L'Oreal Paris$9.99
EverPure Moisture 21-in-1 Leave In Conditioner Spray
4.5EverPure Moisture 21-in-1 Leave In Conditioner Spray
  • “Some of those include 450° of heat protection, moisturizing, priming, detangling, nourishing, controlling frizz, and adding shine”13:17–13:22
  • “This one has fragrance notes of almond blossom and creamy musk. I love the way that all of these smell, and I actually think that this is my favorite scent out of all of the drugstore options”13:34–13:41
  • “This is my recommendation for a drugstore alternative to both Redken and Pureology”13:47–13:51
  • “I actually think that this one has a little bit more of a slippery feel in my hair than Pureology and feels a little bit heavier than Redken, but you can't deny the similarities”13:41–13:43
  • “Essentially, everything that I said about how nice my hair feels with both Redken and Pureology holds true for this as well”14:02–14:05
  • “If you don't want to splurge on those, but you want all of those benefits and a very similar experience, then L'Oreal Moisture 21-in-1 is for you”14:08–14:12
  • Source: Best leave-in conditioners and heat protectants for healthy hair - Sep 14, 2025
1 / 2
Pantene$12.84
Miracle Rescue 10-in-1 Multitasking Spray
4.5Miracle Rescue 10-in-1 Multitasking Spray
  • “Key benefits include repairing damage, moisturizing, providing 450 degrees of heat protection, detangling, strengthening, protecting color, providing UV protection, softening, smoothing frizz, and improving shine”0:52–0:57
  • “This has an amazing summery tropical fragrance that to me like has notes of coconut and sunshine”1:55–2:03
  • “This is an ultra fine mist, so it really does leave my hair feeling weightless while still providing softness and detangling to the level that I need”2:12–2:16
  • “I feel like it ends up having the lightest feel in my hair”2:31–2:34
  • “Oh, this is an amazing option for those that have fine/thin hair and are prone to their hair feeling weighed down”
  • “If you are someone with fine/thin hair or somebody that just really hates the feeling of heavy leave-ins that make it feel like you have a lot of product in your hair, this is going to be your best friend”3:17–3:21
  • Source: Best leave-in conditioners and heat protectants for healthy hair - Sep 14, 2025
1 / 2
amika$28.00
Soulstruck Nourishing Dry Hair Treatment Mask
4.5Soulstruck Nourishing Dry Hair Treatment Mask
e.l.f. Cosmetics$10
Gloss Mode Treatment Oil
4.2Gloss Mode Treatment Oil
  • “The Elf oil looks like it's a bit thicker when you dispense it, but it's something that has more of that chew just like silicone-like slip feel to it. It's very slickery and slippery. But it doesn't feel greasy to me like an actual oil”20:10–20:14
  • “It takes less of that Olaplex oil to make my hair look greasy and stringy and weigh it down than it does that Elf oil”
  • “Elf just feels lighter in my hair but still gives me all those benefits that I'm looking for”
  • “I think visually, I don't really see a difference in terms of smoothing or adding shine. They both do a really nice job”
  • “Elf comes out on top for me and is something that I definitely prefer”20:12–20:16
  • “If you are looking for something that is cheaper than high-end options, then Elf is definitely a really nice $10 hair oil that smells incredible”22:42–22:46
  • Source: E.L.F. Haircare Dupes vs High-End: Ingredient Comparison - Jul 5, 2026
Dove
Intensive Repair Collection
4.2Intensive Repair Collection
OGX$9.99
Bond Protein Repair Pre-Shampoo
4Bond Protein Repair Pre-Shampoo
OGX$9.99
Smooth Emulsion + Argan Oil Conditioning Hair Mist
3.5Smooth Emulsion + Argan Oil Conditioning Hair Mist
  • “I feel like these are a little bit too heavy for my hair and I would rather use a lighter spray like the Bond Protein Repair Spray”42:26–42:30
  • “My sister... her hair is significantly more bleached than mine... and she loves this which makes total sense to me”42:40–42:44
  • “If you felt like the Bond Protein Repair Spray was just too light for your hair and you need heavier smoothing, you need something that's even more conditioning, I feel like you would actually love these”
  • Source: I tested 30 viral hair products so you don't have to - Jun 28, 2026
Shiseido
Tsubaki Premium EX Repair Hair Mask
3Tsubaki Premium EX Repair Hair Mask
Dove$9.97
UV Repair & Glow Radical Recovery Mask
2.5UV Repair & Glow Radical Recovery Mask
Olaplex$30
No. 7 Bonding Oil
2.5No. 7 Bonding Oil
  • “The Olaplex oil is thinner and more fluid, but not necessarily more lightweight. I actually find that it feels a little bit greasy”21:17–21:20
  • “It takes less of that Olaplex oil to make my hair look greasy and stringy and weigh it down than it does that Elf oil”21:30–21:34
  • “I think visually, I don't really see a difference in terms of smoothing or adding shine. They both do a really nice job”22:02–22:07
  • “It doesn't have the repair ingredient and if that is the main reason why you buy this Olaplex oil, Elf is not going to be an alternative for you”22:25–22:31
  • Source: E.L.F. Haircare Dupes vs High-End: Ingredient Comparison - Jul 5, 2026
OUAI$50.00
Bond Repair Balm
2Bond Repair Balm
  • “This actually immediately reminded me of the Unove Deep Damage Repair Mask. It has that same balmy almost kind of prolottomy quality to it, but it's actually lighter and has better glide in my hair”38:51–38:56
  • “My hair just felt pretty dry doing that. It's not something I would ever use like that again or recommend using in that way”39:26–39:31
  • “I don't feel like this is doing anything for my hair that I can't already get from other treatments that are also expensive”
  • “I don't feel like this competes with K18 or Apprey at all. So, it's definitely a pass for me”
  • Source: I tested 30 viral hair products so you don't have to - Jun 28, 2026
Not Your Mother's$11.99
Tough Love Bonding Leave-In Protector
mentionsTough Love Bonding Leave-In Protector
  • “Benefits include 450° of heat protection, repairing, strengthening, intensely conditioning, detangling, taming frizz, and enhancing shine”
  • “This is also a floral fragrance, but it's softer than the OGX option”9:04–9:09
  • “I feel like this is one of the most subtle fragrance options if you're someone that's really sensitive to strong fragrances”9:11–9:16
  • “I also think it's the lightest of the thicker options that we have left”9:33–9:40
  • “my hair definitely feels lighter and fluffier with this than the last four options”9:42–9:45
  • “this is one of those that I think would end up working for a lot of different hair types because while it is more viscous, it still is not heavy”9:45–9:50
  • Source: Best leave-in conditioners and heat protectants for healthy hair - Sep 14, 2025
Scalp Treatment
OGX$11.99
ProGrowth + Peptide Hair Strengthening Scalp Serum
4.2ProGrowth + Peptide Hair Strengthening Scalp Serum
Shampoo
Dove$31.29
Damage Therapy Intensive Repair Shampoo and Conditioner
4.8Damage Therapy Intensive Repair Shampoo and Conditioner
  • “The conditioner of course is a little bit thicker than the shampoo but it still is incredibly lightweight especially compared to some of the conditioners we'll get to at the end of this video that are very very thick and creamy”
  • “It's almost like a lightweight lotion conditioner”1:21–1:26
  • “It really is incredibly conditioning and makes my hair feel so soft and nice”
  • Source: Best shampoo and conditioner sets for healthy hair - Feb 2, 2025
1 / 2
Pureology$32.00
Strength Cure Shampoo
4.8Strength Cure Shampoo
  • “My god do I still love this stuff. It truly stands the test of time for me”13:01–13:05
  • “This shampoo is one that is dense but not overly heavy, like a little bit goes a long way”13:51–13:56
  • “It's definitely a little bit creamier than the shampoos that we've talked about so far, but the difference is not all that big”14:03–14:06
  • “The cleansing ability is again one that's just kind of standard for me. Not deeply cleansing, not like so gentle that my hair is dirty immediately, somewhere in the middle”14:08–14:14
  • “This system is just so freaking good. I absolutely love the way that it makes my hair feel”14:36–14:43
  • “While it's not as like insanely silky as Dove, it still feels so soft and amazing”14:43–14:49
  • “If you prefer a set that is a little bit thicker, a little bit creamier, but not too much of either of those things, I think that you will really love Pureology Strength Cure”
  • “The fragrance, it's really good. It's described as having raspberry, peach, and waterflower notes. It's like a soft fruity floral, one of the subtler fragrances in this video”15:11–15:15
  • Source: Best shampoo and conditioner sets for healthy hair - Feb 2, 2025
1 / 2
Redken$36.00
Acidic Grow Full System Densifying Shampoo
4.8Acidic Grow Full System Densifying Shampoo
  • “It just gives a great clean”0:44–0:46
  • “I love how this smells. It's fresh. It's clean. It's citrusy, but it's not too intense”1:16–1:23
  • “The texture of this is a very lightweight clear gel that is slippy and really easy to spread and lather”1:32–1:39
  • “This gives me a really great clean. It's definitely something I would consider to be a true deep cleaning shampoo”1:55–2:00
  • “I absolutely love this and this is officially added to my list of shampoo recommendations that are specifically designed to improve scalp health and hair retention”
  • Source: I tested 30 viral hair products so you don't have to - Jun 28, 2026
OGX$13.49
ProGrowth + Peptide Shampoo
4.6ProGrowth + Peptide Shampoo
Dr. Groot$33
Scalp Revitalizing Solution Hair Thickening Shampoo
4.6Scalp Revitalizing Solution Hair Thickening Shampoo
Dove$4.89
Bond Strength Shampoo
4.5Bond Strength Shampoo
  • “This shampoo is definitely similar to intensive repair in the fact that it's lightweight while having a little bit of that like creamy conditioning effect”11:03–11:06
  • “I do get a better cleanse with intensive repair. I would say that bond strength is just more of a standard cleanse for me”
  • “It's one that in my mind doesn't give as lightweight of a final result as intensive repair or the other systems we just talked about”
  • “It does definitely take some of the volume away from my hair”12:14–12:19
  • “In place of that, what I am left with is quite literally the silkiest hair I have ever had in my entire life”12:16–12:23
  • “If you want your hair to feel like pure silk, then Dove bond strength is going to be your best bet out of everything in this video for that purpose. Liquid Gold baby”12:38–12:42
  • Source: Best shampoo and conditioner sets for healthy hair - Feb 2, 2025
1 / 2
Oribe$56.00
Gold Lust Repair & Restore Shampoo and Conditioner
4.5Gold Lust Repair & Restore Shampoo and Conditioner
  • “I don't know that I want to repurchase it because it's the priciest option in this video”15:34–15:37
  • “It still is a set that I have used and loved for years. The ingredients are amazing, the formulas are top tier, the fragrance is like nothing I've ever smelled before”15:50–15:54
  • “This is for those of you that want a luxe experience on your wash day”15:59–16:05
  • “The shampoo is like a moderately stiff gel”
  • “The cleanse is definitely on the gentler side. It's not one that gives me a long lasting intense cleanse by any means, but something that would be really nice if you have a dry scalp”16:40–16:49
  • “Overall is just going to be for those of you that want an experience that feels like you're in a high-end spa at home”17:13–17:17
  • “I have never smelled anything like this in my entire life”17:31–17:36
  • Source: Best shampoo and conditioner sets for healthy hair - Feb 2, 2025
1 / 2
K18$39.00
Peptide Prep Detox Shampoo
4.5Peptide Prep Detox Shampoo
1 / 2
Not Your Mother's
Tough Love Bonding Shampoo
4.2Tough Love Bonding Shampoo
  • “The shampoo is a little bit milky and again something that I would say is like moderately viscous”8:41–8:46
  • “It's one of the gentlest shampoos in this video in terms of how deep of a clean it provides”8:18–8:22
  • “If you have a normal to dry scalp this could be a shampoo that you really love”8:34–8:38
  • “This system is incredibly softening and is one that doesn't seem to like suck volume out of my hair at all”9:07–9:11
  • “It also just seems to be a solid option that works for a lot of different hair types”9:15–9:20
  • “If you are somebody that just does not like the really really thick heavy creamy systems you find that a lot of bond repair sets are too heavy for you really weigh your hair down this is one that I would recommend looking into”
  • “This does have one of the subtler fragrances in this video it's really nice it's a soft floral”9:33–9:37
  • Source: Best shampoo and conditioner sets for healthy hair - Feb 2, 2025
Garnier$7.97
Fructis Hair Filler Strength Repair Shampoo
4.2Fructis Hair Filler Strength Repair Shampoo
amika$29.00
The Kure Shampoo
4.2The Kure Shampoo
Dove$9.97
Derma Scalp Dandruff Relief Shampoo
4.2Derma Scalp Dandruff Relief Shampoo
  • “This has a strong, clean, floral fragrance that is really different for Dove. I feel like this smells more like salon hair care than anything that I've ever tried from them. And I really like it”10:53–10:58
  • “The texture of this starts off as a clear gel that feels really thin and slippy and lightweight, but it starts to transform as you lather it into something creamier”11:25–11:32
  • “I actually feel like I found the dry scalp version of Pantene Sheer Volume in this”12:24–12:31
  • “This is something that I would definitely recommend for anyone that wants to exfoliate and has a drier scalp”
  • Source: I tested 30 viral hair products so you don't have to - Jun 28, 2026
L'Oreal Paris$6.99
Elvive Glycolic + Gloss Shine Boosting Shampoo and Conditioner
4.2Elvive Glycolic + Gloss Shine Boosting Shampoo and Conditioner
Dove$9.94
Derma Scalp Density Boost Shampoo
4Derma Scalp Density Boost Shampoo
Dove$7.99
UV Repair & Glow Shampoo
4UV Repair & Glow Shampoo
Redken$28.00
Acidic Bonding Concentrate Shampoo
3.5Acidic Bonding Concentrate Shampoo
1 / 2
UNOVE$22.00
Deep Damage Repair Shampoo
3.5Deep Damage Repair Shampoo
e.l.f. Cosmetics$9
Never Thirsty Moisturizing Shampoo
3.5Never Thirsty Moisturizing Shampoo
  • “It cleans a lot better. It feels a lot lighter in my hair. And honestly, for a shampoo that is supposed to be moisturizing, it does a really nice job of cleaning without leaving any sort of heavy conditioning residue behind”30:26–30:30
  • “I like the shampoo. I had no issues with it. It just doesn't do anything for me that my other favorites don't already do for me to feel like, oh, I need to keep buying this shampoo only”32:53–32:56
  • Source: E.L.F. Haircare Dupes vs High-End: Ingredient Comparison - Jul 5, 2026
Pureology$27.74
Smooth Gloss Shampoo
2Smooth Gloss Shampoo
DS Laboratories$40.00
Revita Extra Strength Hair Density Shampoo
1.5Revita Extra Strength Hair Density Shampoo
Styling Product
Not Your Mother's$12.99
All Eyes On Me 3-in-1 Wax Stick
4.9All Eyes On Me 3-in-1 Wax Stick
amika$30.00
The Shield Anti-Humidity Spray
4.9The Shield Anti-Humidity Spray
1 / 2
OGX$10.47
Bond Protein Repair 450°F Heat Protect Spray
4.5Bond Protein Repair 450°F Heat Protect Spray
  • “Benefits include 450° of heat protection, repairing damage, conditioning, and strengthening”
  • “This one has a very floral fragrance. I would say it's the most predominantly floral out of all of these in this video”6:33–6:39
  • “I am obsessed with this mister. It's hands down the best in this video and the best I have ever tried at any price point, period, in terms of fine, even continuous product distribution”6:48–6:54
  • “I do think that this is a bit of a heavier option than Pantene or Tresemmme Heat Tamer, but it's still lighter than a lot of the other options in this video if you don't apply too much”8:02–8:06
  • “I would say that you're probably most likely to love this if you have normal to thick/coarse hair or if you want extra conditioning with fine/thin hair and you can find an application technique that works for you”8:10–8:17
  • “For me personally, I feel like this is the perfect in between where it delivers just the right amount of conditioning, softening, smoothing, detangling without it being too little or too much”
  • Source: Best leave-in conditioners and heat protectants for healthy hair - Sep 14, 2025
1 / 4
Pureology
Smooth Gloss Silk Murtos Spray
4.5Smooth Gloss Silk Murtos Spray
1 / 2
Oribe$46
Gold Lust Dry Heat Protection Spray
4.5Gold Lust Dry Heat Protection Spray
  • “Another that's really pricey, but really, really great”30:48–30:54
  • “What really set apart from a lot of the others that I tried is how light and residue-free it feels. It doesn't cause excess tangling. It's not something that makes my hair feel dry or sticky or greasy. It's just very light”
  • “And then of course has the unbelievably amazing Oribe fragrance”31:11–31:18
  • Source: Best Amazon Prime Day 2026 Beauty Deals - Jun 23, 2026
Bumble and bumble$32
Hairdresser's Invisible Oil Heat/UV Protective Primer
4.3Hairdresser's Invisible Oil Heat/UV Protective Primer
  • “Claimed benefits include 450° of heat protection, hydrating, UV filters, detangling, reducing frizz, softening, adding shine, smoothing, nourishing, and detangling”3:56–4:01
  • “This fragrance is described as being luxe yet light with a scent of fruit and tropical florals anchored with rich musk and woodsy notes. This one's so freaking good. I think I like the way that that smells better than Pureology”14:42–14:47
  • “To me, this one has always felt the thickest and creamiest while still not hitting that point of being too heavy for my hair type”14:59–15:05
  • “It's not as top top tier in the detangling department like Pureology and L'Oreal. It's maybe like a step below that, but it still performs really well and is intensely conditioning”15:08–15:11
  • “If you're someone that normally feels like you need to add a lotion or a cream after using a leave-in spray to condition and smooth to the level that you need, this could solve that for you all in one”15:17–15:21
  • “If you don't have a need for intensive detangling, but you have normal/thick hair and you do want intensive conditioning, smoothing, frizz control, then you really can't go wrong with Bumble and Bumble, I think that you'll love it”15:27–15:31
  • Source: Best leave-in conditioners and heat protectants for healthy hair - Sep 14, 2025
1 / 2
Tresemmé$8.99
Protecting Heat Styling Spray
4.2Protecting Heat Styling Spray
  • “The claimed benefits include 450° of heat protection, softening, smoothing frizz, adding shine, and style hold”5:11–5:16
  • “This one has a little bit more of a clean laundry-like scent to me, but not in a powdery way at all”
  • “It absolutely can be used as a leave-in conditioner”4:27–4:33
  • “It's just going to provide a lighter level of conditioning and smoothing”4:31–4:34
  • “It's another that I think is a great option for those of you that have hair that is easily weighed down or just don't like the feel of heavy leave-ins”4:44–4:47
  • “This is just the definition of an oldie but a goodie. It's a drugstore classic”4:50–4:54
  • Source: Best leave-in conditioners and heat protectants for healthy hair - Sep 14, 2025
1 / 2
dae$30.00
Cactus Fruit 3-in-1 Styling Cream
4.2Cactus Fruit 3-in-1 Styling Cream
  • “Day is very soft, silky, and lightweight. It feels kind of whipped to me. It has a really nice texture”12:43–12:50
  • “I personally feel that Day just has better spreadability. Like the way it glides in my hair is just a little bit more seamless and effortless than with Elf”12:59–13:06
  • “I prefer the way that Day looks because I notice a bit of extra shine that I get with it”13:26–13:32
  • “I also prefer the way that Day feels. It's just softer, smoother, and more weightless in my hair”
  • “I don't really notice either of those things with Day at all. I don't think that it makes my curls more defined. It doesn't make my curls last longer”14:34–14:38
  • Source: E.L.F. Haircare Dupes vs High-End: Ingredient Comparison - Jul 5, 2026
1 / 2
Color Wow$27.99
Dream Coat Supernatural Spray
4.2Dream Coat Supernatural Spray
  • “Both products claim to repel moisture and humidity, reduce frizz, give glossy, silky smooth results with a lightweight, non-greasy feel, and require heat to activate with heated tension giving best results”2:00–2:04
  • “I do think Color Wow looks a little shinier and sleeker, but the difference is not drastic is what my point is”6:32–6:36
  • “I think that Color Wow just felt a little softer and smoother and it was easier to brush through my hair with that in than it was with Elf”7:03–7:11
  • “Technically, if we're being technical and really being nitty-gritty about which one I think feels better, looks better, gives me better results overall, I do think that Color Wow wins but not by a ton”9:17–9:23
  • Source: E.L.F. Haircare Dupes vs High-End: Ingredient Comparison - Jul 5, 2026
1 / 2
Tresemmé
Keratin Smooth Heat Protection Spray
4Keratin Smooth Heat Protection Spray
  • “The benefits include 450° of heat protection, softening, smoothing frizz, adding shine, style hold, and detangling”
  • “It's still fresh, but it definitely smells fruitier to me. Like almost a little appley, but it's also really nice”5:29–5:32
  • “I would say it's just a little bit thicker and a little bit more conditioning while still being one of the lightest options in this video”
  • “If those were not quite conditioning enough, you want something that's really similar but a little bit more, this might be the one for you to try”5:55–5:58
  • Source: Best leave-in conditioners and heat protectants for healthy hair - Sep 14, 2025
1 / 2
OGX$9.99
Plump Emulsion + Collagen Conditioning Hair Mist
3.5Plump Emulsion + Collagen Conditioning Hair Mist
  • “I feel like these are a little bit too heavy for my hair and I would rather use a lighter spray like the Bond Protein Repair Spray”41:36–41:40
  • “My sister... her hair is significantly more bleached than mine... and she loves this which makes total sense to me”
  • “If you felt like the Bond Protein Repair Spray was just too light for your hair and you need heavier smoothing, you need something that's even more conditioning, I feel like you would actually love these”41:12–41:15
  • Source: I tested 30 viral hair products so you don't have to - Jun 28, 2026
OGX$9.99
Smooth Emulsion + Argan Oil Conditioning Hair Mist
3.5Smooth Emulsion + Argan Oil Conditioning Hair Mist
  • “I feel like these are a little bit too heavy for my hair and I would rather use a lighter spray like the Bond Protein Repair Spray”42:26–42:30
  • “My sister... her hair is significantly more bleached than mine... and she loves this which makes total sense to me”42:40–42:44
  • “If you felt like the Bond Protein Repair Spray was just too light for your hair and you need heavier smoothing, you need something that's even more conditioning, I feel like you would actually love these”
  • Source: I tested 30 viral hair products so you don't have to - Jun 28, 2026
L'Oreal Paris$12.99
EverPure Sulfate Free Iron Sleek Coat
3.5EverPure Sulfate Free Iron Sleek Coat
1 / 2
e.l.f. Cosmetics$9
Humidity Hero Anti-Frizz Styling Spray
3.5Humidity Hero Anti-Frizz Styling Spray
  • “Both products claim to repel moisture and humidity, reduce frizz, give glossy, silky smooth results with a lightweight, non-greasy feel, and require heat to activate with heated tension giving best results”2:00–2:04
  • “I would say that Elf is maybe just a little bit more watery while Color Wow has maybe the littlest bit more slip, but it's not a big difference at all”5:44–5:50
  • “I just don't think that there's a drastic difference. I think both add really great shine and do a nice job of making my hair smooth and sleek”6:21–6:27
  • “I did notice that my brush would catch and snag a little bit more with that in and my hair felt a little less soft and smooth than Color Wow”7:15–7:19
  • “I feel like Elf actually looks a little bit better here. It just looks a little less frazzled”8:38–8:44
  • “Elf held up really well in high humidity despite its much lower price”9:13–9:17
  • “Technically, if we're being technical and really being nitty-gritty about which one I think feels better, looks better, gives me better results overall, I do think that Color Wow wins but not by a ton”9:17–9:23
  • “Is there enough of a difference to where I feel like I have to spend $30 versus $9 to get these kinds of results? No”9:27–9:35
  • “Is Elf Humidity Hero an exact dupe of Color Wow Dream Coat? No. Is it a good option for $9? Yes. Am I going to repurchase it now that I'm done testing it? No”
  • Source: E.L.F. Haircare Dupes vs High-End: Ingredient Comparison - Jul 5, 2026
e.l.f. Cosmetics$9
3-in-Wonder Magic Styling Cream
23-in-Wonder Magic Styling Cream
1 / 2
UNOVE$28.00
Detangling Heat Protection Spray
1.5Detangling Heat Protection Spray
Brush
Oribe
Italian Resin Flat Brush
4.8Italian Resin Flat Brush
  • “This is the brush I was talking about that feels so much more luxe than Mason Pearson and like makes a little bit more sense while you're spending that kind of money”30:11–30:15
  • “This is allegedly a custom designed Italian resin and like you can just tell such a difference in the material”30:18–30:23
  • “Out of all of the brushes I have showed you guys that are potential dupes for Mason Pearson this one has the most boar bristle coverage”30:40–30:44
  • “This is going to be gentler”
  • “The bristles are perfectly flexible”
  • “This is something that I reach for all the time because of the fact that it's gentler it is a brush that I love so much it's held up so well over the past few years like zero signs of this being old”31:11–31:19
  • Source: Best hair brushes for healthy hair tested - Oct 13, 2024
Kent$48.00
Classic Shine Mixed Bristle Hair Brush
4Classic Shine Mixed Bristle Hair Brush
Wet Brush$10.99
Original Detangler
3Original Detangler
FHI Heat$18.00
UNbrush Detangling Hair Brush
1.5UNbrush Detangling Hair Brush
Hair Tool
Tangle Teezer$14.99
The Ultimate Styler
2The Ultimate Styler
  • “It was the roughest on my hair. It pulled the most hair out, it broke the most hair strands. It was honestly kind of hurt”7:36–7:41
  • “I personally would not recommend this brush unless you are somebody that has very coarse resistant hair”8:03–8:11
  • “The bristles are actually pretty tightly packed”
  • “The base of the bristle, like from about halfway down, does not budge. It's very firm and very stiff”7:08–7:14
  • “There are no boar bristles mixed into this”7:21–7:27
  • Source: Best hair brushes for healthy hair tested - Oct 13, 2024
Sponge
Tool
Mason Pearson$154.00
Popular Bristle & Nylon Hairbrush BN1
4.5Popular Bristle & Nylon Hairbrush BN1
  • “The reason why this brush is so hyped up and supposed to be like magic for your hair is because of all the reasons we just talked about it has the boar bristles it has the nylon pins it's nicely spaced”
  • “The pins are super super flexible”
  • “The tip end of the pins are actually slightly rounded like they're tapered so they're not just flat across”
  • “I have less breakage it's gentler on my hair that felt like a huge game changer for me”
  • “Do I love this brush yes do I think it's great yes do I think that you need to buy it at $275 knowing that there are other options that are much more affordable no”
  • “It really is an incredible brush”21:36–21:39
  • “It is by far the most expensive brush in this video”21:26–21:30
  • “I don't think that the quality right here like of the handle of the base reflects that price at all like nothing about this feels Lux to me”21:15–21:24
  • “It lasts them years and years and years like I'm talking 20 plus years”22:09–22:17
  • “My favorite brush out of all 16 of these”
  • “This gives me the perfect combination of everything that I've been talking about the detangling the gentleness all of that”
  • Source: Best hair brushes for healthy hair tested - Oct 13, 2024
Rock & Ruddle
Hairbrush
4.5Hairbrush
Drybar$85.00
Flat Mate Boar Bristle Brush
4.5Flat Mate Boar Bristle Brush
  • “What I love about this brush is how large it is. It's the most comparable to Mason Pearson in size”28:15–28:21
  • “These bristles compared to all of the high price point brushes are the firmest but not too too firm, so I feel like I get the best detangling with this but it's not too rough on my hair”28:23–28:27
  • “The quality of the bristles here and everything about this brush is definitely there. It's held up really well, the bristles are not fraying at all”28:42–28:47
  • “If you're looking for the option that detangles the best knowing that you'll lose a little bit of gentleness, then I think Drybar is great. I really love this brush”28:49–28:52
  • “Drybar offers the best detangling while being the least gentle of the three, still not like rough on the hair”31:32–31:37
  • Source: Best hair brushes for healthy hair tested - Oct 13, 2024
Crown Affair
The Brush No. 001
4.2The Brush No. 001
  • “This brush is made of handcrafted beechwood”29:06–29:10
  • “I think that this is the most flexible of the high price point options so the most gentle because of that”29:08–29:15
  • “The trade off for that is that the detangling is not quite as good as dry bar”29:15–29:21
  • “The bristles are more widely spaced which I think just makes this even more gentle”29:26–29:31
  • “This is another brush that I use all the time. I feel like I reach for this one most often when my hair is already dry and styled and I just need to brush through like at the end of the night”29:37–29:45
  • “Crown Affair where it's like two steps down from dry bar in terms of detangling but then a couple steps up in terms of how gentle it is”31:44–31:49
  • Source: Best hair brushes for healthy hair tested - Oct 13, 2024
Tangle Teezer$14.99
The Original Detangler
4The Original Detangler
Wet Brush$12.99
Pro Shine Enhancer Brush
3.8Pro Shine Enhancer Brush
ion$11.99
Professional Boar & Nylon Cushion Brush
3.5Professional Boar & Nylon Cushion Brush
Denman
D81L Style and Shine Brush
3.5D81L Style and Shine Brush
Olivia Garden$29.95
Ceramic + Ion Supreme Combo Oval Cushioned Paddle Brush
3.5Ceramic + Ion Supreme Combo Oval Cushioned Paddle Brush
Bags & Cases
First Aid & Topicals
CeraVe$20.99
Healing Ointment
3.5Healing Ointment
  • “Oh, she is so thick. Holy cow. I'm kind of obsessed”
  • “I wish I could have used this back when I had severe barrier damage in like 2020 because oh my god, like I feel like this would have just sped up healing even more”16:34–16:40
  • “This formula will certainly do that. There's no doubt about that. Like, this is going to create the most occlusive seal on your skin”
  • “Because of that, it is no longer something that works for me as an eye cream. It is just too thick”17:18–17:25
  • “I'll definitely keep this new formula in the event that I need it for healing purposes, but it's no longer something that I will be reaching for on a nightly basis”17:25–17:28
  • Source: I tried 27 new drugstore beauty launches - May 17, 2026
1 / 2
Fragrance
Future Society$98.00
Invisible Woods Eau de Parfum
4.9Invisible Woods Eau de Parfum
Home Fragrance
Nail
Oral Care

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