- “This is not another basic eye cream that is just a hydrating moisturizer. It is a retinol eye cream”5:24–5:35
- “It is perfect for the sensitive skin around your eyes”5:35–5:40
- “It is powered with a retinol to give you that benefit of helping to plump up your collagen over time to smoothen your skin to help to minimize the look of fine lines and wrinkles”5:37–5:46
- “Plus, it is affordable. I love this eye cream because it is affordable”5:50–5:58
- “I will use it as well on my neck where it is notoriously more sensitive than my face and you want to go gentler and lighter on the neck”5:56–6:00
- “I will even use it around my mouth area, which I like to refer to as the kiss of death because when I use a regular retinol or a prescription around this area, I will always shed like a snake unless I use a retinol eye cream which is formulated for more delicate skin”6:04–6:11
- “Because it's more affordable, you don't feel as guilty using it in those three areas”6:25–6:30
- Source: Best Skincare of 2025 | Dermatologist-Approved Products - Dec 20, 2025
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Brand note
No7 is a drugstore brand that consistently impresses creators with the quality of its color cosmetics — the Pro Artist eyeshadow formula gets compared to Natasha Denona for its buttery, pigmented texture, and the matte lipsticks are blurring and comfortable. The real standout is the Pure Retinol Eye Cream, a gentle but effective retinol formula that a board-certified dermatologist recommends for the delicate eye area and even the neck and around the mouth, all at an affordable price.
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