- “I am so impressed with these shadows, you guys. They are buttery, they are smooth, really beautiful pigmentation”18:26–18:33
- “They kind of remind me of Makeup by Mario... I meant Natasha Denona. Natasha Denona has this really unique eyeshadow formula... it's kind of like this gel powder hybrid eyeshadow. That's what these remind me of”18:35–18:40
- Source: Long lasting flawless drugstore makeup routine - May 16, 2026
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- “This palette has only four shades but the formula is super nice and pigmented”
- “The shadows blend out super nice and have no fallout”
- “The palette looks perfect for blue eyes and makes them pop”
- “I would definitely purchase a bigger palette with this formula”
- Source: Full face new drugstore makeup 2026 - Apr 28, 2026
Brand note
No7 is a drugstore brand that consistently impresses creators with the quality of its color cosmetics — the Pro Artist eyeshadow formula gets compared to Natasha Denona for its buttery, pigmented texture, and the matte lipsticks are blurring and comfortable. The real standout is the Pure Retinol Eye Cream, a gentle but effective retinol formula that a board-certified dermatologist recommends for the delicate eye area and even the neck and around the mouth, all at an affordable price.
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