- “I am so impressed with these shadows, you guys. They are buttery, they are smooth, really beautiful pigmentation”18:26–18:33
- “They kind of remind me of Makeup by Mario... I meant Natasha Denona. Natasha Denona has this really unique eyeshadow formula... it's kind of like this gel powder hybrid eyeshadow. That's what these remind me of”18:35–18:40
- Source: Long lasting flawless drugstore makeup routine - May 16, 2026
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- “This palette has only four shades but the formula is super nice and pigmented”
- “The shadows blend out super nice and have no fallout”
- “The palette looks perfect for blue eyes and makes them pop”
- “I would definitely purchase a bigger palette with this formula”
- Source: Full face new drugstore makeup 2026 - Apr 28, 2026
Brand note
No7 is a drugstore brand that keeps surprising creators with formulas that punch above their price point — especially in complexion. The Pro Artist Soft Glow Cream Bronzer is the standout here: a buildable, velvety cream that wears eight-plus hours and melts into skin without looking heavy. The eyeshadow formula also gets real praise, with creators comparing it to prestige brands for its buttery, pigmented, fallout-free finish. No major downsides surfaced in the quotes, but the brand's strength seems to be in base products rather than statement color.
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