- “Because it's a tubing formula, it still holds my curl even without a waterproof layer underneath”24:37–24:44
- “This also separates my lashes nicely. I don't have to spend a ton of time combing my lashes out”
- “This is a great everyday mascara for nice length and volume, but I can also build it for more drama if I want”24:51–24:56
- “This has turned out to be one of my favorite mascaras”25:08–25:15
- Source: Best makeup of 2025: my standout favorites - Dec 18, 2025
Persona Cosmetics
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- “Not only does it hold my curl, but it gives me really nice length and volume that I can just apply quickly and wear it during the daytime, or I can layer it and get really nice dramatic length and volume”17:31–17:36
- “It never flakes, it never smudges”17:43–17:47
- “This is pretty much my go-to mascara for any occasion, and I love it. I refuse to be without it”17:45–17:50
- “This is probably the mascara that I reach for the most”17:50–17:55
- Source: Beauty products I finished and my honest verdicts - Aug 2, 2026
- “This is so good”
- “The brown is amazing”
- “The black you can tell I wear this a ton”46:42–46:47
- “This formula is probably the best tubing mascara that I've tried in years and years”46:44–46:49
- “Longwearing, doesn't flake, doesn't smudge”46:51–46:55
- “Builds incredible volume, incredible length, and great thickness”46:53–46:58
- “It gives you everything you want in a tubing mascara”46:57–47:00
- “It's really easy to remove”46:58–47:00
- Source: Allure Best of Beauty according to me - Oct 11, 2025
- “It's a tubing mascara, so I can trust that it's going to wear well”11:09–11:13
- “That one really builds up nicely”
- “I will say like can build up a lot of length and thickness”11:16–11:19
- Source: Under 15 minute streamlined makeup for quick mornings & travel - Jan 6, 2026
- “This is a little bit drier than I expected, but it is looking good”13:04–13:08
- “But since it is drier, it can get clumpy. So, be careful with how much you use”12:51–12:59
- “This is a little bit too dry for a new mascara, but it is looking good right now”13:13–13:18
- “If it takes a while for you to finish up a mascara, I think this is going to dry before you get to finish it up and look very clumpy”13:18–13:22
- “It is so black that it is making my eyes look lighter and I think it is the combination with the eyeliner too”13:25–13:33
- Source: Full Face of New Makeup: Merit, Caliray, About-Face & More - Nov 20, 2025
Brand note
Persona Cosmetics is a smaller indie brand that focuses on formulas safe for acne-prone and sensitive skin — a specific lane that sets it apart. The DreamStick Cream Blush is the clearest anchor: it blends easily, wears all day, and comes in a solid shade range. The tubing mascara also gets strong marks for volume, length, and staying power without flaking or smudging. If you have reactive skin and want color that won't cause breakouts, this brand is worth a look.
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