- “I was really surprised how well I like these. They are a neat balm and pigmented”
- Source: 2025 Best Drugstore Makeup Tested on Mature Skin - Dec 30, 2025
Profusion
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Brand note
Profusion is a Walmart-available brand that consistently surprises creators with quality that far exceeds its low price tag. The eyeshadows are soft, pigmented, and blendable, while the Radiant Glow liquid highlighter offers a sheer, customizable glow that dries down naturally. Trade-offs exist: some mascaras can smudge, and eyeliner may feather. Best for anyone wanting to experiment without spending much.
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