LipSoftie Hydrating Tinted Lip Treatment Balm
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Tower 28 Beauty Site →Amazon →Sephora →SUMMARY OF REVIEWS
Tower 28 Beauty LipSoftie Hydrating Tinted Lip Treatment Balm has a lightweight, shiny formula with gorgeous scents and shades, and one creator notes it doesn't turn white on lips. However, the dome-shaped applicator makes even application difficult, and Amanda Z prefers the Cocokind formula, calling this a nice but not top pick. Skyler Renee enjoys the formula despite the imprecise applicator.
FULL REVIEWS
POSITIVE
- “I absolutely love this one”1:28–1:31
- Source: Testing new drugstore makeup 2025: Elf, L'Oreal, NYX & more - Feb 7, 2025
- “I actually really like this product. I like it more than I thought I would”8:49–8:56
- “This one is in do delich M smells really yummy. It smells so good and the color is beautiful”8:54–9:02
- “It is one of the few lip balms that actually don't turn white on my lips which I love, so this is definitely a go-to for me”
- “I love the applicator as well. It's kind of like those plastic applicators like a Comics balm and it just glides really nicely on the lips. It does get a little messy but it's no big deal”9:12–9:17
- Source: Ranking viral lip products brutally honest - Sep 22, 2024
- “If you can get over the fact that the applicator is not that precise”0:16–0:19
- “I really enjoy this formula though”0:19–0:21
- “It's what I'm wearing right now”0:21–0:23
- “The shade is gorgeous”0:22–0:25
- “It's super lightweight, but very shiny”0:23–0:27
- Source: Purchase or pass on viral lip balms - Mar 20, 2026
- “I lean more towards recommending something like the Cocokind. I just think that the Cocokind formula is better”13:30–13:35
- “I really love the ube vanilla. Like this is if there was one I would recommend, it would definitely be this one because the scent is gorgeous”42:20–42:24
- “One of the best lip scents, I think”42:44–42:49
- “There's just so much pigment in these. You're not going to be able to get that kind of sheer effect really evenly applied with an applicator that's like a straight circle dome. Like this is not meant for my lips”42:50–43:00
- “I don't think it's a bad product. I actually think that the formula is nice. It doesn't cost you an arm and a leg, but it's definitely not a top pick”43:23–43:27
- Source: Lip balm ranking: top 7 picks from 30+ viral products - May 9, 2026
- “Tiramisu, which is the shade I have on right now”13:06–13:08
- Source: Sephora palettes and gift sets haul 2025 - Sep 25, 2025
MIXED / NEGATIVE
No negative reviews yet — creators have only had good things to say.
WHAT CREATORS SAY
- Consensus
- 4.3 / 5 from 4 creator reviewsGrailPeople ratings based on creator reviews.
- Features
- Pleasant scent (2)
- ⚠ creators flagged issues with sheer (1)
- ⚠ fiddly to use (1)
Product details
Details
- Type
- lip treatment
- Finish
- glossy
- Shade
- Dulce De Leche
- Key ingredients
- Shea Butter, Jojoba Oil, Lysine, Castor Seed Oil, Coconut Oil, Soybean Oil, Olive Oil, Carnauba Wax, Candelilla Wax, Tocopherol
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