Anua

K-beauty skincare focused on soothing actives and lightweight textures.

Anua is a K-beauty brand that creators consistently reach for when they want gentle, targeted formulas — especially for redness, sensitivity, and acne-prone skin. The Azelaic Acid 10 Hyaluron Redness Soothing Serum is the clearest anchor: a lightweight, mattifying serum that calms inflammation and fades marks without the irritation of stronger acids, though it can cause dryness for very dry skin.