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Anua

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@drdannyguo reviewing Anua Niacinamide 10% + TXA 4% Dark Spot Corrector Serum at 00:34 in a YouTube Shorts videoNiacinamide 10% + TXA 4% Dark Spot Removing Serum"This is technically your niacinamide serum because that's its main ingredient."$22.00@doctorly reviewing Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum at 06:47 in a YouTube Shorts videoAzelaic Acid 10 Hyaluron Redness Soothing Serum"I've gone through about five bottles."$22.00@laura88lee reviewing ANEW PDRN Moisturizing Cream at 07:24 in a YouTube Shorts videoPDRN Hyaluronic Acid 100 Moisturizing Cream"This is just a super gel lightweight moisturizer that looks so beautiful under makeup."$25.00@makeupbycheryl reviewing Anua Heartleaf Pore Control Cleansing Oil at 04:13 in a YouTube Shorts videoHeartleaf Pore Control Cleansing Oil"The Anua one is my favorite."$20.00@doctorly reviewing Anua Heartleaf Quercetinol Pore Deep Cleansing Foam at 02:50 in a YouTube Shorts videoHeartleaf Quercetinol Pore Deep Cleansing Foam"The entire Heartleaf line is actually incredible for oily skin."$20.00charissedaily mentioning Anua Heartleaf 77% Soothing Toner at 02:42 in their YouTube videoHeartleaf 77 Soothing Toner"This is my go-to everyday toner."$22.00lavish_krish mentioning Anua 70+ Rice Ceramide Glow Milky Toner at 03:32 in their YouTube videoRice 70 Glow Milky Toner"It basically gives you the most beautiful glow and it also brightens your skin a lot."$23.00@laura88lee reviewing ANEW PDRN Hyaluronic Acid Spray at 06:29 in a YouTube Shorts videoPDRN Collagen Glow Facial Serum Spray"I like this spray cuz you can use it as a setting spray, you can use it as just hydration in your skin care, you can mix it in your makeup, whatever you need to use it for, and you don't even have to shake it."$25.00j.uuuuudy mentioning Anua PDRN Hyaluronic Acid Capsule 100 Serum at 04:37 in their YouTube videoPDRN Hyaluronic Acid Capsule 100 Serum"It is extremely hydrating, I will say that."$30.00lavish_krish mentioning Anua Rice Ceramide Intensive Moisturizing Milk at 10:05 in their YouTube videoRice 70 Intensive Moisturizing Milk"I basically love every single product from this line."-@shelleynayak reviewing Anua Heartleaf 77 Clear Pad at 00:42 in a YouTube Shorts videoHeartleaf 77 Clear Pad"This toner pad has very gentle formula and it can be used by all skin types but I will primarily recommend it to anyone who has sensitive skin, dry skin or fungal acne prone skin."-@kellystrack reviewing Anua PDRN Hyaluronic Acid Hydrating Capsule Mist at 01:23 in a YouTube Shorts videoPDRN Hyaluronic Acid Hydrating Capsule Mist"This is going to be your best friend when you are blending your makeup."$18.80@drdrayzday reviewing Anua Zero-Cast Moisturizing Sunscreen SPF 50 at 12:07 in a YouTube Shorts videoZero-Cast Moisturizing Sunscreen SPF 50"One of my all-time favorite sunscreens that I discovered in 2025."-lavish_krish mentioning Anua Rice Ceramide Serum at 05:11 in their YouTube videoRice Ceramide 7 Hydrating Barrier Serum"My absolute favorite serum of all time."$23.00@skybxyy reviewing Anua Peach 70 Niacinamide Serum at 00:22 in a YouTube Shorts videoPeach 70% Niacinamide Serum"If you want a glowy base this is the product you need to get."$23.00cyounginyou mentioning Anua Ceramide Panthenol Barrier Cream at 08:34 in their YouTube videoRice 3+ Ceramide Panthenol Moisture Barrier Cream"I know what this is just okay."-@allieglines reviewing Anua Brightening Pads at 00:48 in a YouTube Shorts videoNiacinamide 5 TXA Brightening Pad"I love these Anua brightening pads."$22.00@beautywithin reviewing Anua Heartleaf Silky Moisture Sun Cream at 20:17 in a YouTube Shorts videoHeartleaf Silky Moisture Sun Cream"This is also beautiful, very lightweight. I honestly use this just as a moisturizer and a sunscreen everything all-in-one in the summers."$22.00dr.jennyliu mentioning Anua Rice Enzyme Brightening Cleansing Powder at 02:08 in their YouTube videoRice Enzyme Brightening Cleansing Powder"It has a little bit of a rice polish that works as a gentle chemical exfoliant."-@tinatanakaharris reviewing Anua Vitamin 10 Porestrix Serum at 03:51 in a YouTube Shorts videoVitamin 10 Porestrix Serum"Anua serum is always coming out with new innovative formulations."$39.00@vanitarattan reviewing Anua Peach 77 Niacin Enriched Cream at 03:12 in a YouTube Shorts videoPeach 77 Niacin Enriched Cream"I do love it."-rachhloves mentioning Anua Collagen Retinol Refining Gua Sha Cream at 14:12 in their YouTube videoCollagen Retinol Refining Gua Sha Cream"This is so interesting to me. It's really cool. Like, look at it. So, it combines the cream and the gua sha into one."$30.00@tinatanakaharris reviewing Anua Azelaic Acid 15 Mask at 14:16 in a YouTube Shorts videoAzelaic Acid Hyaluron Redness Soothing Serum Mask"I went on to the current rankings for AtKosme and the Anua sheet masks are literally taking over. It's like actually insane."-itsbabykelz mentioning Anua Heartleaf Daily Lotion at 14:53 in their YouTube videoHeartleaf 70 Daily Lotion"This has been used and abused."-3 Ceramide Panthenol Moisture Barrier Cream"I love this."$20.00@makeupbycheryl reviewing Anua Heartleaf 70% Intense Calming Cream at 05:26 in a YouTube Shorts videoHeartleaf 70% Intense Calming Cream"I explored everything from this line because it all worked for me."$25.00@beautywithin reviewing Anua Heartleaf Succinic Moisture Cleansing Foam at 04:48 in a YouTube Shorts videoHeartleaf Succinic Moisture Cleansing Foam"When you emulsify it's very silky on the skin and I really enjoyed that."-sarahsheumd mentioning Anua Anua Cotton Pads at 08:27 in their YouTube videoCotton Pad for Toner"These are sold by Anua 60 pads for about $4 US."$4.79@beautywithin reviewing Anua PDRN Collagen Melting Patch for Neck at 04:26 in a YouTube Shorts videoPDRN Collagen Melting Patch for Neck"So, I think that's fun. It's kind of cool, but nothing that skin care is really going to erase naturally forming lines on the neck."-@doctorly reviewing Anua Invisible Matte Finish Sunscreen at 07:22 in a YouTube Shorts videoInvisible Matte Finish Sunscreen"It doesn't feel greasy at any point."$22.00@vanitarattan reviewing Anua Peach 77 Niacin Toner at 06:14 in a YouTube Shorts videoPeach 77 Niacin Essence Toner"It's got niacinamide, alpha arbutin, and it's got vitamin C."-@vanitarattan reviewing Anua BHA 2% Exfoliating Toner at 07:20 in a YouTube Shorts videoBHA 2 Gentle Exfoliating Toner"They've put in tea tree extract."-@rachhloves reviewing Anua Visibly Firm Collagen Retinol Gua Sha Cream at 04:35 in a YouTube Shorts videoGua Sha"Not only did I see immediate results, but you guys also saw it, too."-Peach 70 Niacin Serum$22.00

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Niacinamide 10% + TXA 4% Dark Spot Removing Serum
4.9Niacinamide 10% + TXA 4% Dark Spot Removing Serum
  • “This is technically your niacinamide serum because that's its main ingredient”
  • “It contains niacinamide in 10% and also it contains 4% tranexamic acid, 2% arbutin”
  • “They have also added 10 different types of hyaluronic acid, bunch of skin hydrating ingredients”
  • “If you have dry skin, normal skin, combination to dry skin, and you need a skin brightening serum for your skin, this is the pick for you”
  • “Oily skin can find it little sticky especially during hot humid weather”
  • “It does have this a very viscous bouncy texture and I personally love it because I find the serum very hydrating on its own it hydrates suits my skin a little bit and also brightens my skin”
  • “Formulation of this serum is very stable you don't have to keep it in the fridge you can store it in your room itself”
  • “This Anua skin brightening serum works in fading pretty much all kind of pigmentation”
  • Source: Reviewing 4 Popular Brightening Korean Serums for Dark Spots - Nov 21, 2025
Shelley NayakShelley Nayak41K subscribers
4.9Niacinamide 10% + TXA 4% Dark Spot Removing Serum
  • “If you have dark spots like doesn't matter what kind of dark spots or what kind of unevenness you should check out this Anoa niacinamide tranexamic acid dark spot correcting serum this product is worth the hype”3:25–3:32
  • “Just within a week of using this like that too like you know only at night I noticed good difference in my skin”4:08–4:16
  • “Within a week, this like darkness reduced a lot”4:16–4:21
  • “I noticed my skin started looking more radiant, comparatively more even and some minor uh brown acne marks were like fading very quickly”4:21–4:28
  • “Quite a potent serum”4:31–4:33
  • “So if you have sensitive skin, dry skin, I'll suggest that you first start with alternative nights and then use it daily and night in your nighttime skincare routine and if your skin permits only then over the time use it twice a day”4:33–4:37
  • Source: Best of 2025 you should not miss in 2026 - Oct 30, 2025
Shelley NayakShelley Nayak41K subscribers
4.2Niacinamide 10% + TXA 4% Dark Spot Removing Serum
  • “This is such a good product for the price”8:09–8:14
  • “It contains 10% niacinamide, 4% tranexamic acid as well as 2% alpha arbutin”8:14–8:21
  • “They're at a good level that they're very effective, but at the same time they're gentle enough ingredients not to cause or they shouldn't cause irritation”8:24–8:30
  • “The pink color is not a synthetic pink cuz it actually contains B12 extract as well which would give it the pink coloring”8:36–8:41
  • “It's a clean, it's a natural formula, and it's all well-studied and it's a really good product for the price”8:44–8:50
  • “Quite a few people I know use this”8:51–8:55
  • “This bottle actually belongs to our in-house cosmetic scientist and she loves it”8:53–8:58
  • “I've heard nothing but good things about it”9:00–9:05
  • Source: Korean skincare viral products deep dive - May 14, 2026
Lisa EldridgeLisa Eldridge2.1M subscribers
4.2Niacinamide 10% + TXA 4% Dark Spot Removing Serum
  • “This is a serum that's actually really pretty. It's got this dark pink color that helps to brighten the skin, improving dark spots and even skin tone”5:35–5:41
  • “This is a very gentle product that is low risk”5:53–6:00
  • “It's also fragrance-free, so overall I do feel that this product is suitable for all skin types”5:23–5:27
  • “It's pretty gentle and so it's really suitable for all skin types, whether it's post-acne marks or dark spots from eczema or again melasma”6:40–6:45
  • “I personally have used this product. I really enjoy using it, so definitely is a viral product that I stand behind that I recommend as well”
  • Source: Dermatologist reviews viral Asian skincare products - Feb 13, 2025
Dr. Jenny LiuDr. Jenny Liu316K subscribers
3.8Niacinamide 10% + TXA 4% Dark Spot Removing Serum
Jasmine LooJasmine Loo69K subscribers
3Niacinamide 10% + TXA 4% Dark Spot Removing Serum
  • “This serum is meant to brighten your skin, refine your pores, help fade acne scars and pigmentation”20:06–20:13
  • “It's got 10% niacinamide, 4% txa which is their ingredient to reduce hyperpigmentation”20:19–20:23
  • “People say this really works well on acne prone skin”20:23–20:26
  • “It's a watery, lightweight serum that's quickly absorbed”20:34–20:37
  • “For me, I didn't think it was anything too special, but keep in mind I don't have a lot of pigmentation or acne scars”20:38–20:40
  • “I feel like this gives me just an overall nice sort of even skin tone”20:45–20:45
  • “I do have a lot of like, brown spots underneath the layers, so I'm hoping that this will keep it at bay. So far, I think it's doing a good job”20:49–20:51
  • “I personally don't think I would repurchase it just because I don't think it's life changing for my skin type”20:59–21:02
  • Source: Viral beauty products: worth the hype or total fail? - Nov 5, 2025
Tina YongTina Yong3.9M subscribers
Azelaic Acid 10 Hyaluron Redness Soothing Serum
4.9Azelaic Acid 10 Hyaluron Redness Soothing Serum
  • “I've already finished this entire bottle”5:28–5:32
  • “This one is really good compared to salicylic acid and things like that is because it's a lot more gentler compared to the other acids and it also effectively gets rid of the breakouts at the same time”5:30–5:34
  • “If you have sensitive skin and you're acne prone, I think you should really give azelaic acid a try”5:41–5:47
  • “Every time I kept using salicylic acid, my skin barrier just couldn't take it”5:47–5:53
  • “This one got rid of the breakouts without disturbing my skin barrier”5:53–5:57
  • “I highly recommend this for the sensitive skin girlies”5:55–6:01
  • Source: Skin & hair care favourites of 2025 - Jan 16, 2026
Lavish KrishLavish Krish858K subscribers
4.9Azelaic Acid 10 Hyaluron Redness Soothing Serum
Lavish KrishLavish Krish858K subscribers
4.6Azelaic Acid 10 Hyaluron Redness Soothing Serum
  • “This is one I actually have been using for a while and I recently brought it back into my AM routine and I'm about 2/3 of the way finished with a bottle of it”
  • “Azelaic acid is great for calming down redness, irritation”
  • “It's helpful for people who have acne-prone skin and rosacea, and also for hyperpigmentation”
  • “It really hits a lot of concerns and is generally well-tolerated”
  • “What I like about this particular formula is not only do you have the azelaic acid in there, but you also have humectants, so it's very hydrating”
  • “It's thin, it's lightweight, it's hydrating. It kind of preps the skin for whatever else you're going to use”
  • “I have loved this, and I highly recommend it. It's one of my favorite azelaic acid products”
  • Source: Dermatologist's top Amazon big spring sale skincare deals 2026 - Mar 25, 2026
Dr DrayDr Dray2.7M subscribers
4.6Azelaic Acid 10 Hyaluron Redness Soothing Serum
  • “You guys know that I live and die for azelaic acid. It's one of my absolute favorite ingredients”6:49–6:54
  • “I feel like Anua have brought it to the market and formulated it in a really amazing way”6:54–6:59
  • “In the US and UK, you can only get this in its 10% formulation because 15% is prescription grade. But don't worry, you can still get some amazing benefits from the 10% alone”6:59–7:04
  • “Azelaic acid is going to be a game changer for you if you're someone who suffers with sensitive skin or you suffer with rosacea”7:08–7:14
  • “It's shown to have amazing anti-inflammatory properties”7:14–7:19
  • “So, if you're someone who gets really red with rosacea, it can help to calm down that redness”7:17–7:21
  • “It's also been shown to be effective in fading hyperpigmentation”7:21–7:26
  • “It's one of my favorite recommendations for people who are beginning their skincare routine and they really want to see amazing results, especially if they have more sensitive skin”7:31–7:35
  • Source: Doctor's guide: the only Korean skincare you should buy - Nov 15, 2025
Dr Nicole JDr Nicole J11K subscribers
4.6Azelaic Acid 10 Hyaluron Redness Soothing Serum
  • “I actually prefer this one over the TXA serum, which broke me out”8:30–8:37
  • “This one feels very lightweight and it's slightly mattifying”9:26–9:31
  • “I find that this one helps control oil and even out texture”
  • “I love how this gradually smooths your skin's texture and reduce both redness and brown spots over time, especially PIE to PIH transitions”9:06–9:13
  • “I think that this is great for acne prone, oily, and combination skin types, especially because it is slightly mattifying”9:17–9:26
  • “Because it's mattifying, it can cause mild dryness, especially if you're very dry or it might cause peeling under your makeup”9:29–9:37
  • “It's best to use this at night or over hydrating serums and moisturizers”9:40–9:45
  • Source: Best serums for fading acne spots - Nov 5, 2025
Charisse DailyCharisse Daily41K subscribers
4.6Azelaic Acid 10 Hyaluron Redness Soothing Serum
  • “This one is also fragrance-free, oil-free, and non-comedogenic, which makes it perfect for sensitive and oily skin types”13:11–13:17
  • “This one is actually my newly discovered serum”
  • “This one also has a very lightweight texture”
  • “It's also slightly gel-like and it really absorbs quickly without leaving any sticky or any greasy residue”12:30–12:41
  • “The star ingredient of this serum is of course azelaic acid, which is a multitasking active”12:54–13:06
  • “It's known for regulating sebum production, reducing inflammation, and helping fade acne marks and postinflammatory hyperpigmentation”13:03–13:09
  • “This one also has gentle antibacterial properties, making it ideal for controlling breakouts”13:14–13:19
  • “The serum also includes calming agents to reduce redness and irritation”13:19–13:28
  • Source: Top Korean serums for oily skin - Nov 8, 2025
Charisse DailyCharisse Daily41K subscribers
4.2Azelaic Acid 10 Hyaluron Redness Soothing Serum
kellykelly371K subscribers
3.5Azelaic Acid 10 Hyaluron Redness Soothing Serum
Dr. Jenny LiuDr. Jenny Liu316K subscribers
PDRN Hyaluronic Acid 100 Moisturizing Cream
4.5PDRN Hyaluronic Acid 100 Moisturizing Cream
  • “This is just a super gel lightweight moisturizer that looks so beautiful under makeup”7:19–7:24
  • “If you have large pores, oily skin, and are prone to breakouts, I feel like this moisturizer would be really good for you because it is non-comedogenic, which means it will not clog your pores”7:24–7:31
  • “It's also so lightweight and creamy. It hydrates your skin without adding too much grease”7:35–7:43
  • “It's water-based, so again, it's not going to clog your pores. It is absolutely amazing”7:43–7:46
  • “Great for sensitive skin”
  • Source: Amazon Prime Day Haul: Over 40 Best Deals - Jun 23, 2026
Laura LeeLaura Lee4.6M subscribers
4.5PDRN Hyaluronic Acid 100 Moisturizing Cream
GothamistaGothamista685K subscribers
4.4PDRN Hyaluronic Acid 100 Moisturizing Cream
Nina Ubhi Beauty & FashionNina Ubhi Beauty & Fashion23K subscribers
4.2PDRN Hyaluronic Acid 100 Moisturizing Cream
Jasmine LooJasmine Loo69K subscribers
Heartleaf Pore Control Cleansing Oil
4.9Heartleaf Pore Control Cleansing Oil
MakeupByCherylMakeupByCheryl190K subscribers
4.9Heartleaf Pore Control Cleansing Oil
  • “It melts my blackheads so well”6:18–6:23
  • “When I massage my nose area with this cleansing oil for like few minutes, I can definitely feel that small sebum like comes out”6:30–6:37
  • “After rinsing with lukewarm water, I can feel that my nose gets so much smoother”6:39–6:45
  • “Fragrance is on the top of the ingredient list. So if you have super super sensitive skin or if you are allergic to fragrance, you might want to consider other options”6:54–6:58
  • “This has been my absolute favorite cleansing oil this year”7:31–7:36
  • Source: Best of beauty 2025: Skincare and makeup - Dec 13, 2025
Haley KimHaley Kim1.4M subscribers
4.5Heartleaf Pore Control Cleansing Oil
Beauty WithinBeauty Within2.7M subscribers
Heartleaf Quercetinol Pore Deep Cleansing Foam
4.5Heartleaf Quercetinol Pore Deep Cleansing Foam
Charisse DailyCharisse Daily41K subscribers
1.5Heartleaf Quercetinol Pore Deep Cleansing Foam
  • “The first ingredient in here is Houttuynia extract”3:08–3:10
  • “The second ingredient in here is glycerin, which is excellent, actually, because it is also a humectant, holds water in the top layer of skin”3:52–3:54
  • “Sodium cocoyl glycinate, which is the main surfactant in this. It's quite a gentle surfactant”4:00–4:02
  • “They've put in glycerol stearate SE and that's three out of five on the comedogenic scale, which is a problem because if this is for pore cleansing, you're trying to get into the pore, you do not want to clog the pore”4:19–4:22
  • “They added fragrance and it's pretty strong”4:41–4:42
  • “Fragrance means that this product is not a naive safe product because it contains fragrance”4:44–4:48
  • “For me, unfortunately, this is not an approved product”5:40–5:43
  • Source: Best & Worst Cleansers for Oily Acne Prone Skin - Apr 28, 2026
Dr. Vanita RattanDr. Vanita Rattan1.2M subscribers
Heartleaf 77 Soothing Toner
4.9Heartleaf 77 Soothing Toner
  • “This is my go-to everyday toner”
  • “I have oily combination skin and this toner generally helps control my sebum and my skin looks more balanced, not too oily, not dry”0:00–0:05
  • “This is also the only toner that help heal my daughter's fungal acne which says a lot”1:53–1:59
  • “This one really makes my breakout look less angry, and my skin really feels calm and balanced and not greasy”2:37–2:48
  • “This toner is great if you have acne prone skin, if you want a toner that won't clog pores and you need something that layers well under activives”2:50–2:58
  • “It's more of a skin stability toner in oily, acnerone skin like mine needs that”3:22–3:30
  • “I'm almost done with my Anua”
  • Source: Best Korean toners of 2025: honest reviews + results - Jan 17, 2026
Charisse DailyCharisse Daily41K subscribers
4.9Heartleaf 77 Soothing Toner
Charisse DailyCharisse Daily41K subscribers
4.9Variant: 250 MlHeartleaf 77 Soothing Toner
Edit by EkatEdit by Ekat422 subscribers
4.2Heartleaf 77 Soothing Toner
JUDYJUDY212K subscribers
Rice 70 Glow Milky Toner
4.6Rice 70 Glow Milky Toner
Lavish KrishLavish Krish858K subscribers
4.2Rice 70 Glow Milky Toner
Tina Tanaka HarrisTina Tanaka Harris274K subscribers
PDRN Collagen Glow Facial Serum Spray
4.9PDRN Collagen Glow Facial Serum Spray
Laura LeeLaura Lee4.6M subscribers
4.8Variant: BluePDRN Collagen Glow Facial Serum Spray
  • “This stuff is absolutely amazing”4:10–4:14
  • “It's got hyaluronic acid in there. It's packed with good stuff”4:21–4:26
  • “It's absolutely amazing for anyone with dry skin”4:25–4:28
  • “It's also great if you wear makeup and you want to set your base without having to use powder”
  • “This gives you instant hydration. It gives you a dewy finish to your skin”5:15–5:22
  • “It has the most ultra-fine nozzle. Like the mist that you you do not get droplets from this. It is pure mist”5:19–5:26
  • “Also makes your skin look plumper over time”5:31–5:37
  • “It's something that can be used before makeup, after makeup, in between, between all your layers if you suffer from very dry skin or if you have very mature skin”5:36–5:39
  • Source: Korean skincare and beauty products I recommend for over 40s - Jul 17, 2026
Nina Ubhi Beauty & FashionNina Ubhi Beauty & Fashion23K subscribers
4.6PDRN Collagen Glow Facial Serum Spray
  • “Today I'm going to show you a layering technique using the PDRN spray from Anua that's going to give us the most beautiful skin-like glowy glassy finish and she's only $20”0:06–0:16
  • “I have my skin prep on and I'm going to layer my Anua mist on top. This is such a beautiful fine mist, too, so it just lays beautifully under makeup”0:18–0:23
  • “Before we're going to the next step, you already guessed it. I'm doing a layer of our Anua spray”0:29–0:34
  • “Before I go with my powder, you guessed it. We're going in with another layer of our Anua mist”0:38–0:41
  • “Bestie, it's time to add another layer because I just set my face with all of my loose powders”0:39–0:46
  • “Okay, bestie, the full glam is complete and that means it's time to set one more time with the Anua PDRN face mist”0:44–0:49
  • “So light, it's perfect to spray on the top of makeup. It's not going to disrupt anything. And everything just looks melted together and gorgeous”0:52–0:55
  • “Glad I tried this technique because now I have another reason to love my Anua face mist”0:57–1:02
SHELBY ANNSHELBY ANN14K subscribers
PDRN Hyaluronic Acid Capsule 100 Serum
4.5PDRN Hyaluronic Acid Capsule 100 Serum
  • “Its hero ingredient is PDRN, which is a DNA based compound known for helping skin repair itself and promote regeneration”1:10–1:16
  • “This serum is also packed with multiple forms of hyaluronic acid for that deep hydration and that instantly smoother, glassy texture”1:37–1:47
  • “It is very lightweight and it's also fast absorbing”1:55–2:01
  • “You can wear this under makeup or you can layer it between actives and it still feels fresh”1:58–2:08
  • “In Korea, this serum blew up because it combines two of the biggest skin care goals, repairing the skin barrier and achieving that glassy glow”2:08–2:13
  • “It's even been featured in Vogue and mentioned across beauty awards list as one of the best PDRN serums of the year”2:19–2:25
  • “This one is currently the number one hydrating serum in the Korean app Wahi”2:28–2:34
  • “If you have acne prone or damaged skin or your barrier's been through a lot, think overexfoliation, dryness, or post breakout marks, I think that this is an amazing pick”2:34–2:41
  • Source: Top 5 Korean Serums for Glowing Skin - Nov 1, 2025
Charisse DailyCharisse Daily41K subscribers
4PDRN Hyaluronic Acid Capsule 100 Serum
CYoungCYoung84K subscribers
Rice 70 Intensive Moisturizing Milk
4.7Rice 70 Intensive Moisturizing Milk
Lavish KrishLavish Krish858K subscribers
4.2Rice 70 Intensive Moisturizing Milk
  • “We've got the ceramides, cholesterol, and fatty acid content in here. We've also got some rice extract, which is a really potent antioxidant, very protective for the skin”14:06–14:10
  • “This is a very lightweight milky lotion texture. So, it's not a stiff cream, right? It is moisturizing, but it's not a stiff cream, but it's not gel-like or like emulsion-like, either. It's just a very fluidy lightweight lotion”16:00–16:08
  • “This is a really good amount of balancing moisture without overwhelming your skin. Great for combo skin types”16:16–16:21
  • “This is great if your combo skin maybe leans just a tiny bit more dry in certain areas. You're going to appreciate how much moisture this brings without the grease and without the thickness”16:19–16:27
  • “What I really like about it is not sticky or tacky in the finish. It softens the skin, sinks in really good, does the moisturization inside without any tackiness on the outside”
  • “If you're severely dehydrated, this may not be the very best moisturizer for you, but this is going to be really great for folks who maybe just have a tiny bit of dehydration”16:38–16:43
  • “Oily folks may or may not like this. If you have a lot of thick oil on your skin and you know you don't like a lot of moisture, like I would probably skip this one”16:49–16:56
  • Source: Lightweight Barrier Repair for Summer: 8 Products That Won't Make You Greasy - May 26, 2026
Kelly DriscollKelly Driscoll90K subscribers
Heartleaf 77 Clear Pad
4.2Heartleaf 77 Clear Pad
Shelley NayakShelley Nayak41K subscribers
4.2Heartleaf 77 Clear Pad
  • “Contains 77% heartleaf extract, known for its powerful calming and anti-inflammatory benefits for sensitive and acne-prone skin”3:32–3:42
  • “Has PHA, which is a gentle exfoliant that helps remove dead skin cells, control oil, and keep your pores clear without irritating the skin”3:39–3:48
  • “Perfect for breakout-prone skin because it helps reduce redness, it calms irritation, and it makes your pores look a bit smaller while keeping your skin balanced”3:45–3:56
  • “Pads are thin, soft, and soaked in a watery essence with one side slightly embossed to gently buff away dead skin”4:01–4:09
  • “Leaves your skin feeling fresh, lightly hydrated, and smooth with a clean non-sticky finish”4:17–4:22
  • “Great if you have oily, acne-prone skin, sensitive, irritated skin, and people who suffer from redness, texture, and for beginners in exfoliation”4:25–4:35
  • Source: 12 Korean Skincare Products to Get K-pop Idol Glass Skin - Apr 9, 2026
Charisse DailyCharisse Daily41K subscribers
PDRN Hyaluronic Acid Hydrating Capsule Mist
4.9PDRN Hyaluronic Acid Hydrating Capsule Mist
  • “This is going to be your best friend when you are blending your makeup”1:11–1:17
  • “It gives the most beautiful hydrated glow”1:23–1:28
  • “It literally just feels so amazing”1:26–1:29
  • “It is well worth every penny”1:41–1:44
  • “You will seriously go through these bottles. You're going to get mad at me for recommending this to you because you're just going to have to keep repurchasing it. That's how good it is”1:43–1:45
  • “I'm pretty sure this is like my fifth or sixth bottle of it”1:49–1:53
  • “It's also a very fine spray, so like you barely even like feel the spray like hitting your face. It just feels so cooling and nice”1:51–1:57
  • “It like instantly melts your makeup”2:01–2:04
  • Source: Full face of best selling makeup on Amazon - Jun 23, 2026
Kelly StrackKelly Strack1.1M subscribers
3.5PDRN Hyaluronic Acid Hydrating Capsule Mist
  • “I do enjoy the very streamline, simple products, and they generally work really well for sensitive skin”1:58–2:02
  • “This one is indeed very like nourishing, hydrating spritz toner”2:07–2:09
  • “It doesn't have any fragrance. It doesn't have anything like that, which I also appreciate, especially, you know, if you have sensitive, irritated skin”2:13–2:14
  • “I won't say it's as moisturizing or kind of like nourishing as other kind of like toner sprays that I've used”2:21–2:25
  • “This one still feels more like a lightweight toner”2:34–2:41
  • “If I really want that like plump, glowing, kind of like naturally lit from within feeling, and to feel a little something on my skin, I actually need three layers”2:43–2:45
  • “I personally don't like it because my skin is oily, so I don't need these sprays to make it look dewy”
  • “I did find one really cool hack to use this is I actually put on a layer of this, push in a little bit of foundation, spray another layer, and then apply the rest of the foundation. And that gave me a really beautiful glow”
  • Source: Trying hottest K-beauty skincare 2026 - Jun 23, 2026
Beauty WithinBeauty Within2.7M subscribers
Zero-Cast Moisturizing Sunscreen SPF 50
5Zero-Cast Moisturizing Sunscreen SPF 50
Dr DrayDr Dray2.7M subscribers
4.7Zero-Cast Moisturizing Sunscreen SPF 50
DoctorlyDoctorly3.5M subscribers
Rice Ceramide 7 Hydrating Barrier Serum
5Rice Ceramide 7 Hydrating Barrier Serum
Lavish KrishLavish Krish858K subscribers
5Rice Ceramide 7 Hydrating Barrier Serum
Lavish KrishLavish Krish858K subscribers
Peach 70% Niacinamide Serum
4.9Peach 70% Niacinamide Serum
  • “If you want a glowy base this is the product you need to get”0:15–0:20
  • “The serum is not super watery, it's a little bit more on the thicker side and it's a little bit more sticky, so when you apply it to your face it just gives the most gorgeous glow and it stays on”0:22–0:26
  • “I've used a lot of serums for my skin prep but none of them have had the glow like this one does”0:31–0:36
  • “One layer is enough but if you really want the maximum shine and glossiness I like to do two layers. Your skin will literally be reflecting”0:36–0:41
  • “Any foundation you put on it will make it look just as dewy”0:41–0:44
  • Source: Korean makeup favorites on brown skin - Aug 26, 2024
skybxyyskybxyy105K subscribers
Rice 3+ Ceramide Panthenol Moisture Barrier Cream
Niacinamide 5 TXA Brightening Pad
Heartleaf Silky Moisture Sun Cream
4.5Heartleaf Silky Moisture Sun Cream
  • “This is also beautiful, very lightweight. I honestly use this just as a moisturizer and a sunscreen everything all-in-one in the summers”20:04–20:15
  • “When it gets colder it just keeps working so well and my makeup sits beautifully on top as like a base”20:17–20:25
  • “It's got no fragrance and it really helps with any sort of redness or irritation because of the heartleaf”20:25–20:29
  • “It's just got more of like a super light cream finish”20:32–20:37
  • Source: Top k-beauty skincare of 2024 - Dec 19, 2024
Beauty WithinBeauty Within2.7M subscribers
1.5Heartleaf Silky Moisture Sun Cream
  • “It has this cushiony gel cream kind of texture and I really really really wanted to love this sunscreen”2:23–2:32
  • “After 30 minutes like oh my god my skin was like cracking dry painfully dry”2:38–2:45
  • “With just few days of usage I even experienced lot of dehydration lot of texture”2:45–2:51
  • “If you have like skin type which is sensitive or dry, very dry, very much prone to dehydration or damaged skin situation, then you probably want to skip it”2:53–2:57
  • “It doesn't leave any white cast”3:20–3:24
  • “It really did not work for me”
  • Source: Korean sunscreen ranking for skin type - Jul 23, 2025
Shelley NayakShelley Nayak41K subscribers
Rice Enzyme Brightening Cleansing Powder
4.3Rice Enzyme Brightening Cleansing Powder
Dr. Jenny LiuDr. Jenny Liu316K subscribers
4.3Rice Enzyme Brightening Cleansing Powder
  • “It makes your skin super soft and helps to kind of brighten your complexion”11:15–11:19
  • “I really love the fact that it makes my skin feel super soft and you know over time I think it can improve the complexion and improve the radiance”11:35–11:40
  • “It's definitely not harsh by any means I think it's definitely suitable for those that have even a little bit more sensitive skin”12:01–12:05
  • “There is a little bit of a very mild physical abrasion if you will because it is a powder that you mix with water so it does kind of have a little bit of a physical exfoliating property”12:11–12:16
  • “If your skin barrier is like say damaged and red and inflamed having anything rub over your skin can be irritating so I would say probably don't want to use it when your skin is actively inflamed”
  • “This is one that I do enjoy using and incorporate into my routine probably like once or twice a week”12:43–12:50
  • Source: Dermatologist reviews viral Asian skincare products - Feb 13, 2025
Dr. Jenny LiuDr. Jenny Liu316K subscribers
Vitamin 10 Porestrix Serum
Peach 77 Niacin Enriched Cream
2.5Peach 77 Niacin Enriched Cream
  • “I do love it”
  • “That is gorgeous inside”3:00–3:00
  • “That is very satisfying”3:04–3:04
  • “I actually almost love this product but they did one huge mistake and that is that they added fragrance”
  • “If they hadn't I would have recommended this for people with sensitive oily acne prone skin”3:44–3:46
  • “This is not going to work for someone with dry skin anyway”4:38–4:43
  • “The fragrance in it means that you're not going to wear it if you have oily acne prone skin cuz you already have inflamed skin”
  • “Unfortunately this product is also a no”4:51–4:52
  • Source: Best & worst moisturisers for oily acne skin - Dec 21, 2025
Dr. Vanita RattanDr. Vanita Rattan1.2M subscribers
Collagen Retinol Refining Gua Sha Cream
3.5Collagen Retinol Refining Gua Sha Cream
  • “This is so interesting to me. It's really cool. Like, look at it. So, it combines the cream and the gua sha into one”11:49–11:59
  • “Oh, it feels so good on my jaw muscles”
  • “It feels really good though. So far so good. I will continue to use it. It feels nice on my skin”
  • “It keeps like squatching product out which is kind of annoying. And you can't really use the gua sha on your forehead which again is fine”
  • “I am a little concerned because there is retinol in it and I fear that my neck will get, you know, a little bit agitated with that”14:12–14:20
  • “Does it look more lifted? Be honest with me. Cuz like it does to me and I can't I don't I don't understand. I feel like I have to look at it again. I don't know. Maybe I'm imagining things. But it does look a little bit more lifted on this side. Very very slight, but I think I do notice it”13:37–13:46
  • Source: I tested the most overhyped products the internet made me buy - May 7, 2026
RachhLovesRachhLoves1.4M subscribers
Azelaic Acid Hyaluron Redness Soothing Serum Mask
Heartleaf 70 Daily Lotion
3 Ceramide Panthenol Moisture Barrier Cream
4.93 Ceramide Panthenol Moisture Barrier Cream
  • “I love this”
  • “This is what I use on the days when I'm using my tretinoin, if I have exfoliated”13:08–13:10
  • “It's just really great. Like I love it”
  • “Most of the time they're very, very heavy. And uh this isn't. It's not super heavy. It is a very moisturizing, but it has a more lightweight feel on the skin”13:20–13:23
  • “If you're someone who's congestion prone, uh or whatever, or if you just like don't like to feel like super oily, this is really, really, really good”13:30–13:33
  • “I will be repurchasing this for the foreseeable future”14:13–14:14
  • Source: Empties review: skincare and haircare products - Jan 20, 2026
Alexandra AneleAlexandra Anele1.4M subscribers
Heartleaf 70% Intense Calming Cream
Heartleaf Succinic Moisture Cleansing Foam
4.5Heartleaf Succinic Moisture Cleansing Foam
  • “When you emulsify it's very silky on the skin and I really enjoyed that”4:38–4:45
  • “Not only does it have heart leaf which is also known as hunia Cordata which is like the cousin of sandella asiatica they do very similar things to like reduce redness to help calm your skin any sort of inflammation it just brings it all down to like a balanced level”4:48–4:54
  • “It was really the succinic acid that caught my eye because succinic acid also mildly helps with breakouts and inflammation that has to do with like acne but all the while being really healing for the skin”5:06–5:14
  • “It was another thing that I just kept going back to”4:46–4:50
  • Source: Top k-beauty skincare of 2024 - Dec 19, 2024
Beauty WithinBeauty Within2.7M subscribers
Cotton Pad for Toner
PDRN Collagen Melting Patch for Neck
mentionsPDRN Collagen Melting Patch for Neck
  • “So, I think that's fun. It's kind of cool, but nothing that skin care is really going to erase naturally forming lines on the neck”4:10–4:12
  • “The collagen particles are still just large. So, it's not going to be able to like kind of plump you from the inside kind of like what a retinol can do”4:26–4:31
  • “Collagen is best when it's eaten, you know, in our foods, in a collagen shot, but putting it on top is just not going to do that”4:35–4:38
  • “What it is doing is hydrating it from the surface”4:46–4:47
  • “It's actually peeling”
  • Source: Trying hottest K-beauty skincare 2026 - Jun 23, 2026
Beauty WithinBeauty Within2.7M subscribers
Invisible Matte Finish Sunscreen
Peach 77 Niacin Essence Toner
mentionsPeach 77 Niacin Essence Toner
Dr. Vanita RattanDr. Vanita Rattan1.2M subscribers
BHA 2 Gentle Exfoliating Toner
2BHA 2 Gentle Exfoliating Toner
Dr. Vanita RattanDr. Vanita Rattan1.2M subscribers
Gua Sha
Gua Sha
RachhLovesRachhLoves1.4M subscribers
Brand note

Anua is a K-beauty brand that creators consistently reach for when they want gentle, targeted actives — particularly for redness, sensitivity, and acne-prone skin. The Azelaic Acid 10 Hyaluron Redness Soothing Serum is the clearest anchor: multiple dermatologists and creators describe it as lightweight, hydrating, and effective at calming irritation without disrupting the skin barrier, though one derm notes 10% azelaic acid is more soothing than strongly anti-acne.

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