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Brand note

Half Magic is a color-forward brand that leans hard into sparkle — their eye crayons, pressed glitters, and singles are built for people who want high-impact, reflective shine that actually stays put. The Sparklestik Eye Crayon blends on creamy and locks down without fallout, making it a solid pick for easy glitter looks. If you're after subtle or matte, this isn't your brand; it's all about being seen.

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