- “My liquid eyeliner, the one that I've used all year long is the Heroin Make Smooth Liquid Eyeliner”
- “It just has such a fine tip and it's very very long lasting”36:10–36:15
- “I love the control you get over this”36:17–36:25
- “It's a brown, but it's a cool tone brown and it's also a brush tip”
- Source: Best of beauty 2025 into 2026: makeup favorites, new essentials, longtime holy grails - Dec 30, 2025
Isehan
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Brand note
Isehan is best known for its Kiss Me Mommy sunscreen line, which creators consistently describe as gentle, moisturizing, and makeup-friendly — no white cast, no eye sting, and water-resistant options. The SPF 50 version is a long-time favorite for daily wear, though the small tube size and price are minor drawbacks. The brand also makes a heavy-duty mascara remover that works well, but some find it unnecessary if they already use cleansing oils.
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