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2Variant: SerenadeShade Stay Lip Stain
  • “This color is really I don't know if it's my favorite. I feel like this is a little too like cool toned for me”
  • “Overall the product feels a little sticky but as it's drying down on your lips when you see how my lips are kind of sticking together”30:16–30:21
  • “This is not my favorite color”
  • “It feels really drying on the lips honestly”30:44–30:50
  • “I could see probably after 4 hours this is going to feel really drying”30:50–30:58
  • “It's just like one of those colors that kind of makes me look a little bit dead”31:44–31:49
  • “The lip, you can kind of faintly see it still. Like I just got done having lunch and it's kind of worn off like right here in the center, but you can still kind of see it like as a lip liner”34:04–34:09
  • “The little lip stain. It's still there actually, like as kind of like a lip liner”35:24–35:30
  • Source: Dollar Tree Makeup Wear Test: 8 Hours - May 14, 2026
Brand note

Kokie is an affordable drugstore brand that gets mentioned for a few standout products, but the evidence is mixed. The Shade Stay Lip Stain is the most discussed item, and creators note it has serious trade-offs: it feels sticky going on, dries out the lips over time, and the shade range can be tricky — one creator found a cool-toned color unflattering. On the plus side, the stain does leave a faint, long-wearing tint even after eating.