NYC

NYC is a drugstore brand that shows up most often for its Mane Magic 10-in-1 Primer, which creators say makes hair shiny and soft, though the formula can feel heavy on fine hair. The rest of the line gets mixed feedback: the dry texture spray has a strong scent and weak hold, and the vanilla lip mask smells chemically despite a texture that dupes a pricier option. Worth a try if you're on a budget, but don't expect consistency across the range.