- “This has basically become like my signature. It is the fig smell. It is woody. It is like skin musky”57:51–57:59
- “It smells like your skin but figgy and woody”57:54–58:01
- “It has that really lovely musky base, but then the brightness of the fig comes through”58:12–58:23
- “It's woody. It's warm. There's like it almost has like these really bright pops of the fig. It's like fresh and green, but it's not overly woodsy that would make my head hurt”58:23–58:27
- “I also love that it lasts”58:39–58:42
- “When they did when Flur came out with this for the deodorant, I was like, give me give me 15 of those right now. It is now my favorite deodorant that I've ever used”58:41–58:49
- Source: Best of beauty 2025 - Dec 30, 2025
PHLUR
See reviews of these products
Father Figure Eau de Parfum"This has basically become like my signature. It is the fig smell. It is woody. It is like skin musky."$99.00
Vanilla Nectar Body & Hair Fragrance Mist"I think this is the most unique vanilla scent."$39.00
Island Swim Body Mist"It has been a while, a while since I have really connected with a PHLUR body mist."$39
Vanilla Skin Natural Deodorant"Like, it's empty. I cannot use this anymore."$20Browse more
- “I think this is the most unique vanilla scent”0:23–0:28
- “It's a very vanilla sherbet scent”0:25–0:30
- “Will I rebuy this 100% in the future?”0:28–0:32
- “I want to try some of their other scents”0:30–0:33
- “I really want to try heavy cream vanilla skin”0:32–0:35
- Source: Beauty products I finished in March - Apr 1, 2026
- “It has been a while, a while since I have really connected with a PHLUR body mist”5:06–5:12
- “I think if you're only going to get one, it should be Island Swim”5:35–5:40
- “This is a unique take on a summer solar type of scent”5:37–5:44
- “I really, really like this”6:43–6:46
- “I have been drawn to wanting to use this, and I have hundreds of perfumes, okay? It has taken me a lot to want to break out of my comfort perfumes, and this one has done that for me”6:46–6:51
- “Island Swim is definitely the standout of the two”7:01–7:07
- Source: Best new launches in every beauty category - May 30, 2026
- “Like, it's empty. I cannot use this anymore”0:56–1:00
- “It's like a very thin layer”0:59–1:01
- “If you don't sweat like excessively, you don't really like heavy exercise, I think this is really nice like when you get out of the shower, just like a day-to-day deodorant”1:04–1:07
- “I don't think this takes the scent of body odor away 100%”1:10–1:15
- “Am I going to repurchase it? I'm unsure”1:02–1:05
- Source: Beauty products I finished in March - Apr 1, 2026
Brand note
PHLUR is a fragrance brand that leans into body care — deodorants, body mists — with scents that feel personal and skin-like rather than perfumey. The Father Figure Eau de Parfum is the clearest anchor: a woody, figgy, musky scent that lasts and has become a signature for some. Trade-offs show up with the deodorant — it's a thin layer that works for light days but doesn't fully neutralize odor, so it's not for heavy activity.
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