GrailPeople

PHLUR

Ask to find reviews

See Reviews of These Products

@amandaz reviewing Flur Father Figure at 57:54 in a YouTube Shorts videoFather Figure Eau de Parfum"This has basically become like my signature. It is the fig smell. It is woody. It is like skin musky."$99.00@simonenicole reviewing Flur Golden Rule Travel Size Fragrance at 27:07 in a YouTube Shorts videoGolden Rule Eau de Parfum Travel Spray"This is a nice smelling fragrance."$39.00

Browse More

Father Figure Eau de Parfum
4.9Father Figure Eau de Parfum
  • “This has basically become like my signature. It is the fig smell. It is woody. It is like skin musky”57:51–57:59
  • “It smells like your skin but figgy and woody”57:54–58:01
  • “It has that really lovely musky base, but then the brightness of the fig comes through”58:12–58:23
  • “It's woody. It's warm. There's like it almost has like these really bright pops of the fig. It's like fresh and green, but it's not overly woodsy that would make my head hurt”58:23–58:27
  • “I also love that it lasts”58:39–58:42
  • “When they did when Flur came out with this for the deodorant, I was like, give me give me 15 of those right now. It is now my favorite deodorant that I've ever used”58:41–58:49
  • Source: Best of beauty 2025 - Dec 30, 2025
Amanda ZAmanda Z128K subscribers
Golden Rule Eau de Parfum Travel Spray
4.2Golden Rule Eau de Parfum Travel Spray
Simone NicoleSimone Nicole580K subscribers
Brand note

PHLUR is a fragrance brand that leans into body care — deodorants, body mists — with scents that feel personal and skin-like rather than perfumey. The Father Figure Eau de Parfum is the clearest anchor: a woody, figgy, musky scent that lasts and has become a signature for some. Trade-offs show up with the deodorant — it's a thin layer that works for light days but doesn't fully neutralize odor, so it's not for heavy activity.

Shop Paths

PHLUR SiteAmazonSephoraNordstromFragranceXFragranceNetPerfumaniaPHLUR

Some links are affiliate links.