BEST OF THE BEST MAKEUP OF 2025
Sarah Creal$42The Adults Are Talking Solid Serum Lip Repair Balmshade · Clarity (clear)- “This is truly an incredible formula”▶ 2:07
- “It goes fast. It's like 40 bucks. It's like not cost effective at all and yet it is outrageously effective”▶ 2:10
- “I use it on me. I use it on my boyfriend. I use it on my child”
- “Let me caution you against the tinted ones and the glitter ones”▶ 2:28
- “The clear one, because it has that super anxious moisturizing quality and something about adding pigment and glitter to the next iteration of this release just took the magic out of it”▶ 2:32
- “The clear one, off the charts. Just off the charts”▶ 2:53
Anastasia Beverly Hills$25.00Blurring Serum Blushshade · Pinky Lavender
NARS$67.00
Glow Recipe$25.00
Merit$24.00Shade Slick Tinted Lip Oilshade · Archival- “This is one that like no one, including me, wanted to be a believer on”▶ 7:05
- “It's like got a glossy finish to it. If you let it sit for a minute before you blend it, it will have a little more wear time”▶ 7:30
- “Like there's something about this formula where it almost doesn't matter what color you get”▶ 7:41
- “They're all awesome and they're like in these really nice cool brownie tones that like when you blend them out, they pretty much all do something delightful”▶ 7:52
- “They are special”
- “I have three or four of them. I adore them”
MAKE UP FOR EVER$35.00- “It was such a gorgeous shade range and the formula was so easy to work with”▶ 9:10
- “It was in contours and bronzers and blushes and highlighters, but they didn't tell you that that's what they were. It was just kind of like do whatever you want with these”▶ 9:16
- “I'm a huge fan of that kind of thing, especially if they actually function in all of those ways”▶ 9:23
- “It was just a really, really beautiful release. I got a lot of use out of those”▶ 9:34
- “The only drawback is that Make Up For Ever needs to stop putting that terrible scent in everything”▶ 9:38
PAT McGRATH LABS$38.00- “I'm almost done with the bottle of it”▶ 9:54
- “I feel like it does give your skin a really manageable glow”▶ 10:21
- “It gives you the glow without making all of your powders as translucent as something like the Fix Plus does”▶ 10:31
- “The spray nozzle is like a spray sunscreen, and something about that makes it so that it goes on really evenly and not too much”▶ 10:42
- “I will probably repurchase it when I finish it”▶ 10:50
VIOLETTE_FR$29.00- “Wow. Wow. Wow”
- “That one stains the color that it is and the balm that is part of the formula that's like you know the top part of it is nourishing and lovely”▶ 11:35
- “The VIOLETTE_FR ones are just another iteration of that same beautiful concept in colors that I arguably like even more”▶ 11:49
- “I love the packaging as well. I think that her packaging is always really pretty and it's just a beautiful well-executed product”▶ 12:09
- “I liked it very much”▶ 12:16
- “These had options. These had nuance. They were lovely”▶ 12:34
MAKEUP BY MARIO$25.00- “They're actually easy to apply”▶ 13:44
- “They're up there with Hindash's color fluids. They're up there with the about face liquid eyeshadows in terms of ease of use and also excellent wear time”▶ 13:48
- “I heard from a lot of folks in my comments saying like absolutely everything creases on me. These did not”▶ 13:56
- “It's a lovely product and was a great release this year”▶ 14:14
Bobbi Brown$43.00- “I just love an idea that makes something more beginner friendly, combining colors and stuff because the colors were really well combined”
- “They were combined in ways that took undertones into consideration”▶ 14:43
- “I also really appreciated that the shimmers shimmerred. It's uncommon to find a shimmer eyeshadow stick that actually stays shimmery”▶ 14:55
- “Most of them maintained their sheen really really beautifully”▶ 15:08
NARS$40.00- “They reformulated the multiple, which is their stick blush. And it also came out in a bunch of really awesome colors”▶ 15:35
- “Just colors that like a color theory nerd really likes because they sort of help fill in holo colors. They layer beautifully”▶ 15:44
- “I ended up buying like ah like four or five of them this year”▶ 15:58
- “Those blushes were stars for me this year”▶ 16:26
Armani Beauty$49.00- “The Armani skin tint has a tiny bit of glow to it, which a lot of things did this year, but I feel like that one did it really tastefully”▶ 16:37
- “It has the distinction for me of being a skin tint in the truest sense that has quite little coverage”▶ 16:50
- “It looks so much like skin that you could wear it on its own”▶ 17:03
- “It literally just looks like skin”▶ 17:11
m.ph by Mary Phillips$64.00- “That Mary Phillips palette is so easy to travel with. The colors make a lot of sense”▶ 17:29
- “I do think that it works as an underpainting palette, but I mostly just use it as a bronzer and contour palette”▶ 17:44
- “When I'm looking at my collection and all of the things that I would typically use, I'm so much more likely to throw that Mary Phillips palette into my bag versus all of my other steps just because it does so many things and uses up so little space”▶ 17:54
- “It is a traveling companion. It's lovely”▶ 18:10
MAKEUP BY MARIO$48.00- “This is completely different. It has a again natural finish, so it's a little bit matte”▶ 18:33
- “It has this beautiful solidly medium finish to it”▶ 18:44
- “I feel like it's going to photograph really well because it's kind of half I mean a natural finish halfway between reflective and light absorbing in a way that's not like smoothing but it is perfecting if that makes sense”▶ 18:48
- “It's a very very lovely longwearing formula that I feel like will work for a lot of different skin types”▶ 19:06
- “I'm very dry skinned and it doesn't dry out on my skin, but like it does have that slight like natural finish mattification quality to it that I feel like would work for like combo skin as well”▶ 19:10
Sarah Creal$58- “The people in my comments who are a little bit older than me, or maybe a lot of a bit older than me, were saying, 'Nothing works on my under eyes. This is god tier.'”▶ 19:41
- “It's also a complexion product. It's not necessarily just a concealer”▶ 19:49
- “It's so lovely that it kind of just blends in where you need it, disappears where you don't, but you can apply as much of it as you want. It's going to continue to look like skin”▶ 19:59
- “The formula is darn near perfect”
Burberry$45.00- “Burberry hits all the marks. The container is lovely for those of us who care. The formula is fantastic”▶ 21:05
- “The satin is really pretty and not particularly shiny”▶ 21:15
- “It isn't scented. It isn't plumping. There's no sensation”▶ 21:19
- “The colors are great”
- “This is a range of like these really grungy, nuanced colors that I feel like everybody can find more than one shade that is going to please them”▶ 21:44
- “That one really knocked my socks off”▶ 21:58
SOSHE Beauty$28.00- “Not only is this formula absurd, it is the most gorgeous velvety balmy putty hybrid thing. Oh my god”▶ 23:30
- “It also just glides onto the skin in a way that you could I always say it's like you know with all the fuss and trouble that I insist on you taking when it comes to putting on a serum blush on top of another face of makeup. This is the total opposite. You could blend this with a sandwich bag. It is so easy”
- “It also packs quite a bit of pigment and the colors are so good”▶ 23:56
- “They are unbelievably beautiful”▶ 24:03
- “If you have a credo near you, I highly recommend just going and touching them because it's an addictive texture”▶ 24:04
MAC Cosmetics$30.00
- “I have not in a long time actually come across a tinted moisturizer that was truly a tinted moisturizer”▶ 25:32
- “This is a true tinted moisturizer. It's moisturizing. It's fantastic”▶ 25:59
- “This one's really thin and it goes on like a very very thin foundation and it wears all day in that respect”▶ 26:08
- “The Jones Road like you rub it in with your hands”
- “That tinted moisturizer is that it's so good”
Lancôme$59.00- “This was such a good purchase”▶ 27:44
- “Oh my god, this is ins it's so good. It's so the color story is so fantastic”▶ 27:56
- “It's very user friendly. You can build it, but you can also blend it”▶ 28:01
- “It's just a really really lovely well thought out and like it works on so many different skin tones”▶ 28:05
- “It was just a winner. It was just a winner”
ILIA$33.00Eye Stylus Shadow Stickshade · Opulent- “What really deserves kudos is the shimmer formula of the Ilia eyeshadow sticks because they are the only eyeshadow stick like true eyeshadow stick”▶ 28:40
- “The shimmer actually stays are the Ilia ones. The shimmer stays. It doesn't like blend away”▶ 28:57
- “I swatched them on the back of my hand and then tried to wash them off with soap and hot water and they wouldn't come off”▶ 29:06
- “I just think that they are a triumph”▶ 29:12
- “I reach for them constantly”
- “My god, this palette, I mean, if we're talking about a triumph”▶ 29:42
- “An 18 shade palette that I use every shade in. What?”▶ 29:50
- “I used 17 of the 18 shades. Every single one of them is just an inspiring knockout of a color”▶ 30:04
- “The colors here, just the combination is so lovely”
- “For an olive undertone, yes. But also, these are some of the most nuanced browns”▶ 31:36
- “This is actual luxury. Okay? This is a formula that when you touch it, you're like, 'Oh, that's why it costs so much money.' It's so great”▶ 32:11
- “It's insanely cost-effective for 18 luxury shades”▶ 32:28
- “I can't get enough of this freaking palette. It's like every day I think about using something else and I just want to use this”▶ 32:34
- “This is a trick deck of cards. You put it on and you're just like, I actually had no plan, but it did what it was supposed to do without me even having to ask”▶ 33:11
Rouge Experience Refillable Lipstickshade · Toasted- “It is dynamite”
- “Oh my oh my god, it's just so good”
- “For me, it was the perfect grungy shade that we had all been wanting Lisa to come out with”▶ 22:59
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