- “My favorite brow pencil that I've been so loyal to is Anastasia Perfect Brow Pencil”38:54–39:02
- “The reason I like this is because it's a powder brow pencil. It's a pencil in it's a powder in pencil form, so it always looks really nice and natural”38:59–39:08
- “I love how soft this goes on. You can obviously press a little bit harder and it'll get more intensity, but I really like how if you just feather it on, you get more of that powder effect”39:16–39:23
- “This is the best brow pencil ever”39:47–39:51
- “I'm probably going through a couple of these a year at this point”39:54–39:57
- Source: Sephora 2026 Sale Top Recommendations - Apr 5, 2026
Anastasia Beverly Hills
See reviews of these products
Brow Wiz Ultra-Slim Precision Eyebrow Pencil"My favorite brow pencil that I've been so loyal to is Anastasia Perfect Brow Pencil."$26.00
MicroStroke Brow Pen"This is hands down my favorite eyebrow product of 2025."$28.00
Brow Freeze Gel"The Anastasia Beverly Hills Brow Freeze is brilliant. It is so good. It gets gloopy, sure, it kind of gets yellow and gross and gloopy. I buy them in bulk. I'm probably changing them every like 3 4 months or so."$26.00
Brow Powder Duo"I always have this product in my makeup kit with the 7B brush."$24.00
Clear Brow Gel"She is a clear brow gel person like the Anastasia Beverly Hills clear brow gel that looks beautiful on her."$16.00
ArchiBrow Pencil"I was so impressed about this."$40.50
Brush 7B Dual-Ended Angled Eyebrow Brush"The brush I'm using is 7B from Anastasia Beverly Hills as well."$20.00
Perfect Brow Pencil"For the back part of the brow, I still just use the Anastasia Perfect Brow Pencil. It's just faster."$26.00
Brow Pen Superfine Waterproof Detail Eyebrow Pen"I'm going to use my Anastasia one, which is I think also just brown, dark brown. Just to fill in those little gaps."$26.00
Dipbrow Pomade"It's still very creamy."$25
Volumizing Tinted Brow Gel"I have these in my professional kit."$28.00Browse more
- “The OG Anastasia Beverly Hills eyebrow pencil”7:14–7:18
- “I just hate change and I have been using this for 10 years now”7:16–7:24
- Source: Full makeup tutorial with product recommendations - Feb 24, 2026
- “Anastasia Beverly Hills Brow Wiz is my favorite brow pencil”9:11–9:17
- “It just has that perfect texture”9:13–9:21
- “It is not like putting heavy product in the brows all right away”9:17–9:27
- “I just feel like that's what ends up giving you that really realistic effect”9:24–9:31
- “You see how that just kind of looks like hair? That is what I'm after”9:46–9:54
- Source: My ride-or-die makeup products I'll never be without - Aug 5, 2025
- “You can always tell which brow pencil is my favorite. It's the only one that's almost completely used up”12:13–12:21
- “I apply it with a firm pressure. Really fill in the shape. Don't worry about it looking too dark”12:24–12:32
- “The texture is super lightweight and blends beautifully”12:32–12:37
- “The key is brushing through afterward”12:37–12:41
- “This pencil is so easy to blend that you will never see residue sitting between the brow hairs. It's incredibly user friendly”12:40–12:44
- Source: My Most-Used Makeup Products of 2025 - Nov 28, 2025
- “It's classic, it's iconic, it's worth it”4:27–4:31
- “It's not going to fail you”4:29–4:33
- “There's great shades to choose from”4:33–4:36
- “They're super duper easy to work with”4:34–4:38
- “It still holds up all these millions of years later”4:44–4:50
- “It is worth it, I think”
- Source: 50 of the best sellers at Sephora: buy or skip? - Apr 4, 2026
- “It is truly that no fail option in regards to a classic formula, easy to work with, it's long-wearing and they have a really great range of tones to choose from”15:15–15:23
- “This does have the most expansive shade range out of all the pencils that are out there”15:29–15:35
- “It's a really classic formula that anybody can use and have a really easy time applying your brows”15:54–15:59
- “If you have sparse brows or if you just want a little bit of like extra tail or a little extra shading, doesn't matter what kind of brow you have starting out, I think it's a really universal option”15:57–16:04
- Source: 15 no fail makeup products - Jan 10, 2026
- “I like to apply the eyebrow pencil the brow wiz from Anastasia Beverly Hills it's also in soft brown”3:46–3:51
- Source: Nina Park inspired makeup look - Feb 22, 2026
- “This is hands down my favorite eyebrow product of 2025”14:12–14:20
- “I love how many shades they have. There's like 20 different shades”14:25–14:31
- “I love the fine tip. I love how long it lasts on my brows, super long-wearing, super amazing”14:33–14:39
- “It's just honestly the best brow marker launch of 2025”14:42–14:50
- Source: Best products of the year 2025 favorites - Jan 5, 2026
- “This is the thinnest eyebrow pen I have ever used in my entire life. This creates the tiniest strokes”40:29–40:38
- “This is waterproof. This is sweatproof. This is so longlasting. That's not going to move from your face. Exceptional. Exceptional, guys. It's like a tattoo”40:50–40:57
- “It's like five times thinner than your thinnest eyeliner you have ever used. So, this is truly it. It deserves an award, this product”41:02–41:09
- Source: Best makeup in 2025 - Jan 11, 2026
- “This micro fine beautiful subtle brow pen does exactly that and they stay in place all day”1:53–2:02
- “There's no coming off. There's no rubbing off. They don't fade as the day goes on”2:02–2:05
- “This one gives me much more natural looking eyebrows and I literally could not be without it now”2:11–2:21
- “I just love the fact that it has a spoolie on the end which the Glossier doesn't have”2:21–2:25
- Source: The best makeup of 2025 - Dec 29, 2025
- “It has this really super fine tip and for someone like me who has non-existent eyebrows, this is perfect cuz it just allows me to do really, really fine strokes”1:26–1:34
- “It does come with a little spoolie on the end, which a lot of brow pens actually don't”1:44–1:47
- “I find that sometimes my eyebrows can look a little bit too harsh with the Glossier, whereas this just gives really, really natural-looking strokes”2:05–2:12
- “They stay all day”
- “It is an amazing brow pen and would be an immediate repurchase if I lost all of my makeup”2:35–2:44
- Source: Products I'd repurchase if I lost all my makeup - Apr 13, 2026
- “This definitely does not stand the test of time when it comes to packaging, but that's okay because the product itself is just so good”1:16–1:20
- “I love this brow pen for really, really micro strokes”1:22–1:32
- “First of all, the shade is perfect for my brows”1:29–1:35
- “It never skips, it never tugs, and it gives you the most precise application that I have found with a brow pen so far”1:37–1:44
- “This works incredibly well”
- Source: My current favorite beauty products I can't stop using - May 25, 2026
- “This has been my brow pen of the year”22:38–22:44
- “If you have sparse brows that need filling in, not just shading. If you want to actually mimic brow hairs, this is a great brow pen for that”22:56–23:02
- “It is a very, very finely tipped brow pen that easily creates hair-like strokes”23:15–23:20
- Source: Best makeup of 2025: my standout favorites - Dec 18, 2025
- “I really like this for the front of the brow just to add a little bit of hair or like hair-like strokes”32:01–32:05
- Source: Full Aussie Girl Glam Look & Sephora Sale Haul - May 3, 2026
- “The Anastasia Beverly Hills Brow Freeze is brilliant. It is so good. It gets gloopy, sure, it kind of gets yellow and gross and gloopy. I buy them in bulk. I'm probably changing them every like 3 4 months or so”20:54–21:00
- “I am trying a new thing where I put it on first. I think that is helping this to last longer before it gets gross”21:11–21:15
- Source: My 2025 Makeup Favourites - Dec 14, 2025
- “I really enjoy it just for that more like just intense kind of hold”11:48–11:54
- “It is a very versatile product”
- Source: My ride-or-die makeup products I'll never be without - Aug 5, 2025
- “I've just used a little bit of the Anastasia brow powder duo in medium brown with a tiny little bit of the brow freeze gel”
- Source: New makeup releases review and demo - Mar 1, 2026
- “I always have this product in my makeup kit with the 7B brush”3:15–3:21
- “I like to use the lightest color in the duo and then I brush it through really really well and only where there are gaps I like to apply the eyebrow pencil”3:38–3:44
- Source: Nina Park inspired makeup look - Feb 22, 2026
- “I've just used a little bit of the Anastasia Beverly Hills brow powder duo in medium brown with a tiny little bit of the brow freeze gel”16:18–16:26
- Source: New makeup releases review and demo - Mar 1, 2026
- “I added the most natural eyebrow product you could possibly use, and that is the brow powder duo from Anastasia Beverly Hills”18:57–19:02
- “I will use a little bit of this eyebrow powder just in between the brows to give it more structure”19:53–20:00
- Source: Inside my Paris makeup bag: products I truly swear by - May 17, 2026
- “She has black hair color, so this shade will be perfect to match with her hair color”15:17–15:22
- Source: Clean girl makeup for acne skin (no foundation) - Oct 4, 2025
- “I prefer the look more like undone type of makeup look especially for my brows because I found that if the brow is too perfect or too shaped like you draw with the mark pen, it makes a whole look too glam or too complete”
- “If the brow is very natural, it makes everything like other makeup looks very effortless and very chic”17:40–17:45
- Source: My updated everyday makeup look (no foundation) - Apr 25, 2026
- “She is a clear brow gel person like the Anastasia Beverly Hills clear brow gel that looks beautiful on her”11:19–11:24
- Source: My ride-or-die makeup products I'll never be without - Aug 5, 2025
- “That wand doesn't work”36:51–36:55
- “That wand doesn't work for brows”36:54–37:00
- “I don't know why they won't switch out that wand”36:59–37:02
- “I say skip it”
- Source: 50 of the best sellers at Sephora: buy or skip? - Apr 4, 2026
- “I was so impressed about this”
- “This is thin, thin, thin, thin, thin”
- “I love how natural it looks”
- “Wow. Really precise”
- “I love this product”6:22–6:25
- Source: Effortless spring face with my go-to products - Mar 22, 2026
- “This is really particular because it has this tiny... This is the tiniest little blade. It's literally like a blade and it creates these like super super fine hairlike strokes”1:45–1:52
- “The thing about this is that in order for it to not break, because it's very easily breakable, you need to leave maybe like one mm, 2 mm max. Else with the pressure, it might break”2:07–2:17
- Source: My perfect everyday makeup routine - May 3, 2026
- “The brush I'm using is 7B from Anastasia Beverly Hills as well”19:02–19:13
- Source: Inside my Paris makeup bag: products I truly swear by - May 17, 2026
- “I'm telling you, there's no brush like the 7B from Anastasia Beverly Hills”4:39–4:44
- Source: Nina Park inspired makeup look - Feb 22, 2026
- “For the back part of the brow, I still just use the Anastasia Perfect Brow Pencil. It's just faster”32:10–32:15
- Source: Full Aussie Girl Glam Look & Sephora Sale Haul - May 3, 2026
- “I've been using it every single day”24:38–24:40
- “I think that also the just traditional pencils versus like the mechanical ones, these are so much better for your money”24:40–24:43
- “I love the Anastasia Perfect Brow Pencil”24:47–24:50
- “It has more of a powdery finish, so it's really difficult to go overboard with the Anastasia one, and it has like a really nice powdery slip to it”24:51–24:52
- “When you're using the spoolie to disperse the product through the brows, it just does what you want it to do”24:59–25:00
- Source: Sephora Sale Must-Haves: Top Beauty Recommendations & In-Depth Reviews for 2025 - Oct 27, 2025
- “I've basically used up this brow pencil entirely”
- “I wanted to switch back to a little manual brow pencil because I feel like with the mechanical ones, the like spin up top ones, you know, I do love those, but I feel like I was going through like one or two a month”12:57–13:07
- “Switch back to a regular brow pencil and then see how long this lasts you because it'll probably last you a lot longer and you won't be just buying a brow pencil every 2 3 weeks”13:16–13:20
- “I've been using this for over eight weeks”13:24–13:28
- “It's definitely been over two months”13:33–13:36
- “I think I'm just going back to this type of brow pencil because it actually lasts and I can fill in my brows with it every single day and I don't have to worry about running out of brow pencil”13:34–13:38
- “Soft brown works for me. Even though my hair is black, it gives enough definition that like it fills in my brows, but it doesn't look too harsh or too cartoony”13:45–13:50
- Source: What's in my everyday makeup bag - Sep 6, 2025
- “I'm going to use my Anastasia one, which is I think also just brown, dark brown. Just to fill in those little gaps”33:56–34:02
- Source: Rare Beauty new neutral eyeshadow palette review - Mar 15, 2026
- “It's still very creamy”10:46–10:49
- “It's one of those products where you could really create that like carved out super neat looking brow”10:56–11:04
- Source: Full face of nostalgic makeup favorites - Jun 4, 2026
- “I have these in my professional kit”50:50–50:54
- “I think they're a really nice formula”50:54–50:59
- “I don't grab them”50:57–51:01
- “The wand is really hard to use”51:00–51:02
- “The wand is a little difficult”
- “It's a little too small”51:01–51:04
- “The formulation itself is fine”51:06–51:07
- “I don't think it's showstopping”51:08–51:10
- Source: Allure Best of Beauty according to me - Oct 11, 2025
Brand note
Anastasia Beverly Hills is best known for brow products and lip liners that have earned long-term loyalty from both pros and everyday users. The Brow Wiz pencil is a standout for its ultra-fine tip, natural-looking texture, and wide shade range — creators call it a no-fail option that's easy to work with and long-wearing. The Velvety-Matte lip liners also get consistent praise for being creamy, pigmented, and long-lasting without tugging, with a strong selection of cool, warm, and deeper shades.
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