- “These are like a matte, beautiful, blendable lip liner”0:52–0:58
- “After it sets for 20 seconds, it doesn't move on your lips”0:56–1:04
- “Once they set, you are locked in”
- “You have play time. So if you want to blend them out, smudge them, you have 20 seconds to go”1:45–1:52
- “These are going to lock in and stay on your lips and kind of like stain your lips in a way”2:15–2:18
- “I think these are worth every single penny”2:18–2:24
- “I'm obsessed with these”3:42–3:46
- “Do you see how much gloss is on top of this lip liner? Do you see I've been drinking this drink, and there is nothing on it? Do you see how it hasn't moved? And I've been sitting here for over an hour talking to you. It has not moved”35:23–35:28
- Source: Amazon Prime Day Haul: Over 40 Best Deals - Jun 23, 2026
L.A. Girl
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- “It's this beautiful neutral mauvy rose color”
- “My second favorite shade”
- Source: Amazon Prime Day Haul: Over 40 Best Deals - Jun 23, 2026
- “It's the perfect warmy brown. It looks stunning on”1:55–2:00
- “My favorite color is the Espresso Temper. I wear this every single day”
- “I am going to be ordering a second one for Prime Day because it's going on sale”2:31–2:35
- Source: Amazon Prime Day Haul: Over 40 Best Deals - Jun 23, 2026
- “This is a nice espresso brown color. I often like this one too cuz you guys know I love a chocolaty brown lip liner to blend it in”3:17–3:21
- Source: Amazon Prime Day Haul: Over 40 Best Deals - Jun 23, 2026
- “Hazelnut Latte is also a really pretty nude color”3:29–3:34
- Source: Amazon Prime Day Haul: Over 40 Best Deals - Jun 23, 2026
- “I love this one because it is a lighter more warm nude”18:07–18:11
- “It kind of reminds me of Nude Truffle from NYX, but the undertone is different”18:08–18:15
- “This color is also very light just like the Nude Truffle shade from NYX, but the undertone is a little bit different”18:13–18:19
- “I love what this does to the lips cuz it's not too orangey pink”18:20–18:26
- “I love this formula”18:28–18:29
- “It's kind of similar to Kylie Cosmetics, not identical, but could be a nice alternative to those”18:30–18:33
- Source: The best lip liners and my go-to lip combos - Apr 15, 2026
- “They're super cheap”1:43–1:46
- “I think this might be a dupe for Mac subculture but I don't have mac subculture so I don't know”1:46–1:55
- “Cafe is a dupe for Mac Oak like straight on dupe”1:55–2:02
- “Blushing is a dupe for Mac sore”2:05–2:12
- Source: My favourite drugstore lip liners - Mar 26, 2025
- “Café is a dupe for Mac Oak, like straight on dupe”
- Source: My favourite drugstore lip liners - Mar 26, 2025
- “I think this might be a dupe for Mac subculture but I don't have mac subculture so I don't know”
- Source: My favourite drugstore lip liners - Mar 26, 2025
- “Blushing is a dupe for Mac Sore”
- Source: My favourite drugstore lip liners - Mar 26, 2025
- “They definitely get long wear out of this product”38:32–38:39
- “I love the shades they have”38:36–38:41
- “They're very creamy, very, very rich and pigmented, and it does wear well throughout the day, just not quite as long as ColourPop or About Face”38:52–39:01
- Source: Best drugstore makeup products in every category - Apr 22, 2025
- “I love chili latte because this pencil glides so nicely”17:36–17:43
- Source: Full face of drugstore makeup (baddie on a budget) - Apr 8, 2026
- “This is such a good formula. Again, more of like a gel kind of lip liner”15:50–15:56
- “This is one that I rediscovered this year and has been in my rotation, especially like the first half of the year. I was using this pretty much every day”15:56–16:03
- Source: 2025 favorites: best makeup, hair, beauty and perfumes of the year - Dec 17, 2025
Brand note
L.A. Girl is the drugstore brand that keeps showing up in creator routines for the same reason it did a decade ago: shockingly low prices and formulas that just work, especially for lip liners and concealers. The Pro.Conceal HD Concealer is the anchor — a $6 workhorse that creators use for everything from undereyes to nose contour to bronzer, though it can be a little harder to blend than some.
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