Variant: Babydoll
- “This is the RM Beauty eyeshadow palette in baby doll”
- Source: Fall makeup on olive skin - Sep 6, 2025
r.e.m. beauty
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Variant: Fembot
- “I need this on my eyes right now”
- “This one's way more pigmented”20:24–20:27
- “She's full coverage”
- “I think this is gorgeous”
- “This eye shadow in particular was really smooth, super pigmented. It's not patchy, and it packs a punch. It's stunning”20:02–20:10
- “I've been getting compliments on this eyeshadow all day. It looks gorgeous. And no creasing”28:09–28:17
- Source: I tested overhyped new makeup with 7-hour wear test - Aug 2, 2025
- “Literally 99% of this collection from the Wicked collab with r.e.m. beauty, I'm so in love with”11:09–11:14
- “This is one of my top performing products from that line”11:16–11:21
- “They are just as gorgeous and pigmented and blendable and non-patchy than any of my other high-end stuff”11:28–11:33
- “The pigment in these is unreal”11:34–11:40
- “I think the packaging is so stunning”11:37–11:42
- “I just love how actually wearable the color story is”11:42–11:48
- “These are so beautiful. They rival like Danessa Myricks's eyeshadows”
- Source: Speed reviews of over 75 viral makeup products part 2 - Dec 23, 2025
Brand note
r.e.m. beauty is Ariana Grande's makeup line, and based on creator feedback, it's a mixed bag. The brand's strength lies in pigmented, blendable formulas like the Starlet Liquid Eyeshadow, which one creator found smooth, full-coverage, and crease-proof. However, the At the Borderline Eyeliner Marker drew criticism for a dry, drag-prone formula and a short tip that made application tricky. The On Your Collar Plumping Lipgloss has a thin, lip-oil-like texture with noticeable shimmer, but one creator worried about its plumping sensation. Overall, r.e.m.
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