- “Look at that. That looks stunning”18:03–18:07
- “It like shifts like blue if that makes sense. It's like a bluey pinky shade”18:28–18:35
- “On this side it's slightly taken off the makeup to show the blush underneath. So maybe apply it the way that I was doing it the first time. I'm not loving that”18:35–18:40
- Source: I tested overhyped new makeup with 7-hour wear test - Aug 2, 2025
r.e.m. beauty
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- “I love the finish of this one”23:05–23:08
- “It just kind of almost melts your makeup, but not to the point where it separates it somehow. And I don't know how it does this wizardry, I guess, cuz it's like a serum”23:34–23:44
- “r.e.m. beauty knew what they were doing with this formula”23:54–23:58
- “If you don't like the feeling of a highlighter that doesn't dry down, these don't dry down”
- Source: Best makeup of 2025 - Jan 22, 2026
Brand note
r.e.m. beauty is Ariana Grande's makeup line, and based on creator feedback, it's a mixed bag. The brand's strength lies in pigmented, blendable formulas like the Starlet Liquid Eyeshadow, which one creator found smooth, full-coverage, and crease-proof. However, the At the Borderline Eyeliner Marker drew criticism for a dry, drag-prone formula and a short tip that made application tricky. The On Your Collar Plumping Lipgloss has a thin, lip-oil-like texture with noticeable shimmer, but one creator worried about its plumping sensation. Overall, r.e.m.
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