Variant: Brown
- “Love both of these. And again, they don't smudge on me”
- Source: Best makeup of 2025 - Jan 22, 2026
Rimmel
See Reviews of These Products
Browse More
- “This gives length and it's 100% waterproof”
- “Gives some nice length. Has a bit more of a drier formula”6:23–6:28
- “So far, so good with this mascara. It is a bit more of a dry formula, but it actually does show up and give some nice length”6:47–6:54
- “The Rimmel mascara is also not bad. It doesn't give a ton of length and volume. It's a more natural formula, but we have no flaking so far and I like how you can still see my lashes popping through. So, so far so good”18:36–18:40
- “No flaking, no smudging. It's a nice formula”21:53–21:56
- Source: Testing viral Five Below dupes - Apr 25, 2026
Brand note
Rimmel is a drugstore brand that consistently delivers on pigment and performance for the price, especially in complexion and lip categories. The Multi-Tasker Better than Filters Face Primer is a clear standout — creators describe it as a glowy skin enhancer that doesn't add coverage but gives a natural, healthy sheen, often compared favorably to higher-end alternatives. Across the line, you get creamy, pigmented formulas that wear well, though the brand's strength is in reliable basics rather than innovation.
Shop Paths
Some links are affiliate links.