The BEST Beauty Products for Women Over 50 (2025 edition)
Colorescience$44.00- “It is 100% mineral”
- “The sunscreen I've reached for the most in 2025”▶ 1:17
Trish McEvoy$48.00Instant Eye Liftshade · Fair- “It is an under eye corrector”
- “This cancels out blueness, blue tones under the eyes”▶ 2:38
L'Oreal Paris$8.59True Match Super-Blendable Foundationshade · C2- “The L'Oreal regular True Match, and then the L'Oreal True Match Nude, more of a dewy finish, I would say, is one of my most favorite”▶ 2:54
- no stillL'Oreal Paris$20.99True Match Nude Hyaluronic Tinted Serumshade · 0.5-2
- “The L'Oreal True Match Nude, more of a dewy finish, I would say, is one of my most favorite”
Armani Beauty$42.00Luminous Silk Multi-Purpose Concealershade · 5.75- “I went to get my winter shade in the full-size bottle, and I was told you can't find it anywhere”▶ 3:12
- “I've been told Armani is reformulating this beloved foundation”▶ 3:25
- “I am not thrilled personally. I've never seen a reformulation that's better than the original, but here's hoping they don't screw it up”▶ 3:33
IT Cosmetics$39.00
Clé de Peau Beauté$98.00The Concealershade · Ivory- “The one I keep going back to over and over for blemishes”▶ 5:26
Sarah Creal$58.00- “New to me this year, and I've really been loving it”▶ 25:05
- “It can also be used as a foundation. You can paint it all over your face”
- “I think it's won a ton of awards if I remember correctly”
- no still
Natasha Denona$32.00- “I think I like the Natasha Denona one a little bit better”▶ 6:43
Westman Atelier$91.00Face Trace Cream Contour Stickshade · Biscuit
Westman Atelier$48.00Baby Cheeks Lip + Cheek Cream Blush Stickshade · Coquette- “This has been the one I've been reaching for the most, I would say, this year, more so in the later half or latter half of 2025”
- “If you lean more toward the fair side of the spectrum like me, I think Coquette is a better color choice. It's a peachier pink”▶ 8:48
- “An oldie but a goodie”
- “That just pulls the extra moisture away from the concealer you just shoved under there, and it does give you a brighter, more smoother appearance on the under eye”▶ 10:47
- no stillLaura Mercier$54.00
- “The one I've been liking”
EM Cosmetics$38
DIBS Beauty$36.00Duet Baked Bronzershade · Vanilla Latte- “Most of the year it was this baked one from DIBS Beauty”▶ 12:05
- “I do really love it”
RMS Beauty$35.00Buriti Bronzershade · Beachwalk Betty
Yves Saint Laurent$115.00- “You've heard me share my love for the Yves Saint Laurent face palette, which has three blushes and three highlighters. It is beautiful”▶ 14:03
Lip2Cheekshade · French Rose
Ravie Beauty$24.00Easy Everyday Brow Pencilshade · Taupe- “There was a standout winner in brow pencils this year, and it is the Ravie Beauty brow pencil”▶ 15:25
- “If you buy, I'd say, one product that I'm talking about today, give this one a go”▶ 15:36
- “It is really soft and creamy, so you don't have to be particularly talented in getting it onto your face, and yet, it stays put”▶ 15:41
- “It's very pigmented. It stays on all day”▶ 15:48
MAKE Beauty$25.00- “Another great find for 2025”▶ 16:13
- “I really love the clear one. It holds everything in place, and it doesn't get crunchy, which I have almost never seen happen”▶ 16:27
- “The brush itself does not get gunky after repeated use, which I have to say is a first in the history of all clear brow gels for me, anyway”▶ 16:37
EM Cosmetics$42Divine Skies Eyeshadow Paletteshade · Saturns Return
tarte$49.00
Urban Decay$56.00- “I love the packaging”
- “I wish it would hinge up with a mirror”▶ 18:17
MAKE Beauty$24.00Multi-Chromatic Eyeshadowshade · Glaze
One/Size$34- “The star of the show is definitely the One Size On 'Til Dawn mattifying waterproof setting spray”▶ 22:11
- “This is hairspray for your face”▶ 22:18
- “This is reserved for extremely long special days when you do not want your makeup to budge. This is fantastic”▶ 22:22
- “If I use this too many days in a row, however, I do start to break out”▶ 22:25
- no still
DIBS Beauty$20.00No Pressure Lip Linershade · XOXO
Loveshine Lipstickshade · 44- “It's just really pretty, and it's a much lighter weight semi-sheer formula that's still in a bullet”▶ 26:07
Yves Saint Laurent$38.00Rouge Pur Coutureshade · 44- “This one is much more pigmented, will last all day long even though it's not marketed as a long-wear one”▶ 26:25
Yves Saint Laurent$32.00Volupte Tint-In-Oilshade · 44
Clarins$30.00Lip Perfector Sheer Lip Glossshade · 7 Syrup- “Clarins re-released their lip perfectors, and the shade I want to say seven. Yes, seven. I think it's called Syrup”▶ 27:27
- “If you only have one lip glossy product in your bag, the Clarins lip perfectors are just outstanding”▶ 27:34
- “Very hydrating, and there's a lot of color options”▶ 27:45
- “If you want something to just slap on and go, especially if you're, say, on an airplane or something, these are fantastic”▶ 27:50
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